Nishat Hotel-1
Nishat Hotel-1
Nishat Hotel-1
Internship Report
The Nishat Hotels and Properties Limited
Submitted by:
Mbf1800274
Numan Shahzad
2018-2022
Dated: 21-02-2022
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University of Education
LETTER OF UNDERTAKING
This internship report was submitted by Numan Shahzad S/o/D/o. Shoukat Ali
Mbf1800274 for the partial fulfillment of the requirements for the degree of
Director ________________________
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Dedication
I dedicate this report first and foremost ALLAH almighty WHO has been there from the
beginning to every point and the Holy Prophet Hazrat MUHAMMAD (SAW) who is the light
of knowledge on the earth.
Specially dedication to my beloved parents my father who is not with me but his prayers always
with me and my mother ever supportive mother who sacrifices her life with us.
Acknowledgement
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EXECUTIVE SUMMARY
This report has been prepared after completing the internship in The Nishat Hotels and Properties
Limited. The Nishat hotels and Properties currently stands in the list of top Hotels of Pakistan due
to its distinctive quality policy.
The Nishat Hotels and Properties is the Services and hospitality industry of leading brand
“Nishat”. The company has steadily and progressively marched into newer heights of popularity
and accomplishment for the last Six years.
I studied complete history of Nishat hotels and Properties. I collected information regarding its
performance critically. I analyzed its managerial structure, changes in micro and macro
environment, challenges, employee satisfaction, performance of the organization and the ethical
values the follow according the society and culture.
I have analyzed that how departments are interlinked with the other departments such as marketing,
human resource, finance and other departments of the Nishat Hotels and Properties Limited.
It's also highlight how Nishat Hotels and Properties analyze their dynamic environment and make
appropriate strategies for organization. It shows how Nishat Hotels and Properties is strict in its
vision and mission which makes them able to maintain the market leader and how they are utilizing
their code of ethics.
Finance department doing very critical job and look overall properties like Emporium mall by
Nishat group, Hotels and Apartments’.
Marketing department is very efficient and clear their objectives how to grape the market as well.
They provide best possibilities to the guest or encourage the investment along with them.
Leasing department provides its service to lease their assets with effectively and provide correct
information to their clients like policy etc.
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Tables of Contents
Table of Contents
LETTER OF UNDERTAKING .................................................................................................. 2
Dedication (Optional) ................................................................................................................. 4
Acknowledgement ....................................................................................................................... 4
EXECUTIVE SUMMARY ............................................................................................................ 4
Tables of Contents....................................................................................................................... 6
Introduction and History ............................................................................................................. 9
Overview of the Organization .................................................................................................... 10
History .................................................................................................................................. 10
Mission ................................................................................................................................. 10
Vision.................................................................................................................................... 10
Introduction of the Organization ........................................................................................ 10
Corporate Objective ............................................................................................................ 10
Policy of the Organization ................................................................................................... 11
Child Labour Prohibition .................................................................................................... 11
Equal Employment Opportunity ........................................................................................ 11
Discrimination ..................................................................................................................... 11
Resignation........................................................................................................................... 11
Competitors of the Organization ................................................................................................ 12
Business Volume .................................................................................................................. 12
Product Line of the Organization ............................................................................................... 12
Rooms ................................................................................................................................... 13
Deluxe King Room ............................................................................................................... 13
Twin ..................................................................................................................................... 13
Executive .............................................................................................................................. 14
Royal Suite ........................................................................................................................... 14
Presidential Suite ................................................................................................................. 14
Apartments .......................................................................................................................... 14
Food ...................................................................................................................................... 15
Bistro Restaurant ................................................................................................................. 15
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La-Cucina ............................................................................................................................ 16
Conference and Meeting rooms .......................................................................................... 16
Catering ............................................................................................................................... 17
Laundry ............................................................................................................................... 17
Organization Structure of Nishat Hotels and Properties ............................................................ 17
Hierarchy of the Organization................................................................................................... 19
Number of Employees ......................................................................................................... 20
Main Offices of Nishat Hotels.............................................................................................. 20
Brief Introductions of all the Departments................................................................................. 21
Accounts and Finance Department ..................................................................................... 21
Sales and Marketing ............................................................................................................ 21
Information Technology (IT) .............................................................................................. 22
Administration and Human Resource Department ........................................................... 22
Leasing Department ............................................................................................................ 22
Housekeeping ....................................................................................................................... 22
Social Media ......................................................................................................................... 23
Procurement Department .................................................................................................... 23
Comments on Organizational Structure ............................................................................. 23
Plan of My Internship Report in an Organization ...................................................................... 24
A Brief introduction of the branch/ area office where I do internship .............................. 24
Starting and Ending Dates .................................................................................................. 24
Name of the Department in which I got training and duration of training ....................... 24
