Cultural Text
Cultural Text
Cultural Text
Cultural Texts
are anything visual
related to ideas,
custom, and social
behaviors of a particular
society that reveal cultural
meaning.
ATTENTION!
01 02 03
PRONUNCIATIO Affecting
N Differences in comprehension
Phonology and
Interpretation
Interpretation then vary because of
differences in pronunciation. If
one says “hit it” instead of “heat
it” or “she ass” instead of “she
asks,” miscommunication is likely
to happen.
AMERICAN PHILIPPINE
ENGLISH ENGLISH
THEM VS. US
AMERICAN PHILIPPINE
ENGLISH ENGLISH
THEM VS. US
AMERICAN PHILIPPINE
ENGLISH ENGLISH
VIDEO SAMPLE
A cultural barrier does not only pertain to
differing languages. It may also be in the form of
cultural practice or even a bodily gesture.
1. Thumbs up
-approval (English-speaking countries)
- offensive ( Greece, Italy, Middle East )
2. Making circle with one’s thumb and forefinger
-okay (Western cultures)
-a sign of money (Japanese)
-threat (Arab Cultures)
3. Greetings through shaking hands or hugging
- An ill manner or even moral crime ( Arab and
African Cultures)
- a common practice (Western World)
Notice: “Heart to Heart conversations are the best
communication.”
“THANK YOU” “