Singapore PESTLE ANALYSIS
Singapore PESTLE ANALYSIS
Singapore PESTLE ANALYSIS
Political Economical
•Free market economy
•Per capital income is highest in ASEAN
•Economic freedom score is 89.4 %
•Centralized and bureaucratic country. •GDP=$369.627 Billion,
• Political risk is quite low.
GDP PPP=$602.594Billion
•Unemployment rate is 3.8%.
•Inflation rate is 0.4%.
•4TH Largest foreign exchange trading centre.
Social Technology
•Equal legal rights to men and women
including civil liberties, employment, • Advanced in technology.
business, and education. •80 of the top 100 tech firms in the world have
•Service by govt for social welfare. a presence in Singapore.
Legal
Environmental
•In 1975 water pollution and drainage control act
made to control quality of water.
•Pollution from transportation is key problem in
Singapore so recently to maintain air quality
&other environmental factor anti pollution unit
work.
DBS BANK
• DBS:-Development Bank of Singapore.
• Founded in 1968, 49 year ago.
• Headquarter in Marina bay , Singapore.
International strategy:
• They adopt digital transformation strategy.
L-Leadership: O- Operation
•At top senior managers. •Develop agile and scalable digital operation .
•Scientist and knowledge worker came under middle
management.
•In Operational management production and service
worker ,data worker included.