This document analyzes data to determine appropriate insurance products for different customer profiles. Key factors analyzed include age, income, marital status, dependents, credit score, and current insurance coverage. Based on the analysis, older customers with age above 60 and lower activity are best suited for critical illness policies. Married customers tend to have higher incomes and credit scores, making them better risks. The number of dependents also affects disposable income and credit score. Younger working individuals are better fits for accident policies, while critical illness policies suit older individuals. The document then filters customer data based on these criteria to identify eligible customers for different insurance products.
This document analyzes data to determine appropriate insurance products for different customer profiles. Key factors analyzed include age, income, marital status, dependents, credit score, and current insurance coverage. Based on the analysis, older customers with age above 60 and lower activity are best suited for critical illness policies. Married customers tend to have higher incomes and credit scores, making them better risks. The number of dependents also affects disposable income and credit score. Younger working individuals are better fits for accident policies, while critical illness policies suit older individuals. The document then filters customer data based on these criteria to identify eligible customers for different insurance products.
This document analyzes data to determine appropriate insurance products for different customer profiles. Key factors analyzed include age, income, marital status, dependents, credit score, and current insurance coverage. Based on the analysis, older customers with age above 60 and lower activity are best suited for critical illness policies. Married customers tend to have higher incomes and credit scores, making them better risks. The number of dependents also affects disposable income and credit score. Younger working individuals are better fits for accident policies, while critical illness policies suit older individuals. The document then filters customer data based on these criteria to identify eligible customers for different insurance products.
This document analyzes data to determine appropriate insurance products for different customer profiles. Key factors analyzed include age, income, marital status, dependents, credit score, and current insurance coverage. Based on the analysis, older customers with age above 60 and lower activity are best suited for critical illness policies. Married customers tend to have higher incomes and credit scores, making them better risks. The number of dependents also affects disposable income and credit score. Younger working individuals are better fits for accident policies, while critical illness policies suit older individuals. The document then filters customer data based on these criteria to identify eligible customers for different insurance products.
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Intro Slide
Analysing the data given:
• We analysed the data given and came to multiple conclusions which led to the determination of different data driven pivot tables in the case. • Age was a significant factor in the case. People with age above 60 will have reduced activity and reduced mobility. Hence, due to this they are least likely to meet with normal accidents. Hence for them LASCI is the best policy type to be taken. • Income range is another significant factor used to determine credit score here in the case. Higher the income range, the more the ability to pay off debts. In this case outstanding bank balance also matters. Analysis • Marital Status is another variable that determines the credit score. For Married people they can be assumed to be in a better income range hence higher payment capability . Therefore they will have higher credit scores. For divorced, they need to pay alimony to the spouse, hence outstanding balance in banks will be less which leads too less Credit score. • Number of dependants also play a role in the credit score. The more the number of dependants, the lower the disposable income and lesser credit score. • The types of Insurance LASU should be sold to younger working class people and they have lesser chance of critical illness. The insurance type LASCI should be sold to old people who are prime suspects for critical illness types. Credit Score vs Marital Status • We infer from the pivot table that single people and married people have credit scores on the higher side. • 9.5 percent approx. people are divorcee and they fall under the rating of 700-1100. • Around 57.5 percent people are married and have the credit score in the range of 700-1100. Data Modification • We first filtered out the PPI column from 0 and 1. We took 0 for the number of people whom the insurance product can be sold. • Next we filtered people based on their credit ratings; X,A,B,C being assumed to be good to average credit rating. So that we can get the list of people eligible for insurance. • Then we will be looking at the income range of the individual whom we are selling our product. This part is important as lower income range people can default in payments. • Property prices owned by people is also a criteria for secure loans as those can be taken as collateral in case one defaults payments. • They should be judged by the maturity risk column. People with higher time period will have higher maturity risk • Default risk is when one is not sured about getting paid pack. CIFAS rating measures this fraud system • CCJ column also determines the credit score based on if any cases are filed against this person. Age vs Product Description • Slide 7 contains the Pivot table for Age vs Product description. • We can infer from the table that most of the people do not have insurance and they can be targeted to sell their products. • LASU is the most common type of insurance product sold. People of age group around 31-50 have the maximum number of LASU products taken. • Higher age group people from 51-70 have maximum percent of LASCI taken. • This is the Pivot table for PPI vs Loan types. • Here we can see that when Ppi is 0, i.e. for people who have unsecured loans with no personal protection insurance are 5502. So we need to target these people.