RARE DELICACIAS

Proponents:

Amolat, Ivy Mae S.

Belingon, Jhazmyn S.

Cardines, Leanne Rose T.

De Baras, Joseph Stephen M.

Montero, Christian

Tormis, Venussa S.
 Introduction

According to an article by Pitco (2019), potato fries are thought to have started in Namur,
a French-speaking city in Belgium, at the end of the 17th or beginning of the 18th century. As we
can see, potato fries are still popular today; therefore, one of our group members recommended
that we manufacture fries that are both distinctive and unknown, as well as inexpensive and
healthful. Since our target customers are the students of Bukidnon National High School, we
should create a new product that is appealing to their taste. We undertake research to see whether
chayote squash fries are feasible. Chayote is a suitable alternative for potato, allowing you to retain
a familiar sense of familiarity in the dish. Then, we chose to choose the chayote squash fries from
among all the goods that we offered in our group since, in addition to being inexpensive, they are
also beneficial to your health because they provide substantial protection against a wide range of
ailments. According to the study of Lira, Rafael & Heller, J & Engels, Johannes. (1996), chayote
originated in Central America, including Costa Rica, Mexico, the Dominican Republic, and
Guatemala. In addition, we noticed that there is no record of Chayote Fries being a popular snack
in our local market, particularly in our area, which is an excellent opportunity for us to sell it to
our target customers. Our product is not yet well-known in the marketplace. Hence, we want to
introduce this product to the market so that customers may try something they have never tried
before that is fresh in their minds, as well as nutritious and cheaply priced.

Rare Delicacias is a food production business. We purchase goods, transform them, and
offer them at a very reasonable price. It is also a Partnership Business in which participants,
referred to as partners, such as our groupmates, agreed to cooperate and collaborate for progress.
We expect rapid sales of the product at Bukidnon National High School, where it will be made
accessible.

Our plan is to provide an unfamiliar sort of product with a twist and various health
advantages. Chayote fries are not well-known in the Philippines, where only potato and banana
fries are often served. It is rare to hear the term "Chayote Fries" even in its name. Thus, to make
our chayote more appetizing and hypnotic, we contemplated the addition of components, such as
additional fillings and sauce, to enhance its flavor. Some may wonder why we choose Chayote
Fries. Because we have noticed impulsive purchases of snacks that might cause tooth decay,
diarrhea, harmful body responses, and a great deal more, we want to raise snacks to a healthier and
more innovative status. According to Netmeds.com, chayote is rich in vitamin C, potassium,
magnesium, manganese, copper, vitamin B9 (folate), calcium, and iron, in addition to a substantial
quantity of dietary fiber. Chayote aids in lowering blood pressure, enhancing liver function,
avoiding cancer and inflammation, and delaying the onset of aging. Chayote is not like potatoes
or banana fries, but it has a peculiar flavor that is genuinely delicious, and eating it makes you feel
healthy. Therefore, our business will provide every student with a fresh, nutritious snack at an
inexpensive price.

We drew inspiration for our business's name from the notion that our product is distinctive
and uncommon compared to the average fries on the market. This is the genesis of our company's
name, Rare Delicacias. "Rare" for the concept that Chayote Fries are a rare commodity, and
"Delicacias" as a play on the term "delicacies" with a little modification to make it seem a bit
different and fancier.

Our business sought to attain the following goals and objectives:

Goals

• To bring a new type of product to the marketplace.

• To rapidly sell the product to the target market within the allotted time period.
• To market nutrient-rich and visually appealing products.

Objectives

• To encourage our target consumers to consume healthier meals.

• To provide our target customer with a nutritious and tasty product at a reasonable price.
• To develop a low-cost, distinctive product that may capture the customer's interest and
spark their curiosity.

Our production site is situated at Marta dela Cerna St., Sumpong, Malaybalay City,
Bukidnon, Philippines.

You can reach us by phone 0991-431-2599 or send an email to [email protected]

with your inquiries. You may also contact us through our Facebook page, Rare Delicacias PH.
Management and Personnel Plan
Chief Executive Officer (CEO)

The role of the Chief Executive Officer is to supervise all aspects of the business, and he
or she will stimulate discussions among various level managers in order to build business cohesion
and direction. In addition to making daily business decisions, the CEO is responsible for ensuring
that the business functions match the goals and strategies of the business.

