Critical Perspectives: A2 G325: in Media
Critical Perspectives: A2 G325: in Media
Critical Perspectives: A2 G325: in Media
The examination is two hours. You are required to answer two compulsory questions, on your
own production work, and one question from a choice of six topic areas.
The unit is marked out of a total of 100, with the two questions on production work marked out
of 25 each, and the media theory question marked out of 50.
Through specific case studies, texts, debates and research you must demonstrate
understanding of Media In The Online Age. This understanding must combine knowledge of
at least two media and a range of texts, industries, audiences and debates.
The assessment of the response will be generic, allowing for the broadest possible range of
responses within the topic area chosen. Each topic is accompanied by four prompt questions,
and candidates must be prepared to answer an exam question that relates to one or more of
these four prompts. There should be emphasis on the historical, the contemporary and the
future in relation to the chosen topic, with most attention on the present.
Examples
Music downloading and distribution,
Online television,
Various forms of online media production by the public or a range of other online
media forms.
In order to be fully prepared for the specific requirements of the question, the material studied
by you must cover these three elements:
1
Unit G325: Critical Perspectives In Media
Media In The Online Age
Assessment Objectives
AO1: Demonstrate knowledge and understanding of media concepts, contexts and critical
debates, using terminology appropriately and with accurate and coherent written expression.
Music And TV
Push Media vs Pull Media
Music Industry and Downloading
Creative Commons, Copyright and Piracy
Paypal on myspace, Radiohead & Nine Inch Nails, decline of retail, public ‘groomed’
for free music but expensive live tickets
Web streamed TV content – death of schedule.
TV on i-Pod – ‘holy grail’
Reality check: collective viewing remains
Comparing impacts on the two media: winners and losers.
Task
1. Watch an episode of Friends that was broadcast when you were in college.
2. Play a game of Tetris.
3. Research a history assignment on Marxism.
4. Find out what bands are playing The Leadmill in February.
5. Buy tickets for one of these gigs.
6. Arrange transport to get to the gig using public transport.
7. Let people know what the gig was like.
8. Watch Ghostbusters.
9. Listen to your favourite song.
10. Share your favourite songs with a friend.
11. Get today’s news headlines.
12. Find out the latest football scores.