TABS Analytics makes its debut.

SHELTON, Conn. -- TABS Group Inc., a leading outsourced sales and marketing analytics firm in the consumer packaged goods industry, has changed its name to TABS Analytics. The new name aligns with the company's long-standing mission to simplify and improve sales and marketing analytics for CPG companies.

"We are excited to announce this new chapter in our company's history," commented Kurt Jetta, founder and chief executive officer of the company. "Since our founding 18 years ago, we have prided ourselves on delivering analytical innovations in the consumer products industry that simplify and improve business analytics. Our new company name reflects what we do."