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    The Success of Shell

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    Ayezza Margarette Barangan
    Shell established itself in the market in 1833 when Marcus Samuel decided to expand his London business to include selling oriental seashells. Over time, the business expanded into exporting oil. In the 20th century, Shell established oil exploration and production operations around the world through discoveries in places like the Gulf of Mexico, Nigeria, the Middle East, and the North Sea. Shell has continued innovating in the 21st century with projects like Pearl GTL in Qatar and Prelude, the world's biggest floating LNG facility in Australia. Looking ahead, Shell aims to meet growing energy needs while reducing carbon emissions through participating in the energy transition.

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    The Success of Shell

    Uploaded by

    Ayezza Margarette Barangan
    53 views12 pages
    Shell established itself in the market in 1833 when Marcus Samuel decided to expand his London business to include selling oriental seashells. Over time, the business expanded into exporting oil. In the 20th century, Shell established oil exploration and production operations around the world through discoveries in places like the Gulf of Mexico, Nigeria, the Middle East, and the North Sea. Shell has continued innovating in the 21st century with projects like Pearl GTL in Qatar and Prelude, the world's biggest floating LNG facility in Australia. Looking ahead, Shell aims to meet growing energy needs while reducing carbon emissions through participating in the energy transition.

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    BACKGROUND INFORMATION

    Original Title

    THE SUCCESS OF SHELL

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    Shell established itself in the market in 1833 when Marcus Samuel decided to expand his London business to include selling oriental seashells. Over time, the business expanded into exporting oil. In the 20th century, Shell established oil exploration and production operations around the world through discoveries in places like the Gulf of Mexico, Nigeria, the Middle East, and the North Sea. Shell has continued innovating in the 21st century with projects like Pearl GTL in Qatar and Prelude, the world's biggest floating LNG facility in Australia. Looking ahead, Shell aims to meet growing energy needs while reducing carbon emissions through participating in the energy transition.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    53 views12 pages

    The Success of Shell

    Uploaded by

    Ayezza Margarette Barangan
    Shell established itself in the market in 1833 when Marcus Samuel decided to expand his London business to include selling oriental seashells. Over time, the business expanded into exporting oil. In the 20th century, Shell established oil exploration and production operations around the world through discoveries in places like the Gulf of Mexico, Nigeria, the Middle East, and the North Sea. Shell has continued innovating in the 21st century with projects like Pearl GTL in Qatar and Prelude, the world's biggest floating LNG facility in Australia. Looking ahead, Shell aims to meet growing energy needs while reducing carbon emissions through participating in the energy transition.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 12

    SHELL GASOLINE STATION

    GROUP 01
    How this brand establish
    its presence in the
    market?
    In 1833, Marcus Samuel decided to expand his London business. He
    already sold antiques but decided to try selling oriental seashells as well,
    capitalising on their popularity in the interior design industry at that time.
    When Marcus Samuel senior died in 1870 he passed the business on to his
    two sons, Marcus junior and Samuel, who began to expand it. In the 1880s
    they became particularly interested in the oil exporting business. The
    immediate post-war years were some of the toughest Shell had yet faced.
    Reconstruction was very expensive and the market for oil was changing
    rapidly. Against this backdrop Shell launched new exploration programmes
    in Africa and South America and built new refineries in the UK. The
    company also invested in larger and higher-powered ships – supertankers –
    In 1947, the first commercially viable offshore well was
    drilled in the Gulf of Mexico and within 8 years the
    company had over 300 such wells. New discoveries
    were also made in Borneo and the Niger Delta, and
    commercial production of oil in Nigeria began in
    1958.A number of scientific advances at this time
    boosted the demand for oil, including the invention of
    the jet engine – its architect Sir Frank Whittle even
    Shell started the 1960s by strengthening its presence in
    the Middle East, discovering oil in Yibal, Oman’s most
    prolific field. This discovery was the country’s first and
    would go on to transform Oman’s economy. The
    Groningen gas field in the Netherlands was also
    discovered at the start of the decade, followed by the
    discovery of gas in the North Sea. This time was also a
    golden period of research by Shell Chemicals and the
    company also took the decision to internationalise,
    Shell’s innovation has continued at pace into the 21st
    Century. In 2012, the company completed Pearl GTL, in
    Qatar, the world’s largest source of GTL products. In
    2016, production started at Shell’s Stones field, the
    world’s deepest oil and gas project. And in 2017,
    Prelude, the world’s biggest floating liquefied natural
    gas facility, sailed 5,800 kilometres from a shipyard in
    South Korea to its new home in Western Australia.
    Looking back over 185 years of Shell history, it has been an
    amazing journey. Mankind has managed to adapt, time and
    time again, through a century of rapid change and periodic
    upheaval; and so has Shell. But there are also big challenges
    in the century ahead.Society today faces a challenge on an
    unprecedented scale: how to meet increasing energy needs
    while reducing carbon emissions. Shell is an active player in
    and has embraced the transformation of the energy system.
    The company sees commercial opportunity in participating
    Thriving as the world transitions to a lower-carbon
    energy system is a key focus and Shell’s strategy,
    portfolio and strong financial framework will give the
    company a source of resilience in the years to come.
    Understanding what climate change means for Shell is
    one of the biggest strategic questions facing company
    leaders. In answering that question, Shell is determined
    to continue to work closely with society and its
    wHAT MAKES THIS
    BRAND STAND OUT
    AMONG OTHER
    BRANDS?
    Shell Gasoline offers unrivaled protection against gunk in all
    grades. The term "gunk" refers to carbon deposits that can
    accumulate in engines using lower-quality fuels. These
    deposits act like a sponge in your engine, absorbing and
    trapping fuel and reducing the efficiency of combustion. A
    clean engine is more fuel-efficient, produces less emissions,
    and enables vehicles to perform at their best, according to
    industry data and automotive manufacturers. An exclusive
    cleaning technology included in Shell Gasoline actively cleans
    fuel injectors and intake valves while preventing accumulation
    Link or Sources:
    https://www.shell.us/motorist/shell-fuels/shell-
    gasoline.html
    https://www.shell.com/about-us/our-heritage/our-
    company-history.html?
    fbclid=IwAR3ov80cOYlw51Ns8pH1Zd0sXYxJYfSnor
    umIE1uBlJRfwPJocHrA41lsqY

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