IIM LUCKNOW STUDENTS ACTIVITIES 2011 - 12

Table of Contents
1. Alumni Committee........................................................................................... 4 2. Bhavishya......................................................................................................... 6 3. Consulting & Strategy Club .............................................................................. 9 4. Entrepreneurship Cell .................................................................................... 12 5. IGFAB Committee .......................................................................................... 14 6. INDEX Committee .......................................................................................... 15 7. Industry Interaction Committee .................................................................... 17 8. OIG (Operations Interest Group) ................................................................... 19 9. Manfest Committee ....................................................................................... 20 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. Media and Communication Cell .................................................................. 23 Team PRISM ............................................................................................... 25 SIGFI (Special Interest Group in Finance) .................................................... 28 STEX (International Student Exchange Committee) .................................... 29 Team Synapse ............................................................................................. 31 Abhivyakti ................................................................................................... 33 Credence Capital......................................................................................... 34 Random Walk ............................................................................................. 36 Right Angles-The IIM L Photography Club ................................................... 37 SPICMACAY IIM Lucknow Chapter .............................................................. 38 Sports Club ................................................................................................. 39 The Music Band-3.4 .................................................................................... 40 Quizzing Commoners .................................................................................. 41 Team Varchasva.......................................................................................... 41

1. Alumni Committee
1) RENASCENCE 2011 - FIRST-EVER GLOBAL ALUMNI MEET IIM Lucknows first-ever Global Alumni Meet was held on May 7th, 2011, across 10 cities worldwide. The cities at which the event happened are New York, San Francisco, Kuwait, Singapore, London, Bangalore, Mumbai, New Delhi, Chennai and Hyderabad. A tie-up with UNICEF was done as part of the event for promoting the various projects and activities that the organisation runs all over the world and for enlisting alumni support and participation for them. Over 1500 alumni attended the Meet across the 10 cities. 2) NOSTALGIA 2011 Nostalgia is IIM Lucknows Annual Alumni Re-union, organized every year at the campus for the batches that complete 5, 10, 15 and 20 years, respectively, of graduation. This years Nostalgia, held from Dec 23rd- 25th, 2011, saw more than 130 alumni (230+ attendees including spouses and kids) visiting the campus from the reunion batches of 1991, 1996, 2001, and 2006. Back to Classroom session by Prof Subrata Chakraborty, Sepia Tinted Days a session to re-live and share interesting anecdotes from campus life, and a lunch with faculty were some of the events that that the alumni enjoyed during the three days. The event was a resounding success and wonderful occasion for the alumni to catch up with their friends and reconnect to the Campus. 3) ALUMNI VISITS AND TALKS The AA association and the institute sponsor several alumni visits to the institute every year. During the academic year 2011-12, the program saw 26 alumni visits at IIML for PGP induction, functional workshops, placement workshops, elective workshops and specific visits for Noida campus. Alumni from various industries and domains took interactive sessions for the students and shared their experience and knowledge. 4) EXTENDED CLASSROOM The extended classroom program helps the faculty of IIML draw on the expertise of alumni in the various fields in their classroom programs. The program saw record participation from alumni with 20 + alumni visiting campus for guest lectures in the first two terms of this academic year alone 5) WORKSHOPS The fresh initiative of this year involved alumni in providing insights to students in various niche fields, in a classroom environment. The workshops involved 2-3 sessions over the weekends, and included lectures, hand on exercises and take home assignments. The sessions conducted include a 2-day workshop by Mr Sanjay Khanduri (Class of 97) on Quantitative Finance. 6) PGP AND FUNCTIONAL INDUCTION The new batch of students were welcomed on campus by a mix of stalwarts, including Mr Lakshminarayana (CEO, Azim Premji Foundation and Former CFO, Wipro) from the Class of 91 and Anshu Prasher from the Class of 2006. The insights and anecdotes shared by the alumni over the two days left the class spellbound.

Alumni from the field of Finance, Marketing, Consulting and IT took sessions for the first year students during September, 2011, to give a brief idea about the respective domains and various opportunities available in each.

7) PRE PLACEMENT WORKSHOPS AND MOCK INTERVIEWS This was conducted in Finance, Marketing, Consulting and IT by senior alumni in October, 2011, as part of preparations for summer placements to better prepare the students for the placement process. 8) ELECTIVES WORKSHOP This two day workshop over the weekend, in February, saw alumni from the fields of Finance, marketing, Systems and Operations provide insights from industry to students, with the specific context of the subjects that they may choose to take in the second year. Over 200 students were also provided a chance for one on one interaction with the alumni for specific queries they had with regard to choosing electives. 9) MENTORSHIP PROGRAMME A total of 218 students enrolled for the program from the batch of 2013 out of which mentors were allotted to 87 students depending on their answers to the reasons why they want to join the program. A total of 68 alumni volunteered for the program and 33 alumni were assigned mentees. 10) HEPP CV MENTORSHIP PROGRAMME The program which helps students prepare for the final placements by having their CVs reviewed by Alumni saw over 50 alumni participating. The 160+ students who participated have acknowledged the great help the program has had in their preparations. 11) NEWSLETTERS AND COMMUNICATIONS To keep the alumni well informed of the various activities and events in campus and also to facilitate information sharing between alumni, the Alumni Association along with AlCom brings out regular newsletters. Currently we have two newsletters that are sent out to the alumni every month Flashback (Campus and Alumni news) and Achievers (Interview with a highly successful alumnus). Besides this there is a bi-monthly newsletter Faculty-in-Focus which features an interview with a faculty member. 12) REMOTE INTERACTIONS The newly introduced Remote Interaction programme allows high-quality two-way interaction through Video conference between an alumnus located anywhere in the world and a class room in IIM Lucknow. This is made possible by use of advanced equipment from Polycom and uses ubiquitous applications like Skype for the interaction. The facility has made possible the participation of alumni around the world, who otherwise find it difficult to visit campus. A total of 10 remote interactions have been made within a year of the facility being made available, and is among the most popular program among student bodies and faculty alike. 13) WEBSITE (www.iiml.org) Given the dispersion of IIML Alumni across the world, Associations internet initiatives and more so the website iiml.org is the primary means of building and sustaining the IIML community. More than 4500 alumni have registered with the website and have been provided with LMail email account.
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14) JOB GROUPS Currently 1500+ alumni have registered for the job posting groups covering various domains like Finance, Consulting, Marketing, Operations, Human Resources, General Management, and Senior Management. 15) SUMMER OUTREACH As part of reaching out to the Alumni during Summer Internship period, a Summer Outreach programme was run where 3-5 alumni were allotted per student, in the city of their internship, once they volunteered for the programme. Through this innovative programme we were able to reach out to 330 alumni with the help of 128 students. The alumni were updated about the latest in the campus and also given personal invites for the Global Alumni Meet. 16) STAFF DAY The staff at IIML plays a very important, though often hidden role in the success of the institute. In order to acknowledge this contribution the alumni association organises staff day every year. The Alumni Association felicitated the staff of IIM Lucknow by organizing a Staff Day on 26th December 2011, to acknowledge the contribution of the staff towards making alumni successful business leaders. This was followed by a series of fun events for the staff and their families, prize distribution for the winners and memento distribution.

2. Bhavishya
Bhavishya represents the united voice of the students of IIML against the strains in our social fabric. It has implemented projects at the grass-root level to gain a firsthand understanding of problems while sensitizing the students to their social responsibility. From fund-raising events like Cricket tournament for IIML Community to Initiatives in the education domain, Bhavishya has been gearing further to actualize its vision through domain-specific drives.

1) EVENING SCHOOL FOR CHILDREN The objective of this initiative is to provide education via an evening school for under privileged children living in the neighboring villages or working in different jobs within the IIML campus and inculcate in them a knowledge of Basic English, mathematics, Hindi and general awareness. Currently more than 50 children are registered on the course. The objective is to help them in every possible to enrich the learning experience and ensure that they complete their school education. More than 100 student volunteers dedicate time every week for this initiative. 2) ADULT LITERACY CAMPAIGN This program which started off few years back is an attempt to make the IIML campus 100% literate. Preliminary Hindi, English and Mathematics are taught depending on the level of workers. Currently more than 15 workers are registered for the program and more than 30 student volunteers dedicate their time weekly for taking these classes. Further, Annual Workers Day is celebrated in October where the workers are awarded gifts for improvement in their educational levels and for showing consistency in learning. RD Accounts have also been opened for some workers to increase their savings. 3) PAARIJAT THE SPONSOR A CHILD PROGRAM Paarijat is a sponsor-a-child program by Bhavishya. This program is specifically for the IIM Lucknow community. Through Paarijat, IIML alumni sponsor the complete education of a child. Bhavishya channels funds from alumni to partner NGOs and monitors the use of these funds along with the progress of the sponsored children regularly. Currently we have tied up with the NGO, Prerna, run by the Study Hall Education Foundation (SHEF) in Gomtinagar, Lucknow. Prerna is a recipient of the 6th Global Annual Citizen's Award by UN Association - USA East Bay for Girls Education: Equity, Empowerment and Opportunity to Change the World. Over Rs.1.7 Lakhs was channelized through the Paarijat program over the past year for the educational sponsorship of the children. 4) DISHA THE CAREER COUNSELING AND GUIDANCE PROGRAM Disha is a Career Guidance Program for Pre-University Students. It is primarily focused on 11th & 12th standard students in UP govt. schools. We are currently working with Prakash Bal Vidya Mandir School, Gomti Nagar. Sessions are conducted on Personality Development, Communication, Team Building,
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Competitive Exam Preparations & Computer Learning. In order to run the Disha program, IIM (Bhavishya) has tied up with an associate College, Jaipuria Institute of Management, to manage weekly activities. In addition to the regular weekly classes, we organize 3 Disha Workshops annually, held in IIML and JIM alternatively. A library has been started at PBVM in the past year and a computer centre is being developed in the school currently.

