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    Pfa 105

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    Ewata Thompson
    This document provides an introduction to communication, defining it and discussing its importance. It is defined in multiple ways, including as the process of passing ideas between people using words, actions, symbols. Communication has allowed humans to learn from each other about survival skills like finding food and shelter. It has been essential to human progress, allowing the sharing of knowledge that has allowed mankind to grow and develop civilization. Communication serves many important purposes, such as informing people, persuading attitudes and behaviors, entertaining, and building relationships and understanding between groups to reduce conflicts.

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    Pfa 105

    Uploaded by

    Ewata Thompson
    321 views10 pages
    This document provides an introduction to communication, defining it and discussing its importance. It is defined in multiple ways, including as the process of passing ideas between people using words, actions, symbols. Communication has allowed humans to learn from each other about survival skills like finding food and shelter. It has been essential to human progress, allowing the sharing of knowledge that has allowed mankind to grow and develop civilization. Communication serves many important purposes, such as informing people, persuading attitudes and behaviors, entertaining, and building relationships and understanding between groups to reduce conflicts.

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    Introduction to Communication: Definition and Importance

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    PFA 105

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    This document provides an introduction to communication, defining it and discussing its importance. It is defined in multiple ways, including as the process of passing ideas between people using words, actions, symbols. Communication has allowed humans to learn from each other about survival skills like finding food and shelter. It has been essential to human progress, allowing the sharing of knowledge that has allowed mankind to grow and develop civilization. Communication serves many important purposes, such as informing people, persuading attitudes and behaviors, entertaining, and building relationships and understanding between groups to reduce conflicts.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    321 views10 pages

    Pfa 105

    Uploaded by

    Ewata Thompson
    This document provides an introduction to communication, defining it and discussing its importance. It is defined in multiple ways, including as the process of passing ideas between people using words, actions, symbols. Communication has allowed humans to learn from each other about survival skills like finding food and shelter. It has been essential to human progress, allowing the sharing of knowledge that has allowed mankind to grow and develop civilization. Communication serves many important purposes, such as informing people, persuading attitudes and behaviors, entertaining, and building relationships and understanding between groups to reduce conflicts.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    of 10

    PFA 105 BASIC COMMUNICATION THEORY

    Introduction to Communication: Definition and Importance


    Thompson Ewata
    EU Ilara-Mokin, Ondo State, Nigeria

    Introduction to Communication
    Man has done nothing all his life but communicate. He communicates his feelings, ideas, opinions, impressions, fears, aspirations, joy, worries to other people around him one way or the other through words, action, gestures, signs, symbols etc. Communication helped man conquered his immediate and distance environments.

    Intro Cont.
    When man finds himself in the field of life, what kept him going was his ability to relate to other members of the human community. In relating with other members of the human community he interacted (exchange ideas, opinion etc) with them. He learnt to do things that had been done by others and helped others do what he did all these happened through communication

    Cont.
    He was able to learn from others the fruits or food that was edible and those not good for human consumption, where and how to find food, shelter, protect himself against attack from other humans, animals and natural elements. All these was done or made possible through communicating with other humans and paying attention to the communication of others around him.

    Cont
    We can see that but for communication either directly, through interacting with others or indirectly; merely paying attention to others man would not have been where he is today. With communication, he has grown taller than other animals in the animal kingdom and the entire planet. What then is communication?

    Communication Defined
    We can view communication in different lights. That is what accounts for why there are different definitions of communication. i. Communication is the process of passing or sharing ideas, opinions, experiences, worries, joy and feelings from one person to another.

    Communication Defined
    ii. Communication is the process of exchanging information, usually through a system of symbols (Raman & Singh, 2006, p. 1) iii. Communication is the process of sharing ideas, information, and messages with others in a particular time and place (Lievrouw, 2007). iv. Communication is not just what we say or do: it is also what we hear and see.

    Importance of Communication
    We communicate to: o to inform and be informed o to persuade information that is used to change attitudes and/or behaviour o to entertain o to satisfy our physical, identity and social needs o to build a context of understanding

    Importance Cont
    o to keep people in the general picture o to get people involved with the organisation o for better relationships and understanding between the parties o helps in reducing conflicts whether in interpersonal or business communication o to control the behaviour of members of a society

    1st Assignment
    Without communication, man would not have survived on planet earth. Discuss. (Due 29/11/2013)

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