Company Logos-Bms Sem1

Hiral Sanghavi-34 Krina Shah-37
Logo
is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition.
Acts
as a symbol Helps in brand-building Easy-recognition Positive identity
Iconic/symbolic
Logotype/Wordmark
Combination
marks
The
current era of logo design began in the 1950s Chermayeff & Geismer ( pioneers of graphic design) designed a logo of Chase bank in 1960
It
is an important part of graphic design and the most difficult to perfect Today there are many corporations, products, brands, services, agencies and other entities using an ideogram (sign, icon) or an emblem (symbol) or a combination of sign and emblem as a logo
Color
is an integral part of brand recognition
Requires
a lot of involvement Clear idea Research and inspiration Understanding of the consumer mindset Initial sketch and then finalization
When
Apple was started, the logo was a complicated picture of Isaac Newton sitting under a tree. Rainbow apple-remained its logo till 1998 When Apple launched the new iMac in 1998, they changed their logo to a monochromatic apple logo, almost identical to the rainbow logo. Now, the Apple logo comes with nice gradient chrome silver design.
IBM
was earlier known as The International Time Recording Company (ITR). Later in 1911, ITR was merged with the Computing-Tabulating-Recording Company, which is why you will see that both ITR and CTR are there in the 1911 logo. In 1924, the Computing-TabulatingRecording Company adapted the name International Business Machines Corporation. The logo was designed by Paul Rand which had stripes instead of the solid font. It depicted speed and dynamism.
Googles
first logo was created by Sergey Brin, after he taught himself to use the free graphic software GIMP Later, an exclamation mark mimicking the Yahoo! logo was added. In 1999, Stanfords Consultant Art Professor Ruth Kedar designed the Google logo that the company uses today.
The
first camera launched by the company in 1934, was named as Kwanon, after the Buddhist goddess of mercy. The logo included the wordings and a picture of the goddess with 1000 arms and flames. the company strived to make the logo as simple and memorable as possible
In
1902, the logo for Mercedes was nothing more than the simple company name. However, it was changed to a 3 pointed star in 1909. The origin of this star came from a postcard by Diamler, where he had drawn a 3 pointed star which represented making vehicles in land water and sky. After 1926, a new symbol for Mercedes-Benz came into picture, where the original logo of both the companies was merged into one. It combined the 3 pointed star of Mercedes and the laurel wreath of Benz.
it
says that amazon.com has everything from a to z and it also represents the smile brought to the customer's face.
How
many of you have noticed a hidden symbol in the Federal Express logo???? Yeah, I am talking about the 'arrow' that you can see between the E and the x in this logo. The arrow was introduced to underscore speed and precision, which are part of the positioning of the company.
The
pink parts of the BR still form the number 31, a reference to the 31 flavors.
the
first two letters represent the basic analogue signal. The last two letters look like a 1 and 0, representing the digital signal.
Each
part of the logo has a meaning. For example: the heart represents love, care and health - feeling good, a bird is a symbol of freedom. Relief from daily chores getting more out of life.
The
four rings of the Audi logo represent the four companies of the Auto-Union consortium of 1932 - DKW, Horch, Wanderer, and Audi. After the war the Audi name - which is Latin for Hear! disappeared, but was revived in 1965, using the four rings as a logo.
This
1972 trefoil (flower) logo consists of three leaves and should symbolize the Olympic spirit linked to the three continental plates as well as the heritage and history of the brand. In 1996 on the arrival of the new corporate logo, it was decided that the Trefoil corporate identity would only be used on heritage products.
The
Adidas name is a portmanteau of its founders name Adolf (Adi) Dassler. The three elements in this and all other Adidas logos are said to represent Dasslers three sons.
The
peacock has 6 different tail feathers, referring to the six divisions at the time that this logo was created. The peacocks head is flipped to the right to suggest it was looking forward, not back.
The
Toyota logo contains three ellipses, which represent the different hearts. In Japanese, Toyo signifies abundance, and ta means rice.
The
Citibank logo offers security. By incorporating an arc over the lowercase t in Citibank you have strong and powerful red umbrella sheltering and taking care of its trustworthy patrons
www.google.com
www.wikipedia.com
www.cartype.com
www.famouslogos.org
www.goodlogo.com
www.funonthenet.in
Pepsi ev olution logo[1].wmv

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Hiral Sanghavi-34 Krina Shah-37

as a symbol Helps in brand-building Easy-recognition Positive identity

is an integral part of brand recognition

Pepsi ev olution logo[1].wmv

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