5) SAMAAGAM: THE SOCIAL SECTOR CONCLAVE Samaagam was conceived to provide a platform for interaction between NGOs, funding agencies, Corporate CSR groups, students and all major stakeholders of the social sector. The event is held in January every year. Presentations are made by different NGOs operating in different domains to ensure free exchange of ideas and best practices. Eminent social workers of Lucknow and important organizations attend and motivate the participants of the conclave. The students attending the event benefit by learning about the real life problems faced by NGOs and also various management lessons. 6) HARMONY CUP THE ANNUAL FUND RAISING CRICKET TOURNAMENT Harmony Cup is the annual fund raising cricket tournament held in IIML campus. It is held in the month ofNovember and has participation from student committees/clubs and other student teams. Funds raised are utilized to support different identified causes like Womens Education, Corpus Fund Creation for Workers, Library Setup, Free Medical Camps etc. Over Rs.75000 has been raised through this years tournament. 7) AWARENESS VISITS Bhavishya organizes various social awareness visits for the IIM Lucknow to help them interact with the less privileged section of our society. Visits are organized to the government orphanages, institutions for disabled children, cancer hospitals and other similar places. The visit helped bring smiles on the faces of the children at the orphanage and sensitized the IIML students of the problems faced by society at a grassroot level. Over the past year visits were organized to Rajkriya Balgriha, a Government orphanage, and the Cancer Unit for Children in CSMMU, Lucknow. 8) PARISAR: THE GREEN CAMPUS DRIVE Parisar is a drive aimed to make the IIM Lucknow campus a greener and cleaner place with implementation of more eco-friendly systems. At a time when environmental hazards and pollution is increasing exponentially, Parisar is our attempt to develop more environmentally sustainable model for a better future. We have started a drive to collect all semi-used and unused paper from different campus locations and re-distribute them among students for use as sheets for educational purposes. 9) BLOOD DONATION & CLOTHES DONATION DRIVES In association with Akansha Samiti, blood donation camps are organized in January/February. Blood collected from the donors was given to the blood bank at CSMMU Hospital and Medical University in Lucknow for usage by children suffering from Cancer. Over the past two years 214 units of blood has been donated through this initiative. Clothes donation drives are conducted in December & March and clothes are distributed among orphanages, slum dwellers & campus workers.
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3. Consulting & Strategy Club

The Consulting & Strategy Club came with a wide gamut of events and live industry projects this academic session. All the events witnessed enthusiastic response from the student community of IIM Lucknow.

1) CONSULTANT OF THE YEAR

This year saw the third edition of Consultant of the Year at IIM-L. Under this event, we launched 8 live paid projects on campus and more than th of the batch registered for the event. The total prize money for all projects was more than Rs. 1.55 lakhs. The winners of the event were titled Consultant of the Year and received prize money from the sponsors, BMGI.

BMGI- The project involved studying dynamics of a given industry and doing a feasibility analysis for setting up a new venture in the industry. BipashaBasuLove Yourself - The project involves conducting Marketing Research and Analysis to understand key businesses BipashaBasu should enter and the market entry strategy/potential for such businesses. Proditech- The project involved assessing market potential and preparation of market entry strategy for a given product line. Which? Right Choice Magazine- The project involved conducting marketing research project to understand magazine purchase behaviour. Smart Head Strategy Solutions- The project involved designing marketing strategy, logo, and tagline for a consulting firm focusing on the SME sector. EDU Nirvana- A live project on designing social media strategy for the client. Yash Raj Films- The project involved primary research and analysis to understand the relationship between the cinema audience and the films they consume. RedSeer Consulting- The project involved studying emerging family businesses in India.

2) IMPERATORIA- THE ART OF STRATEGY

The national-level flagship event which included a preliminary round followed by an on-campus strategy-games event.The first round involved questions on guesstimation, operations-strategy, finance, marketing and logical reasoning. The second round included two strategy games and one case study presentation. The event witnessed participation of more than 400 teams across all B-schools.

3) GUESSTIMATION
Annual event organized by the committee in which the first round involved solving written guesstimates and the second round involved interviews conducted by PPO holders of BCG/McKinsey. The event was attended by over 200 participants from PGP1. 9

4) WORKSHOPS Consulting Workshop: An interactive workshop taken by a senior associate of BCG on role of a consultant and a consultant's perspective on problem solving. CV Review Workshop: A one-to-one CV review workshop taken by senior consultants from Deloitte Consulting. 5) OTHER LIVE PROJECTS Jabong.com - The project involved understanding e-commerce sector in India and preparing marketing strategy for Jabong.com. RedSeer Consulting - The project involved evaluating a potential Joint Venture between a Japanese Commercial Vehicle major with one of the Commercial Vehicle (CV) manufacturers in India. 6) CASE STUDY/STRATEGY COMPETITIONS
The committee organized variouscompetitions on campus. Some of them are briefly described below: Wipros Earthian- A paper writing contest as part of sustainability program for educational institutions across the country launched by Wipro. Mahindra War Room National level strategy contest of Mahindra in which the committee hosted senior executives from the company during multiple events held at IIM Lucknow Avalon Consultings Finding Sun Tzu Challenge - A annual business strategy contest Cognizant Boardroom- A business plan competition in which the participants had to present business plans to consultants from Cognizant StratEdge- A national sales & marketing case study competition Directi- Case Study Competition Amazon Customer Excellence (ACE) Challenge- A live case simulation competition RBs Veet Case Study - A marketing case study competition jointly organized by Reckitt Benckiser and FMS EnvideaA case study competition by Johnson & Johnson Medical Pepsis Become Indra's Advisors Contest Technopak - Case Study Competition KICC- An international case study competition by KPMG Sustainability in Action - Accenture Business School Challenge - A competition focused on writing an essay on any existing and successful implementation of sustainability by an Indian organization Campus CenturionA case study competition by American Express ABCs Consulting Knights - The competition requires teams to prepare rural market strategy for a chosen company Tata Business Leadership Award (TBLA) Nielsen- Case Study Competition P&G CMK Challenge (separately for PGP1 & PGP2)- An on-campus game organized by the committee in which the participants had to design strategy for P&G product in a south-Asian country

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7) IIM LUCKNOW CONSULTING CASE BOOK

The committee also launched their annual case book to help the batch in their preparation for consulting interviews. The casebook chronicles the case interview experiences of the previous batch along with tips and suggested frameworks.

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4. Entrepreneurship Cell
1) ABHIYAN -INCUBATION CENTRE
The biggest achievement of E-Cell in year 2011-2012 is the setting up of Incubation Centre, the first time ever. Under the guidance of Prof. Sushil Kumar and Prof. Amit Agrahari, two business plans of IIML students have been identified and the companies will start operating in the Incubation Centre from 20th February 2012.

2) E-SUMMIT - THE ENTREPRENEURSHIP SUMMIT

The summit aims at celebrating the spirit of entrepreneurship by showcasing the best of Indias creative ideas, nurturing them into reality to empower Indian economy. This is an initiative aimed at nurturing the spirit of entrepreneurship and bringing together people sharing a common interest in Entrepreneurship. Under the E-summit, following events are organised: General B-plan competition: National Level B-plan competition where the business plans are invited and presented in front of panel consisting of VCs and experts from industries and academia. It also gives participants an opportunity to receive constructive feedback and gain mentorship and funding. Technology/Social B-plan competition: Also a national level B-plan competition which is more focused towards technology based innovations. Lectures and workshops: Encouraging, motivating and informative lectures by successful entrepreneurs, VCs, experts from industries and academia. This year, the inaugural session of E-Summit was taken up by Mr Sunit Singh Tuli( CEO Datawind Ltd. and creator of Aakash). Mr Anil Joshi, VP-Mumbai Angels, took up the session on Valuation of Start-ups whereas Mr. Anil Rajvanshi, Director, Nimbhakar Agricultural Research Institute, has introduced the students on various facets of social entrepreneurship among students.

Margdarshan: An interactive session with successful alumni entrepreneurs of IIM Lucknow. This year Margdarshan featured Mr Anand Lunia (Founder Seedfund) , Mr Sumant Bharghav, (Founder, StarGaze entertainment)and Mr Amit Dutta (Founder Luxury Hues Consulting Services). Entrepreneurial games: Various games aimed at fostering the spirit of Entrepreneurship among students. This year, we organised a game called Bizness, an event exclusively for IIML students. Each Team was given an initial Seed capital (Rs 2000). The aim was to maximize profit in 2 days using this amount through innovative businesses organized in IIM Lucknow.

