Text Books: Bibliography
Text Books: Bibliography
Text Books: Bibliography
Text Books
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Publisher, New Delhi..
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financial and Banking sector reforms: problems, achievement and prospectus”, in
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publication, Publishing house, Delhi, p349.
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Mc.Millan India Ltd., Madras.
213
16. Sen, Kunal and R.R.Vaidya(1997), “ The process of financial liberalization in india”,
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17. Suresh Padmalatha(2010), Management Of Banking And Financial Services
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Book, Deep & Deep Publications, New Delhi.
19. Wahab, A. (2001): Commercial Banks Under Reforms: Performance and Issues Edited
Book, Deep & Deep Publications, New Delhi.
20. Zeithaml, V A and Bitner, Mary Jo (2003) Services Marketing: Integrating Customer
Focus Across the Firms, 3rd Edition, Tata-MçGraw Hill, New Delhi
21. Zeithaml, V. A., Wilson, A. and Bitner, M. J. (2008) Services Marketing. 4th ed. New
Delhi: TheMcGraw-HillCompanies.
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