Emon Bapari
Emon Bapari
Emon Bapari
Prepared For:
Mrs. Sonia Munmun
Assistant Professor
Department of Finance
Faculty of Business Administration
Jagannath University, Dhaka
Prepared By:
Group 12
Finance 12th Batch
Letter of Transmittal
April 16, 2018
To
Sonia Munmun
Assistant Professor
Department of Finance
Faculty of Business Administration
Jagannath University, Dhaka
Dear Mam,
It is a great pleasure for us to be able to handover this report on Managerial Activites of
Orion Pharma Ltd . This report is the result of the knowledge which has been acquired
from the respective course.
The information of the report is based on internet, visited main branch of Orion Group.
And we gather some information from the annual report of the company.
We tried our best to make the report vivid and informative. All of us gave our best
performance to make the report comprehensive.
We hope that you will find the report worth reading. Hope you will appreciate our hard
work and excuse the minor errors. It will be our pleasure to answer your queries, if you
any on the report.
Sincerely yours
Emon Bapari
Behalf of Group: 01
Finance 12th Batch
Acknowledgement
We have taken efforts in the report. However, it would not have been possible without the kind
support and help of many individuals and organizations. We would like to extend our sincere
thanks to all of them.
We are highly indebted to our esteemed teacher Sonia Munmun mam for her guidance and
constant supervision as well as providing necessary information regarding the report also for
her support in completing the report.
We would like to express our gratitude towards employees and officers of Orion Pharma
Limited for their kind co-operation and encouragement which help us in completion of this
report.
We are very much thankful to ………………………. Of Orion Group Ltd for giving us such attention
and time.
Finally we would like to convey our best regard to all officials of Orion Pharma Limited. Equally
we would also like to record our sincere gratitude and indebted honor to the authority of
Department of Finance, Jagannath University. Dhaka for their kind co-operation.
Executive Summary
The report is based on Orion Pharma Limited. The findings of the report will help a reader to
have a vivid idea about th pharmaceutical sector, its resource, consumers and its managerial
activites and so on. Mrs. Sonia Munmun course instructor of Principles of Management
course(FIN- 1102) authorized us the task of preparing as a part of our course requirement. We
did this report on the Managerial Activites of Orion Pharma Limited. We have designed this
report with five chapters and two appendixes.
In first chapter, we have tried our best to include vivid description.
The second chapter of our report basically covers the background and overview of this
company. It tells about its objectives, mission, vision, hierarchy, services, performance etc.
Chapter four the supreme part of this report. This chapter focuses on the managerial activites
of different level managers. We analyzed the activites according the key functions of managers-
Planning, Controlling, Leading and Organinzing. We have also considered the basic skills.
Finally, we have some findings that we have included in the part of this report. We have faced
challenges in every step of managerial activites. We triedto present all the managerial activites.
We tried to present all the managerial activites that we have come across during our visit to
Orion Pharma.
Chapter One
Intoduction
Mnagers play a vital role in an organization. They infulence all the phase of modern
organization. They are very much crucial for organization. The well-known management author
Peter Drucker highlighted this point when he said that Effective Management is probably the
main resource of developed countries and the most needed resource of developing ones.
In short, all societies, whether developed or developing, need a huge lot of good managers. In
this study, we will take a look on the impact of management in Orion Pharma Limited.
The information, required to prepare the repot, has been collected from primary as wellas
secondary source.
Primary Sources:
Face to face conversation with the concerned officers.
Relevant file study provided by the concerned officers.
Oral interview with some customers.
Secondary Sources:
Annual Report of Orion Pharma Limited.
Relevant Papers.
Website of Orion Pharma Limited
ORION PHARMA
At a glance
1. Nature of business: Manufacturing and marketing of Pharmaceutical Finished products
2. No. of Brands : 121
3. No. of generics : 184
4. No. of therapeutic Class: 38
5. No. of presentation : 230
ORION PHARMA
PROFILE
Orion pharma limited (Orion Pharma/the company), previously named as Orion laboratories
Limited, a Company of Orion group, was incorporated in 1965; and owns and operations a
modern pharmaceutical factory and produces and markets pharmaceutical drugs and
medicines. The company is a listed company with Dhaka Stock Exchange (DSE) and Chittagong
Stock Exchange (CSE) since 2013. It is also own approximately 21.76% share of Orion Infusion
Limited, another concern of Orion group and a public listed with Dhaka Stock Exchange and
Chittagong Stock Exchange since 1994 and 1996 respectively, manufacturing and marketing
intravenous fluids.
With the aim of building a world class pharmaceutical industry in Bangladesh, Orion Pharma is
committed to deliver top quality essential general drugs, with long proven reliabilities to the
medical science community, healthcare professionals, chemists and patients through 121
brands and 230 presentations of various formulations complying Good Manufacturing Practices
(GMP) and the guidelines of ISO-9001;2008. Orion produces a wide array of dosage forms
including tablet, capsule, syrup, suspension, injection, dry powder for syrup/suspension ranging
in different quintessential therapeutic group like anticancer, antibiotics, anti-diabetics,
anxiolytics, diuretics, cardiovascular drugs and the likes.
Orion pharma is constructing the BIGGEST Pharma park in Bangladesh. It is going to be one of
the finest compositions with total pharmaceutical solution in this sub-continent.
Vision
To be regarded as a world-class corporate house through products, services & values. To be
regarded as a world-class pharmaceutical company in the field of generic finished products .
