Scribd Logo
Upload

Welcome to Scribd!

  • 25 views

    BS 1 - ICMR Book Chapter 2

    Uploaded by

    ankitsmartu87
    The document discusses environmental scanning, strategy formulation, implementation, evaluation, and strategic decision making modes. It describes environmental scanning as identifying external and internal factors that will influence the future of a business. Strategy formulation aims to capitalize on opportunities and address challenges. Strategy implementation uses tools like budgets, procedures, cultural changes, and organizational structure. Evaluation allows for learning and corrections. Strategic decision making falls under entrepreneurial, adaptive, or planning modes. The model has limitations like overlooking implementation difficulties and being more analytical than prescriptive.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd

    BS 1 - ICMR Book Chapter 2

    Uploaded by

    ankitsmartu87
    25 views11 pages
    The document discusses environmental scanning, strategy formulation, implementation, evaluation, and strategic decision making modes. It describes environmental scanning as identifying external and internal factors that will influence the future of a business. Strategy formulation aims to capitalize on opportunities and address challenges. Strategy implementation uses tools like budgets, procedures, cultural changes, and organizational structure. Evaluation allows for learning and corrections. Strategic decision making falls under entrepreneurial, adaptive, or planning modes. The model has limitations like overlooking implementation difficulties and being more analytical than prescriptive.

    Original Title

    BS 1 ICMR Ch.2

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    PPT, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document discusses environmental scanning, strategy formulation, implementation, evaluation, and strategic decision making modes. It describes environmental scanning as identifying external and internal factors that will influence the future of a business. Strategy formulation aims to capitalize on opportunities and address challenges. Strategy implementation uses tools like budgets, procedures, cultural changes, and organizational structure. Evaluation allows for learning and corrections. Strategic decision making falls under entrepreneurial, adaptive, or planning modes. The model has limitations like overlooking implementation difficulties and being more analytical than prescriptive.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    25 views11 pages

    BS 1 - ICMR Book Chapter 2

    Uploaded by

    ankitsmartu87
    The document discusses environmental scanning, strategy formulation, implementation, evaluation, and strategic decision making modes. It describes environmental scanning as identifying external and internal factors that will influence the future of a business. Strategy formulation aims to capitalize on opportunities and address challenges. Strategy implementation uses tools like budgets, procedures, cultural changes, and organizational structure. Evaluation allows for learning and corrections. Strategic decision making falls under entrepreneurial, adaptive, or planning modes. The model has limitations like overlooking implementation difficulties and being more analytical than prescriptive.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    of 11

    BS 1 –ICMR Book Chapter 2

    Environmental scanning:
    Objective: Identify factors that will influence the
    future of your business.
    Monitor the environment- external and internal.
    Collect/perceive /accumulate facts, opinions,
    views, figures ,information etc..
    Evaluate the acquired inputs
    Disseminate the inputs and discuss the
    evaluations.
    BS 1 –ICMR Book Chapter 2
    Environmental scanning:
    Benefits:
    •Developing common perception.
    •Identify strengths and weaknesses, understand trends
    •Optimal utilization of information
    Tools used in environmental scanning.
    •Surveys,
    •Questionnaire
    •Focus group
    •Open forum
    •Media information
    •SWOT analysis(?)
    BS 1 –ICMR Book Chapter 2
    Strategy formulation:
    Objective:
    Capitalize on opportunities
    Address the challenges faced
    Provide leadership, capable of
    understanding and mastering the changes in
    environment
    BS 1 –ICMR Book Chapter 2
    Strategy implementation:
    Tools used for this are;
    •Developing budgets
    •Developing procedures and systems
    •Bringing about cultural changes
    •Organization Structure design and
    restructuring
    BS 1 –ICMR Book Chapter 2
    Strategy implementation:
    Role of structure:
    •Exploit skills and capabilities of human
    resources
    •Increasing efficiency
    •Motivating employees
    •Enhancing response to customers thereby
    increasing customer satisfaction.
    BS 1 –ICMR Book Chapter 2
    Strategy implementation:
    Role of budgets:
    What are budgets?
    •Statements in monetary terms, of programs
    to be implemented.
    •They are useful in exercising control.
    •They detail the investments planned for
    desired expected returns.
    BS 1 –ICMR Book Chapter 2
    Evaluation and control:
    This stage provides an opportunity for
    organizational learning and corrective
    actions.
    Clear, unbiased information should be
    available in timely manner for success of
    this stage.
    BS 1 –ICMR Book Chapter 2
    Strategic decision making falls under 3 modes as :
    Entrepreneurial mode:
    A single person has influence on these decisions.
    Opportunities get attention and [problems do not
    get due attention.
    Normally growth is main objective.
    Decisions are bold.
    The decisions are made quick.
    The decisions are based on the persons vision.
    BS 1 –ICMR Book Chapter 2
    Strategic decision making falls under 3
    modes as :
    Adaptive mode:
    The decisions are reaction to environment
    and not proactive.
    Results in fragmented strategy rather than
    coherent seamless continuum.
    Results in to incremental benefits .
    Example: Coke?
    BS 1 –ICMR Book Chapter 2
    Strategic decision making falls under 3
    modes as :
    Planning mode:
    Combines elements of proactive ness and
    reactive approach to strategic decision
    making. This improves preparedness to face
    changes in environment better. This mode
    can be said to be most desirable mode.
    BS 1 –ICMR Book Chapter 2
    Practical limitations of the model:
    Understanding limitations of theoretical models,will
    always help in finding practical, workable solutions.
    The limitations are:
    Top down holistic approach may overlook
    implementation difficulties. Tactical approach
    works exactly in reverse order,i.e. from bottom to
    top.
    The model is more analytical than prescriptive or
    procedural. It does not tell “how”.
    It ignores political aspects, subjectivity issues,
    intuition, favoritism

    You might also like