Training Program ..................................................................................................................... 24
Preparing of Vouchers ......................................................................................................... 25
Cash Voucher....................................................................................................................... 25
Bank Payment Voucher ....................................................................................................... 25
Ledger Posting ..................................................................................................................... 26
Bank Reconciliation ............................................................................................................. 26
Task Assigned to me .................................................................................................................. 26
Posting Data ......................................................................................................................... 26
Invoices................................................................................................................................. 26
Audit Documents ................................................................................................................. 27
Appoint................................................................................................................................. 27
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Bank Receipt vouchers ........................................................................................................ 28
MCB Bank Report ............................................................................................................... 28
Aging .................................................................................................................................... 28
Foreign Guest Report .......................................................................................................... 29
Credit Approval Form ......................................................................................................... 29
Follow ups ............................................................................................................................ 29
Uploading Invoices .............................................................................................................. 29
Ledgers ................................................................................................................................. 29
Cheque Entry ....................................................................................................................... 29
Payment Confirmation ........................................................................................................ 30
Structure of Finance Department .............................................................................................. 30
Department Hierarchy: ............................................................................................................. 31
Number of Numbers Working Under Finance ................................................................... 32
Marketing Functions ................................................................................................................. 32
Human Resource Management .................................................................................................. 35
Financial Analysis..................................................................................................................... 40
Horizontal & vertical ................................................................................................................ 49
Horizontal Analysis .............................................................................................................. 51
Vertical Analysis ................................................................................................................... 53
Future Prospects ....................................................................................................................... 55
SWOT Analysis ......................................................................................................................... 56
Threats ................................................................................................................................. 58
Conclusion ................................................................................................................................ 59
References & Sources................................................................................................................ 61
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Introduction and History
Nishat Hospitality (Private) Limited was in corporate in Pakistan, as a private company limited
by shares under companies Ordinance, 1984 on July 01, 2011. The Company is a wholly owned
subsidiary of Nishat Mills Limited. The Company setup to carry out the business of hotel, cafes,
restaurants and lodging or apartment houses, bakers and confectioners in Pakistan and outside
Pakistan. It also owns Nishat Hotel and Shopping mall, the project consists of a high quality
state of the art hotel and shopping mall of international standard as well as large banquet hall
catering to the needs of the surrounding areas. The complex is spread over 2.75 million square
feet comprising 11 level housing 5 Star 200 beds hotel, banquet halls, shopping malls and stores
with food courts, Cineplex, health and leisure zones etc.
Nishat group of companies is a premier business house of Pakistan, founded in 1951 by Mian
Muhammad Mansha. The group has presence in all major sectors including Textile, Cement,
Banking, Insurance, Power Generation, Hotel Business, Agriculture, Dairy and Paper products.
Today, Nishat Group is considered to be at par with multinationals operating locally in terms
of its quality products and management skills. The Nishat Group has paved its way in biggest
growing industry by introducing prospects in the hospitality industry with the launch of The
Nishat Hotels and Properties. It owns Banquet Hall and 2 hotels in Lahore, one in Gulberg
opened in 2014 with 100 rooms and one in Emporium Mall, Johar Town opened in 2016 with
200 rooms in emporium mall hotel there are 11th floor first three floors for mall and remaining
8th floors for hotel rooms, banquets and restaurants. Nishat hotel is five-star hotel by its luxury
style and living it holds swimming pool and gym also. It holds 87 Deluxe, 38 Twin, 45
Executive, 18 Platinum, 9 Royal suit, and 1 Presidential Suit. Nishat Gulberg hotel it contains
The eight-floor hotel, located at the Mahmood Kasuri Road Gulberg, offers rooms in categories
ranging from deluxe to presidential suites. It even has two to three-room apartments that cater
to companies and families alike. Butler services are also offered in the highest category of the
suite. Conference along with event rooms and restaurants that offer quality food are also
hallmarks of The Nishat Hotel. While focusing on the rooms and food, the management has
not forgotten to take security measures as it boasts of parking space for around 100 cars and
over 120 CCTV cameras. Nishat Hotels and Properties Limited is a subsidiary of the group
which owns several real estate's including the St James's Hotel and Club (Est. in 1892) a five-
star hotel at London. The hotel has fifty-six rooms and twelve suites, many of which have their
own terraces, plus a penthouse with a party deck for sixty people.
Nishat Group or Nishat Hotels and Properties newly introduced luxury apartments it contains
2 residential towers and total numbers of residence are 77 on canal road opposite FC College.
Diversity of operations is the reason why The Nishat Group is Pakistan’s biggest corporate
entity. Operating in production, financial and services sectors.
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Overview of the Organization
History
The Nishat Hotel, St James Collection, started operations in Lahore, excitingly calling itself the
country’s first boutique hotel that caters to clientele that wants personalized service. It also owns
Nishat Hotel and Shopping mall, the project consists of a high quality state of the art hotel and
shopping mall of international standard as well as large banquet hall catering to the needs of the
surrounding areas. The complex is spread over 2.75 million square feet comprising 11 level
housing 5 Star 200 beds hotel, banquet halls, shopping malls and stores with food courts, Cineplex,
health and leisure zones etc.
Mission
“We provide business and leisure travelers with a choice of excellent hospitality products that
Offers good value for money, while assuring a good return to owners and
Shareholders and inspiration to employee”
Vision
“To be the most preferred hotel company by providing exceptional and personalized service,
Exceeding, expectations of our customers and inspiring a connection to our brand in
Corporate Objective
The Nishat Hotels and Properties corporative objective to improve and comfort the living standard
to their customers at economic rate because in hotel line customers is a king of word of mouth to
increase the quality and productions to increase the customers or to build the brand. Nishat hotels
always aspired to create and give better and luxury life style to their customers, and through that a
positive impact on society to give high profit to their business.
