Tricentis Opens Dubai Office.

TELECOMWORLDWIRE-December 11, 2024-Tricentis Opens Dubai Office

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Austria-based software testing company Tricentis has expanded in the Middle East with the opening of a new office in Dubai, UAE, the company said.

This investment aligns with Tricentis' long-term growth strategy for the region, with further expansion into Saudi Arabia planned for the coming year.

Situated in Dubai Internet City alongside technology companies including SAP and Microsoft, the new office will play a crucial role in accelerating the adoption of Tricentis' codeless, automated software testing solutions.

This increased investment will enable Tricentis to better support local organizations in reducing risk and accelerating their digital transformation efforts, while also enhancing support for existing customers such as Alshaya Group and Bank Albilad.

Tricentis is focusing on enterprises within industries such as oil and gas, utilities, banking, retail, public sector, and telecommunications.

To drive its ambitious growth in the region, Tricentis is employing a partner-led go-to-market strategy, collaborating with global partners and system integrators including SAP, Accenture, Capgemini, DXC Technology, IBM, LTI Mindtree, NTT DATA Business Solutions and Wipro, as well as trusted local partners in Gulf Cooperation Council countries such as Adree (a Master Works subsidiary), Q-Pros, TestCrew, TTC Global and more.

As part of its growth strategy in the region, the company has also appointed Dan Melville as vice president of Middle East and North Africa, who will focus on expanding the local team.

A recent white paper from IDC found that organizations using SAP Application Testing solutions by Tricentis require an average of 51% less time to complete testing cycles and achieve an average three-year ROI of 576%.

Tricentis is headquartered in Austin, Texas, with 26 offices globally. In 2023, Tricentis generated over USD 330m in annual recurring revenue, and increased the number of new customers globally by almost 60% year over year.

The company's AI-based continuous testing platform has seen several developments in the past year, including the introduction of generative AI-powered Copilot solutions for its products Tricentis Testim, Tricentis Tosca, and Tricentis qTest.

Tricentis is in continuous testing and quality engineering. The Tricentis AI-based, continuous testing portfolio of products provide a new and fundamentally different way to perform software testing. An approach that's totally automated, fully codeless, and intelligently driven by AI.

It addresses both agile development and complex enterprise apps, enabling enterprises to accelerate their digital transformation by dramatically increasing software release speed, reducing costs, and improving software quality.

Tricentis has more than 3,000 customers, including the largest brands in the world, such as McKesson, Allianz, Telstra, Dolby, and Vodafone.

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