Chief Financial Manager

The chief financial officer is responsible for supervising all corporate finances, reviewing
financial data, and informing the CEO of the business's financial condition. The CFO is also
accountable for establishing a direction, distributing tasks, and ensuring that the finance division's
operations adhere to the business's plan.

Chief Financial Assistant

Finance assistants are responsible for processing and compiling financial statements,
monitoring client accounts that require their attention, producing bills to be issued, and following
up with clients regarding any necessary documentation. A review is conducted of a company's
bank statements while a finance assistant creates and updates financial spreadsheets. They assist
clients with tax return preparation and provide filing information.

Marketing Manager

Marketing refers to the actions a business does to encourage the purchase or sale of a
product or service. Marketing consists of promoting, selling, and delivering goods to customers or
other businesses. According to Alexandra Twin (2022), affiliates do some marketing on behalf of
a firm. The Marketing Manager is responsible for the creation of marketing materials and the
management of marketing initiatives. The Marketing Manager reports to the Chief Executive
Officer on current project activities and the production of concepts for customer acquisition.

Chief Operating Manager

The chief operating officer is in charge of overseeing all operations. Overseeing business
growth and marketing initiatives. To promote client satisfaction, the COO allocates tasks and
objectives and is accountable for ensuring properties adhere to business standards. The COO
provides marketing data and research suggestions to the CEO and is ultimately responsible for
customer acquisition.

Chief Operating Assistant

Chief Operating Assistant Offer administrative assistance to the COO's office, help with
budget, and project management, and organize internal and external communications. Grant linked
departments administrative advice and enhance interdepartmental collaboration.
 Recruitment Plan

Employment advertisements will be posted on Facebook and Twitter. The management

staff will first review every recruitment effort. The candidate will be invited to a second interview
with the CEO once it has been determined that he or she meets the minimum requirements. The
CEO will then analyze the final applicants with the existing Executive Team in order to select the
successful candidate.

Chief Executive Officer Position Qualifications:

● Possesses situational or adaptable leadership styles.

● Team-building abilities.
● Capability to allocate duties across distinct divisions.
● Significant decision-making skills.
● Strategic foresight coupled with growth.
● Focused attitude.

Experience:

● At least 3 months of experience in the operations department or an equal amount of

experience is required; previous lead marketing expertise will be given priority.
Furthermore, your willingness to grow is crucial.

Chief Financial Manager Position Qualifications:

● Has experience in the management and personnel planning fields.

● Acquaint yourself with QuickBooks.
● Visionary strategist with a growth-oriented mindset.

Chief Financial Assistant Position Qualifications:

● Solid bookkeeping skills.

● Excellent organizing abilities.
● Detail-oriented.
● Excellent analytic abilities.

Marketing Manager Position Qualifications:

● Marketing production should have a strong social media presence, including both the
profile picture and personality.
● Must be really kind and empathetic.
 ● He or she will devise an effective marketing approach to get buyers to purchase his or her
products.
● Superb communicative abilities.
● Has situational or flexible management approaches.
● Ability to assign duties across distinct sections.
● Significant decision-making abilities.
● Clear and intuitive mentality.

Chief Operating Manager Position Qualifications:

● Great attention to detail.

● A forward-thinking mentality.
● Bachelor's degree in an area relevant to business (marketing preferred).
● Creative.
● Capacity to manage many projects concurrently.

Experience:

● At least 3 months of experience in the operations department or an equal amount of

experience, with previous lead marketing expertise given priority. Furthermore, your
eagerness to grow is crucial.

Chief Operating Assistant Position Qualifications:

● Maintain a fundamental understanding of the day-to-day procedures of departments

reporting to the COO in order to help with resource allocation when required.
● Establish good interactions and connections with departments outside the Office of the
COO.
● Track, consolidate, and process payment requests, credit card transactions, reimbursement
claims, and budget reports to coordinate budget activities.
● Organize departmental activities and provide logistical assistance.
● When allocated, facilitate specific tasks.
● Grant project management help for difficult COO-related planning and implementation.
● Prioritize competing demands; manage things swiftly and aggressively, and see initiatives
through to completion, often under time constraints.
● Do additional responsibilities as required to assist the COO in his or her job.
Implementation/ Exit Plan

After 5 to 8 years of growth, the CEO should start looking for an Executive Assistant
(internal candidates should be given priority) and teach them on the daily functions of each job
and the business model. Following 18 to 24 months of shadowing, the Executive Assistant will be
promoted to Chief Executive Officer. Leanne Cardines, the current CEO, will keep her shares and
continue to serve on the Board of Directors following the selection of a new CEO.

