Claim of Value: Prepared By: Noel Krish F. Zacal, AB-Eng, LLB

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CLAIM OF VALUE

P r e p a r e d b y : N o e l K r i s h F. Z a c a l , A B - E n g , L L B .
OBJECTIVES
Understand the meaning of claims of value.
Identify the point of argument in arguing for value
claims.
Identify the elements to argue on.
Know how to generally defend claims of value
according to its element.
DEFINITION
Rather than attempting to prove the truthfulness
of a claim, claims of value make a judgment.
 They express approval or disapproval.
 They try to prove that some action, belief, or condition
is right or wrong; good or bad; beautiful or ugly; or
worthwhile or undesirable.
POINT OF ARGUMENT

Most claims of value can be


defended and attacked on the
basis of standards that measure
the worth of an action, a belief or
an object.
GENERAL AREAS ARGUED IN CLAIMS OF
VALUE & THE POINT OF ARGUMENT

Aesthetics STANDARDS

Morality Values
ELEMENTS TO CONSIDER IN ANALYSING

Standards of judgment
 What is the standard for
judgement?
 Are the standards met?
Aesthetics Criteria for judgment?
 Are the criteria relevant?
 Are the criteria met?
ELEMENTS TO CONSIDER IN
ANALYSING
Difference of values.
 Find a general rule on which
almost all audience agree.
 Beware of majority preference in
Moralit conferring moral value.
 But follow the “law of rationality” –
y justify by evidence and reasons, that
is giving good reasons why you think
one is better than the other.
DEFENDING A CLAIM OF VALUE
1. Try to make clear that the values or principles your are
defending should have priority on any scale of values.
2. Suggest that the adherence to your claim of value will render
benefit in some situations and detriment if otherwise.
3. Since value terms are abstract, use examples and illustrations
to clarify meaning and make distinctions.
4. Use the testimony of others to prove that knowledgeable and
highly regarded people share values.

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