Salesforce & Slack: Announcement of Definitive Agreement To Acquire Slack

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Salesforce & Slack

Announcement of Definitive Agreement to Acquire Slack

December 1, 2020
Forward-Looking Statements
This communication relates to a proposed business combination transaction between Salesforce.com, Inc. (“Salesforce”) and Slack Technologies, Inc. (“Slack”). This communication includes
forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Forward-looking statements relate to future
events and anticipated results of operations, business strategies, the anticipated benefits of the proposed transaction, the anticipated impact of the proposed transaction on the combined
company’s business and future financial and operating results, the expected amount and timing of synergies from the proposed transaction, the anticipated closing date for the proposed
transaction and other aspects of our operations or operating results. These forward-looking statements generally can be identified by phrases such as “will,” “expects,” “anticipates,” “foresees,”
“forecasts,” “estimates” or other words or phrases of similar import. It is uncertain whether any of the events anticipated by the forward-looking statements will transpire or occur, or if any of them
do, what impact they will have on the results of operations and financial condition of the combined companies or the price of Salesforce or Slack stock. These forward-looking statements involve
certain risks and uncertainties, many of which are beyond the parties’ control, that could cause actual results to differ materially from those indicated in such forward-looking statements, including
but not limited to: the impact of public health crises, such as pandemics (including coronavirus (COVID-19)) and epidemics and any related company or government policies and actions to protect
the health and safety of individuals or government policies or actions to maintain the functioning of national or global economies and markets; the effect of the announcement of the merger on the
ability of Salesforce or Slack to retain and hire key personnel and maintain relationships with customers, suppliers and others with whom Salesforce or Slack do business, or on Salesforce’s or
Slack’s operating results and business generally; risks that the merger disrupts current plans and operations and the potential difficulties in employee retention as a result of the merger; the
outcome of any legal proceedings related to the merger; the ability of the parties to consummate the proposed transaction on a timely basis or at all; the satisfaction of the conditions precedent to
consummation of the proposed transaction, including the ability to secure regulatory approvals on the terms expected, at all or in a timely manner; the ability of Salesforce to successfully integrate
Slack’s operations; the ability of Salesforce to implement its plans, forecasts and other expectations with respect to Salesforce’s business after the completion of the transaction and realize
expected synergies; and business disruption following the merger. These risks, as well as other risks related to the proposed transaction, will be included in the registration statement on Form S-4
and proxy statement/prospectus that will be filed with the Securities and Exchange Commission (“SEC”) in connection with the proposed transaction. While the list of factors presented here is,
and the list of factors to be presented in the registration statement on Form S-4 are, considered representative, no such list should be considered to be a complete statement of all potential risks
and uncertainties. For additional information about other factors that could cause actual results to differ materially from those described in the forward-looking statements, please refer to
Salesforce’s and Slack’s respective periodic reports and other filings with the SEC, including the risk factors identified in Salesforce’s and Slack’s most recent Quarterly Reports on Form 10-Q
and Annual Reports on Form 10-K. The forward-looking statements included in this communication are made only as of the date hereof. Neither Salesforce nor Slack undertakes any obligation to
update any forward-looking statements to reflect subsequent events or circumstances, except as required by law.

No Offer or Solicitation

This communication is not intended to and shall not constitute an offer to buy or sell or the solicitation of an offer to buy or sell any securities, or a solicitation of any vote or approval, nor shall
there be any sale of securities in any jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such jurisdiction. No
offering of securities shall be made, except by means of a prospectus meeting the requirements of Section 10 of the U.S. Securities Act of 1933, as amended.

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Additional Information and Where to Find It
In connection with the proposed transaction, Salesforce intends to file with the SEC a registration statement on Form S-4 that will include a proxy statement of Slack and that also constitutes a
prospectus of Salesforce. Each of Salesforce and Slack may also file other relevant documents with the SEC regarding the proposed transaction. This document is not a substitute for the proxy
statement/prospectus or registration statement or any other document that Salesforce or Slack may file with the SEC. The definitive proxy statement/prospectus (if and when available) will be
mailed to stockholders of Salesforce and Slack. INVESTORS AND SECURITY HOLDERS ARE URGED TO READ THE REGISTRATION STATEMENT, PROXY STATEMENT/PROSPECTUS
AND ANY OTHER RELEVANT DOCUMENTS THAT MAY BE FILED WITH THE SEC, AS WELL AS ANY AMENDMENTS OR SUPPLEMENTS TO THESE DOCUMENTS, CAREFULLY AND
IN THEIR ENTIRETY IF AND WHEN THEY BECOME AVAILABLE BECAUSE THEY CONTAIN OR WILL CONTAIN IMPORTANT INFORMATION ABOUT THE PROPOSED TRANSACTION.
Investors and security holders will be able to obtain free copies of the registration statement and proxy statement/prospectus (if and when available) and other documents containing important
information about Salesforce, Slack and the proposed transaction, once such documents are filed with the SEC through the website maintained by the SEC at http://www.sec.gov. Copies of the
documents filed with the SEC by Salesforce will be available free of charge on Salesforce’s website at www.salesforce.com/investor or by contacting Salesforce’s Investor Relations department
at [email protected]. Copies of the documents filed with the SEC by Slack will be available free of charge on Slack’s website at investor.slackhq.com or by contacting Slack’s Investor
Relations department at [email protected].

