Group name

GROUP MEMBERS

MOHSIN MUMTAZ
ABDUL QAYYUM
MUHAMMAD ISHFAQ
ADNAN SULEMAN
SADDAM HUSSAIN
MCQS ON BASIC RESEARCH
 A systematic study directed toward greater
knowledge or understanding of the fundamental
aspects of phenomena.

a. Basic research
b. Pure research
c. Applied research
d. A and b both
 Which research refers to scientific study and
research that seeks to solve practical problems

a. Basic research
b. Applied research
c. Exploratory research
 Method in which Data collected using a
questionnaire, analysed statistically.
a. Multi method quantitative designs
b. Mono method qualitative design
c. Mono method quantitative design
Method in which researcher uses more than
one quantitative data collection technique

a. Multi method qualitative designs

b. Mono method quantitative design
c. Multi method quantitative designs
Method in which researcher uses more than
one qualitative data collection technique

a. Multi method qualitative designs

b. Mixed methods design
c. Multi method quantitative designs
__________is the classical form of
research?
a. Experiment
b. Case study
c. Grounded theory
d. Narrative inquiry
 Final layer of research onion is
a. Time Horizon
b. Strategy(ies)
c. Methodological Choice
 HYPOTHESIS REFERS TO:
A. The outcome of an experiment
B. A conclusion drawn from an experiment
C. A form of bias in which the subject tries to
outguess the experimenter
D. A tentative statement about
the relationship
STATISTICS IS USED BY RESEARCHERS TO:

A. Analyze the empirical data collected in a

study
B. Make their findings sound better
C. Operationally define their variables
D. Ensure the study comes out the way it was
intended
 A literature review requires:
A. Planning
B. Good & clear writing
C. Lot of rewriting
D. All of the above
 A literature review is based on
the assumption that:
A. Copy from the work of others
B. Knowledge accumulates and learns
from the work of others
C. Knowledge disaccumulates
D. None of the above option
 WHICH OF THE FOLLOWING STATEMENT IS
NOT TRUE?

A. A research proposal is a document that presents a plan

for a project
B. A research proposal shows that the researcher is
capable of successfully conducting the proposed research
project
C. A research proposal is an unorganized and unplanned
project
D. A research proposal is just like a research report and
written before the research project
Preliminary data collection is a part of the

A. Descriptive research
B. Exploratory research
C. Applied research
D. Explanatory research
 CONDUCTING SURVEYS IS THE MOST
COMMON METHOD OF GENERATING:
A. Primary data
B. Secondary data
C. Qualitative data
D. None of the above
 After identifying the important variables and
establishing the logical reasoning in theoretical
framework, the next step in the research process is

A. To conduct surveys
B. To generate the hypothesis
C. To focus group discussions
D. To use experiments in an investigation
THE APPROPRIATE ANALYTICAL TECHNIQUE
IS DETERMINED BY:
A. The research design
B. Nature of the data collected
C. Nature of the hypothesis
D. Both A & B
 The theoretical framework discusses the
interrelationships among the.

A. Variables
B. Hypothesis
C. Concept
D. Theory
 research is based on naturalism.

A. Field research
B. Descriptive research
C. Basic research
D. Applied research
Which is the characteristic of research

A. data are collected systematically

B. Data are interpreted systematically
C. There is a clear purpose: to find out things
D. All of the above
 WHAT IS A GOOD RESEARCH? THE
FOLLOWING ARE CORRECT EXCEPT
a) Purpose clearly defined
b) Research process detailed
c) Research design thoroughly planned
d) Findings presented ambiguously
Presented by

Muhammad ishfaq
 Researchers are tempted to rely too heavily on
data collected in a prior study and use it in the
interpretation of a new study

a) True
b) False
Research is any organized inquiry carried out
to provide information for solving problems.

a) True
b) False
 One of the terms given below is defined as a
bundle of meanings or characteristics associated
with certain events, objects, conditions, situations,
and the like

a) Construct
b) Definition
c) Concept
d) Variable
 The following are the synonyms
for independent variable except
a) Stimulus
b) Manipulated
c) Consequence
d) Presumed Cause
 The following are the synonyms
for dependent variable except
a) Presumed effect
b) Measured Outcome
c) Response
d) Predicted from
 A proposal is also known as a:
a) Work plan
b) Prospectus
c) Outline
d) Draft plan
e) All of the above
 Secondary data can almost always be obtained more
quickly and at a lower cost than __________data.

a.) Tertiary
b.) Collective
c.) Research
d.) Primary
The purpose of __________________ research is to help in the process of developing a clear and precise statement of
the research problem rather than in providing a definitive answer.

