FRANCHISE

& STARTUP
EXPO 2024
INDIA
The 2nd Largest Franchise market in the world. Approx 1.75
Lakhs Franchises
4800+ Franchisors operating in the country.
2 Lakhs+ Franchise Outlets being operated

52% being engaged with Regional brands.

34% engagement in National brands
14% associated with International brands.

Top Prospects for Franchising:

EV
Education
Food
Health,
Beauty and Wellness
Retail and many more...
Business GUJARAT
Gujarat Gujaratis are born entrepreneurs.
Increasing disposable income, willingness to spend, Growing
preference for branded products and Global exposure.

Huge growth in entrepreneurial energy

Eased regulatory process Acceptance of

international products

Driving force for supply side of franchising.

Gujarat
Passport to your
Successful Business

If not Here,
Then Where ?
THE
EVENT
 Most significant franchise & start up event 360-
degree Media coverage.
 Cities: Ahmedabad- Surat- Baroda
 6,000-7,000+ investors ready to partner.
 2 days of live interaction in each city
 Fire side chats with eminent personalities
 Appoint distributors, penetrate newer markets with your existing
products and services.
 Appoint Franchises get face to face with Gujarat’s most promising
investors.
 Showcase your start ups and gain exposure for your services / product
in the presence of investors
 WHY
EXHIBIT?
Designate Distributors:
Expand the markets where your
current goods and services are
sold.
FRANCHISE
& STARTUP
Establish Franchises: Get
investors to know about EXPO 2024
your product / service

PARTNER. GROW. EXPAND.

Feature Your Startup: Appoint Franchises get face to face with Gujarat’s most promising
Meet the most renowned investors.
investors in India in person.
Showcase your start ups & gain exposure for your service / product
in the presence of investors
 WHO SHOULD
EXHIBIT Generate new leads, Showcase
Domestic & International
Franchisors looking to expand new trends, Launch new products,
with Unit / Master Position your Business profile and
Build Brand Equity across
Franchises.
Industries

Franchise Brands looking at

Regional Franchises, Area Reach your Target
Development Representatives or Audience
Multi-Unit Franchisees.

Brands looking for

Enhance Brand
high visibility and
Recognition
Extensive Marketing
THE
STARTUP
ULTIMATE
PLATFORM
The Indian startup ecosystem has grown
exponentially due to an increasing number of
unicorns.

India’s unicorn population has grown around

eighteenfold, from 6 to 105
(until H1 2022).
FSE 2024 will be one of the most significant platforms where start-ups
can showcase their products and services.

They can meet various types of Investors (Angel investors, Venture

capitalists & Personal investors).

Also, Special Presentation slot will be allocated to start-ups where they

can present their company, products and Services to the investors
present over there and raise fundings / Seek right Partnerships.
 FMCG Manufactures
Distributors

Aspiring
Entrepreneurs Licensees

Investors WHOM Retail

Investors

WILL
YOU
HOREC
Retailers
A

Business
Seekers
MEET? Merchandisers

F&B Investors
Franchisees looking
for
E commerce
Franchises
Companies
 PROPOSED INDUSTRY SEGMENT
EXHIBITORS

Food & Education

Beverages Retail FMCG Start-Ups

Automobile/
Life-Style Logistics/Courier Service Dry Cleaners

Distribution
Manufacturers
(F&B / FMCG)
Health & Beauty Pet Care Medical

Fashion & Financial IT Service

Jewellry Services E.V. Providers
 THE EVENT VENUE
Most Popular and approachable Venue of Gujarat

AHMEDABAD BARODA SURAT

VENUE: GWALIA BANQUETS VENUE: SURYA PALACE VENUE: SCIENCE CENTRE

DATE: 4th & 5th May 2024 DATE: 11th – 12th May 2024 DATE: 18th – 19th May 2024
AHMEDABAD FLOOR PLAN

*Stalls will be allocated first come first basis only.

BARODA FLOOR PLAN

*Stalls will be allocated first come first basis only.