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Policy of the Organization
Policy Shall be applicable to the management and non-management staff of the services industries
limited. This policy lays out the company's principles, standards, and the moral and ethical
expectations that employees and third parties are held to as they interact with the organization.
No Direct or Indirect contact to vendor:
First and most important policy of the Nishat Hotels and properties limited is no relationship
between employee or vendor because management offices are on third level of Emporium mall all
confidential date are placed here so employee not to contact any other parties which is doing
business in Emporium mall in term of favors or any other thing that is unrelated to the office work.
Discrimination
The Company strongly believes that all employees should be treated equally without any
discrimination on the basis of;
In case any employee is aggrieved of any discrimination, he / she will have the right to
make a complaint to the competent authority through his Department Head who upon its receipt
shall investigate the same and in the event of any veracity further action including disciplinary
measure as the case may be initiated or taken in the circumstances of the case.
Resignation
If employee leave the industry or resign its post he/she should be one month of notice to his/her
head or HR department.
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Competitors of the Organization
The main competitors of the organization are PC and Avari hotel in Lahore division. PC is the
strong competitor under hotel line industry with its huge volume and operate not in Lahore but
other cities like Islamabad, Karachi, Multan and Pindi etc. Second one is avari hotel but not the
same with PC.
The Nishat Hotel only operate in Lahore division only i.e Johar Town and Gulberg only. Many
Positional competitors are following:
Sarena Hotel
Marriot Hotel
Hotel One
Business Volume
Nishat Hotel is fastest growing hotel services in Lahore. The company is planning to launch its
hotels across nation after successful operations in Lahore. From 2014 till today they have seen
huge growth in hospitality sector financially as well as, as company in whole. With just two
hotels their revenue for year 2021 was 558 Million PKR. Now a days Nishat its business
volume by launching Nishat hotel in Islamabad.
Apartments-
Suits
Food
Catering
Laundry
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Rooms
There are 198 rooms in Nishat Hotel Johor Town Lahore:
Hotels, Rooms, banquets and restaurant are started from 4th floor in the organization, above table
is given with rooms type and floor.
Twin
Another most popular room is twin room. It is specially design for two guest one room with two
beds very luxury and comfort. Everything is in room service are
available whenever you need.
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Executive
Affordably luxurious, our Executive Rooms are the first choice of
our business travelers. Spaciously designed up to 430 Sqft. meters,
with the option of twin-bedding, ample wardrobe space, luxuriously
soft linen and indulgent marble bathrooms, our executive guest is
sure to find its peaceful relaxation in one of these rooms.
Royal Suite
The Nishat Hotel offers the contemporary, luxurious and beautiful
selection of Royal Suites. The Royal Suite has elegantly furnished
spacious bedroom with sofa sitting for your comfort and pleasure. The
Royal Suite offers large screen TV set in bedroom elongating to 571
Sqft.
Presidential Suite
Apartments
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Two Bed apartments
Home is where the comfort is! When comfort comes with luxury it
definitely becomes a standard. The 2-bed Apartments at The Nishat Hotel
provide you with a living standard that you’ve always desired. 2 Cozy
rooms with beautiful amenities, a lavish kitchen & a heap of luxury is
definitely not to be missed.
Food
In Room Dinning
Bistro
La-Cucina
In Room Dinning
The in-room dining is an experience of one of a kind. The dining menu
extends to various national and international cuisines. Presented with
perfection and created with delicacy, our world-class chefs know perfectly
how to nail any recipe flawlessly on the plate. Stay in your cozy bed and
gather with family for laughter, chats along with delicious food melting in
your mouth.
Bistro Restaurant
The Bistro Lahore is one of our signature restaurants in Johar Town, serving
the modern interpretations of world-class cuisines and traditional Asian and
pan Asian dishes. All the ingredients are specifically selected by our master
chefs crafted into the perfection of culinary pleasures.
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La-Cucina
Nishat present La Cucina, one of the most authentic
Italian restaurants in Lahore. We have a selection of the
most tempting Italian dishes with a unique blend of
flavors and secret Italian ingredients, carved with
perfection by our team of world-class master chefs.
Explore the most-affordable La Cucina menu prices and
be our guests for a wonderful dining experience.
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Catering
At the Nishat Hotel Johor Town, we know exactly how to uplift your
most important day. The reason why we have the most devoted
catering and event management team is to pull out intricate details
and mesmerizing lavish wedding set-ups with mouth-watering food.
Only we can tailor every detail according to your wishes and
requirements to make this day magnificent for you and your guests .
Our outdoor event catering has a special climax with the country’s best live BBQ experience. The
hot and tender meat is dusted with the historical Asian spices and heritage flavors of Lahore.
Breathe in the aroma-filled air and live your most memorable moments with juicy BBQ bites.
Laundry
Nishat Hotel gives you laundry services as well with high quality machinery service
or with the time it has two shops with the property.
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Organization Structure of Nishat Hotels and Properties
The Nishat Hotels and Properties has a functional structure. People are divided into a specialized
group with specific roles and duties. In this type people are reporting to their manager who overseas
it. This manager is then supervised by an administrator or executive who oversees multiple
departments.