Marketing Plan

Marketing Mix

Product

Rare Delicacias is a food delicacy business that provides a unique, uncommon, and
nutritious snack on the market. Our product offers customers a variety of dipping sauce choices,
offering them a significantly different fries snack experience than a traditional fries product on the
market.

Price

Our pricing range for Chayote Fries varies based on the dipping sauce that is selected. We
produce flavored fries paired with various sauces to provide our consumers with a variety of
alternatives as well as the ability to experience a typical or larger portion of our product. Chayote
Fries cost a minimum of Php 10.00 and may cost as much as Php 15.00.

Place

Our product will be manufactured on Marta dela Cerna Street in Sumpong Malaybalay,
Bukidnon. This will function as the internal location of our business, where the majority of internal
business, specifically the production process, will occur.

Furthermore, the external place which is where our product distribution will take place is
at Bukidnon National High School, situated at Sayre Highway, Malaybalay City, Bukidnon,
Philippines. With the guidance and permission of our respective lecturers, we will sell our goods
directly to our intended customers by visiting each classroom and making immediate sales.

Promotion

We promote our product in the following ways:

 • Organic channels, such as our blog, website, and social media accounts, by using
advertising and digital content put on the aforementioned medium. This refers to short-
term incentives presented to target customers to urge them to make an immediate purchase.
• Face to face campaigns, our people will be promoting our product on the public space in
our targeted market. This is a social type of strategy, where we can engage verbally with
our target customers.

This strategy includes social, organic, and personal opportunities to reach new customers.

People

Our marketing team is composed of four employees. We have experts in demand

generation, events, branding, and social media that are willing to assist our business in reaching
new heights.

In addition, we estimate that at least 200 students and teachers from Bukidnon National
High School will purchase our product. This school is our primary target market for the product
that we will be selling.

Packaging

Chayote fries are packaged in food-grade cardboard. It is distinguished by the material's

density, resilience, and ability to withstand high temperatures and dampness. This cardboard will
be decorated in a simple yet appealing manner.
Positioning

Rare Delicacias provides Chayote Fries for students who would want to explore a fry that
is both unusual and made with healthy ingredients. The chayote fries are both healthful and
inexpensive, costing just 10-15 pesos, a price that none of the rivals can match. Chayote fries are
a delicious snack and nutritious meal alternative that is suited for any lifestyle since chayote
preserves heart health and reduces blood pressure, among other health advantages. As
entrepreneurs, we decided to create a distinctive fry made from a nutritious vegetable, chayote, for
everyone looking for a unique and wholesome product.

Value Proposition

“If you think of fries, think of Chayote Fries.”

Production Plan

4M’s of Production

METHODS
Manufacturing of Goods
The original form of the chayote is transformed into chayote fries by cutting it into tiny
pieces and coating it with the mixture we have prepared. Once the chayote sticks are prepared,
they are fried in a pan of hot oil to create the final product, the chayote fries.

Elements of Manufacturing
Input Oil
Chayote All-purpose flour
Breadcrumbs Cornstarch
Egg Ginisa mix
Process
1st Step: Pill and slice the chayote into small pieces.
2nd Step: Wash and dry the chayote.
3rd Step: Mix the flour and ginisa mix.
4th Step: Scramble the egg and put salt in it.
5th Step: Dip the chayote in the egg, coat it with the powder mixture, and then roll it in the
breadcrumbs.
6th Step: Dip the coated chayote in a pan of hot oil with minimum heat.
Output
Chayote Fries

Distribution Method
Traditional face-to-face delivery of our product to our target customers is how we distribute
it. While selling our product to the customers, we meander around the campus of Bukidnon
National High School, which is our target market.

Payment Process
The payment is collected immediately after the consumer purchases a product.