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3) SME CONCLAVE
SME Conclave is an initiative by the Entrepreneurship Cell of IIM Lucknow in association with Indian Industries Association, focusing on issues faced by MSMEs. MSMEs are the engines of economic growth. The conclave aims at giving insights to Indian MSME to develop strategies for Sustainable enhanced growth, to network and discuss the challenges and opportunities for SMEs in India, the sector which is the growth engine of the Indian economy and contributes over 40 per cent to the countrys industrial output. The conclave attracts participation from 100+ delegates from SME segment Founders and Promoters Managing Directors and CEOs Heads of various Financial Institutions High profile speakers and veterans from the industry, academia and the government This year SME Conclave featured dignitaries like Shri V N Garg, IAS IID Commissioner, Govt. Of UP, Kunwar Sachdev, CEO and founder of Su Kam Power Systems, Mr K M Nair, Chief General Manager of SIDBI, Mr Anand Lunia, Founder of Seedfund and Manish Goel, General Secretary, IIA, Prof Sushil Kumar, Prof Satish S M and Prof Vinay Kumar.

4) WHACKOPRENEUR
Whackopreneur is the business plan competition for first year students of IIM Lucknow. Its main purpose is to introduce the first year students to various intricacies involved in formulating a business plan.

5) GUEST LECTURES:
Guest lectures by successful entrepreneurs and experts from industry and academia to promote the spirit of entrepreneurship. We organized a talk on entrepreneurship by Ms Kiran Mazumdar Shaw, founder, Biocon Ltd. Apart from that, we organised a workshop on How to write a successful B-plan from Prof. Sushil Kumar of IIM Lucknow.

6) ENTREPRENEURSHIP WORKSHOP
The workshop on Entrepreneurship was organized in Manfest 2012, and was taken up by Mr. Raman Gujral, Faculty at Entrepreneurship Development Institute of India (EDII).

7) GAMES
The Entrepreneurship Cell also conducts various games and competitions to foster the spirit of entrepreneurship. This year, we conducted a strategy innovation business simulation game by professors from Rensselaer Polytechnic Institute (RPI) USA & IIT Kanpur and which saw enthusiastic participation IIM Lucknow students. (Around 120 teams competed in the game)

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5. IGFAB Committee
Interest Group in Food and Agri-Business (IGFAB) aims to encourage & further develop the interest of budding managers in areas such as sustainable pro-environment practices, rural entrepreneurship, rural finance, rural supply chain management and the allied sectors. The initiatives taken by the committee to sensitize and keep the student community informed of these domains are:

1) VALORACION This competition was organised on Rural Entry Strategy (for the PGP27 batch), in association with Microsave. Teams qualified for the final round on the basis of their initial submission on the case provided by Microsave. The shortlisted teams were asked to present their findings in front of a panel consisting of Prof. Kriti Bardhan Gupta, HOD, CAFM (IIM Lucknow) and a representative from Microsave. 2) SAKSHAM: The committee organised a case study competition exclusively for PGP 27 for strategizing an Indian agro-based companys foray into the world trade. The competition aimed at understanding the Indian agribusiness environment and developing a strategy to enter the global platform, keeping in mind the limitations and making use of opportunities prevailing in Indian agribusiness environment. 3) C-TRADER: IGFAB conducted their flagship event C-Trader in Manfest-2012. The event saw participation from students across the campuses. Seven teams qualified for the second round where the teams traded carbon credits under both Cap-and-Trade and CDM mechanism. 4) GREEN QUIZ: IGFAB organized an online quiz based on environment and agribusiness. The event saw participation from over 500 teams across the campuses showcasing their interests in these two domains. 5) LAKSHYA: In association with Tata Rallis, a live case study was organised on Product pre-launch marketing strategy for the PGP26 and PGP27 batch. Teams qualified for the final round on the basis of their initial submission on the case provided by Tata Rallis. The shortlisted teams were asked to present their findings in front of a panel consisting of Prof. Mugdha Shah Head HR, Tata Rallis Subrato Pal- Area Sales Manager, Tata Rallis and Kriti Bardhan Gupta- HOD, CAFM (IIM Lucknow).

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6. INDEX Committee
INDEX offered various market research events for the students of the college. The major competitions organised this year were iBrands, INDEX 2011 and e-INDEX. e-INDEX was an innovative new concept which resulted in the launch of a market research competition nationally.

1) iBRAND 2011
iBrand was the first exposure that the PGP27 students had to the concept of market research and more so of a bit of disguising the research. The competition involves teams from first year students setting up game stalls and attractive posters around the campus for live mini projects. 44 teams competed for the 5 projects which were being offered. Teams submitted creative videos and advertisements for products defined by them in the first round. After a round of selections by a panel consisting of marketing professors 5 teams were awarded the projects for which game stalls were laid out in Annapurna. For 2 full days the mess was abuzz with the happenings at the stalls laid out. There were competitions like push-ups, darts, quizzes etc to keep the students of the college engaged. After collecting the information, a report was submitted by each team which was then judged by their respective companies. Team Spartans consisting of Keerthi P, Ravi Solanki, Sarita Jaiswal and Vinay Karodia won the first prize with their research.

2) e-INDEX
The market research competitions launched by IIM Lucknow went national this year with the introduction of e-INDEX, open to all business schools. It was the first time that the competition was opened to participants from outside IIM Lucknow. The project was based on a unique concept of webnography by assessing the responses of people over the internet and in social media. Nearly 20 teams from across various colleges in the country competed with teams from IIM L and IIM B winning the projects.

3) INDEX 2011
This year INDEX 2011, the 17 edition of the competition had 16 teams competing for 10 projects across various sectors. The competition began early with first years getting the opportunity to be a part of an INDEX team even within a week of joining the institution. Due to the revision of the curriculum the first years had a hands-on experience of what they had to learn during the marketing courses. INDEX, the two day fair conducted in Lucknow city as part of the competition was held on the 19th and 20th of November at Colvin Taluqdars Ground. Besides the market research stalls for each project,

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INDEX had a mela like atmosphere with stalls selling clothes and artifacts by NABARD, Lucknow Society etc. INDEX also introduced a photography exhibition based on Lucknow setup by Right Angles, the photography club of our college. Competitions were organised for colleges and public visiting the fair like Lucknow Idol, Mr and Ms INDEX. Another key attraction was the street plays performed by teams from various colleges on AIDS awareness. This was part of a CSR activity that INDEX was organising in association with UP State AIDS Control Society. The star nites at INDEX had a performance by Indias Got Talent fame Jasleen Royal followed by a Gazal night tribute to Jagjit Sing performed by artiste Kamal Khan. On 20th , Advaita, an eclectic fusion band which was one of the only bands to perform in MTV Coke Studio, got the crowd was on their feet with their famous numbers Ghir Ghir and Durga. The various stalls at the fair were judged by Mr. Mohan Krishnan, Head Consumer Research from IMRB. There was great learning involved for the students who were part of the MR teams as well as for me. INDEX is a great platform to conduct marketing research in an extremely innovative way. I had something to learn from every MR team. Mr. Mohan Krishnan. The final presentations were judged by the TNS Vice President, Mr. Sandeep Budhiraja. His frank opinions provided a lot of insight into the market research industry and the feedbacks were extremely useful for the teams. After an almost a year long process of secondary and primary market research, the teams were judged based on their stalls, their presentations and the reports submitted to the companies. Team Invictus Ultima led by Manish Anand and Arnab Chowdhury won first place with a cash prize of INR 100,000.

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7. Industry Interaction Committee

The industry Interaction Cell serves as the single point of contact for industry related activities at IIM Lucknow. The cell facilitates exchange of ideas amongst students, faculty and the industry by interfacing with the industry for Guest Lectures, Leadership Talks, Competitions, Scholarships and Business Conclaves. IIC, therefore, serves as the channel between the school and corporate world. The academic year 2011-12 was very successful with the following activities:

1) SAMVIT 2011 IIM LUCKNOWS ANNUAL LEADERSHIP SUMMIT Samvit 2011 witnessed the congregation of some of Indias most brilliant and potent minds who ideated on The Sinking World Economy and its Implications for Indian businesses. The focus was on how India should face the stormy headwinds seeking to derail the progress of its fledgling industries and emerge stronger and surer of her place as on the vanguard of the global economy. This years panel consisted of corporate leaders and banking stalwarts. The eminent speakers included Mr. Aditya Puri (MD HDFC Bank), Mr. KR Kamath (CMD Punjab National Bank), Mr. Roopen Roy (MD, Deloitte Consulting, India), Mr. Srinivasan Iyengar (MD Strategy, Standard Chartered Bank), Mr. Dharmakirti Joshi (Chief Economist, CRISIL), Mr. Naresh Kothari (President & Co-Head, Edelweiss Financial Services) and Mr. Sonjoy Mohanty (CEO, Educomp Supplemental Business). Mr. Sharat Pradhan, eminent journalist, donned the role of Master of Ceremonies. 2) ANJUMAN 2012 THE ANNUAL LEADERS CORPORATE LUNCHEON
Anjuman 2012 brought together renowned industry leaders as keynote speakers and provided an ideal platform for corporate heads, IIM Lucknow faculty and a select set of students to learn from each other. Organized around the theme Innovate, Implement and Inspire: Build a Legacy, Anjuman brought together students and industry leaders for an informal interaction over a sumptuous Nawabi Lunch. The keynote speakers for this years event were Mr. S D Latkar (CFO, Computational Research Laboratories), Mr. Jayant Krishna (CSI Lucknow Chairman & Principal Consultant, TCS), Mr. Chaitanya Kalbag (Editor, Business Today), Mr. Sheshadri Rajaram (CEO, Erhadt + Leimer India Pvt. Ltd) and Mr. Santosh Nair (Editor, moneycontrol.com)

