VLO Pitch Deck 1.0

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digitizing

Indonesia's laundry industry


TO INSPIRE AND PUT PEOPLE'S LIFE AT EASE

through

THE MOST RELIABLE LAUNDRY


NETWORK

#TIMELINESS #ACCURACY #ACCESSIBLE #WELL-INFORMED


The

Problems

NOT FULLY
MANAGED
up to 45% UNAVAILABILITY
only independent franchise
of revenue is spent for OPEX OF TOP-NOTCH
opportunity available
BRAND

SYSTEM PERFECTLY UNRELIABLE


CONSTRAINT COMPETITIVE because no standardized

only order taking apps MARKET SOPs

available

Investors Business Owners End Customers


Target Market and

Opportunity
300,000

25 Million
Urban people in productive age
using internet and laundry
-43,3%
services
265
200,000

Million -22,6%
Indonesian Average weekly laundry use

People -20,9% 1,25 times


148
100,000 Daily market potential

Million
Living in 107 -70% 4,5 million transactions

Urban Area
Million
internet
85 Annual market potential
Million
1,65 billion transactions
user Productive

0
Age 25 Million
Backend System
By the end of 2021
Market Feasibility Target Profit per
Transaction for
backend system
Laundry Market Potential IDR 200

1,000

1,500

2,000

2,500
500
0
2021 2020 2019

Million
1657 Transactions
+15%
Number of
33.3% 33%
Company
33%
Company
33.3%

Million A B
1907
Competitors and
+15%
Transactions Potentials

2 companies
329 M
Transaction
2192 Million
Transactions +15%
Market growth rate

Tapped Market for Backend System based on internet 33%


penetration history QnC
2021 2020 2019

33,2 M 15% per year


Item 1

2% Transactions 33.3%

95,4 M
Item 2

5% Transactions
Backend provider
penetration in 3 yrs
IDR 21 B
based on Go-Food
Item 3

0
15% 500 1,000
329 M
Transactions
1,500 2,000 2,500
case study

15%
Gross Profit
The

Solutions BIG DATA


centralized

database
BUSINESS
OWNERS
IOT DOCUMENTED
utilizing apps to
PROCESS
run the machines provide
measureable
output

B A C KEN D S Y S T E M
TOP OF MIND COST
BRAND
VLOS EFFICIENT
RELIABLE CENTRAL
MANAGEMENT
setting clear
expectation reduce OPEX and
END of services distribute fixed
CUSTOMERS cost
INVESTORS

SCALABLE
The

Business Model

1
Thousand stores
Brand Go-Laundry

Database ENABLER Alfa-Laundry


OF
PARTNER Indo-Laundry

Laundry Locker
Sharing
Economy
SHOWROOM BRAND
owned and operated TAKEOVER
by QnC Laundry
VLOS takeover laundry
Laundry Business
FRANCHISE Operating System brand with or
New Joint
owned by investors without ownership
Acquired Operation
operated by acquisition

QnC Laundry
Laundry Operator Business VLOS Backend System Business

One Stop Laundry Sharing Economy Enabler


Connecting

order taker platform


(Go-Laundry, Indo Laundry, Laundry Locker etc.)

with

laundry business
that use VLOS backend system that standardize
One business model
SELF SERVICE fit most segment quality and provide quality control
FULL SERVICE area to enhance
DRY-CLEANING scalibility

pricing concept: The


Backend system subscription fee

Showroom profit
SELF SERVICE is 50% less than FULL SERVICE Revenue Joint operation profit sharing
DRY CLEANING is outsourced to mid level partner
Stream Management fee
BUSINESS PROOFING
DEVELOPMENT Acquire new big funds from investors to open
the ONE STOP LAUNDRY stores while developing
STAGES the VLOS system

2019 - 2022 ACQUIRING


Acquire existing laundry firms to join under QnC
Laundry brand and management

ENABLING
Selling a piece of technology to other laundry
firms to be able to work on the same standard
under one VLOS system
Competition in Competition in

Laundry Operator System Provider


CLEANLAB
start from Rp.8.000/Kg
CLEANLAB POS
Jakarta area with online tracking sold separately with the
Franchise opportunity with franchise package
independent management Paid anually

KLIKNKLIN
start from Rp.10.000/Kg
Jakarta and Surabaya area with
SMARTLINK
online tracking and free delivery
sold apps only with distribution
Franchise opportunity with
mainly from Indonesia Laundry
independent management
Association

TAPTOPICK
start from Rp.6.000/Kg
Jakarta area with All system providers have been
Online tracking
operating in less than 2 years
Outsourced the laundry
Strategy for Sales and

Marketing

developing brand establishment

CO-BRANDING SHOWCASING PUSH PULL

with well- opening our local management utilizing brand


established brands flagship stores in who will be establishment to
such as GO-JEK, big cities to attract responsible to attract potential
Alfamidi, Family potential investors manage new investors and VLOS
Mart and Pop-Box outlets and VLOS users
users
The Marcus
Team Taslim
Commissioner

Bright, tenacious and a stickler


for quality and detail, Marcus has
been guiding and growing the
prestigious London Dry Cleaning
brand , Jeeves of Belgravia , for
Herman Sophian Daniel Ch Tarigan Handoyo Widodo the last 20 years in Jakarta

CTO CEO COO Jessica


More than 6 years
More than 5 years Initial founder of QnC Ivana
experience in IT Laundry with 9 years professional and
General
development with last experience in laundry as a Business
Manager
position as senior industry. Also the Head, he has built
programmer for faculty member of a 4 products in one
reputable Property reputable business of the Indonesian
Best graduate from Universitas
Developer in Indonesia school Unicorn
Prasetiya Mulya with impressive
record in managing relationship
By The End of Year 3

Valuation

OPERATIONAL ACQUISITION TERMINAL VALUE

67 IDR
=
operating stores

6,03 million transactions/year


122 B
0,3% market shares Perpetuity Growth Method

IRR 41% Perpetual Growth Rate:

NPV Rp.46 B VLOS 8%


WACC 11,34% Laundry Operator 5%
Investment and

Use of Funds 3
14.3%

IDR

0.5 B
HEAD OFFICE
IDR

3,5
1,5 B 1
FLAGSHIP 42.9%

STORES
IDR BILLION

10%
FOR
IDR

SHARES
1,5 B
TECHNOLOGY
2
42.9%
DEVELOPMENT
THANK YOU
More Information

DANIEL - +6281230021012

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