a.) Marketing
b.) Causal
c.) Exploratory
d.) Descriptive
A systematic, controlled, empirical, and critical
investigation of natural phenomena guided by
theory and hypothesis is called
_____________

a.) Applied Research

b.) Basic Research
c.) Scientific Research
d.) None Of The Above
__________________ is the determination of the plan for
conducting the research and as such it involves the
specification of approaches and procedures..

a.) Strategy
b.) Research Design
c.) Hypothesis
d.) Deductive
If the researcher is concerned with finding
out who, what where, when, or how much,
then the study is __________.

a) Exploratory
b) Descriptive
c) Empirical
d) Causal
 A RESEARCH DESIGN IS THE STRATEGY
FOR A STUDY AND THE PLAN BY WHICH
THE STRATEGY IS TO BE CARRIED OUT

a) True
b) False
 ____________________ presents a problem,
discusses related research efforts, outlines the
data needed for solving the data and shows the
design used to gather and analyze the data.

a.) Research Question

b.) Research Proposal
c.) Research Design
d.) Research Methodology
The introduction of the new models of Nokia mobile will lead to
a decrease in the sales of Siemens mobiles. In this statement :

a.) The introduction of the new models of Nokia

mobile, is the independent variable, and the decrease in
the sales of siemens mobiles is the dependent variable.
b.) The introduction of the new models of Nokia mobile,
is the dependent ariable, and the decrease in the sales of
siemens mobiles is the independent variable.
c.) There are no independent or dependent variables.
d.) None of the above.
 A SET OF SYSTEMATICALLY INTERRELATED CONCEPTS,
DEFINITIONS AND PROPOSITIONS THAT ARE ADVANCED
TO EXPLAIN AND PREDICT PHENOMENA IS CALLED

a.) Research
b.) Model
c.) Theory
d.) None of the above
Data that is created, recorded or generated by an entity other
than the researcher's organization is collectively called

a) Primary data
b) Secondary data
c) Internal data
d) External data
 Research is an expensive, sophisticated
process that is often beyond the reach of
small businesses with their limited budgets.

a) True
b) False
 Primary data are generally available more
quickly and at a lower cost than secondary data.

a) True
b) False
A variable that is not influenced by or not dependent
on other variables in experiments is called

a) Independent variable
b) Dependent variable
c) Experimental variable
THE QUALITY OF A RESEARCH TO PRODUCE
ALMOST IDENTICAL RESULTS IN SUCCESSIVE
REPEATED TRIALS REFLECTS IT'S

a) Reliability
b) Validity
c) Accuracy
 What should a market researcher do once he or
she has defined the problem and the research
objectives?

a) Collect the information

b) Budget for information collection
c) Develop the research plan
d) Sample the population
e) Develop a survey instrument
Presented by

Saddam hussain
 When planning your literature search you
need to:
a) Have clearly defined research questions
and objectives
b) Define the parameters of your search
c) Generate key words and search terms
d) All the above
The first step in the research process is the:

a) Development of the research plan

b) Survey of stakeholders to determine if
problems exist
c) Collection of the available sources for
needed information
d) Definition of the problem and research
objectives
what are the qualities of a good hypothesis

a) deduction and induction

b) exploratory and deductive
c) dejection and injection
d) none of the above
A ___________________ is conducted to detect
weaknesses in research instruments design

a) Pilot study
b) Questionnaire
c) Interview
d) Sampling
reliability is mostly a matter of ______________,
while validity is mostly about _____________

a) consistency, accuracy
b) accuracy, consistency
c) similarity, dissimilarity
d) similarity, consistency
 A dependent variable refers to:
a. The variable being manipulated or varied in
some way by the researcher.
b. the experimental condition.
c. the variable which shows us the effect of the
manipulation.
d. a variable with a single value which remains
constant in a particular context.
 Variables are:
a. the main focus of research in science.
b. something that we can measure.
c. something that can vary in terms of
precision.
d. all of the above.
 Which of the following constitute discrete
variables?
a. Number of reported crimes in one week.
b. Type of offender, e.g. rapist, burglar, thief.
c. Favourite animal.
d. A student's top typing speed.
 ________________ IS THE IDEA THAT
KNOWLEDGE COMES FROM EXPERIENCE.

a. rationalism
b. deductive reasoning
c. logic
d. empiricism
FOR ANY STUDY YOU SHOULD QUESTION THE VALIDITY
AND RELIABILITY OF:

a. the interviewing process.

b. the sampling procedure.
c. the questionnaire.
d. all of the above.
 Before searching you should define the
timeframe of your search. Why?
a. So you don't find the library busy.
b. So you work when you are most efficient.
c. So you do not incur unnecessary costs.
d. So you find the most articles.
 Citation means that a particular paper has
been:
a. reproduced elsewhere.
b. discussed orally by another author.
c. quoted in another paper by another
author.
d. sold to another publisher.
WHICH IS THE MAJOR DISADVANTAGE OF USING PEER-
REVIEWED JOURNALS IN LITERATURE REVIEWS?