3) THE LEADERSHIP TALK SERIES As a part of the Prodigies and Colloquy talk series, the Industry Interaction Cell brought down to campus some of the biggest names of the industry. As a part of the prodigies series, IIM Lucknow hosted one of the most revered authors of current times, Mr. Gurcharan Das (Former MD, P&G Worldwide). Also on campus this year as part of his Learn 2 Lead series was Mr. Nitin Paranjpe (CEO, HUL).
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IIC also organized other sessions such as an interactive session with Mr. Deepak Mohanty (Executive Director RBI) and a Session on Sales and Marketing by IIM Lucknow alumni in association with Prism The industry-student interaction was further facilitated by corporate competitions like HUL Lime 3, ITC Interrobang, P&G CEO Challenge and ABG Stratos. These competitions were the principal means used by these prestigious companies to engage with students of IIM Lucknow. The contests were of a high calibre and tested key managerial skills of the students. The teams that emerged as winners of ABG Stratos, for instance, were offered PPIs for the Summers process, and the winners of P&G CEO Challenge got a PPI as well as a chance to meet with and pitch their ideas to the CEO of P&G India. The Industry Interaction Cell focuses on providing and optimizing live learning opportunities within the context of the PGP programme. All its offerings this year contributed significantly towards that goal.

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8. OIG (Operations Interest Group)

Operations Interest group (OIG)endeavours topromote operations management by organizing events which mix fun with learning. With events held all around the year, OIG makes sure that the theoretical concepts learnt in the class are put to test.Our intention has always been on the lines of the principles of Learning through Play

1) BEER GAME:
Held exclusively for the first year students, Beer Game brings out the gist of Supply Chain management matching supply with demand. The students took on the roles of retailers, intermediaries and producers and were exposed to uncertain demand from us - the consumers. This sort of first-hand experience drove home the point of maintaining proper communication channels among various levels of the supply chain in the real world along with the consequences of improper demand estimation.

2) CONUNDRUM:
This event was conducted for the first year students spanning across two days. The event consisted of two different stages and the winner was crowned the Ops-Guru. The stage 1 consisted of a quiz on Operations where the participants were asked to submit solutions within given time frame for the posed operations domain problems. The second round consisted of the board game which provided the participants the opportunity to interact with each other and tested the capacity planning and production scheduling ability of the participants along with stress on their negotiation skills.

3) OZONE THE OPERATIONS CHALLENGE:

OIG conducted Ozone as a part of Manfest-2012 (Annual Business Conclave of IIM Lucknow). The event had a total of four rounds starting with a Pan India Operations Quiz. Top 10 teams were shortlisted for the next round. The shortlisted teams were from IIM Calcutta, IIM Lucknow, IIM Kozhikode and SIBMPune. Round two of the event consisted of analysis of a case, the teams were required to make a presentation on the case and come up with recommendations.Prof. Sameer Srivastava, a prominent figure of IIM Lucknows Operations department, evaluated the merit ofpresentations. Round three was an operations board game, where the competing teams were required to build strategy and use their operations knowledge to maximize their firms profits. The game tested practical application of operations concepts in the given scenario. Round four was a computer simulation game, Industry masters, where participants operations acumen was put to test. Cumulative score of all the rounds was taken to arrive at the final decision of winners.

4) OPSTRIX:
During Manfest 2012, OIG conducted on the spot event Opstrix - a board game. 24 teams from various colleges and universities took part. The game tested the teams on strategy decisions, product pricing and capacity scheduling decisions. Filled with fun and thrill, the game of strategy was enjoyed by the participating teams. 19

5) LITERARY EVENTS: A. OPSYRUS: - A national level Inter B School White Paper competition was organized for students to share their thoughts on the theme Supply Chains in disaster Management. B. 2 ISSUES OF OPS SESSION The Operations Management magazine, were released this academic year which carried articles from the students on various aspects such as procurement policies, Impact of IT, JIT initiatives, Lean Manufacturing etc. C. 2nd edition of PAN IIM OPS MAGAZINEOPS WORLD released in the International Operations Conference in collaboration with Operations focus groups of IIMB, C, I and K.
The year 2011-12 was an eventful year filled with fun. The event lined up is an industrial visit to give the students flair of Industrial Operations. We believe the coming years would be much more exhilarating, encouraging students to learn operations through play.

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9. Manfest Committee
IIM Lucknows Manfest 2012: 25th Annual Business Conclave The twenty-fifth edition of IIM Lucknows Annual Business Conclave, Manfest was held from the 20th to the 22nd of January 2012. This year, paying homage to the legendary and inspirational business houses that have shaped the economy and the industrial sphere of the country, the theme was Innovate, Implement and Inspire: Build a Legacy. The 25th edition of Manfest was bigger in scale and greater in quality than its predecessors. The conclave was flagged off through its two precursor events, parts of the Icons series of events introduced this year:

1) THE ICONS SERIES

Icons is a series of events that facilitate interactions between the thought leaders of the nation and IIM Lucknow students. Manfest organised a Talk with Mr. Azim Premji that saw the IT Czar-Philanthropist conversing with students over a video-con. Another Icons event was a Student-led Interaction with Mr. Ronnie Screwvala: an event that saw a student filled Samanjasya engaged in a conversation with UTV Founder and Chairman. The three days of Manfest were as splendid as the precursors promised. Manfest is broadly divided into four major verticals:

2) MANAGEMENT EVENTS
Events like TAS Zeus, Mahindra Call for Arms, Colgate-Palmolive Marksmen, The Next CEO, SBI BizQuiz along with several others saw the best and the brainiest of the country sparring with one another. The online events organised before Manfest were also a rage, as certified by record participation for Treatise and the widely-successful 7 sins to Hell. This year, IIM Lucknows Manfest also played host to the annual IIM-IIT quiz Nihilanth, along with Quizzing Commoners, the IIM Lucknow Quizzing Society.

3) LEADERSHIP SUMMITS
Manfest saw two major summits, Tata Leadership Summit and Mahindra Leadership Summit, with eminent leaders like Ms. Shyamala Gopinath, Mr. Govind Ethiraj, Ms. Anita Arjundass, Mr. Jayant Krishnan debating and discussing topics pertinent to current Indian Corporate Scenario. Another leadership interaction was the thirdpart of the Icons series: A talk with Mr. S. P. Shukla, President, Special Group Projects, Mahindra & Mahindra.

4) SOCIAL RESPONSIBILITY INITIATIVES

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Manfest 2012 took forward IIM Lucknows legacy of initiating and establishing channels for affecting social change and development. Three main events headlined the CSR initiatives at Manfest. Yajna: PanIndia CSR Challenge, Prerna: The Social Entrepreneurship Awards and of course, the Lucknow 10K Run: Run for Better Health.

5) ENTERTAINMENT
No edition of Manfest has ever been complete without a dose of pure, uninhibited entertainment of every hue and flavour. There were three concerts organised this time. A Classical Night with flautist Pt. Ronu Majumdar, along with Spic-Macay-IIM Lucknow chapter, International Act with L.A based IndiePop band, Goldspot and a Bollywood triathlon with Benny Dayal, Anushka Manchanda and DJ Suketu. Also held were performances by Random Walk: The Choreography Club, 3.4: IIM-Ls band and Abhivyakti- The Theatre Club.

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10.

Media and Communication Cell

Activities of the year included the following:

1)

IIMPRINTS THE YEARBOOK

IIMPrints 2012, the yearbook for the outgoing batch, was produced by MCC with inputs from the batch and IT support from Team Synapse. For the first time in IIMPrints history, multiple people were permitted to write for an individual. This ensured that the memorabilia would be a treasured possession for the batch.

2)

70MM THE SHORT-FILM MAKING COMPETITION

Students got a chance to showcase their cinematographic skills through 70mm The Short-film Making Competition. Teams of up to 3 members created short films of about 5 minutes which could be based on any theme of their wish. The event was judged by Mr. Utpal Acharya of Reliance Entertainment. All the entries were screened before the batch and the winning team received a trophy from Mr. Acharya. All the entries received for the competition can be found at http://www.youtube.com/playlist?list=PL5561C3A39AA77BA4

3)

MEDIA COVERAGE FOR ALL THE MAJOR EVENTS (MANFEST, INDEX, VARCHASVA, SAMVIT, ESUMMIT)
MCC collaborated and communicated with the media for extensive coverage of all the important events held on campus like Manfest, Index, Varchasva etc. These events received good exposure through leading print and electronic media.