All accounts department sitting on one placed i.e. Hotel receivable department, Mall receivable
department, Hotel Payable department, Hotel Receivable department, Treasury department,
Revenue department, Payable department and all HOD’s along with CFO.
All accounts groups working on different tasks which is assigned on them and all groups head
overseas their team with timely manners.
Here are some advantages of functional structure:
Employees are grouped by skills
Unhealthy Completions
Managements Issues
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Hierarchy of the Organization
CEO
GM (Mall) GM (Hotel)
Financial
CFO Contriler
Deputy
Assistance Manager
HOD (Finance) Manager
Accounts
Deputy Asistance
Supervisor
Manager Manager
Manager
Insurance
Accounts
Supervisor
Officer
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Number of Employees:
The Nishat Hotels and properties Johor town starts in 2014 along with Emporium Mall by Nishat
group. It creates thousands of jobs like hospitality, security, housekeeping, management, accounts,
banquets, mall management, marketing, sales, IT, Cahiers and many more, now a day in this
property Total Strength of employees are 1500-2000 working in different departments.
Status of Company:
The Nishat hotels and Properties Limited.
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Brief Introductions of all the Departments:
All departments working independently but with collaboration of other departments each
department head is responsible for his department and brief about their department progress to
higher management.
The departments of Nishat Hotels and Properties are following:
Accounts and Finance
Marketing and Marketing
Information Technology
Administration and Human Resource
Leasing
Housekeeping
Social Media
Procurement
Accounts and Finance Department:
Accounts and Finance department meet all the financial issues which is related to the mall or hotel
and purchase win short meet all financial issue which is related to the direct or indirect in term of
money. This department is very worth full of all its aspects because all transactions is approved
here.
Financial planning
Procurement of raw material
Exploring new ways of acquiring capital Develop plans for cost effectiveness
Negotiating with creditors and customers
Effective utilization of funds
Sales and Marketing is needed in almost all kinds of business to achieve its desired objectives and
future goals. A good marketer contributes a lot towards the success of any company. Therefore,
this department is also as much as important like any other department.
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Information Technology (IT):
Information technology department meet all type of query related to IT. In Nishat develop or
creates own software named as PMS and ERP both software related to oracle. Sometime software
creates some issue like posting error any amendment or any other type of issue related to software
then IT team solved the issue on time.
The duties and responsibilities of the administrative manager mainly depends on how big is the
establishment and the scope of work given to him/her by the management of the firm. In big offices
there is a different department for looking after the administrative works along and they are not
responsible for the accounts. If the office is a small one and managed by an owner, naturally he
will expect the Admin Manager to look after everything. Human Resources department of this
organization has staff relationship with other department / managers in the total organization. This
department is responsible for advising management from Managing Director to the lowest line
supervisor on all area relating to the personnel management and industrial relations. This
department management in many of the relationships that affect the organization as a whole. It is
also responsible for representing various worker’s problems to management also performs various
functions of employment, training and development.
Leasing Department:
Leasing department is responsible for renting out housing properties and assisting tenants with
their needs. Their duties include meeting with prospective tenants to determine lease terms,
receiving security deposits and coordinating with current tenants to discuss lease changes.
Leasing department meet all tenants of the mall also apartments to give best services and benefits.
Housekeeping:
Nishat Hotels and Properties housekeeping department is a very quick department controlled by its
head. Duties of housekeeping departments are given below:
Social Media:
Procurement Department
Procurement department are to control the quality of their products
according to the customer’s demand and International Standards. This department is responsible to
analyze the raw material purchased that whether it is according to our demand or not and also
analyze all finished goods.
Comments on Organizational Structure:
The Nishat Hotel Ad Properties Organizational Structure is functional based structure. All departments
Worked in specified task and repot to their manager. Hierarchy of each department is defined. All
groups are performed its duties. There are many advantages of functional organizational structure
which are as follows:
Hierarchy structure are very complex hotel line departments i.e (Reservation, Front desk) are not so
corporative that why you bear a pressure by them when duties not done on timely your high authority
built pressure on you.
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Plan of My Internship Report in an Organization:
I worked as an internee in The Nishat Hotels and Properties Limited. My internship consists of
8-weeks in Accounts Department but after 6 weeks they appoint me as an employee. Accounts
department is basically a backbone of a company where all the financial activities are performed
well.
I stared my internship 05 may 2021 but after 2 months they appointed me, now I am working as an
employee of the organization.
I got Training in Accounts and Finance department now I currently employed of the organization.
Training Program:
I have completed my internship program in Accounts department and performed some of the
function related to the accounts. First couple of days I assist the Accounts Officer who told me that
what actually the accounts department is? What are the functions performed by this department?
I was told; which are the basic books of accounts and how the entries are made in such books.
As I got training in Accounts department so I explain the operation or activities performed by
Accounts department. Accounts department typically include planning, organizing, auditing,
accounting for and controlling its company finance. In Accounts department I managed to
understand about the flow of transaction preparation vouchers and ledger posting.
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Preparing of Vouchers:
In Accounts department under the supervision of concerned officers, I came to know Different types
of vouchers being prepared and their process of preparation. Vouchers are written or posting
evidence of any business transaction.
There are different types of vouchers being prepared by the Accounts department of “ The Nishat
Hotels and Properties Limited” are as under:
A document which can be used as proof that a monetary transaction has occurred between two
parties, in business payment voucher can be used for a variety of purposes for record expenses that
indicate an invoice has been approved for payment.
