Certificate: Industry With Special Reference To Sonalika Tractors" in Partial

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CERTIFICATE

This is to certify that PALUGULA VISWESWARAIAH, Regd.No 15091E0038 has


successfully completed that project work entitled SALES PROMOTION ON TRACTOR
INDUSTRY WITH SPECIAL REFERENCE TO SONALIKA TRACTORS in partial
fulfilment for the award of the degree of Master Of Business Administration (MBA), Under
the guidance of DR.VIJAY KUMAR, Associate Professor in the department of Business
Management, Rajiv Gandhi Memorial College of Engineering and Technology Nandyal
,AP. during the academic year 2016-17.

Signature of the guide

1
DECLARATION

I hereby declare that the project report entitled SALES PROMOTION ON


TRACTOR INDUSTRY WITH SPECIAL REFERENCE TO SONALIKA
TRACTORS, is an original and bonafide work of my own in the partial fulfilment of the
requirement for the award of the Degree of Master of Business Administration and submitted
to Gandhi Memorial College of Engineering and Technology Nandyal ,AP under the
guidance of DR.VIJAYKUMAR, Associate professor and it has not been submitted to any
other University or Institution earlier. The empirical conclusions and findings in this report
are based on the information collected during my study period.

Place:
Date:
(PALUGULA VISWESWARAIAH)
(15091E0038)

2
ACKNOWLEDGEMENT

I express my sincere thanks to Mr. ********** General Manager (S&P) who gave
me permission to do project in the company.
I express my heartful and sincere thanks to the Principal, Head of the Department and
the entire faculty of Rajiv Gandhi Memorial College of Engineering and Technology
Nandyal ,AP, for their synergy and extra mile support.
I express my heartful thanks to DR.VIJAY KUMAR, Associate Professor for his
guidance and timely advice which helped me a lot to complete my project successfully.
I finally extend my gratitude to my parents for supporting and blessings.

(PALUGULA VISWESWARAIAH)
(15091E0038)

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CONTENTS

Chapter No. Title Page No.


Introduction
Objectives of the study
Need for the study
Scope of the study
Limitations of the study
CHAPTER-1 Research Design
Research Methodology

Literature Review
Theoretical Framework
CHAPTER-2

Company Profile
Product Profile
Industry Profile
CHAPTER-3

Data Analysis &


Interpretation
CHAPTER-4

Findings
Suggestions
Conclusion
CHAPTER-5 Questionnaire
Bibliography

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