Mission
Value
Quality in everything we do
Transparent & fair in all our dealing
Take initiative to exceed standards
Trust and respect to each other
Work as team
Share social responsibility
KEY FACTS
Strategic objectives
Promoting Brand
Diversification of products
Environment friendly operation and sustainable business
Attracting, keeping and motivating employees
Organogram
Of Orion Pharma Limited
Head of admin
admin
Company Secretory
Company affairs
Head of HR
HR
Services and Products
Services:
1. Customer survey
2. Structured approach to understand the requirements of
individual customers
3. Fast response to customer requirement
4. Workshop with chemist shops
5. Replacement of expired product
6. Problem resolution
Products
1. BONCORE
2. Enliven
3. Vertex
4. Exor
5. Tendonil
6. Frulac
7. Deslor
8. Pep
9. Clognil
10. Co-axet
11. Cefditor
12. Novelta
13. Meromax
Oral solution:
Macrogol with electrolyte
IV injections
Capsule :
Suspension:
1. Ceftibuten
Quality policy
Orion pharma limited is dedicated to serving its valued customers with products of excellent quality ,
through continuous improvement in process & technology ,sourcing of the best quality raw materials,
complying with the guidelines of good manufacturing practices (GMP) and the requirements of ISO
9001:2008.
The company was awarded ISO 9001:2008 quality management system in2009 certified for
manufacturing & selling of pharmaceutical products which is also being followed by OPL currently ISO
9001:2015 standard is being implemented globally .Now the company is working for achieving the latest
standard and it is expected to be completed within a very short period of time.
Chapter Three
The effective & efficient activities and the delegation of the managers are important.
Each level of managers and their activities may be different but all activities are
necessary.
In the portion of this study, we will contrast our theoretical knowledge of management
with the management system of Orion group.
Activities of top level Managers
Top level managers are the individuals who are responsible for making organizations
wide decisions and establishing plans and goals that affect the entire organization. Top
managers in most organization have a great deal of managerial experience and have
moved up through the rank of management within the company or in another firm. An
exception to this is an top level manager who is an entrepreneur. Many top managers
possess an advance degree, but this degree is not mandatory.
Top level manager plays a significant role in the mobilization of the outside resources.
Top level managers are accountable t the shareholders and general people.
According to the hierarchy of Orion group top level management is consists of Board of
directors. It is the ultimate source of authority. It enhances their planning and
coordinating functions and their skill. The role of top level managers are as follows: -
a. Set the objectives and board policies of the group.
b. They prepare strategic plans and policies of the group.
c. They appointed the executives for the mid-level management.
d. They control and coordinate the activities of all the department.
e. They also responsible for maintaining and contacting with outside world.
f. They basically provide guidance & directions.
g. They are responsible towards shareholders and for the performance of the
organization.
Skills
Managers need three critical skill in managing: technical, human, conceptual. Among
them conceptual skill is the most important for top level managers. Conceptual skill is
the ability of think and to conceptualize about abstract and complex situation. They also
need interpersonal skills.
Managers between the lower level and top level of the organization as well as who
manage the work of first line managers are known as mid-level managers. Their
designation is such as regional manager, project manager, store manager & division
manager. Middle management is considered to be a senior management position, with
respective salaries and benefits. The main duty of middle management is to implement
the strategies of the company in most efficient way a middle manager is the link
between the higher management and the lower management. They include the work of
leading people and reporting it to the seniors. Moreover, a middle manager is the
channel of communication. This contributes to the better coordination of the
organization to make more united.
In Orion group, General managers, Deputy managers are the Mid-level managers. They
play a vital role in the company. These roles are as follows: -
a. Executing, interpreting and explaining the plan of the companies’
policies and directives of the top management to lower management.
b. They participate in recruitment &training of lower level management.
c. Coordinate the activities of the departments
d. They make plans for the sub units of the organization.
e. They send important reports and other data to top level management.
f. Evaluate and inspire junior managers for better performance.
Skills
Mangers basically need three critical skill in managing: technical, human, conceptual.
Among them, interpersonal skill is the most important for the mid-level managers.it is
the ability to work well with the other people.
After interpersonal skill, a top, level manager need conceptual skill and technical skills.
First line managers are the managers at lower level of management. They manage the work of
non-managerial employees. In orion group customer manager are first line manager. They are
concerned with the direction and controlling function of management. Their activities include: -
a. Responsible for the quality and the quantity of field level workers.
b. Responsible for the good relationship with workers.
c. Assigning jobs and tasks to various workers.
d. Supervising, guiding, instructing workers on day to day activities.
e. Communicate with workers about problems and provide suggestions and
recommendary as well as appeal it to higher level.
f. They provide training and motivation to the workers.
g. Prepare periodical report about the performance of the workers.
h. Ensure discipline in the organization.
Skills
They need technical skill most. Technical skill means the skill with job specific
knowledge & needed to proficiently perform the work.
Chapter four
Conclusion
Managers represent the company to the outside world. They continuously perform the functions-
planning, decision making, organizing, leading and controlling. Their individual skills needed
for different level of management. These skills help the bank to reach their goal. Each manager
of different levels and department plays a vital role. Performance of Teletalk Bangladesh so far
is good and they almost have 5 million customers. But a little development in technical sites will
enrich their capability to satisfy their customers. It will ease their way.
Appendix A
Findings
Appendix B: Threat
After analyzing their performance their suggestion will be to increase their current assets.