WWF Org. SAI

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WWF

World Wildlife Fund

About
WWF has been protecting the future of nature for
40 years.
The worlds leading conservation organization,
WWF works in 100 countries and is supported by
1.2 million members in the United States and close
to 5 million globally. WWFs unique way of working
combines global reach with a foundation in science,
involves action at every level from local to global,
and ensures the delivery of innovative solutions
that meet the needs of both people and nature.
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Mission and Vision


WWF's mission is to conserve nature and
reduce the most pressing threats to the
diversity of life on Earth.
Its vision is to build a future in which
people live in harmony with nature.

For conservation to last, the


integration and interconnectedness of
WWFs approaches must be of equal
measure to those of nature and to the
forces that threaten our future.
Carter Roberts
President & CEO

Fighting for A Brighter Future


The organsitation seeks to save a planet, a world of
life. Reconciling the needs of human beings and the
needs of others that share the Earth, they seek to
practice conservation that is humane in the broadest
sense. Their main purpose is to instill in people
everywhere a discriminating, yet unabashed,
reverence for nature and to balance that reverence
with a profound belief in human possibilities. From
the smallest community to the largest multinational
organization, they want to inspire others who can
advance the cause of conservation.
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Goal and Strategies


By 2020, WWF will conserve many of the
worlds most ecologically important regions
by working in partnership with others to:
Protect and restore species and their
habitats
Strengthen local communities' ability to
conserve the natural resources they
depend upon

Transform markets and policies to reduce


the impact of the production and
consumption of commodities
Ensure that the value of nature is reflected
in decisions made by individuals,
communities, governments and businesses
Mobilize hundreds of millions of people to
support conservation

PROTECTING SPECIES
Protecting species contributes to a thriving, healthy
planet.
The organisation focuses its effort on those species
like tigers, rhinos, whales and marine turtles
whose protection influences and supports the survival
of other species or offers the opportunity to protect
whole landscapes or marine areas. Protecting these
species also contributes to a thriving, healthy planet
for peoples health and well-beingfrom forests that
slow climate change and filter water to oceans that
provide more than one-sixth of the worlds food.

Priority places

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