RAndS 011-014

Recruitment Process
Recruitment
and its
Importance
Recruitment Process
What is
Recruitment?
The process of
seeking and
attracting a pool of
qualified applicants
from which
candidates for job
vacancies can be
selected
Recruitment Process
Importance of
Recruitment
Its hard to over-
emphasize the
importance of
recruitment.
If only two applicants
apply for two openings,
You may have little
choice but to hire them.
Recruitment Process
Importance of
Recruitment
However, if 10 to
20 applicants
appear, you as a
recruiter can use
techniques like
interview and test
to screen out the
best qualified
candidate
Recruitment Process
Importance of
Recruitment
It is not easy to find
good qualified
candidates for your
organization.
There are number of

surveys that showed it
is difficult to recruit
good people.
Recruitment Process
Recruitment
Survey
A survey during 2003-
2004 found:
*about half of
respondents said they
had difficulty in
finding qualified
applicants.
*about 40% said it was
hard to find good
candidates.
Recruitment Process
Strategic
Recruitment
Recruitment Process
What is Strategic
Recruitment?
The linking of
recruiting activities
to the organization’s
strategic business
objectives and
cultures
Recruitment Process
Why Strategic
Recruitment is
top priority?
The pressure of:
- Competition
- Cost savings
- Downsizing
- Skill shortages
Recruitment Process
Strategic
Recruitment
The scarcity of the
talent means that
skilled workers are
specially in demand in
today’s cutthroat
environment. Talented
employees are the
prime source of
competitive advantage.
Recruitment Process
Expert’s Point of
View
Charles Goode,
(Former Chairman of
ANZ Bank)
“Attracting and
retaining the most
talented staff and
building the successful
culture is critical to
our future”
Recruitment Process
R&S as a lever to
change
R&S are used today
as a major lever to
bring about strategic
and cultural changes.
An organization must
attract qualified
candidates if it is to
survive and grow in
competition.
Recruitment Process
Challenges to
Recruitment
Several things makes
the recruitment
process more
complex:-
(1) Some recruitment
methods are superior
to others.
Recruitment Process
Challenges to
Recruitment
(2) The success of
recruitment also
depends on non-
recruitment issues and
policies.
(3) Employment laws
prescribe what you
can and can not do
when recruiting
Recruitment Process
The Supervisor’s
role in Organizing
Recruitment
Recruitment Process
The Supervisor’s
role
The human resource
manager is in charge
of filling an open
position. However, he
is seldom very
familiar with the job
itself. Someone else
has to tell about this
person.
Recruitment Process
The Supervisor’s
role
Only the position
supervisor or line
manager can tell us.
- What the position
really entails?
- What key things to
look for?
Recruitment Process
The Supervisor’s
role
- What sorts of
questions related to
position can be
expected?
- What knowledge
and skills are
expected in particular
position?
Recruitment Process
The Supervisor’s
Role
In addition to:- What
the job entails and its
job specifications,
The recruiter might
want to know, “the
overall process of
recruitment”
Recruitment Process
Employment
Branding and
Recruitment
Process
Recruitment Process
Employment
Branding
Involves promoting
an image of the
company as a good
employer to create a
favorable impression
for potential
applicants.
Recruitment Process
Employment
Branding
Employment
Branding is now
recognized as a
competitive tool in
the war of talent.
Recruitment Process
Employment
Branding
Leading US
Companies such as
“Microsoft” have
created an
employment brand
to convey their
Values, Policies,
Systems, and
Cultures
Recruitment Process
Employment
Branding
It is a successful
tool in order to
create a specific and
unique image in the
minds of potential
employees which
would help to
attract top talent.
Recruitment Process
Employment
Branding
Employment
branding can create
a unique proposition
for potential
employees, and it
separate a company
from another to
attract talent.
Recruitment Process
Employment
Branding
“Marketing techniques
are being applied to
persuade candidates to
join and stay in an
organization”
Ann Sherry
(Westpac’s former
executive for people and
performance)

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Recruitment Process

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