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    Business Research Method

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    Ahsan Farooqi
    This document provides an overview of a business magazine aimed at young business students. It discusses the large target market of students and marketing professionals and the need for the magazine due to students' lack of understanding of business concepts and difficulty with other business magazines' formal language. It notes competition from other business magazines but aims to solve the problems by providing easy to understand information about business and conducting interviews of professionals about business problems.

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    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd

    Business Research Method

    Uploaded by

    Ahsan Farooqi
    28 views2 pages
    This document provides an overview of a business magazine aimed at young business students. It discusses the large target market of students and marketing professionals and the need for the magazine due to students' lack of understanding of business concepts and difficulty with other business magazines' formal language. It notes competition from other business magazines but aims to solve the problems by providing easy to understand information about business and conducting interviews of professionals about business problems.

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    This document provides an overview of a business magazine aimed at young business students. It discusses the large target market of students and marketing professionals and the need for the magazine due to students' lack of understanding of business concepts and difficulty with other business magazines' formal language. It notes competition from other business magazines but aims to solve the problems by providing easy to understand information about business and conducting interviews of professionals about business problems.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    28 views2 pages

    Business Research Method

    Uploaded by

    Ahsan Farooqi
    This document provides an overview of a business magazine aimed at young business students. It discusses the large target market of students and marketing professionals and the need for the magazine due to students' lack of understanding of business concepts and difficulty with other business magazines' formal language. It notes competition from other business magazines but aims to solve the problems by providing easy to understand information about business and conducting interviews of professionals about business problems.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
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    8uslness Magazlne Cn 8uslness lnformaLlon lor ?oung


    8uslness SLudenLs
    u8Alu ?CuSAl 09
    SAAu CAlSL8 uSMAnl 08
    S?Lu uAnlAL CPAZnAvl 03
    SAAu 1AnvLL8 33

    LkLCU1IVL SUMMAk
    1Cvervlew
    ln Lhls magazlne we wlll provlde young generaLlon wlLh beneflclal
    buslness lnformaLlon and wlll Lell Lhem abouL buslness problems
    and Lhelr soluLlons We wlll conducL lnLervlew of professlonals on
    buslness problems

    2CpporLunlLy Slze
    Cur LargeL markeL lnclude sLudenLs (academla) and lndusLrlal
    markeLlng professlonals

    3MarkeL need
    1he maln problem ls LhaL sLudenLs don'L even know Lhe exacL
    meanlng of buslness ldea 1hey are wage abouL LhaL Secondly
    Lhe language of magazlne presenL ln markeL ls dlfflculL Lo
    undersLand So mosL of Lhe sLudenLs don'L read Lhem due Lo
    formal code language


    ompeLlLlon
    1here are plenLy of buslness magazlnes presenL ln markeL on
    same Loplc 1hose all magazlnes are our compeLlLlon


    SCur SoluLlon
    Cur soluLlon ls Lo provlde sLudenLs wlLh exacL meanlng and
    lnformaLlon abouL buslness and buslness problems We wlll
    provlde easy language magazlne whlch wlll aLLracL Lhelr aLLenLlon
    and wlll creaLe lnLeresL ln Lhem Lo know abouL buslness

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