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    Chemical Industry Data

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    FARAZ UL ISLAM
    This document analyzes the market for Bashundhara Chemical Ltd. It discusses market segments, market value calculation, market share calculation, core customer audiences, profit and loss ratios from quarterly sales data, and concludes that managing carbon emissions and reducing energy usage will be critical for chemical companies over the next 20 years as fossil fuels remain the main energy source.

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    Chemical Industry Data

    Uploaded by

    FARAZ UL ISLAM
    34 views12 pages
    This document analyzes the market for Bashundhara Chemical Ltd. It discusses market segments, market value calculation, market share calculation, core customer audiences, profit and loss ratios from quarterly sales data, and concludes that managing carbon emissions and reducing energy usage will be critical for chemical companies over the next 20 years as fossil fuels remain the main energy source.

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    Chemical Industry PPT SLIDES

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    Chemical Industry data

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    This document analyzes the market for Bashundhara Chemical Ltd. It discusses market segments, market value calculation, market share calculation, core customer audiences, profit and loss ratios from quarterly sales data, and concludes that managing carbon emissions and reducing energy usage will be critical for chemical companies over the next 20 years as fossil fuels remain the main energy source.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    34 views12 pages

    Chemical Industry Data

    Uploaded by

    FARAZ UL ISLAM
    This document analyzes the market for Bashundhara Chemical Ltd. It discusses market segments, market value calculation, market share calculation, core customer audiences, profit and loss ratios from quarterly sales data, and concludes that managing carbon emissions and reducing energy usage will be critical for chemical companies over the next 20 years as fossil fuels remain the main energy source.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 12

    Marketing

    Analysis of
    Bashundhara
    Chemical ltd

    FARAZ AL ISLAM
    Market Analysis
    local approach 

    slice it into different segments

    Estimating the market value 

    place your competitive 

    Market value = volume of transactions x


    value of 1 transaction
    Problem Statement

    Environmental Issue

    High Temp

    chemical manufacturing capacity


    Market Share
    Sales

    To calculate market share: Firm's earnings (Total company


    sales for a given period) divided by Industry earnings
    (Total market sales for similar period) = market share.
    1st Qtr 2nd Qtr 3rd Qtr 4th Qtr
    Solution
    Core Customer Audiences

    target audience advertisement


    -45074.09169

    Profit & losses


    February
    2%
    2% 1%
    4%1% March
    20% April
    7%
    May
    7% Jun
    PROFIT & LOSS RATIOS JAN FEB MAR
    July
    GROSS MARGIN
    0.9986 0.9971 0.9964 August
    (Gross Profit/Net Income) 8% September
    22% October
    NET MARGIN
    -0.3344 -0.9756 -0.6962
    November
    (Net Profit/Net Income) December
    25%

    MARK-UP
    ((Net Income Less Cost of Goods 704.81 346.10 278.09
    Sold)/(Cost of Goods Sold)) x 100

    BREAK-EVEN
    (Expenses/((1-(Cost of Goods Sold/Net 179946.9525 274677.3578 248566.6381
    Income))
    Data from Excel Budget
    Q1 Q2 Q3 Q4

    $ 418,858.11 $ 1,387,433.52 $ 3,501,713.58 $ 6,299,352.69

    $ 701,254.00 $ 1,775,298.00 $ 2,052,225.00 $ 1,989,643.00

    $ (282,395.89) $ (387,864.48) $ 1,449,488.58 $ 4,309,709.69


    Conclusion
    The next 20 years (2005–2025) of continued use
    of fossil fuels (especially oil) as the predominant
    source of energy and chemical feedstocks, where
    managing carbon, reducing the intense use of
    energy resources, and educational efforts to
    promote sustainability thinking will be critical
    This Photo by Unknown Author is licensed under CC BY

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