4)

INTERACTIVE SESSION WITH RELIANCE ENTERTAINMENTS MR. UTPAL ACHARYA

An interactive session was held with Mr. Utpal Acharya, Head - Distribution & Acquisition at Reliance Pictures, on Marketing in Film and Entertainment Industry. Mr. Acharya discussed various aspects of distribution in the film industry.

5)

MARUTI SUZUKI - COLOURS OF YOUTH

MCC brought to the campus, Maruti Suzuki Colours of Youth 2011- a Hunt for Indias most Talented and Versatile Youth amongst B-Schools and Professional colleges. Colours of Youth- a unique path breaking initiative by Maruti Suzuki, is a National B-Schools & Professional College Challenge in which students match their wits against each other in an unusual display of Quizzing Skills and demonstrate their versatile personality and well-rounded talent. Colours of Youth was an institute-level competition and was telecast on Zee Business over a period of 3 months. The challenge had two elements: a quick fire QUIZ on Indian Business and Current National & International scenario and a TALENT HUNT in any category: (i) Music (Vocal or Instrumental); (ii) Dance; (iii) Other (Stand-up comedy, Innovation, Painting etc.)

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6)

CONTRAPUNTO AT MANFEST 2012

An engaging round of extempore followed by a fiery mock press conference sums up the event called Contrapunto. Held during Manfest 2012, Contrapunto saw participation from across the country. The mock press conference involved the participant donning the hat of a controversial celebrity and defending their position on contentious issues. The event was judged by Hindustan Times Lucknows resident editor Ms. Sunita Aaron.

7)

ELOQUENCE A COMMUNICATIONS CHALLENGE FOR FIRST YEAR STUDENTS

Eloquence was organised by MCC for the new batch to give it a platform for showcasing its communication skills. The negotiation round tested the participating teams ability to dish out cogent, unassailable arguments while they countered their opponents statements. The event was judged by Prof. Ashish Dubey.

8)

DEBATE AND EXTEMPORE EVENTS FOR CAMARADERIE

MCC conducted the debate and extempore rounds of Camaraderie the intersection competition of PGP1. The events witnessed enthusiastic participation from all six sections of the batch. The events were judged by Prof. Arunabh Mukhopadhyay and Prof. Yasmeen Rizvi.

9)

BEST B-SCHOOL PROJECT

MCC coordinated the IIM Lucknow round for Business Standard Best B-School Project Award 2011. In this event students had to submit a short presentation of a project done as part of the academic curriculum of IIM Lucknow. The event saw a good participation from the batch and the top 3 projects were selected and forwarded to Business Standard. Prof. Satish judged the IIM Lucknow round of the event.

10) IIM Lucknows Official Blog (posts by students) In an attempt to give the students a platform to showcase their writing skills, MCC started a new section called Students Posts in The Official Blog of IIM Lucknow. The event saw encouraging participation from the batch as student sent their entries in large numbers. Each month the best post received from the students was posted on the blog. The entries can be found at http://iiml.org/blog/?cat=105 11) BULK DEAL FOR NEWSPAPERS AND MAGAZINES Media and Communication negotiated with major newspapers and magazines to get attractive bulk deal for the students. Major newspapers included Indian Express and Financial Express, and magazines included The Week and Economist. Daily free soft copy of Wall Street Journal Asia is also being made available to interested students under the Future Leadership Program.

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11.

Team PRISM

1) MARQUEST An in-house Marketing Quiz organised to welcome PGP27. The quiz created awareness and excitement about the marketing discipline for the newly arrived batch and saw an exciting participation from 200 + students. The quiz design and publicity content for the event was prepared by Team PRiSM 2) KRAFT CADBURY LIVE CASE
A live case study involving the redesigning of Cadburys Uttar Pradesh Sales and Distribution Model saw registration from 100 + students .The case provided hands on distribution strategy understanding. Team PRiSM coordinated with the Cadbury team for formulating the scope of project and designing the project brief. An introductory workshop was conducted and assistance was provided to the shortlisted teams by PRiSM.

3) HUL UNPLUGGED - IBC WORKSHOP AND COMPETITION A six hour workshop by HUL on Integrated Brand Communication (IBC) and IBC design. The workshop was instrumental in providing an understanding of core concepts of IBC along with hands on exposure to the actual strategies implemented by leading marketing firm like HUL. With participation from 96 students, the competition was an opportunity to apply and test the concepts learnt. 4) BAZAAR MARKETING SIMULATION GAME
A marketing simulation game during Manfest 2012 saw participation from 30 teams across B schools and engineering colleges. The contest tested the ability of the students to take critical decisions in a simulated environment challenging them to apply concepts from different disciplines such as Marketing, Economics and Finance. Team PRiSM conceptualised the end to end design of the contest.

5) L'Oreal BRANDSTORM:
Prism in association with L'Oreal conducted L'Oreal Brandstorm in IIM Lucknow. A prestigious event for first year MBA students provided them with the opportunity to become a Marketing Manager in a unique international marketing competition and imagine a new product line for an existing L'Oreal brand.

6) P&G DREAM TEAM: Prism in association with P&G executed the P&G Dream Team competition at IIM Lucknow. It was a scintillating new Business School Event offered by invitation only to leading 9 Business Schools in India in partnership with Broadvision Perspectives. As part of the event the teams had to attempt to take a shot at guiding P&G's AIR CARE (Ambipure) Strategy for India.

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7) LENOVO'S DO NETWORK
Prism in association with Lenovo conducted Lenovos Do Network challenge in IIM Lucknow. It was a prestigious national level event, consisting of 3 challenges where contestants had to come up and execute real concepts. A Lenovo PPI was up for grabs for the winner.

8) INTERNATIONAL CONFERENCE IN MARKETING ,IIM LUCKNOW Team PRiSM offered complete coordination and assistance to IIM Lucknows International Conference in Marketing held from 12th Jan, 2012 to 14th Jan,2012. With participation from leading international management schools, 10 management journals, and delegates from over 22 countries, the conference was the largest international conference in Marketing in emerging economies.
Team PRiSM was instrumental in increasing the scale of the event by pushing both industry and academic participation. PRiSM played a major role in preparing the complete budget of the conference, procuring sponsorships, providing media associations, preparing publicity articles and posters ; and coordinating with alums ,industry and speakers of the conference.

9) LOWE LINTAS ADVERTISING WORKSHOP An advertising workshop by National Planning Head of the Lowe Lintas was organised just before final placements of PGP26. The workshop received more than 150 registrations and offered useful insights into the world of Advertising to the students of IIM Lucknow before they started their carrier in the field of Marketing. PRiSM designed the workshop structure and coordinated all logistics and hospitality related activities for the workshop. 10) CAREER SESSION ON SALES AND MARKETING BY ALUMNI A career session on Sales and Marketing by alumni from HUL and ITC was organised by PRiSM in association with IIC. The alumni with over 10 years of experience in the FMCG sector gave the students the industry outlook of sales and marketing. The talk conducted just before the Final placements of PGP26 offered them valuable information related to careers in Sales and Marketing. Team PRiSM was responsible for designing the content of the workshop and capturing expectations of the students from the session. 11) PRiSMAG
PRiSMAG was launched in its new avatar this year to help PGP26 ace the Marketing companies processes in the Final Placements. The PRiSMAG articles carried critical information about brands, CSR activities, India strategy and major advertising campaigns of the big marketing firms like HUL, P&G, LOreal, ITC, Asian Paints, Nokia, Cadbury etc.

12) BINDAAS ANDAAZ A MARKETING STRATEGY LIVE CASE STUDY

An inter B School Contest sponsored by BindaasAnddaz.com; it helped students understand the marketing challenges faced by start up companies. Students got an opportunity to design the critical marketing strategies for the firm and get them implemented. The event saw participation of over 100 teams from colleges like IIM A, B, L, I, K, S, FMS, MDI, NITIE etc. Team PRiSM contacted the company, 26

pitched the idea, assisted in designing the case, launched the event across B schools, publicized on various forums like dare2compete and assisted the teams across the various stages.

13) HCL INFOSYSTEMS - MARKET RESEARCH CASE The completion was a case study competition on rebranding of HCL touch. The competition involved all facets of rebranding from determining awareness levels among customers to suggesting new services/peripherals to enter into. Team PRiSM co-ordinated the information between the company and the students, arranging for feedback session. 14) STYLEMYWAY LIVE PROJECT ON ONLINE RETAILING A new market entry strategy for a start up based in Hyderabad. The project gave a peek into the fashion and apparel industry which is very different from the marketing examples and case studies studied in the course curriculum at IIM .Team PRiSM identified the opportunity, designed the case document and provided sample examples of market entry strategies. Apart from this, PRiSM coordinated the event and arranged for constant feedback and guidelines session by the CEO of the organisation for the benefit of the participating teams. 15) MARKRACE The event was organised for school children during the oculus. It provided general marketing knowledge to the school children during the annual event conducted by Oculus. It helped build the brand image of IIM Lucknow among the budding future talent and their parents. Team PRiSM designed the quiz and conducted the event.

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12.