Bank receipt voucher is prepared for all the money received by the business firm. Money
is received in a company for the following reasons cash sales, payment received from the
customers.
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Ledger Posting:
Accounts of Nishat Hotels And Properties are computerized and ledgers are prepared in
computer. After the preparation and coding of voucher it is sent to Oracle software for posting. A
daily print out of all entries is checked to check the accuracy. After checking the accuracy, the
master file is updated and posting is made to respective account ledger in the ERP software Finance
department performed further operations which include Financial Statements, Financial reports,
Bank reconciliation, Record daily stock report, Vendor payment, Sales Taxation Salary Structure,
Sale invoice.
Bank Reconciliation:
Bank reconciliation is the process of matching the balance in any entity accounting records for
a cash account to the corresponding information on a bank statement.
Week 1:
Posting Data:
On the very First day of my internship I analyze the environment of the office after that Accounts
Officer Mr. Amir Khan guides me the work and assigned to me my task. He tells me the hotel
relatyed software PMS and guides me where you have worked which heads is beneficial for you.
First I Posted entries in the software. I do this work for a week.
Week 2 & 3:
Invoices:
When I analyze the software he assigned and to move on an invoices he guides me how invoices
are made he guides me properly then in a daily routine I am making the invoices and attached the
supporting documents given by reservation i.e email and reservation confirmation letter.
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Week 4 & 5:
Audit Documents:
With Invoicing I checked the daily routine documents. What type of documents? In hotel line
every night night auditor checked the daily documents and given to accounts department in the
morning. These documents include Room Service bills, Bistro Restaurants bills, Lacucina
Restaurants bills, Laundry Bills, Minibar Bills, Paid out, MCB receipt, Signed Folios on cash
basis and Bill to company (BTC) folios.
Week 7 & 8:
Appoint:
In this week I were doing my daily routine task my financial controller Ms. Sehar Sattar called
me (all officers reporting to her) and offered me a job. My first Interwie took AGM (Assistance
accounts manager) and Manager Accounts and final interview took Chief Financial Officer
(CFO) Mr. Aqib Zulfiqar and I appoint from 1 st July 2021.
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Bank Receipt vouchers
It is a document which can be used as a proof that payment or cheque or IBFT transaction has been
received to collect by the guest or company and bank, simply means that I received the cheque by
the companies or confirm online payments then appearing the instrument in the bank in return bank
made receipt given to me as a proof that has been collected by you, then if client’s bank and our
bank is same then cheque is cleared next day or same day if cheque or clients’ bank different with
company’s account then cheque will be clear next two days.
When cheque is cleared and appearing in the bank statement then I posted that payment in
client’s ledger to remove the outstanding payment.
Aging:
In every week aging is reporting in the front of FC. Aging is basically a report in which all
companies are mentioned with their outstanding. According to our credit policy all BTC
companies’ should be cleared there outstanding with in the month. But some companies not cleared
their out standings then aging shows long outstanding report which is over 30 days, 60 days and
over 90 days. Then credit committee freeze their credit until to clear outstanding.
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Foreign Guest Report:
Foreign Guest Report is a report to submitted every month to the state bank. In this report we
provide all data related to our foreign guest i.e. name, Billing, Date, how many days are stayed and
how many earn foreign currency.
I have received credit form of different companies by sale team.In this form I checked mandatory
documents completed or not as per company policy if forms are not complete then returned to the
relevant department or if document is completed then I confirmed the company worth or budiness
by different hotels if positive response given by different hotels then I written the comments with
sign on credit forms and sent to credit committee.
Follow ups:
In receivable side we have follow up the companies to clear the outstanding after one month. Strong
follow up required in this section.
Uploading Invoices:
Some companies gave us the portal for uploading invoices as per guest or company requirement
we upload the invoices to their portal after uploading they gave us a payment or share the PO.
Ledgers:
As per Govt policy or seeing outstanding balance we reconcile the ledgers. Every BTC company
made payment after deducting 3% tax challan. Every month closing every company share the tax
challan which is submitted in behalf of Nishat hotels and Properties Limited then we booked the
Challan after booking the payment with tax challan or reconcile the ledgers.
Cheque Entry:
On a daily Routine I maintained the cheque entry. In this I posted the entry of payment which is
received every day through cheque or online and send to the high authorities every day end.
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Payment Confirmation:
When guest paid their payment through IBFT then reservation department confirmed to payment
to accounts department by sharing evidence then I confirmed the payment by bank statement.
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Department Hierarchy:
CFO
HOD Finance
Assistance Manager
Teaurary Deputy Manager Supervisor
Accounts Officer
Manager
Insurance
Supervisor Assistance
Supervisor
Accounts Officer
Financial Cotroller
Deputy Manager
Asistance Manager
Finance
Accounts Officer
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Number of Numbers Working Under Finance:
The main purpose of the department is ensuring the availability of the funds for operation, best
utilization of available funds and to deal with banks. Finance manager prepares daily cash flow
statement in order to determine needs and utilization of funds. A weekly projected cash flows
statement is also prepared in order to determine the need of the coming week. An accounts officer
prepares bank reconciliation statement of all the banks and list out the outstanding entries.
