Daft11ePPT Ch17

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Chapter 17

Managing Communication

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
Communication Is the
Manager’s Job
❖ Today’s complex business environment depends on effective
communication
❖ Managers spend 80% of their day communicating
❖ 48 minutes of every hour is spent:
❖ On the telephone
❖ Communicating online
❖ Talking informally
❖ Communication permeates every management function
❖ Manager’s communication is purpose-directed―directs
everyone’s attention toward the goals

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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What is Communication?

Communication is the process by which information is


exchanged and understood by two or more people,
usually with the intent to motivate or influence
behavior

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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17.2 - A Model of Communication

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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Communicating Among People

❖ Communication can break down if the sender and


receiver do not encode or decode in the same way
❖ Cultural differences can add to the communication
challenge
❖ Some cultures are high-context while others are low-
context

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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Communication Channels

❖ Managers must choose appropriate channels to


convey messages
❖Routine versus non routine messages
❖ Each communication channel has advantages and
disadvantages
❖ Channel richness – the amount of information that
can be communicated in an episode

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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17.4 - A Continuum of Channel
Richness

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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Gender Differences in
Communication
❖ Managers must be aware of factors that influence
communication
❖ For most women, talking means conversation
❖ Women connect, involve, and participate through
communication
❖ Men use verbal language to exhibit knowledge and
skill
❖ Women’s style may be more appropriate for leading
and inspiring

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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Nonverbal Communication
❖ Message sent through human actions and behavior
❖Body language
❖Facial expressions
❖Gestures
❖Touch
❖Use of space

❖ Can express enthusiasm, warmth, confidence, arrogance,


indifference, and displeasure

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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Listening
The skill of grasping both facts and feelings to
interpret a message’s meaning
❖ Listening to employees and customers is important
❖ Information in organizations flows from the bottom
up
❖Managers today know the importance of feedback
❖ Blogs are being used to stay in touch with employees
and customers

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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Tips for Improving Writing Skills

❶ Respect the reader


❷ Know your point and get to it
❸ Write clearly rather than
impressively
❹ Get a second opinion

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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Crisis Communication

❖ Communication is crucial during times of crisis


❖ Management skills for dealing with crisis:
❖Stay calm, listen hard
❖Be visible
❖Get the awful truth out
❖Communicate a vision for the future

© 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.
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