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    Pptindiamart-Business Model

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    Leone Barik
    Indiamart is an Indian B2B marketplace founded in 1996 with headquarters in Noida, India. It connects suppliers and buyers across various industries. Indiamart has over 5.5 million products listed and gets over 30 million unique buyers every month. It generates most of its revenue from paid membership plans for suppliers and also uses a pay-per-lead business model. Indiamart aims to reach Rs. 2,000 crore revenue by 2020 by expanding its offerings to include services like Indiamart Payments.

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    Pptindiamart-Business Model

    Uploaded by

    Leone Barik
    130 views33 pages
    Indiamart is an Indian B2B marketplace founded in 1996 with headquarters in Noida, India. It connects suppliers and buyers across various industries. Indiamart has over 5.5 million products listed and gets over 30 million unique buyers every month. It generates most of its revenue from paid membership plans for suppliers and also uses a pay-per-lead business model. Indiamart aims to reach Rs. 2,000 crore revenue by 2020 by expanding its offerings to include services like Indiamart Payments.

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    IndiaMART business model

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    pptindiamart-business model

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    Indiamart is an Indian B2B marketplace founded in 1996 with headquarters in Noida, India. It connects suppliers and buyers across various industries. Indiamart has over 5.5 million products listed and gets over 30 million unique buyers every month. It generates most of its revenue from paid membership plans for suppliers and also uses a pay-per-lead business model. Indiamart aims to reach Rs. 2,000 crore revenue by 2020 by expanding its offerings to include services like Indiamart Payments.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    130 views33 pages

    Pptindiamart-Business Model

    Uploaded by

    Leone Barik
    Indiamart is an Indian B2B marketplace founded in 1996 with headquarters in Noida, India. It connects suppliers and buyers across various industries. Indiamart has over 5.5 million products listed and gets over 30 million unique buyers every month. It generates most of its revenue from paid membership plans for suppliers and also uses a pay-per-lead business model. Indiamart aims to reach Rs. 2,000 crore revenue by 2020 by expanding its offerings to include services like Indiamart Payments.

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    of 33

    Presented to: Presented by:

    Dr. Utkarsh Mangal Garima Bajaj (10)


    Shreya Sharma (13)
    Rohit Garg (24)
    History
    • Founded 1996
    • Headquarters Noida, UttarPradesh,india
    • Area served Worldwide
    • Founder(s) Dinesh Agarwal and Brijesh Agarwal
    Internet Marketing
    • Industry ₹ 300 crore(FY 2016)
    • Revenue 3600
    • Employees Tolexo
    • Subsidiaries www.indiamart.com
    • Website INDIAMART INTERMESH LTD.
    • COMPANY NAME
    SLOGA
    N
    Mission Vision
    To deliver superior value
    to our customers, To be a premium global
    shareholders, conglomerate with a
    employees and society clear focus on each
    at large. business.
    Core values

    Team Work Responsible

    Integrity Passion
    B2C Business Model
    • Offer a free service as well as paid
    membership to the users
    • Mostly for the SMEs.
    • Registration is free of cost for the SMEs.
    • Has an option to upgrade an account to get a
    paid membership to get high end results.
    • Also works with the business model of pay per
    lead.
    IndiaMART for
    IndiaMART for Buyers
    Suppliers
     Convenience of connecting  Enhanced business visibility
    with sellers anytime,  Access to buyers from
    anywhere across the globe
     Wider marketplace with a  Increased credibility for
    range of products and your brand
    suppliers
     One-stop- shop for all
    requirements
    Competitors
    Jobs by Jobs by
    location area

    Jobs by Jobs by
    Roles Industry
    LEARNING & DEVELOPMENT
    OPPORTUNITIES
    • Shubhaarambh,
    • Ilead
    • iLEAP
    • Learning development program
    • Management development program
    • Makers of India campaign
    International rejuvenation
    We have the following awards for recognizing
    the hard work people put in:
    • Achiever’s Take Off
    • Emerging Star
    • Employee Of The Month
    • Employee Of The Year
    • Best Performer
    • Pillar Of Success
    FUN@WORK
     Boot Camps

     IndiaMART Cricket League

     Festival Celebrations

     Birthday Bash
    SOCIAL RESPONSIBILITY
     Joy of Giving

     Khushii

     Meri Dilli Meri Yamuna

     Blood Donation Camp


    BRAND AMBASSDOR
    Revenue model
    Subscription starts from Rs2,500 and goes to
    Rs2.5 lakh, per month
    Indiamart has 110,000 paid suppliers on the
    platform.
    • 25,000 of them have 3-year or multi-year
    subscription;
    • 30,000 have an annual subscription;
    • 55,000 have a monthly subscription.
    Customer acquisition fees
    One time fees : Rs 15000/-
    “A lead cost typically Rs449 but through this
    package the supplier can buy a lead for as low
    as Rs200,” Sumit Bedi, Vice President-
    marketing, Indiamart
    Year Investments
    2014 $1 Billion
    2015 $10 Billion
    2016 $15 Billion
    Source :- http://www.financialexpress.com/industry/indiamart-
    reports-r40-crore-loss-in-fy16/425597/
    INDIAMART PAYX
    • Buyer & Seller Protection Program
    • Negotiate their business contract
    • Reliable and secure transaction
    HOW IT WORKS?
    Financial Partners
     Brand capital
     Intel capital
     Amadeus capital partner
     Accion frontier inclusion fund
     Westbridge capital
    Capital Formation
    Indiamart raises 150 crore for business
    expansion from AMENDUS CAPITAL and
    ACCION FRONTIER INCLUSION FUND and
    managed by INTEL CAPITAL addition with
    QUONA CAPITAL.
    Financial Updates
    X
    REVENUE

    40%

    40% 2017

    2015

    2014

    Y
    O YEAR

    Source :- http://www.financialexpress.com/industry/indiamart-
    reports-r40-crore-loss-in-fy16/425597/
    Recent updates
     Targeting R2,000 crore in revenue by 2020 from
    three businesses – INDIAMART, TOLEXO AND
    PROCMART.
     Indiamart led by Dinesh Agarwal – real pioneer
    of b2b in India.
     Indiamart to stream 50% of revenue from big
    brands by 2020.
     Union budget 2017: taking ease of doing
    business from India
     Strengthening the leadership team
    References
     www.indiamart.com › charity & non profit
    organizations › social services
     https://www.indiamart.com
     www.indiamart.com/.../aditya-birla-group-s-
    mission-vision-and-values-8879487648
     http://www.moneycontrol.com/news-
    topic/indiamart
     https://corporate.indiamart.com/category/ind
    iamart-in-news/top-stories
     https://www.indiamart.com/payx
     https://www.indiamart.com/us-

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