Community Outreach

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Community Outreach

Chapter · April 2017


DOI: 10.4135/9781483385198.n47

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The SAGE Encyclopedia of Out-of-
School Learning
Community Outreach Programs

Contributors: Dante de Tablan & Mavis G. Sanders


Edited by: Kylie Peppler
Book Title: The SAGE Encyclopedia of Out-of-School Learning
Chapter Title: "Community Outreach Programs"
Pub. Date: 2017
Access Date: April 11, 2017
Publishing Company: SAGE Publications, Inc.
City: Thousand Oaks,
Print ISBN: 9781483385211
Online ISBN: 9781483385198
DOI: http://dx.doi.org/10.4135/9781483385198.n47
Print page: 105
©2017 SAGE Publications, Inc.. All Rights Reserved.
This PDF has been generated from SAGE Knowledge. Please note that the pagination of
the online version will vary from the pagination of the print book.
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Contact SAGE Publications at http://www.sagepub.com.

Community outreach programs link organizations with external partners to achieve mutually
valued goals for targeted populations. Two intertwining dimensions characterize community
outreach. One dimension focuses on connecting organizations that can provide
complementary resources and supports for specified populations. The other dimension
focuses on building culturally responsive and community-responsive bridges to these
populations to better address their needs. In the context of out-of-school learning (OSL),
community outreach is a strategy to ensure that children and adolescents, especially those in
underserved communities, are provided with developmentally appropriate activities supervised
by caring adults during nonschool hours. As such, community outreach is a means to expand
the social capital available to young people and their families, which is linked to in-school and
out-of-school success. This entry describes the relationship between community outreach
programs, social capital, and improved outcomes for children and adolescents. The entry
concludes with a discussion of strategies that facilitate effective community outreach generally
and for OSL specifically.

Community Outreach Programs and Social Capital

Community outreach programs are an important mechanism to increase social capital.


Defined as the material and nonmaterial assets embedded in individuals’ social networks,
social capital is created and exchanged through positive relationships. Theory and research
show that social capital can protect individual children and youth from factors that place them
at risk for school failure, social isolation, incarceration, and other negative outcomes. However,
because of changes in the structure and function of families and neighborhoods in the United
States, many young people are growing up without the social capital necessary for their
healthy development; this is especially the case in low-income communities with limited
political and economic resources. Community outreach programs, by building stronger
connections between and among organizations and the individuals they seek to serve, can
facilitate the reciprocal ties and mutually beneficial connections that are characteristic of high-
quality social capital. Such outreach is particularly important during nonschool hours when
many children and youth in vulnerable communities are without the enriching activities
associated with positive youth development.

The Benefits of Community Outreach Programs for OSL

Often, a significant divide exists between those eligible for OSL programs and those actually
utilizing them. Well-designed and implemented community outreach programs can increase
the number of children and adolescents participating in OSL activities. Effective
communication is a critical element of outreach programs, ensuring family and community
awareness of OSL services, operating dates, fees, and eligibility requirements. Trusted
community-based organizations as well as media outlets can assist with communication
efforts. Effective community outreach programs can also increase participation in OSL
activities by addressing barriers to participation. Barriers can be identified through surveys,
interviews, and focus groups with potential participants during different stages of program
development and implementation.

Through community outreach, OSL programs can also build linkages across individuals,
agencies, and organizations to better address children’s educational and safety needs and to
enhance their physical and emotional well-being. Some of the documented outcomes of
community outreach include stronger and more resilient relationships, increased

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neighborhood stability, and amplified community voices. The resulting social capital helps
build students’ confidence and self-efficacy, enabling them to fully participate in and maximize
the benefits derived from OSL programs and activities. Moreover, this enhanced social capital
empowers students to effect positive changes in their communities. That is, children and
youth discover their ability to address issues of interest or concern using a wider repertoire of
approaches learned from interactions with persons, groups, and corporations.

Strategies for Effective Community Outreach Programs

The current literature highlights several strategies to improve and enhance community
outreach programs. These include employing participatory action research, selecting
appropriate sites for outreach activities, and building community trust through deep listening
and respect. Participatory action research to understand micro-, meso-, and macrolevel
factors affecting children, families, and communities can be an integral part of community
outreach programs. This research approach involves community members, organizational
representatives, and researchers collaboratively monitoring the progress and impact of
community outreach on commonly identified and valued goals. It thus promotes an ethos of
continuous improvement and shared accountability that can strengthen OSL programs over
time.

Community outreach programs are also most effective when they utilize spaces that are
accessible, welcoming, and familiar to the targeted population. As the premier institution that
interacts with children and families, schools have the opportunity to become outreach sites for
their surrounding communities. Especially in underresourced neighborhoods, community
schools can play an important role in making programs readily available to students and
families who are not closely connected to other formal institutions. These schools’ focus on
youth development, academic enrichment, and family engagement make them especially
viable outreach sites for OSL programs.

Woven through all the work involving community outreach is listening and respect to ensure
an inclusive process. Within communities, parents and extended family members, children
and youth, and other residents have ideas and solutions of their own. The skill of community
outreach workers lies in drawing these out and identifying and maximizing resources that can
help students and families bring their ideas and solutions to fruition. In addition, deep
listening and respect bind community stakeholders together and create the robust
relationships that characterize effective community outreach programs. Within the context of
OSL, these three strategies create conditions for participants’ authentic engagement.

See alsoParticipation and Engagement; Participatory Action Research; Positive Youth


Development; School-Based Programs

Dante de TablanMavis G. Sanders


http://dx.doi.org/10.4135/9781483385198.n47
10.4135/9781483385198.n47
Further Readings
Coleman, J. S. (1988). Social capital in the creation of human capital. American Journal of
Sociology, 94, S95–S120.
Halpern, D. (2005). Social capital. Cambridge, England: Polity Press.
Jacobson, R., & Blank, M. J. (2011). Expanding the learning day: An essential component of
the community schools strategy. New Directions for Youth Development, 2011(131), 55–67.
National Institute on Out-of-School Time. (2000). Quality and assessment. Wellesley, MA:

Page 3 of 4 The SAGE Encyclopedia of Out-of-School Learning


SAGE SAGE Reference
Contact SAGE Publications at http://www.sagepub.com.

W e l l e s l e y C o l l e g e C e n t e r f o r R e s e a r c h o n W o m e n. R e t r i e v e d f r o m
http://www.niost.org/APAS/apas-overview
Schoenberg, C., Leary, K., & Anyanwu, I. (2014). City speaks: Community voices on Baltimore
schools. Retrieved from http://cityspeaks.ffee.org/

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