Economics Activity - Edited

Download as pdf or txt
Download as pdf or txt
You are on page 1of 3

Economics Project Questionnaire: Comparing Chocolate Brands and Marketing Preferences in

India

Mokshak
Name of the respondent - _____________________________________

Patil
1. Which chocolate brand do you buy the most?
a) Cadbury [ ] b) Nestlé [ ]
c) Amul [ ] d) Others [ ]

2. What influences your choice of a chocolate brand?


a) Price [ ] b) Taste [ ]
c) Packaging [ ] d) Brand name [ ]

3. How often do you buy chocolates?


a) Weekly [ ] b) Monthly [ ]
c) Only on special occasions [ ]
d) Rarely [ ]

4. What type of chocolate do you prefer?


a) Milk chocolate [ ] b) Dark chocolate [ ]
c) White chocolate [ ]
d) Flavored or nut-filled chocolate [ ]

5. Where do you usually buy chocolates?


a) Local kirana shop [ ] b) Supermarket [ ]
c) Online stores [ ]
d) Bakery or specialty store [ ]

6. What price range do you prefer for a chocolate bar?


a) Less than ₹20 [ ] b) ₹20–₹50 [ ]
c) ₹50–₹100 [ ] d) More than ₹100 [ ]

7. How important is the chocolate wrapper or packaging?


a) Very important [ ]
b) Somewhat important [ ]
c) Not very important [ ]
d) Not important at all [ ]
8. Which type of advertisements do you like for chocolates?
a) TV ads with celebrities [ ]
b) Social media posts. [ ]
c) Discounts and offers. [ ]
d) Free samples. [ ]

9. Do you prefer chocolates with a "Made in India" label?


a) Yes [ ] b) Sometimes [ ]
c) No preference [ ] d) Not sure [ ]

10. Do you prefer chocolates marketed as healthy or sugar-free?


a) Yes, I prefer them [ ] b) Sometimes [ ]
c) No, I don’t care about that [ ]
d) I haven’t noticed [ ]

11. What makes you recommend a chocolate to others?


a) Good taste [ ] b) Affordable price [ ]
c) Attractive look [ ] d) Special offers or deals [ ]

12. What makes you buy chocolates during festivals?


a) Special festive packs [ ]
b) Discounts and offers [ ]
c) Gift hampers [ ] d) Customization options [ ]

13. Would you try a new chocolate brand if it offers a free sample?
a) Yes, definitely [ ] b) Maybe [ ]
c) No, I stick to my favorite brands [ ]
d) Not sure [ ]

14. What is your favorite way to know about new chocolates?


a) TV or radio ads [ ] b) Social media ads [ ]
c) Friends and family recommendations [ ]
d) In-store promotions [ ]

15. What makes you prefer an international chocolate brand over an Indian one?
a) Taste [ ] b) Better quality [ ]
c) Unique flavors [ ] d) Brand image [ ]

You might also like