Lecture 3 RM
Lecture 3 RM
Lecture 3 RM
By:
Dr. Saddam Hussain
Assignment
Literature Review
According to Creswell (2005), a review of the literature
is a written summary of journal articles, books and other
documents that describes the past and current state of
information, organizes the literature into topics and
documents a need for a proposed study. (pp. 79)
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.4
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.5
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.9
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.10
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.11
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.12
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.13
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.14
Journals
Journals are also known as periodical serials and
magazines and are published on a regular basis. Journals
are a vital literature source for any research. They are well
covered by tertiary literature, and good selection can be
accessed from most university libraries (printed or
online)
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.16
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.17
Trade Journals
They fulfill a similar function to professional journals.
They are published by trade organizations or aimed
at particular industries or trades such as carting or
mining. Often they focus in new products or services
and news items, they rarely contain articles based on
empirical research, although some provide summaries
of research, You should therefore use these with
consideration caution for you research project.
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.18
Books
Books and monographs are written for specific audiences.
Some are aimed at the academic, with a theoretical slant.
Others, aimed at practicing professionals, may be more applied
in their content. The material in books is usually presented in a
more ordered and accessible manner than in journals, polling
together a wider range of topics, they are therefore,
practically useful as introductory sources to help clarify your
research question(s) and objectives or research methods you
intend to use. Some academic textbooks such as this one are
now supported by web pages providing additional information.
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.19
Newspaper
Newspaper are good source of topical events, developments
within business and government, as well as recent statistical
information such as share prices, they also sometimes review
recent research report.
Again you should be carful when you use newspaper in your
research project as newspaper may contain bias in their
coverage, be it political geographical or personal.
Reporting can also be inaccurate and you may not pick up any
subsequent amendments
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.20
Reports
Reports include market research reports such as those
produced by Mintel and keynote government reports and
academic reports. It is not easy to get access for these
reports as they are not as widely available as books. It is
important to try to assess the authority of the author, and
to beware of personal bias
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.21
Conference proceedings
Conference proceedings sometimes referred to as
symposia, as often published as unique titles within
journals or as books. Most conferences have a theme that
is very specific, but some have a wide-range overview.
Many conferences have associated web pages providing
abstract and occasionally the full papers presented at the
conference .
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.22
Theses
Theses are unique and so far a major research project
can be a good source of further references. Unfortunately,
they can be difficult to locate and, when found, difficult to
access as there may be only one copy at the awarding
institution.
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.23
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.24
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.25
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.26
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.27
Discussion
We believe you should be taking every opportunity to
discuss your research. In discussing you work with
others, whether face to face, by email or by letter ,you
will be sharing your ideas, getting feedback and
obtaining new ideas and approaches. This process will
help you to refine and clarify your topic.
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.28
Record
Biographic details
Supplementary information
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.29
Plagiarism
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.30
Summary
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009
Slide 3.31
Quiz
Learn APA style of referencing i.e. how to cite journal
paper, book, newspaper, website, unpublished
these/reports/paper, reports or any material without
author name/without publication date/without info about
publisher, etc.
Saunders, Lewis and Thornhill, Research Methods for Business Students, 5th Edition, Mark Saunders, Philip Lewis and Adrian Thornhill 2009