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Management

Gomez-Mejia & Balkin

Chapter 5
Managing the
Planning Process
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What is Planning?

• A process that helps managers set


objectives for the future and map out the
activities and means that will make it
possible to achieve those objectives

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Key Elements to a Plan

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Objectives

• Goals or targets that the firm wishes to


reach within a stated amount of time

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Actions

• The specific steps the firm intends to


take to achieve the desired objectives

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Resource Allocation

• A plan states where resources will come


from and how they will be deployed

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Implementation Guidelines

• Show how the intended actions will be


carried out

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Core Competencies

• May include
– Know-how
– Skills
– Brand recognition
– Company reputation

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The Benefits of Planning

• Assessment of external forces


• Developing a sense of direction and
purpose
• Identifying the factors that affect the
organization
• Encouraging participation
• Coordination of efforts
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The Benefits of Planning
(continued)

• Establishment of priorities
• Focusing attention on different time
horizons
• Understanding circumstances
contributing to past success or failure
• Ensuring the availability of adequate
resources
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The Benefits of Planning
(continued)

• Establishing performance standards


• Supporting the organizational control
systems
• Developing “what-if” scenarios
• Management development

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Planning for “What If”

• Be prepared for the unimaginable


• Create alternative scenarios
• Try to estimate probabilities
• Use internal markets
• Create a culture that insists on facing
reality

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The Pitfalls of Planning

• Poor forecasts of future conditions


• Plans imposed from above
• Planning as a self-contained activity
• Extensive bureaucratization
• Inflexible adherence to objectives and
processes

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Keys to Successful Planning

• Decentralize planning process


• Use numerical and judgmental methods
• View planning as continuous and
capable of adapting to change
• Avoid paralysis of the analysis
• Concentrate on a manageable set of
issues
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Keys to Successful Planning
(continued)
• Assess external forces
• Develop a sense of direction and
purpose
• Identify factors that affect the
organization
• Encourage participation
• Coordinate efforts
• Establish priorities
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The Formal Planning Process

 Setting  Allocating
objectives resources

 Charting a  Implementing
course of action activities

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Setting Objectives
• Answer the question:
– What are we trying to accomplish?
• Should
– be cascading
– be specific and measurable
– be challenging
– have a deadline
– be prioritized
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Management by Objectives
(MBO)

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Charting a Course of Action

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Strategic Action Plans

• Proactivity

• Congruency

• Synergy

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Tactical Action Plans

• Division of labor

• Budgeting

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Operational Action Plans

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Implementation

• Defining tasks to be accomplished


• Assigning individual responsibilities
• Managing individuals to ensure
completion

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Means of Implementation

• Authority
• Persuasion
• Policy
• Feedback

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Process for Organizational
Problem Solving
• Identify performance gaps
• Identify tasks and work processes to
accomplish the plan
• Check for organizational congruence
• Intervene to create alignment
• Execute the plan
• Learn from the consequences
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Organizational Change

• Dealing with power and politics


• Reducing individual anxiety and
resistance
• Maintaining control during the transition
period

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Learning Objective 1

• Identify the different elements of an


effective plan
– Objectives
– Actions
– Resource allocation
– Implementation guidelines

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Learning Objective 2

• Analyze the advantages and


disadvantages of planning
– Benefits of planning
– Pitfalls of planning
– Avoiding planning pitfalls

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Learning Objective 3

• Distinguish between formal and informal


planning
– Formal planning
– Opportunistic planning

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Learning Objective 4

• Recognize the features of well-designed


objectives
– Cascading of objectives
– Specific and measurable
– Difficult
– Milestones
– Priorities

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Learning Objective 5

• Identify the types of action plans that


managers can use
– Strategic
– Tactical
– Operational

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Copyright Notice

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