a. The information is too recent.

b. Subscription fees are high.
c. Humans control the quality.
d. Information could be as old as four years.
 Why is it important for a researcher to
review the literature?
a. Because it shows time has been spent on the
subject.
b. Because it identifies like-minded
researchers.
c. Because it is traditional.
d. Because it will find if anyone has done the
work before.
 Which of these is the most efficient way to locate relevant
journals?

a. Browsing in a newsagents.
b. Following up references in articles
c. . Searching using tertiary sources.
d. Browsing the shelves in the library.
 Which one of the following is a data
collection method?
a. The onion.
b. The case study.
c. Positivism.
d. The interview.
 A study is based on 30 people (across three
focus groups). What type of study is this?

a. Structured study.
b. Qualitative study.
c. Quantitative study.
d. Questionnaire study.
A study is based on 1000 people interviewed face to
face in shopping centres. What type of study is this?

a. Ethnographic study.
b. Qualitative study.
c. Self-completion study.
d. Questionnaire study.
Which research strategy is described here? The collection of data
using questionnaires, but it also includes other techniques (e.g.
structured observation and structured interviews).

a. Ethnography.
b. Survey.
c. Action research.
d. Grounded theory.
 Which research strategy is described here? The researcher is involved in the acts under study; s/he causes
changes and monitors the outcomes.

a. Survey.
b. Grounded theory.
c. Action research.
d. Case study.
Which research strategy is described here? Theory is developed from data generated by a series of
observations or interviews principally involving an inductive approach.

a. Ethnography.
b. Grounded theory.
c. Action research.
d. Experiment.
Presented by

MOHSIN MUMTAZ
 What is the difference between research
questions and research objectives?
a. The question is worded by the researcher,
the objective is not.
b. No difference, they are the same.
c. The wording of one is likely to be more
specific than the other.
d. One of these is proposed by a supervisor.
 What is 'a possible explanation that we
may or may not agree with'?
a. The hypothesis.
b. Grounded theory.
c. The research question.
d. The objective.
The terms dissertation and thesis may
be different names for the same thing.
a. True
b. False
WHICH WORD FILLS ALL THE BLANKS IN THIS EXTRACT: WE TALK ABOUT
GENERATING __________, TESTING _______, REJECTING ________.

a. questions
b. aims
c. hypotheses
d. objectives
 All of these may appear in a research
proposal, but which one will ALWAYS appear?

a. Business objective.
b. Research objective.
c. Creative objective.
d. Marketing objective.
 Literature review is not usually concerned
with helping in:
a. subsequent data collection.
b. objective setting.
c. literary appreciation.
d. research instrument design.
THE LITERATURE REVIEW WILL EXAMINE:

a. all aspects of a topic.

b. only one side of the main argument.
c. only opinions.
d. only facts.
The starting point for a literature search is:

a. tertiary data.
b. primary data.
c. secondary data.
d. some other data.
 Researchers need to be cautious of some
material, particularly material found online. Why?

a. It has been used before.

b. The authors name often does not appear.
c. It is too recent.
d. The quality is unknown.
 Which one of these is likely to be peer-
reviewed?
a. The Economist.
b. Woman's Own.
c. The European Journal of Management.
d. The Guardian.
 Which of the following best describes
q u a n ti t a ti v e r e s e a r c h ?

a. the collection of nonnumeric data

b. an attempt to confirm the researchers
hypotheses
c. research that is exploratory
d. research that attempts to generate a new
theory
 A variable that is presumed to cause a
change in another variable is called a(n):

a. categorical variable
b. dependent variable
c. independent variable
d. intervening variable
 Q u a l i t a ti v e r e s e a rc h i s o ft e n e x p l o ra t o r y a n d
h a s a l l o f t h e fo l l o w i n g c h a ra c t e r i sti c s exc e p t :

a. it is typically used when a great deal is

already known about the topic of interest
b. it relies on the collection of nonnumerical
data such as words and pictures
c. it is used to generate hypotheses and develop
theory about phenomena in the world
d. it uses the inductive scientific method
 What is the key defining characteristic
of experimental research?

a. extraneous variables are never present

b. a positive correlation usually exists
c. a negative correlation usually exists
d. manipulation of the independent variable
 Which of the following includes
examples of quanti tati ve variables?
a. age, temperature, income, height
b. grade point average, anxiety level, reading
performance
c. gender, religion, ethnic group
d. both a and b
In research, something that does not "vary"
is called a ___________.
a. variable
b. method
c. constant
d. control group
Which research strategy is described here?Theory is developed from data generated by a series of observations or interviews principally involving an inductive approach.

Ethnography.
Grounded theory.
Action research.
Experiment.
 For any study you should question the validity and
reliability of:

the interviewing process.

the sampling procedure.
the questionnaire.
all of the above.