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    Module 3: Introduction To Machine Learning With Python: Case Study

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    Priyadarshini Amarjeeth

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    Module 3: Introduction To Machine Learning With Python: Case Study

    Uploaded by

    Priyadarshini Amarjeeth
    40 views3 pages

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    542_m3_assign_3_v1.0

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    40 views3 pages

    Module 3: Introduction To Machine Learning With Python: Case Study

    Uploaded by

    Priyadarshini Amarjeeth

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 3

    Machine Learning Certification Training using Python

    Module 3: Introduction to Machine


    Learning with Python
    Case Study

    © Brain4ce Education Solutions Pvt. Ltd.


    Module 3 – Introduction to Machine Learning with Python

    Case Study

    Domain – Retail/Fashion

    focus – Optimize sales

    Business challenge/requirement

    Fyntra is the largest online clothing company in USA. It sells clothing online, but they
    also have in-store style and clothing advice sessions. Customers come into the store,
    have sessions/meetings with a personal stylist, then can go home and order either on
    a mobile app or website for the clothes they want.
    Company wants to decide whether to focus the effort on mobile app experience or its
    website. As a drastic measure it is also evaluating to shut down the website.
    You as a ML expert in the team will help the company make the right decision

    Key issues
    Clearly establish a correlation among the parameters supplied in data

    Considerations
    NONE

    Data volume
    Approx 500 records – file FyntraCustomerData.csv (All data is fake so do not worry
    about privacy)

    Additional information
    - NA

    Business benefits
    Increase in profits as the focus on the optimal sales channel will result into the higher
    top line and the higher bottom line

    ©Brain4ce Education Solutions Pvt. Ltd Page 1


    Module 3 – Introduction to Machine Learning with Python

    1. Compute -- Use seaborn to create a jointplot to compare the Time on Website


    and Yearly Amount Spent columns. Is there a correlation?
    2. Compute – Do the same as above but now with Time on App and Yearly
    Amount Spent. Is this correlation stronger than 1st One?
    3. Compute -- Explore types of relationships across the entire data set using
    pairplot . Based off this plot what looks to be the most correlated feature with
    Yearly Amount Spent?
    4. Compute – Create linear model plot of Length of Membership and Yearly
    Amount Spent. Does the data fits well in linear plot?
    5. Compute – Train and Test the data and answer multiple questions -- What is
    the use of random_state=85?
    6. Compute – Predict the data and do a scatter plot. Check if actual and predicted
    data match?
    7. What is the value of Root Mean Squared Error?
    8. Final Question – Based on coefficients interpret company should focus more
    on their mobile app or on their website
    Follow the Python Notebook Module_1_Linear_Regression.ipynb for solution

    ©Brain4ce Education Solutions Pvt. Ltd Page 2

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