ENTERPRENUR SHIP GROUP PROJECT MAY 2018

WOLDIA UNIVERSITY DEPARTEMENT OF WRIE

ENTERPRENUR SHIP GROUP PROJECT
PROJECT TITTLE: BUSINESS PLAN ON SMART PHOTOSHOP
NAME ID NUMBER
1 Jemal Demissie 0421/06
2 .Ebrahim Seid 0295/06
3 .Getnet Gudye 0368/06
4 .Samya Mohammed 0582/06
5 .Habtamu Wale 0388/06
6 .Gudye Tashu 03
7 .Habtamu Wubie 0390/06

SUBMITTED TO INSTRUCTOR:
SUBMITTED DATE: MAY 2018

WOLDIA, ETHIOPIA.

WOLDIA UNIVERSITY DEPARTEMENT OF WRIE Page 1

ENTERPRENUR SHIP GROUP PROJECT MAY 2018

I. Executive summary

The photos have shall be established as a private limited business company. As it have been
described before the initial capitals will be obtained from commercial bank of Ethiopia which
can be pain in the future (50,000 birr). The business shall provide quality photo service for
the customers; since a photo graph is essential everywhere and every times people are forced
to be photo graphite. It may be for School University, for migration abroad and for domestic
migration photo is very essential instrument.

Photo is also used to retains (perpetuate) the actor events that human beings have done during
their life time in other word people used photo as a memorization purpose. So this business
center will designed to provide all the above mentioned service according to provide all the
above mentioned service according to their request.

For instance, if an individual’s needs photograph service we will of try to give photograph
service in very limited time and high quality with different styles decorations in order to
satisfy the needs of the client we will appoint them, because giving quality and timely
services for the people enable with use to have large number to customers.

Photographs service will give not only for students and other ordinary people but also it will
give for different sophisticated scholars and professionalisms. Their academic formalities are
also prepared with help of photo, because without photo any academic certificate will not be
prepared. When the people want photo during festivals, weddings, birth days most people
enjoyed by photo graphs. Because it reflects the entire activities during their ceremonial
occasions.

WOLDIA UNIVERSITY DEPARTEMENT OF WRIE Page 2

ENTERPRENUR SHIP GROUP PROJECT MAY 2018

SMART PHOTO HOUSE

1 .INTRODUCTION

1.1`Name of business (company name)

The name of the company shall be Smart photo shop private limit company.

 Legal form:- general partnership

 Contact address:- Woldia
 Phone number :-
 Types of the business:- service provider
I.2 Name and address of the partners

The forms of business we have planned were partnership.

The name and address of the partners put as follows.

1. Jemal Demissie
Address -----------------------------------------------Dessie
Qualification --------------------------------------B.Sc Degree
Function on the business -------------------------- photo editor
Experience -------------------------------------------0year experience
Phone number ----------------------------------------------------0922386565
2. Ebrahim Seid
Address -----------------------------------------------Kelala
Qualification -----------------------------------------B.Sc Degree
Function on the business --------------------------cameraman
Experience ------------------------------------------0 year experience
Phone number ----------------------------------------------------0919942212
3. Getnet Gudye
Address -----------------------------------------------D/Marko’s
Qualification -----------------------------------------B.Sc Degree
Function on the business -------------------------- manager
Experience -------------------------------------------0 year experience
WOLDIA UNIVERSITY DEPARTEMENT OF WRIE Page 3
ENTERPRENUR SHIP GROUP PROJECT MAY 2018

Phone number ----------------------------------------------------0921288096

4. Gudye Tashu
Address -----------------------------------------------Gonder
Qualification -----------------------------------------BA Degree
Function on the business -------------------------- photo printer
Experience -------------------------------------------0 year experience
Phone number ----------------------------------------------------0935478602
5. Samya Mohammed
Address ----------------------------------------------- Alma-Ata
Qualification -----------------------------------------B.Sc Degree
Function on the business --------------------------financing
Experience -------------------------------------------0 year experience
Phone number ----------------------------------------------------0927413353
6. Habtamu Wubie
Address ---------------------------------------------- Gonder
Qualification -----------------------------------------B.Sc Degree
Function on the business --------------------------color editing
Experience -------------------------------------------0 year experience
Phone number ----------------------------------------0937339919
7. Habtamu Wale
Address -----------------------------------------------D/Marko’s
Qualification -----------------------------------------B.Sc Degree
Function on the business -------------------------- photo scripter
Experience -------------------------------------------0 year experience
Phone number ----------------------------------------------------0931890247

WOLDIA UNIVERSITY DEPARTEMENT OF WRIE Page 4

ENTERPRENUR SHIP GROUP PROJECT MAY 2018

1 .3 Nature of the business

As the name implies that our business center will have to be designed to provide different
photo graphic services for the community. This photo shopping business will provide high
quality and decorative photo service for the entire customers with media rate price.

1 .4 Statement of financial needed

Our business plan initial capital will be 150,000 that will be covered by partners and
borrowings, 100,000 capitals will be covered by partners by contributing 14,285 back an
each.