Marketing Functions:
Marketing Mix:
Marketing mix is the set of marketing tool that the firm uses to get its marketing objective in the
target market.
4P’s of Marketing:
These are the marketing functions of The Nishat Hotels and Properties:
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Products:
The Nishat Hotels and properties provide best services in the city to their customers. The Nishat
hotels and Properties believes that its customers is a for it. Customer satisfaction is more important
and its feedback also. It provides a luxury and comfort living style with its economy packages.
Nishat Offers:
Executive Rooms
Twin Rooms
Deluxe
Royal Suit Rooms
Catering
Restaurants
Banquets
Pricing Strategy:
Pricing Strategy is one of the 4Ps of the marketing mix. This marketing mix strategy is
different from other because it is the only revenue generating element amongst the 4ps, the rest
being cost centers.
The Nishat Hotels and Properties use different price strategies for different products and
services to achieve the organization financial goals for each product. It use different strategy when
any coming event by the top management of the company must the see the marketing objective.
For example, last lemon garden festival is finished during its time nishat offers to the customers to
shopping 10,000 and take one voucher of free Hi-Tea. Before selecting a suitable price for a
product, the marketer is needed to review the company's objectives. The clearer the company's
objectives, the more easily to set a price,
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Place/Distribution Channel:
There are two ways of distribution adopted in Nishat Hotels and Properties Limited.
1. Direct channel
2. Indirect channel
Direct channel:
Mostly The Nishat Hotels and Properties deal and distribute their services direct to
customers. They have two zones for different sectors, Zone-1 deals with Lahore, Islamabad,
similarly zone 2 deals with Karachi, KPK
CUSTOMERS:
Zone 1: Lahore and Islamabad Mostly parties related to Lahore like Pharma companies.
Indirect channel:
The Nishat hotels and Properties also deal and distribute their Services through agents/buying
houses to avoid heavy losses in foreign countries Like Flair Travel Management, Ascendant Travel
etc.
Promotion:
The Nishat Hotels and properties use all available means to promote products and communicate -
information. They make effective use of strategies like Advertising, Sales promotion, Trade
promotion, etc.
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Advertising:
As a tool of marketing, advertising is the structured and composed non – personal communication
of information. It is persuasive about products services or ideas. The Nishat Hotels and Properties
advertising makes the guest aware of the products and communicates the information about the
products floated in the market.
Public Relation:
In this world of growing economies and tough competition, corporations realized that the direct
personal contact and relationship with consumer is the prime opportunity to build and maintain
relationships that result in future sales. Also it is way to create mutual goodwill. The primary role
of public relation is to manage the organizations reputation and help build public consent for its
enterprises. In today’s complete environment public consent can no longer be assumed.
The Nishat Hotels and Properties promote their product in local from different sources.
For Example:
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Human Resource Management
Human Resource Department manages the organization’s workforce. It is the toughest task to
manage the human rather than managing any resource else. The HR department acts a bridge
Objectives of HR Department:
The activities performed by HR department are: hiring, selection, retain the workforce of
sufficient quality and quantity, payroll management, organize duties and profiles of each and every
personnel, ensuring training of new employees, ensure compliance with labor laws, strategy
development etc.
a) Recruitment
Recruitment refers to the process of attracting, screening, and selecting qualified people for a job
at an organization or firm.
New employees are hired whenever there are vacant positions and then to select the applicants
HRM choose different methods.
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Employee Referrals: to identify potential candidates from their existing
employees.
Screening
A large pool of CVs is collected. From that pool only six to seven CVs are considered. And they
are selected on the basis of:
Merit
Work experience
Performance of employee (if selected through internal recruitment)
Reference
When 6 or 7 CVs are selected then HR call the applicants for test and interviewing .
Interviewing
Before interviewing a personal data form is filled by the applicants in which information about the
education, experience, family background and other related information is collected.
Applicants are called an hour before the interview to fill that form and give them the formal
introduction of the organization. After filling the form, the applicants are called one by one for
interview.
Selection
The candidate with highest or second highest marks is usually preferred. The interviewer prefers
some attributes which are:
The candidate with all the above attributes has more chance of selection. After selection the
candidate become the employee of the organization. And each employee has its personal file. These
files are saving as a record of the employee and keep with in HRM department. Each file and
Employee is given by a particular number which is the identity of the Employee. And a card is also
issue to the Employee by which employee is recognized.
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Personal File
Metric Certificate
Intermediate Certificate
BS Certificate
Masters Certificate
All other kind of Certificates if any
Copy of Employee’s CNIC
Employ recruitment and selection through the different ways. Staff in selected by the
CEO himself involvement because after the interview CEO check their record and experience
and work transfer onward.
The organization arranges programs for training and development of its employees if necessary.
For training the organization arrange some type of courses related to their work and for
development the organization.
The company provides different kinds of incentives and benefits to its employees. The benefits and
incentives for staff are different to the workers benefits and incentives. The HRM deals with the
staff benefits and incentives. Training is now-a-days given to the workers from old workers with
admin officers also giving instructions and their welfare funds and social security. Employees are
knowing their rights as workers as the development practices are going well.
Performance Management:
Attendance Management is also a function of HRM and is performed in HRM. Attendance is
maintained at various places in the property.