SIGFI (Special Interest Group in Finance)

SIGFI is a name known for its endeavors for the batch. Mission of SIGFI has always been molding the best finance professionals out of IIM-L students. From treasure hunts to trading game to talks with the best financial wizards of the country to live projects, SIGFI has done them all with the aim of nurturing the finance acumen in the IIM-L community. Following are the few key activities undertaken by SIGFI during the year.

1) FINRUSH: This finance treasure hunt event saw the participation of more than 200 students running crazily around the campus to solve the challenges pertaining to the field of economics and finance. 2) FINSENSE: It provided the students a platform to understand the nuances of trading over a period of three weeks. 3) FINESSE: This case study event was conducted in collaboration with Manfest and L&T, which saw unprecedented participation from students across the country. 4) FLIP: FLIP National certification program was organized wherein IIM Lucknow emerged as the national champion.

5) FINATHLON: Conducted also in collaboration with Manfest saw the participation from students of various B-schools.

6) CFA Challenge: Conducted CFA Institute Global Investment Research Contest in the campus.

7) Chakravyuh: A multi-stage event involving activities ranging from quizzing to intra-day trading.

8) Placement related activities: Conducted activities such as preparing sector reports and sessions on finance and economics for placements preparation.

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13.

STEX (International Student Exchange Committee)

1) INDUCTION PROGRAM : The incoming batch of students from partner universities was given a warm welcome in the induction program, with the aim of acclimatising them to academic curriculum, student life and social life in Lucknow. Students were given an idea about the different facilities available in campus like library, computing facilities, sports etc. Also a glimpse of the customs and traditions of the campus was shown, and they were encouraged to interact with the students of the campus. Information about travelling facilities to various tourist destinations was also provided. Starting kit was given to the incoming students. 2) LUCKNOW TRIP: The incoming students were given a first-hand experience of life in Lucknow, and get a feel of the tastes, music and culture of this historical city. 3) EURONITE: Euronite is a cross cultural extravaganza where the guest students come up with hilarious acts and stunning performances. Donning traditional dresses they shared their experiences- from the hearttouching to the hilarious, leaving the packed house of faculty and students enthralled. It is really a night to savour-where Indians and Europeans share each others experiences and bond over a common note. 4) CULT FUSION: Held during Varchasva, it is in essence a fusion of Indian and European culture, where the exchange students exhibit their talents in fashion show, musical night, sports events etc. 5) SENTIENCE: The interested students of PGP 1 batch were given an overview of the STEX program, partner universities, their academic programs, criteria for application and various time lines. 6) ANUBHAV: Next up isAnubhav, which is all about sharing the experiences of the returning exchange about student life in the partner universities, their cultural and social experience and some absolutely amazing experience. Nitti-gritties of travelling, food, accommodation, and internship and visa issues are also discussed. Seniors also point out some absolute dos and donts, some of which can be quite interesting as well as baffling. 7) BULK DEALS, SCHOLARSHIPS AND OTHER SUPPORT TO OUTGOING STUDENTS: Bulk deals for travel tickets, EU Rail, forex money transfer, calling cards, visa, insurance etc. are arranged by the STEX Committee. A kit is given to the outgoing exchange students to take care of all basic issues. Scholarships for different universities are also arranged.

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8) MEDIA AND PUBLICITY: The various activities of the STEX Committee, the experience of incoming as well as outgoing exchange students receives sufficient media attention with the exceptional co-operation and help of Media cell. Articles in InsideIIM.com, IIML blog etc. are some examples. 9) FAREWELL: At the end of a roller coaster journey in this beautiful campus, it is finally time to bid adieu to the exchange students - a night which is all about reminiscing those wonderful moments of shared joy and bonding over common interests, and a look back at the amazing experience of India through the eyes of or guest students. A small party is organized by the STEX Committee and mementos are handed over to the students leaving the campus. CDs of their performances are given to them to store those memorable moments for ever. 10) Other activities: These include communicating and publicizing IIM Lucknows STE program through our outgoing students and providing presentations and information brochures for the prospective incoming students.

Activities planned for next year: Apart from these activities, other activities and events like Euro-dinner for the entire batch, welcome dinner for the incoming batch, corporate sponsorships, Agra trip for the exchange students etc.

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14.
1. ETRIGAN THE STUDENT DIRECTORY

Team SynapsE

SynapsE improved the portals interface by separating the fields into different tabs. We also added the functionality for the user to be able to search the Class Representative details of various sections and courses.

2. ZANPAKUTO
A bot that appears in ones GoogleTalk friends list, enabling the IIML students to access the contact details of a student from anywhere, even outside the campus which was not possible before.

3. CLAROLINE THE ACADEMIC PORTAL

This is the portal which is of immense importance to the students as well as the faculty community of IIML. SynapsE provided round the clock support for Claroline issues to the IIML community. SynapsE also launched two more academic portals, namely GMPE Virtual Classroom and GMPE Online Courses.

4. AGHANIM THE PLACEMENT PORTAL

We worked to automate various features on Aghanim to make the process faster and reduce the turnaround time required to perform any operation. SynapsE worked closely with the Placement Committee to improve the portal. During the placement season various issues faced by the students community were also resolved. A separate Aghanim for HEPP was also launched.

5. E-SIKANDER
The LAN gaming competition organized over a period of three days from 19th to 21st August 2011. Four games were played at the competition, namely Age of Empires II, Counter Strike, FIFA 2010 and NFS Underground II.

6. BLONDIE 3.0 IIML INTRANET PORTAL

Changed the interface of portal, gave it a completely new look. SynapsE conducted polls on the portal for IIML Bravery Awards. The team was involved in maintenance and content updation throughout the year .

7. CALVIN COMMITTEE APPLICATION/SELECTION

SynapsE helped in running the Calvin portal for committee applications and enabled the other committee members in using the same for a smooth application and selection of students to committees .

8. PYNX THE ELECTION PORTAL

SynapsE helped Senate in conducting the Council/Senate elections in a fair and efficient manner.

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9. CERBERUS THE ELECTIVE ALLOCATION PORTAL

SynapsE maintained Cerberus and helped Council in conducting the elective allocation process in a fair and effective manner. SynapsE also helped Council and the PGP Office in preparing the lecture routine by developing an application to facilitate the process.

10. IIMPRINTS
The portal where the outgoing batch gives testimonials for their friends and classmates. SynapsE added new features to the portal, requested by the Media and Communication Cell, also helped improve the portal to give a better experience.

11. IGNICION
SynapsE helped the Ignicion team in their initiative to help the IIML aspirants. We helped them with the data requirements for mentor allocation.

12. DC++
SynapsE maintained DC++ and resolved any issues faced by the batch in using the application.

13. MESS COMMITTEE PORTAL

SynapsE helped the Mess Committee in reducing the usage of paper by improving the application and making its print functionality more efficient.

14. ONLINE EVENTS WITH MANFEST

SynapsE conducted online game Seven sins to Hell on Facebook during Manfest 2012.

15. IIMLWORLD.COM
SynapsE is working on launching a website www.iimlworld.com, which will serve as the interface between the clubs/committees of IIML and the outside world.

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15.

Abhivyakti

Abhivyakti is the performing arts and expressions club of IIM Lucknow, focussing on Stage theatre, Street plays and Short Film production. It has a long standing tradition of telling stories in a new way and in various formats to the students of IIM Lucknow. We keep organizing different events and workshops along with participating in various competitons, and staging our own productions round the year. The academic year 2011 kicked off with Tajmahal ka Tender, a satirical take on the bureaucratic setup in India. The play potrays a situation where Shah Jahan, the Mughal Emperor, intends to build the Taj Mahal in todays times and how red tape-ism and corruption plays foul play with his plans. This was followed by an Independence Day skit written and staged by the club about the consequences of the end of the world. Abhivyakti, then, organized Camaraderie, the intra section theatre competition for the first years. This was phenomenal is bringing the latent talent in the first years into the limelight. Prizes were given out for the best play, direction, and actor. Come October, and Abhivyakti staged a self-written stage play during Varchasva 2011 which was adjudged the third best play of the show. 7 teams participated in the stage play competition. We also directed a self-scripted street play to compete in the street play competition during Varchasva. The event saw participation from more than 10 teams. Abhivyakti was also instrumental in organizing these stage and street play competitions. January came and along with it, came Manfest. Abhivyakti took to stage to perform Bechara Mara Gaya an hour long production adapted from Dario Fos famed Accidental Death of an Anarchist. The play garnered tremendous response and a lot of love and appreciation from the IIM L Community and other participants at Manfest. As the academic year drew to a close, the new team of Abhivyakti took to stage and performed Insaan, a self-scripted street play on Republic Day. Apart from performances, Abhivyakti has also been organizing Theatre workshops to hone the acting skills of IIM Lucknow students. Last year, the workshop was conducted by Mr. Arvind Gaur post which the students staged their own productions on campus. Abhivyakti has a new and budding division for people interested in Movie Making. Starting this year, Abhivyakti will be conducting movie making workshops and producing short films. This gives us a new format to tell stories and reach a wider audience. After all, its all about telling a story in a different way!

