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    Spencer's Case Study

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    SANIDHYA IIMC
    Spencer's should have the following information technology infrastructure and applications: I. A transaction processing system to track customer purchasing patterns and identify loyal customers. II. A decision support system to manage vendor relationships and inventory from multiple suppliers. III. An automated inventory system to reorder products when stock falls below a threshold. IV. A hands-free checkout system, though advanced, would provide a sophisticated customer experience and be necessary for modern supermarkets in the future.

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    Spencer's Case Study

    Uploaded by

    SANIDHYA IIMC
    51 views1 page
    Spencer's should have the following information technology infrastructure and applications: I. A transaction processing system to track customer purchasing patterns and identify loyal customers. II. A decision support system to manage vendor relationships and inventory from multiple suppliers. III. An automated inventory system to reorder products when stock falls below a threshold. IV. A hands-free checkout system, though advanced, would provide a sophisticated customer experience and be necessary for modern supermarkets in the future.

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    Spencer's Case Study

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    Spencer's should have the following information technology infrastructure and applications: I. A transaction processing system to track customer purchasing patterns and identify loyal customers. II. A decision support system to manage vendor relationships and inventory from multiple suppliers. III. An automated inventory system to reorder products when stock falls below a threshold. IV. A hands-free checkout system, though advanced, would provide a sophisticated customer experience and be necessary for modern supermarkets in the future.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    51 views1 page

    Spencer's Case Study

    Uploaded by

    SANIDHYA IIMC
    Spencer's should have the following information technology infrastructure and applications: I. A transaction processing system to track customer purchasing patterns and identify loyal customers. II. A decision support system to manage vendor relationships and inventory from multiple suppliers. III. An automated inventory system to reorder products when stock falls below a threshold. IV. A hands-free checkout system, though advanced, would provide a sophisticated customer experience and be necessary for modern supermarkets in the future.

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    of 1

    Name: Sanidhya Pandey

    Registration no. 0219/57

    Questions:
    1. What in your opinion are the information technology infrastructure and applications Spencer’s
    should have? [4]
    2. Why? [6]
    Ans1. Spencer can leverage information technology to tackle the apparent business needs and enhance
    the customer experience.

    I. A transaction processing system which collects data regarding which customer bought how
    much and what was the typical frequency visit of that customer in a particular period (say a
    week or month).

    II. A generic decision support system which aids in maintaining the network of vendors from
    which Spencer’s buy their stock for selling.

    III. An automated system which orders for fresh supplies when the products in inventory goes
    below a certain threshold

    IV. Hands-free checkout from of the supermarket

    Ans2.
    I. A transaction system of the sort mentioned in point I of ans1 will help Spencer in segmenting
    its customer base on the basis of buying frequency, buying habits, identify the loyal
    customers and non-loyal customers. This may help in running loyalty programs which
    modern day retailers run in order to increase ARPU i.e. average revenue per user.

    II. A system which maintains the information of all the vendors from which Spencer buys its
    stock will help in identifying which vendors are loyal and trustworthy, which vendor supplied
    the product in good condition and which one supplied faulty products. Thus, it can go a long
    way in determining the consistency of these vendors

    III. The automated system for maintaining inventory is a necessity in modern day supermarkets,
    if not now then in future Spencer will definitely has to invest in developing this capability
    because this reduces the labour cost and record of this system will also help in identifying
    which products get sold out quickly and which one takes time, further helping Spencer in
    optimizing their inventory

    IV. Hands-free checkout is a very advanced feature and very few outlets in the world have this
    capability. In this facility, customer doesn’t has to deal with sales counter where he/she has
    scan barcodes and pay. In hands-free system, customer swipes his card(credit/debit/loyalty
    card provided by Spencer) while picking up the product from the shelf itself and the amount
    get deducted from the customer’s account. This requires significant capital investment, but in
    future all the modern sophisticated supermarkets will have this capability.

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