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Compensation Policy:
Company is deducting 6.5% provident fund from their salaries employees on resign with double
amount or after two years on work get as loan, employees are getting without paying social
security on their illness because 1% on their salaries deduct. Compensation policy is very
beneficial for employees.
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Financial Analysis:
Ratio Analysis
Ratio Analysis In order to know whether a firm is using its resources efficiently or not, financial
analysis is necessary. The information derived from these types of analysis is used to determine
the overall financial position of the company. I have calculated certain ratios which will be helpful
to determine the existing financial position of The Nishat Hotels and Properties Limited.
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Critical Analysis
Ratio Analysis In order to know whether a firm is using its resources efficiently or not, financial
analysis is necessary. The information derived from these types of analysis is used to determine
the overall financial position of the company. I have calculated certain ratios which will be helpful
to determine the existing financial position of Nishat hotels & properties.
Different ratios can be calculated from financial statements. Major categories are as follows.
a) Liquidity Ratios
b) Leverage Ratios
c) Activity Ratios
d) Profitability Ratios
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Liquidity Ratio
It measures the firm’s ability to meet its short-term obligations as they come due. If a firm is unable
to pay its current liabilities through its current assets it can become insolvent in future. This ratio
includes:
Working Capital:
Positive working capital means the business is able to pay off its short term liabilities. Therefore,
an immediate increase in sale or additional capital into the company is necessary in order to
continue its operations
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Current Ratio:
The current ratio in 2019 as compared to the 2020 is increased and its good more than 1. If we
compare with the 2021 it is very good for company its shows the company ability to pay his short
term depts.
Quick Ratio:
Leverage Ratio
It measures a firm’s long-term solvency problems whether a firm is able to pay its long-
term debts or not. This includes following Ratios:
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Debt Ratio:
This ratio shows that how much of the company assets have been formed with the debts. When the
ratio is less than its surplus then company is less leveraged.
Activity Ratio
Activity Ratio indicates how effectively management utilizing its assets in generating the revenues.
This Ratio includes:
It measures the ability of the company to use its assets efficiently the company issuing assets to
generate its sales. This show that the company is utilizing resources positively and sales are
increasing.
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Fixed Asset Turnover:
There’s an increase in the fixed assets turnover in 2019 as compared to 2018 & 2017. It’s mean
that company is more effectively using its fixed assets. So it’s a good sign for a company.
This ratio shows how many times the company is able to sell out inventory. There a decrease in
the inventory turnover ratio in 2020 as compared to the 2019. But there also increase in the 2021
as compared to the 2020.
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Average Age of Inventory:
Its shows after how many days’ inventory is being sold out.
Profitability Ratio:
It measures the overall record of management in generating profit. If a firm does not earn adequate
profit, its long run survival will be threatened.
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Gross Profit Margin:
Gross Profit Margin has increased in the year 2019 as compared to the 2020 and but decrease in
2021 also decrease which means that management is not efficiently controlling its variable cost.
Operating Profit margin has increased in the year 2019 as compared to the 2020 and 2021.
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Net Profit Margin:
Net Profit Margin has decreased in the year 2020 as compared to the 2019 but in 2021 margin is
decreased which shows company is on its way to progress. If a company is not able to earn profit,
it will be no longer in the industry; it shows the strength of the company.
-
Return on Total Assets 48.1% 20.36% 32.20%
It measures a firm ability to utilize its assets to generate profit. It has increased in the 2019 as
compared to the 2020. It means productivity of the assets to generate profit has decrease. But in
2021 it’s also increases as compared to the 2020.
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Horizontal & vertical
Balance sheet
ASSESTS
2019 Rupees in 2020 Rupees 2021 Rupees in
Million in million million
Non-Current Assets 1127 1192 1385
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PROFIT & LOSS ACCOUNT
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Horizontal Analysis
BALANCE SHEET
ASSESTS
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PROFIT & LOSS ACCOUNT
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Vertical Analysis
BALANCE SHEET
ASSESTS
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PROFIT & LOSS ACCOUNT
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Competitive analysis
10 Target Audience Both local and foreign Both local and foreign
11 Facilities and Amenities Provide best facilities High Volume provide good facilities
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Future Prospects
Future Plan of the NISHAT HOTELS AND PROPERTIES is to introduce its New Hotel
in Islamabad and all over the country because Nishat hotels is serving only in Lahore. The purpose
is to increase its profit and build the hotel quality which provide huge benefits to company.
SWOT Analysis
A SWOT analysis is a structured planning method used to determine the strengths weaknesses
opportunities and threats in a business.
SWOT Analysis is a popular technique used to analyze some company’s present business
situation. It provides us with an overview of company’s major strengths and its critical
weaknesses. The external opportunities and threats that the company faces in the external
environment are also highlight this approach. The Internal component of Analysis is concerned
with the basic strengths and weaknesses of the organization. Thus, it depicts the internal
environment of the company. The strengths of the company may be its financial or human
resources, processes, operational methods, marketing strategies, segmentation techniques or any
expertise that the company may feel as its core competencies. Contrary to this, any discrepancies
in these factors, at the same time, may become the weaknesses of the company. Hence, it is the
internal environment of the company that shapes its business strategies and provides direction to
survive in the marketplace. The external component deals with the factors that the company faces
in its external competitive environment. These factors are categorized as opportunities available
for the company in the market place and the threats strained by its competitors. The opportunities
of the company may by its ability to satisfy the ever arising needs of its customers better than its
competitors, new available markets, room for setting new operations, falling of barriers due to
globalization trend etc. If a firm fail to avail the opportunities as soon as they arrive, these
opportunities become threats for that company. This is because your competitors will avail that
opportunity in their first attempt and attain first mover advantage over you.