MANPOWER
A. Purchasing Department
Job Description:
A purchasing department secures a lot of raw materials and components consistently.
Qualifications:
● Relationship Building with Vendors.
● Negotiation And Conflict Resolution.
● Inventory Management.
● Material Resources Management.
● Quality Control Analysis.
● Operations Analysis.
● Financial Analysis.
● Data Analysis.
Salary: ₱900/week

B. Slicing Sector
Job Description:
Under this workforce are the labors with committed hands to clean, separate and cut up the
raw materials with specific lengths, sizes and variety.
Qualifications:
● Strong hand movement
● Listening skills
● Dexterity
● Customer-service skills
Salary: ₱650/week
C. Coating Sector
Job Description:
These workers prepare a surface by sanitizing or cleaning it, then cover portions of the
product to direct the varnish or other coating.
Qualifications:
● Attention to detail
● Multitasker
● Listening skills
● Perseverance
Salary: ₱650/week

D. Frying Sector
Job Description:
They prepare food to be fried, work with frying pans, and watch over deep fryers.
Qualifications:
● Food preparation
● Dexterity
● Physical stamina
● And comprehension
Salary: ₱650/week

E. Packaging of Product
Job Description:
A Package Handler compiles, scans, seals, and loads various packages before they're
delivered.
Qualifications:
● The ability to work well with others.
● Patience and the ability to remain calm in stressful situations.
● Concentration skills.
● The ability to work on your own.
● Physical skills like movement, coordination and dexterity.
● Enjoy working with other people.
● The ability to work well with your hands.
Salary: ₱640/week

F. Distribution Sector
Job Description:
 Sourcing stock and negotiating the best deals with suppliers and vendors. Overseeing the
delivery, loading, and unloading products and goods, and ensuring they are safely transported.
Conducting stock inspections in a timely manner and reporting any issues to the relevant parties.
Qualifications:
● Superb interpersonal and communication skills.
● An eye for detail and the ability to identify inferior products.
● Resilience and a high degree of professionalism.
● Strong multitasking abilities.
Salary: ₱700/week

MACHINES
Chayote Fries is a type of delicacy that requires frying in a pan of heated oil. In our
production process, the only machine we have is a burner for frying our product.
We adopted the production system of the market vendors, who prepare their products on a
hot stove. The cost of the gasoline stove is 100 pesos for the whole production of our product.
We opted for the burner instead of the electric cooker due to the high electricity
consumption associated with the electric cooker. Moreover, unlike an electric machine, a stove
can withstand faster and lengthier cooking without overheating.

MATERIALS
These are the raw materials in making Chayote Fries: Chayote, Ginisa Mix, Ketchup,
Mayonnaise, Breadcrumbs, Oil, Egg, Flour, Tissue, and Cardboard tray, with an overall cost of 210
pesos.
Our suppliers are Aldeguer Shop and Gaisano. With their constant stocks, we are
confident that we can produce enough products on schedule.

Forecasting the Revenues of Rare Delicacias

MARK UP
Cost per Unit = 6.37, Desired Mark Up Percentage = 60%
Solution:
B = CPU x DMUP
B = 6.37 x .60
B = 3.82

SELLING PRICE
Cost per Unit = 6.37, Mark Up = 3.82
Solution:
C = CPU + MU
C = 6.37 + 3.82
C = 10

PROJECTED REVENUE
Selling Price = 10, Projected Volume = 51
Solution:
E = SP x PR
E = 10 x 51
E = 510

Table 1
Projected Daily Revenue
Rare Delicacias Partnership Business

Projected
Volume (D) Projected
Cost
Revenue
per Mark-up Selling Average
(E)
Unit Price No. of
60%
Product (A) (C) Items Sold
(B) (Daily)
(Daily)

(B)= (A x
(A) (C)= (A+B) (D) (E) = (C x D)
.60)

Chayote Fries 6.37 3.82 10 51 510

Total 6.37 3.82 10 51 510

 Table 2
Projected Monthly and Yearly Revenue
Rare Delicacias Partnership Business

Projected Projected Projected

Volume Revenue Volume Projected

Selling
Revenue
Product Price Average No. Average No. of
of Items Sold Items Sold
(Monthly) (Yearly)
(Monthly) (Yearly)

(C)= F= (D x 12
(A+B) days) G= (C x F) H= (D x 144 days) I= (C x H)

Chayote
10 612 6,120 7,344 73,440
Fries

Tot 10 612 6,120 7,344 73,440

al

Table 3
Projected Monthly Revenue
Rare Delicacias Partnership Business

Month January July November

Reven
6,915.6 6,362.36 7,443.96
ue