Voice Wars
Voice Wars
Voice Wars
This article focuses on Alphabet’s strategy for Google Assistant, its entrant in
the voice assistant space, and asks how the voice assistant should fit in with
Alphabet's larger portfolio of products and services. While the mobile phone was
the major platform for Google Assistant, Alphabet had recently introduced a range
of smart home speakers to challenge first-mover Amazon’s Echo of devices, which
were powered by its intelligent assistant, Alexa. Google also faced competition
from Apple, whose intelligent assistant Siri had long been a staple of its mobile
devices, but which introduced a smart home speaker in early 2018. Other competitors
included Microsoft and Samsung, along with Chinese players Tencent, Alibaba, and
Xiaomi.
the suryvey mentioned in the artcile says Android users conducted 20% of searches
by voice through Google Assistant instead of text. By 2020, estimates projected,
50% of all searches would be voice searches.
Apple was first to market with its voice-activated intelligent assistant, Siri,
which it
launched in October 2011 with the release of the iPhone 4S.
a British company called Evi launched its voice assistant in 2012 later amazon
acquired it and thats how alexa was created.