SURAT FLOOR PLAN

SCIENCE CENTRE, SURAT *Stalls will be allocated first come first basis only.
MEDIA
AMPLIFICATIO
N
A 360o Marketing Amplification worth value of more
than 2 Crores*

PRIN
T RADIO
OUTDOORS
DIGIT
AL
 PRINT AMPLIFICATION

BU Ad Type Ad Type No of Insertions

TOI- ABSR Co- Branded Half Page 2

FRANCHISE Ahmedabad Times Co- Branded Qtr. Page 2

&STARTUP
EXPO 2024 Baroda Times Co- Branded Qtr. Page 2

Surat Times Co-branded Qtr. Page 2

ET Ahmedabad Co- Branded Half Page 1

Ad coverage in other regional newspapers

The Total card rate cost of the above media is 48L

RADIO & OUTDOOR
AMPLIFICATION

RADIO
• Radio Jingles
• Expert Bites
• RJ Visits
• Radio Mirchi and other
Local Radio Stations

OUTDOOR
• Hoardings in prominent
locations of Ahmedabad, Surat
and Baroda.
 DIGITAL
PROMOTIONS
Targeting Metrics
Target Audience A Target Audience B

Lookalike Audience Interest Based

Users across India 25 - Users across India 25 -

60+ Age Group 60+ Age Group
Create a lookalike cohort based Business related
on earlier campaigns keywords
 DIGITAL
PLA
N Campaign Website 1
Million Impressions

COMPONENTS
Digital intervention will play a pivotal role to
take the communication to the right
audience set through very
specific targeting

Extensive Social Media Collaboration with TOI on all

Promotions social media platforms
 STALL CHARGES- AHMEDABAD

Stalls Size (Meters) No. of stalls @ FSE Cost / Stall

Franchise Zone 9 M (3 x 3) 36 INR 120000/- (2 Days)

*Stalls will be allocated first come first basis only.

 STALL CHARGES- BARODA

Stalls Size (Meters) No. of stalls @ FSE Cost / Stall.

(excluding GST)

Franchise Zone 9 M ( 3 x 3) 26 INR 100000/- (2 Days)

*Stalls will be allocated first come first basis only.

 STALL CHARGES- SURAT

Stalls Size (Meter) No. of stalls @ FSE Cost / Sq.m.

(excluding GST)

Franchise Zone 9 M ( 3 x 3) 30 INR 80000/- (2 Days)

*Stalls will be allocated first come first basis only.

 STALL DETAILS
1. Exhibitors will be provided readymade blank Octonorm Stall
structure for 2 days
2. Stall will have 1table, 2chairs,1light,1Plug point (5amp) & dustbin.
3. Each Stall Exhibitor will be provided with 2 Lunch & Tea pass/day.
4. Stall allocation will be first come first basis.
5. Government taxes as applicable.
*T&C Apply

*Stalls will be allocated first come first basis only.

 SPONSORSHIP
TITLE SPONSOR – 20L
DELIVERABLES
1. Mention as presenting sponsor a part of Integrated logo unit (ILU) in all the
event communications.
2. Mention as presenting Sponsor print ads, Digital and on ground promotions.
3. Mention as presenting sponsor in Radio Jingles.
4. In & around branding at the Venue. Title
5. One premium stall (27 Sq. m). presents

6. Free delegate passes – 10 nos

7. Flyer distribution in visitor kit. (Flyers to be provided by the participating
Company)
8. Visitor database FRANCHISE &
9. Sponsor AV to be run at the event venue. STARTUP
10. Emcee mentions during the event.
EXPO 2024

*Stalls will be allocated first come first basis only.

 SPONSORSHIP
DELIVERABLES
POWERED BY – 15L
1. Mention as Powered By sponsor a part of Integrated logo unit (ILU) in all the
event communications.
2. Mention as Powered By Sponsor print ads, Digital and on ground
promotions. Title
3. One premium stall (18 M.) presents
4. Free 6 delegate passes.
5. Flyer distribution in visitor kit. (Flyers to be provided by the participating Company)
6. Visitor database
7. Sponsor AV to be run at the event venue. FRANCHISE &
8. Emcee mentions during the event.
STARTUP
EXPO 2024

Powered by
presents
*Stalls will be allocated first come first basis only.
 SPONSORSHIP
DELIVERABLES
ASSOCIATE SPONSOR – 8L Title
presents

1. Mention as Associate sponsor a part of Associate logo.

2. Mention as Associate Sponsor print ads, Digital and on ground promotions.
3. One premium stall (9 M) worth value of INR FRANCHISE &
4. Free 6 delegate passes. STARTUP
5. Flyer distribution in visitor kit. (Flyers to be provided by the participating Company) EXPO 2024
6. Visitor database
7. Limited Sponsor AV to be run at the event venue. Powered by
presents
8. Limited Emcee mentions during the event.
XYZ
Associate sponsor

A B C D

*Stalls will be allocated first come first basis only.

 For More information
& Booking Contact
FRANCHISE &
STARTUP
EXPO 2024 8469369000

7276099147
Thank