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16.
1)

Credence Capital

Credence Capital is the Indias largest student run fund housed at IIM Lucknow. During the last one year, we have pursued following activities: EQUITY AND DERIVATIVE FUND MANAGEMENT

Student fund managers at Credence Capital actively manage the funds collected from the batch through systematic execution of trading opportunity identification, strategy development and trade execution. The whole student community of IIM Lucknow benefitted from the healthy returns on investment accumumated last year which has beaten the benchmark indices The launch and the successful fund management also garnered brand building for both the club and IIM Lucknow

2)

INVESTOR SESSIONS

We conducted a workshop on trading lessons and personal investment management delivered by industry practitioners for the entire student community of the institute.

3)

WEEKLY NEWSLETTER

We continued our major offering for the student community in the form of weekly newsletter which was further enriched to include a detailed analysis and recommendation on equity market, money market, bond market, derivatives, commodity market, currency market and macroeconomic environment in the country. On time commentary of all significant happenings every week not only allows all subscribers to be up-to-date but also aides in the preparation for exams and placement.

4)

STOCK PICKS AND DERIVATIVE STRATEGY RECOMMENDATIONS

Stock Pick and Derivative Strategy recommendation: Through fundamental,technical, and F&O analysis, Credence Capital comes up with stock picks and derivative strategy on weekly basis

5) LAUNCH OF 'TRADE MOGHUL' IN THE CAMPUS AND FACILITATED A SESSSION ON 'TRADING AS PROFESSION' BY FUTURES FIRST
In association with Futures First, Credence Capital launched all India level trading competion which was participated by over 2000 students from leading business schools across the country.

6)

FUND LAUNCH AND PROFIT DISTRIBUTION

NFO Derivative, Equity, & Currency: Every year New fund offer is launched for the new and existing batch through print and electronic communication. The retuns along with the principal amount is paid out to the grduating batch on the basis of updated-NAV.

7)

SPECIAL TRAINING SESSION FOR ARMY BATCH GMP10

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Special training for Army Officers: Conducted a training and knowledge dissemination session on equity, derivative and commodity investment. Detailed out the sectoral effect of macro economic factors on different sectors such as Auto, Technology,Financials, Realty etc. Explained technical analysis for deciding entry and exit point.

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17.

Random Walk

Random Walk is the choreography club of IIM Lucknow. It aims to promote dance related activities on campus. By organizing various choreo related events, the club provides a platform for dance enthusiasts in the institute to showcase their talent. It nurtures the dancing talent in the students by conducting workshops and competitions. Random Walk takes the responsibility of IIM Lucknows representation in choreo competitions within and outside the campus. Following are the events during which Random Walk organizes choreo: Manfest, Varchasva, Independence day, Foundation day, Republic day, Convocation day, Memorabilia, Farewell Following are the regular workshops which Random Walk conducts during the annual year:

SALSA WORKSHOPS
Two workshops are conducted one each in first and third terms of the annual year. Choreographers are hired to teach salsa to boys and girls who turn up in couples.

DANDIYA NIGHT
This workshop is conducted during Dandiya night. Participants are provided with dandiya sticks and are taught to dance using them. The activities of the club members include: Rolling out invitations for participation during events Choreographing a dance Procurement of costumes Hiring choreographers for major events and workshops Designing rules for inter-hostel dance competitions Inviting judges for Mudra (Varchasva) and Camaradiere (Inter section competition) Ensuring good participation in all the events and workshops

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18.

Right Angles-The IIM L Photography Club

August 12th Photography Workshop + Photowalk I September 16th - Print ad competition September 30th Varchasva ( Portrait competition) October 14th - Flipbook Video Competition November 25th - Photography Workshop + Photowalk II January 20th Manfest (Photo exhibition + Sale) February Photowalk III March Convocation (Memoirs Exhibition)

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19.

SPICMACAY IIM Lucknow Chapter

This is the IIM Lucknow student chapter of the Society for Promotion of Indian Classical Music and Culture Amongst Youth. SPIC MACAY seeks to conserve and promote an awareness of this rich and heterogeneous cultural tapestry amongst the youth of this country through focus on the classical arts, with their attendant legends, rituals, mythology and philosophy and to facilitate an awareness of their deeper and subtler values. Activity Domains:

1) CIRCUIT EVENTS VIRASAT: SPIC MACAY organizes circuit events in the IIM Lucknow campus where exponents of various art forms from different parts of the country perform. Over the past year artists like Kalbelia (Rajasthani Folk), Pt.Prateek Chaudhuri (Sitar), have been hosted on campus. These events were aimed at sensitizing the community about the rich diversity of music and dance forms prevalent across our country. 2) SPONSORED EVENTS: SPIC MACAY hosts artists of international repute for campus events like Manfest, Varchasva. Over the past year, eminent artists like Pt. Vishwa Mohan Bhatt, Pt. Ronu Majumdar (Flute) and Gotipua (Orissa folk art) have graced the campus and enchanted the crowds with their mesmerizing performances. The objective of organizing these events is to popularize Classical music and dance forms among the IIM Lucknow community and generate an interest in the Indian culture.
We also organized Rajasthani folk art form by Kalbelia group at IIM Lucknow, Noida Campus as part of the International Conference on Marketing.

3) STUDENT PERFORMANCES: SPIC MACAY also promotes musical talent of the student community by organizing Aarohan where students showcase their talent in classical and traditional music and dance forms. The objective of the event was to increase the involvement of the students in the cultural activities and motivate them to cultivate an interest in the different art forms. 4) TARGETED DOMAINS
Establishment of Nodal Centre: SPIC MACAY is working towards establishing itself as a nodal centre for cultural activities in the area surrounding the IIM Lucknow campus. Currently a tie-up is being created with the Kendriya Vidyalaya near our campus and over the coming year we expect to organize events for them as well to inculcate an interest in culture and music among the school students

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20.

Sports Club

Sports have always had a special place in IIM Lucknow. Year round events at various levels (inter college and intra college) ensure continuous involvement from the student community. Various sports events for IIM Lucknow are listed below:

1) VARCHASVA,2011: This is the annual inter college sports and cultural festival organized by IIM Lucknow. SportsCom was involved in coordinating and conducting all the sports events. We hosted more than 700 students from 15 colleges like SPJain, IIM Indore, IMT etc. participating in 15 different sports. 2) SIKANDER,2011-12: The yearlong inter-hostel sports event of IIM Lucknow saw participation from more than 300 students of various hostels. This year we had 8 mens and 2 womens team competing fiercely for the Sikander trophy in 7 sports. SportsCom handles the complete logistics of the Sikander event. 3) SANGHARSH,2012: The annual inter IIM (A,B,C,L) tournament was held in Ahmedabad. A 40 member IIM Lucknow team participated in 10 different sports of the prestigious events.
Apart from the above events teams from IIM Lucknow participated in various other inter college sports events like The battle of Classixx held at XLRI, Jamshedpur and Altius held at FMS, Delhi winning laurels for the college. Apart from the above events SportsCom is involved in the following activities: 1) Maintaining and developing the sports infrastructure of the college. 2) Maintaining the sports consumables of the college. 3) Conducting various sports camps and coaching facilities in college. 4) Ensuring the students participation in various inter college sports events.

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21.

The Music Band- 3hree.4our

With a batch of diversely talented musicians, the music group at L celebrated a year of rocking performances, wonderfully received by the batch. With a typical show oscillating between high energy retro jams to some good old classic rock, it was a fun filled year for the members on stage and in the jam room, and the energy was reciprocated by the batch. The session kicked off with classes offered for Guitar and Drums for both the batches on campus. With registration from over 50 students for the guitar classes, it was a move to encourage interaction of the batch with the club, as well as a chance to explore talents not explored. 3hree.4our acted as enabler with the guitarists of the senior batch taking on the responsibility to teach, along with getting a bulk deal to buy new guitars. The stock shows of 3hree.4our include the performance at insti parties and we had some wonderful display of talent from both PGP26 and PGP27 members at these gatherings. Over the course of three insti parties in the academic year 2011-2012, the band swayed the audience with popular bollywood numbers apart from some impromptu jams on stage. Turning to metal for the Battle of Bands at Varchasva, the band put in a tight musical performance, with a good outing for the instrumentalists. The highlight of this particular year however was the performance at Manfest 12, with a performance that was sublime as it was fun. With the set list including numbers from The Doors to RHCP exhausted, the follow up included impromptu jams by the PGP26, along with Tomtsa in the mix, along with an extended percussion jam at the end. The PGP27 3hree.4our was inducted in Dec 11, and their first performance was the Spring Fusion Festival 12 at Samanjasya. Performing with Savi on the drums, the performance included some retro themed numbers, rock adaptations of others and a few favourites from Alternative Rock to Punk. This was followed up by a performance at the Farewell 12 for the seniors. Also, our member Srinath Nagarajan participated at the Colours of Youth, a televised talent hunt show sponsored by Maruti Suzuki and won the regional finals and would participate in the National Finals on the 6th of March. With an eye towards the upcoming academic year, we plan to venture into new territory, with prospects of an acoustic concert, expanding the range of songs and trying out some selfcompositions next up. Fun rules, after all - in the jam room, on stage and off it!

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22.