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Strengths:
The Nishat Hotels and properties is giving to affordable packages then others.
In local as well as international Markets, it has a good image because of good quality.
Goodwill in terms of commitment and delivery on time of an order.
Hotel is on mall that a great opportunity if you want to go shoping.
Have expert personnel in each department.
Environment and its rooms to feel luxury style
Room service is available whenever you need
Weaknesses: -
The decisions are made by the upper management, which is weakness of the Nishat hotels and
Properties, because authority is not delegated to branch level. Manager cannot take initiative regarding
different decisions. They cannot work freely.
Opportunities:
The Nishat hot els and Propert ies has an opportunit y to enjoy a yea r-round influx of
customers to it s modern structure. In other words hotel provides some unique experience to
its customers, then it’s highly probable that it would attract more customers. It could be in the form of
view, comfort level, or any other unique thing that differentiates you from the competitors. Then you
can cash out this unique experience.
Dynamic prices charging different prices for the same service. For instance, all the rooms of the hotel
are the same and they have the same facilities. But the upper rooms have a better view. If any customer
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wants a better view, then they have to pay more. If managers apply dynamic prices well, then they can
profit from it very well. It means you have to grab the opportunity and find a way to profit from it.
Hotel and restaurant should have the capacity to accommodate both local and foreign tourists at the
same time. Sometimes, vacations of local and foreign tourists are matched. Such places become
overcrowded; therefore, you should know how to tackle such situation.
Hotel should have a website and a page on different social media platforms. Tourists shouldn’t have
any difficulties to reach out to you. If you’re available online, then you can ask them for booking and
payment.
Threats
If there is any boycott, roadblock or some political protest in the country, then such political
unrest isn’t good for the hospitality industry. Such events discourage tourists to visit any
country, because why any tourist would like to visit a country where all the shops, markets,
roads are blocked. There’s no place to go, no transport to travel, and everything is locked
down. Such issues affect the hotels and restaurants the most.
Currently, the pandemic of coronavirus (COVID-19) has caused the locked down
worldwide. All the shops, markets, public and tourist places are locked down everywhere,
people have no other choice but to stay at home. Only grocery stores are open for the public
to buy edible things. Such pandemic has affected the hospitality industry like hotels and
restaurants the most. The longer it lasts, the more it will affect the businesses.
Nishat Hotels and Properties should be increased their rooms only almost 200 rooms are
their sometimes hotel is on full occupancy and there is no room available for accommodate
a guest. It is a bad impact on hotel. Then other hotels grape your guests.
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Conclusion:
This research project has been a great experience for me seeing the theoretical knowledge. This
project report will also help me in my future projects for being done more efficiently.
The Nishat Hotels and Properties is a good position day by day in hotel industry. Its Elegant
Design attractive the people and its plus point is Emporium mall it’s a good opportunity
for Nishat hotel,
The Nishat Hotels and Properties design making is centralized every design making by
high authority and I think it is not a good point for employee because design analysis is
another a learning objective that how to handle a situation for making on time decision.
Every department has a group and lead by its head so I feel departments not corporative
with each other.
Another fact that we have observed by studying the Nishat Hotels and Properties working
environment on domestic level Nishat build a strong brand align its elegant design and
luxury style rooms and restaurants more companies attract to booked their events.
They are doing business because this sector has a great potential and they can make great
profits.
The Nishat hotels and Properties is leading a market by increased its properties in
Islamabad it’s a great opportunity to employee as well as industry for more profit.
The company must change its accounting policy for valuation of investment properties.
Investment properties are valued on fair value model where it was valued on cost
model. The accounting policy has been revised as the management believes that new
policy will provide better presentation and will be helpful for competitive analysis.
Overall Company has good conditions to meet its expenses and liabilities in an easy
way.
One thing is bad that is time duration there is no off time. Timing must be managed
and employer should be managing the time after 6 o clock no one is set in the office
employer must be regulate the policy.
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Recommendation
Nishat Hotels and properties are the leading brand in Pakistan with elegant and luxury style. But
We see the different analyses Nishat Hotels sometime are very good and achieving its
budget and sometimes not achieving its budget. I suggest that employer gave authority in
some cases to employee (Higher Authority) to take decentralized designs to achieve its
Expand their rooms that is quite enough when occupancy is high and there is no room left
to work better
Must be develop equal employer opportunity policy should be same foe everyone
Product rates are quite high like room service items restaurant buffet but one thing is good
Nishat gave 25% discount restaurants to its employee but I think it gave more not for
There should be a monthly magazine of The Nishat Hotels and Properties products in which
the company can give awareness about the good features of the products of company
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References & Sources
https://nishathotels.com/
https://nishathotels.com/contact/
On LinkedIn
https://pk.linkedin.com/company/nishat-hotels-&-properties-limited
Latest Prices
https://www.booking.com/hotel/pk/the-nishat.en-gb.html
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