The remaining 50,000 birr will be covered by borrowing from commercial bank of Ethiopia.
This capital is required to fulfill the basic components of our business center like, business
site (shop) computers, laptops, camera, software’s etc.

1.5 Statement of the confidentiality of report.

This plan will have full confidence and it is the probability of the business partner. Any
individual to whom it is transmit and discuses of any; of its contents without the prior written
concent of the company is phrophited intended to only for use. Up on the request this
document’s to be immediately transferred to the macro: photo shops

-----------------
Signature
----------------
Name
---------------------------
Date
1.6 Mission of the photo shop

Smart photo house have its own mission to make the local customers (to increase the number
of customers).

 The beneficiary of photo service prepare different photo for the society in appropriate
way.

WOLDIA UNIVERSITY DEPARTEMENT OF WRIE Page 5

ENTERPRENUR SHIP GROUP PROJECT MAY 2018

 To satisfies needs and wants of customers according to their interest.

1.7Vision of the photo shop

The Vision of the photo shop will be:

 Store design that will be both visually attractive to customers, and designed for fast
and efficient operations.
 Employee training to insure the best photo style techniques.
 Marketing strategies aimed to build a solid base of loyal customer.

1.8Objectives of the business

The general objectives of the business center are:-

To provide various types of photo graphic services for the society. The photograph that the
customers’ needs will be for birth, marriage, weeding, congratulations, celebrations
(holidays) and other ceremonial activities are the essential points for the customers. So in this
time they will acquire fast and qualified photo service. Moreover, the business also aimed at
the get income or profit as well as it will create job opportunity.

In addition to this the business will have appropriate role to create qualified person in
electronics technology.

1.9 Key to success

The key situations for our success will be:-
 The larger marketing for the photo service of university photograph school photos and
ceremonial Albums.
 The creating of smooth relation (good communication) with our customers in order to
get permanent clients of the photo graph service.
 Our customers will be students, local peoples and civil servants etc.
 The other way of obtaining permanent clients will be that give awareness for them
about our business and promote them to us our business services.

WOLDIA UNIVERSITY DEPARTEMENT OF WRIE Page 6

ENTERPRENUR SHIP GROUP PROJECT MAY 2018

2 Industry analysis (Business descriptions)

2.1 Future outlook & trends

Since the photo shop business is very in testing and attractive by whichever the service will
provides to the customers it become preferable and able to get recognition by the local
community. It may increase its standard of services dramatically. It also enables us to
establish another business centers and we will be comparative. This means that the former of
our business (photo house) developed it leads to us set up additional business center in these
kind for other word but different with photo business in the site parallel with photograph for
instance if we get high profit we will establish, private photo copy mechanism, maintenance
Audio center and computer center. So we follow such types of trends no doubt we will be
profitable more than ever before and we will create job opportunities for unemployment’s.
Because man power will be needed to facilitate (run this business activities and it helps us to
improve our living standard all the above mentioned business are needed skilled man power
especially those who have knowledge in a computer technology they will be able to
beneficiary.

2.2Analysis of competitors

Currently there are so many competitors in the town.

 The competitors will have the capacity to provide different photograph services and
they will use different ways to advertise their business in order to increase the size
level of the photo shops of the number of clients. Therefore, the competitors in the
market are not agrees to attach us when we inter in to the market.
 There are more experienced competitors in the market.
2.3 Market segmentation
Market segmentation is the process of dividing a market in to segments based on age,
sex, income.

2.3.1 Market segmentation based on age

 The employees mostly from the age of 23-30 years old.
 These age groups help them to do effectively without tiredness and even enable to
attract customers and this age region is very active for every activity.
2.3.2 Market segmentation based on sex

WOLDIA UNIVERSITY DEPARTEMENT OF WRIE Page 7

ENTERPRENUR SHIP GROUP PROJECT MAY 2018

 The employees are both male and females but the numbers of males may be greater
than that of females because a business center is very challenging work.
 But it does not mean that females are not opposed (resist) the challenges even
though limited the number of female be.
2.3.3 Market segmentation based on income.

The employees are based on the mixture of high income, medium income and low income. It
shows the amount of income they will be earned.

WOLDIA UNIVERSITY DEPARTEMENT OF WRIE Page 8

ENTERPRENUR SHIP GROUP PROJECT MAY 2018

3. Description of venture.

3.1 Types of services

The primary service that the photo shop will give to its customers is described as follows:-

The following are major services provide by photo shopping

 large size photos

 medium size photos
 small size photos
 color photos
 wallet photos
3.2Size of the business
 The photo shop is in same what medium in its size.
 However, the photo shop will be expanded in its size as much as possible.
 Because there are many competitors in Woldia town. In the near future the photo shop
will be charged.
 These should be increase in the types of services that will provided in the photo shop
and photo shop also increase the number of employees in order to retrieve the
feasibility easily.

WOLDIA UNIVERSITY DEPARTEMENT OF WRIE Page 9