Oralcom Lesson3-Modelsofcom

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VARIOUS MODELS

OF
COMMUNICATION
Prepared by: Jazzen O. Bautista
What is Communication
Models?
describe the process of
communication, visually show the
relationship among variables
and help find and correct
communication problems.
1. Linear Model of
Communication
(Transmission
Model)
Undirectional
Linear model is one-way communication
where the speaker sends messages to
the receiver with or without effect.
Senders can only transmit messages
while receivers can only receive the
messages. This model of
communication applies to mass
communication.
Simple

This model presents a simple


communication acts because the
transmission of message shows only
the beginning and the end and that
there is no interchanging of roles
between the sender and receiver.
Persuasion not Mutual
understanding
This model shows the one-way
direction of communication which
promotes
advice and influence rather than
mutual understanding between
receiver and sender.
Values psychological over social effects

This model focuses more on the


psychological effects (such as
understanding the messages) rather
than the social effects (like building
the relationship among
communicators).
2.Transactional
Communication
Model
The Transactional Model of
Communication illustrates how
the sender and receiver take
turns in conveying and receiving
messages and are called as
“communicators.”
The characteristics of Transactional Model

1. Communication evolves from the very first day


(origin) until the existing moment.

2. Communication is largely dependent on its past.

3. Concept of time.

4. Communication process is the product of what we


learned.

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