Participants in the Solicitation

Salesforce, Slack and certain of their respective directors and executive officers may be deemed to be participants in the solicitation of proxies in respect of the proposed transaction. Information
about the directors and executive officers of Salesforce, including a description of their direct or indirect interests, by security holdings or otherwise, is set forth in Salesforce’s proxy statement for
its 2020 Annual Meeting of Stockholders, which was filed with the SEC on May 1, 2020, and Salesforce’s Annual Report on Form 10-K for the fiscal year ended January 31, 2020, which was filed
with the SEC on March 5, 2020, as well as in a Form 8-K filed by Salesforce with the SEC on June 1, 2020. Information about the directors and executive officers of Slack, including a description
of their direct or indirect interests, by security holdings or otherwise, is set forth in Slack’s proxy statement for its 2020 Annual Meeting of Stockholders, which was filed with the SEC on May 5,
2020, and Slack’s Annual Report on Form 10-K for the fiscal year ended January 31, 2020, which was filed with the SEC on March 12, 2020. Other information regarding the participants in the
proxy solicitations and a description of their direct and indirect interests, by security holdings or otherwise, will be contained in the proxy statement/prospectus and other relevant materials to be
filed with the SEC regarding the proposed transaction when such materials become available. Investors should read the proxy statement/prospectus carefully when it becomes available before
making any voting or investment decisions. You may obtain free copies of these documents from Salesforce or Slack using the sources indicated above.

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Transaction & Financing Overview

● Slack shareholders will receive $26.79 in cash and 0.0776 shares of Salesforce common stock for each Slack share
Transaction
● Reflects an enterprise value of approximately $27.7 billion based on the closing price of Salesforce common stock
Consideration
on November 30, 2020

Slack will become an operating unit of Salesforce and will continue to be led by CEO Stewart Butterfield and his
Management & ●
leadership team to further the mission of Slack to make people’s working lives simpler, more pleasant, and more
Governance productive
+
● Obtained commitments for a $10 billion 364-day senior unsecured bridge facility
Financing ● Expect to fund the cash consideration with cash from our balance sheet and approximately $10 billion of proceeds
from a combination of the issuance of debt securities and/or term loans

Anticipated ● Anticipated to close in the second quarter of fiscal year 2022


Transaction ● Subject to approval of Slack shareholders
Close ● Subject to satisfaction of customary closing conditions, including applicable regulatory approvals

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Slack is the engagement layer: where the
conversations happen, the problems are solved,
and the decisions made

100+
Average minutes
of active usage
Engagement per day1

Applications
10+
Average hours
connected to
Data & Systems Slack per day1

1. As of October 31, 2020


Slack’s platform enables developers to bring workflows
right to the users, where the conversations are
happening
HUMANS
Ad hoc Conversational Manual
Andre, what do you think? Yep. We ran the numbers
The Spectrum of Workflows

Make sense to you? with Amy. Good to go.

Zia is asking for approval


on the purchase of a new
forklift. View details

Approve

A purchase order has been Purchase order #0945


submitted updated: approved
Structured Programmatic Automated

MACHINES
Slack Connect: Transforming Inter-Enterprise Communication

520,000+ 240% 64,000


Year-over-Year Connected Paid Customers Using Slack
Connected Endpoints1
Endpoint Growth1 Connect1
1. As of October 31, 2020
Map of intra-city shared channels usage globally
Combining the #1 CRM platform with the most innovative
enterprise communications platform

$ 21.1B $ 876M
FY 2021E Revenue1 FY 2021E Revenue2

23% 39%
FY 2021E Revenue Growth Rate1 FY 2021E Revenue Growth Rate2

5,000+
AppExchange listings
2,400+
Apps in the Slack App Directory

54,000+
Employees
2,500+
Employees

1. Revenue and revenue growth rate reflect high-end of Salesforce guidance range for FY21 provided on December 1, 2020
2. Revenue and revenue growth rate reflect high-end of Slack guidance range for FY21 provided on September 8, 2020 8
Salesforce + Slack Strategic Rationale
Shaping the future of enterprise software

Slack is a Category Leader

Deep Slack Integration with Salesforce Products

Combination Joins Two Open and Extensive Ecosystems

Salesforce’s Proven Playbook for Enterprise Expansion

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Slack is a Category Leader

Slack is one of the most Slack serves small Slack Connect is emerging
beloved platforms in businesses to Fortune 500 as the new gold standard
enterprise software history companies as well as for trusted collaboration
with 100+ minutes of leading academic across organizations
active usage per user each institutions, non-profits,
day and governments in more
than 150 countries

10
Deep Slack Integration with Salesforce Products

Slack will integrate deeply Similar to how MuleSoft Existing document


into every Salesforce Cloud, enables companies to collaboration capabilities
becoming the new interface integrate data from complement Slack’s
for Customer 360 disparate sources, Slack channel-based product
will enable companies to
integrate all the apps and
workflows they use every
day

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Combination Joins Two Open and Extensive Ecosystems

885K+ 2.6M+
+
active developers Trailblazers are part of the Salesforce
build on Slack1 ecosystem

2,400+ 5,000+
apps on the Slack app directory1 Salesforce AppExchange listings

Salesforce and Slack will create the most open and extensive ecosystem of
apps and workflows for business and empower millions of developers to
build the next generation of apps with clicks, not code

1. As of October 31, 2020 12


Salesforce’s Proven Playbook for Enterprise Expansion

142K 1,080
paid Slack customers1 paid Slack customers above
$100K ARR1

As with past acquisitions, we intend to


expand Slack's footprint within the
enterprise, not just among Salesforce
customers, but for any company
undergoing digital transformation
1. As of October 31, 2020 13
(after the Slack transaction closes)

14
+

Salesforce and Slack remain independent companies prior to closing


15

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