Washington, DC (USA)

Historical review of Communication Theory versus Information Theory, several models explained including Bühler, Jakobson, Ruesch & Bateson, Shannon, and Alexander. Focus on the contrast between Human and Machine communication. Winner of 2015 "Top Book Chapter", Philosophy of Communication Division, National Communication Association (USA).

The Mind-Body Problem (MBP) names a philosophical and scientific identity issue that has been debated from the beginnings of the human race. The MBP highlights this identity process as a puzzle in which human beings themselves must interrogate the identifying connection between their expression and perception of communication and culture. Because, it is the identity process that accounts for the emergent evolution of the consciousness in behavior that we call human.

The communication analysis presented in the article compares the semiotic coding of visual perception in cultural theory and practice. The USA is used as an example of Western Culturology (egocentric, isometric) compared to the PRC as an example of Eastern Culturology (sociocentric, axonometric). Perception is explicated within the general context of Discourse Expression (rhetoric, aesthetics) and illustrated using examples from the visual arts, notably painting, a television image, and flower arrangement. Because contemporary popular media image production emerged from Japan, Chinese and Japanese art examples are also considered. The primary purpose of the general analysis is pedagogical, to teach semiotic phenomenological methodology in communicological and culturological research.

A review of Aristotle's logic square, the medieval hermeneutic square, and modern Greimas semiotic square. Explication of Joseph Luft "Johari" window pane model and contemporary communicology mode of (1) Direct Perspective, (2) Meta-Perspective, and (3) Meta-Meta-Perspective within Interpersonal communication and Intersubjective transaction.

Intercultural communicology is a complex system of intergroup communication and, in consequence, is a specialized case of human communication in which discourse is constructed in a semiotic world of experience, i.e., the Semiosphere. I look at the Netizen (online citizen) application of semiotic phenomenological theories and categories as we explore their emblematic presence as cosmologies and logics in the sociocultural discourses of the People's Republic of China. The analysis examines stories published (2010–2011) in the online version of China Daily, a quasi-official newspaper of the Chinese government. The analysis is the main task that Umberto Eco called the semiotic quest for " the logic of culture ". I shall periodically cite the longitudinal statistical research of Richard E. Nisbett reported in his popular book The Geography of Thought. It is important to note that Nisbett's research confirms the applied practice of the cultural group semiotic in use, rather than theoretically describing the logic constituted by the semiotic systems, which is my goal. In consequence as we shall see, Nisbett makes the mistake of describing the Asian semiotic in terms of a Western logic perspective – not the Asian perspective per se!

Presentation paper on "The Philosophy of Communication: Centennial Symposium" at the National Communication Association (USA) annual conference. Focus on the origin of the discipline of "Philosophy of Communication" internationally and in the USA. EXTENDS: "Paradigm Shifts: Recalling the Early ICA and the Later PHILCOM" (2005).

A comparison of cultural logic systems as between the West (USA) and East (PR China). Focus on egocentric (individual) and sociocentric (group) cultural perspectives and cross-perspectives as a logic of communication and cultural value choice. Western Linear Logic is compared to Eastern Curvilinear Logic.