Quizzing Commoners

Quizzing commoners has been responsible for creating awareness and interest in all aspects of quizzing. It has conducted a plethora of activities and organised events round the year, both by itself and in conjunction with other committees and clubs, in order to achieve its goals. This year was a landmark one for Qcom. For the first time ever, IIM Lucknow played host to Nihilanth, the pan IIT-IIM quizzing festival and undoubtedly the biggest event on the Indian campus quizzing scene. With four IIMs and 6 IITs participating, the campus was the setting for one of the biggest battle of wits that one can witness. Coinciding with Manfest, Nihilanth 2012 was held from 20-22nd January. All in all there were 6 quizzes with the overall winners walking away with the pride of being called Nihilanth winners, apart from the prize money given to the teams coming in the top 3 positions in every quiz. The 6 quizzes were: 1) The Lone Wolf quiz- An individual quiz to determine the best individual quizzer of the lot. Period. 2) India quiz- The participants took a magical journey in pursuit of the never ending trivia that this great nation of ours offers. Theres no place like home, is it?? 3) Biz Quiz- As someone aptly put it, knowing the business of businesses was the ultimate business quizzers business. 4) MELA Quiz- Music. Entertainment. Literature. Arts. Difficult to imagine life without them, isnt it?? Well, we put the quizzers to test to find out how much they know about these bare necessities of their lives. 5) Sports Quiz- There is not a soul on earth who hasnt played one sport or another. The quizzers tend to think that they know everything about sports...well, lets just say the quizmaster bowled a few of them out, nutmegged a few others..the ones who didnt throw in the towel, won. 6) The General Quiz The General Quiz was a challenge which tested the best of brains on the breadth and depth of their knowledgethe questions ranged from Art to Biology, from Graphic Novels to Indian History and from Technology to Mythology. The quiz was the perfect arena for those well-read Gladiators who liked to think of themselves as domain-independent Generalists. The quizmasters were from among the Whos Who of Indian quizzing and included stalwarts like Arul Mani, G. Shrikanth, among others. IIM Ahmedabad were crowned the overall champions with the hosts IIM Lucknow pushing them all the way and coming in second by the narrowest of margins. The event was a resounding success with all the participating institutes praising the standard of the quizzes, the quizmasters, the wonderful hospitality and last, but not the least, the sense of fair play and sportsman spirit exhibited by the hosts. In addition to the mega event that was Nihilanth 2012, Quizzing Commoners was also responsible for conducting the quizzes on a regular basis including the now- famous Saturday Night Live Quizzes held once every fortnight. QCom was also at hand to organise a quiz during the Samvit Summit organised by E- Cell. 41

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Team Varchasva

IIM Lucknows annual cultural and sports festival, Varchasva scaled greater heights this year. With the inclusion of undergraduate colleges to its participant base, it clocked a phenomenal footfall over the three days of the event. The festival brought together the talents of students from across the nations premier B schools and undergraduate colleges like IIM Indore, IIM Ranchi, IIM Rohtak, MDI Gurgaon, IMT Ghaziabad, BIM Tech Noida, LBSIM Delhi, NIFT Raibarelli, IIT Kanpur besides institutes from Lucknow like IT College, IET, BBDNITM, JIMR and several other institutes under the purview of the Lucknow university. Varchasva 2011 reached out to over 100 colleges across India, and witnessed more than 2000 registrations from outstation participants alone. The three day marathon event included more than 35 events, with a footfall of over 3000 per day. The festival kick started with a mesmerizing classical nite by Madhumita Ray followed by an unforgettable performance by Grammy award winner Pt Vishwa Mohan Bhatt. The festival also showcased lesser known Indian art forms like Gotipua ( a form of Odissi dance by young boys who dress up as female to praise Lord Jagannath and Lord Krishna), and Hand Shadowgraphy by Dr Amar Sen and Sabyasachi Sen. The cultural arena was replete with interesting events like Fashion show, choreography, western group dance, dramatics and War of Bands, to name a few. The literary arena was had a new addition called the Literary Gladiators, in addition to a host of other events like quizzes, JAM and debates. The event rounded off by hosting Bollywood singer Suraj Jagan who enthralled the humungous crowd of over 3000 present on the day with his foot tapping, energetic numbers. With gratitude and appreciation, we thank all our sponsors, partners, organizers, participants and volunteers for making Varchasva 2011 the biggest festival in the region , and an event that will be indelible from the memories of all those who were a part of it. 1) INAUGURATION AND CLASSICAL NIGHT The festival was inaugurated by the Lucknow Icon, Padmashri Mr. Muzaffar Ali and CGM of SBI, Mr. A K Singh. The Classical Nite was opened by a mesmerizing Hindustani Vocal performance by Mrs.Madhumita Ray. Music literally had no bounds when later Grammy award winner Pandit Vishwa Mohan Bhatt enthralled the captivating audience of more than 1500 people assembled for the inauguration. The stage play event attracted one of the largest crowds on the first evening of the festival. It was a tough task to choose the final eight teams to perform from over 15 teams from various colleges all over India. The BBDNITM team gave the audience a lot to ponder over with their play based on the pitfalls of the caste system. The home team also put up a great show. The resounding sound of claps of a 1000 strong audience every time the actors pulled off some antic on the stage was truly a sight to behold.

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2) CHOREO NIGHT Rife with fire, flair and flamboyance of 290 participants from 26 teams the choreo night at Varchasva 2011 was a stunning concourse of glamour and expression. The animated pulse of music and the groovy moves of the dancers swept the 2000+ crowd off their feet; quite literally. The stage is set for a next edition with wackier ways of showing how dance can be both poetic and wild.

3) GOTIPUA From the heart of Orissa, a cultural performance that is as eastern as it gets Gotipua was a delightful addition to Varchasva 2011. The 16th century art form transcends dance; with little boys dressed as female dancers performing acrobatic figures inspired by the life of Radha & Krishna. 2500 people, young and old alike were mesmerized by the performance that underscored the worth of a truly traditional performance at a cultural festival for the youth. 4) JASHN- THE FASHION PARADE It was like a thousand angels had descended upon the campus at the same time. Breathtaking beauties walked the ramp in clothes designed by their own peers. The event had three rounds: traditional attire, western, and a theme base round. The latter was particularly enjoyed by everyone, with teams showcasing themes as diverse as Indian dance forms, marriages, and pirates, to name a few. The NIFT Raibarelly team lived up to the hype generated by the tag they were carrying, and left the junta swooning with every step taken by their models on the ramp. The mood of the event was aptly captured in the song used by them: Chai, Chillum, Chapati!. The event was enjoyed by a staggering crowd of more than 1500, and had registrations from over 20 colleges of which 6 were chosen to perform in the final event.

5) PRO NITE The last event of Varchasva11 was bearing huge expectations and the audience started pouring in even before the event started. The stage was equipped with 20,000 Watts boom boxes, which started off with a bang when Star Bollywood singer Suraj Jagan sang his hit number Jaa Chudail from Delhi Belly. 3000 students were dancing to his numbers until they shifted their gears and started roaring Once More, Once More when the artist started singing his iconic Give me some sunshine from 3 Idiots. The convocation ground was packed to its brim and students were just trying to manage some space. As the audience swooned and danced to the energetic singers foot tapping numbers, the event came closer to its highly befitting end, leaving everyone with memories to cherish.

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6) DARE OR DIE This one was all about beauty and brawn. Definitely not meant for the weak hearted, the event saw over 100 students battle it out for the ultimate crown of physical supremacy in a customized commando training arena. The adrenaline pump was exacerbated by subsequent rounds of cycle racing and treasure hunt topped with a military style hurdle race between the teams. For the connoisseurs of beauty, there was arm wrestling for the Ladies too! 7) SPORTS Normally seen in business formals striking deals and doing complex negotiations with fancy presentations, the B-school students from the top colleges all over India got a chance to show the other side of their personality in the beginning of October. With 21 events and a participation of over 60 colleges, Sports events in IIM Lucknows Varchasva 2011 organized in association with Pepsi became a resounding success. Battle lines were drawn and many interesting encounters were played over a period of three days. The players were cheered by an ever increasing enthusiastic crowd. This years events saw a record footfall of more than 10,000 over a period of 3 days. The events organized included Athletics, Badminton, Basketball, Carrom, Chess, Cricket, Football, Swimming, Squash, Tennis, Table-Tennis, Volleyball and Throw-ball. A new event which was added this year was the popular South American game of Futsal. It received great support and appreciation of both the crowds and the participants. This year the number of participants in Varchasva crossed 60 colleges. Some of the winners of different events were IMT-Ghaziabad, IIM Indore, Amity Lucknow, LBSIM and IIM Lucknow. 8) LITERARY GLADIATORS The stage was set, the buzzers were ready, lights dimmed and the quizmaster fired his questions. This years VARCHASVA has seen an astonishing number of literary warriors show off their intellectual quotient. The event saw participation of over 400 from various colleges across the country battling it out across 4 events, JAM, Sports and Entertainment Quiz, General Quiz and Cranium. An enthusiastic crowd of over 750, sat all through the two days of the event, some cheered their colleges while others lapped up the intellectual content on offer. The Quizmasters Arnav Sinha from the M&A Duo and Karthik Ramaswamy, SBU Head , Levis, were bowled over by the exuberance and wit of the crowd. Literary Gladiators was one of the biggest crowd-pullers of this years VARCHASVA and promises to grow bigger next year.

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