Personal Appearance
Personal Appearance
Personal Appearance
personal appearance
Personal appearance refers to a person's outward appearance. Although there are traits that are
innate, such as face shape, body structure, eye color, hair color, etc., today people's personal
appearance can be almost completely transformed. Leaving aside plastic surgery and other medical
interventions, we can change almost all of a person's exterior elements at will. From dying your hair,
putting makeup on your face, increasing your height through high-heeled shoes to even changing
your eye color through contact lenses. Clothes and ornaments also play an important role in personal
appearance.
According to Argyle (Argyle, 1975) “Appearance is deliberately managed and manipulated, some
people care a lot about this form of communication, while others care very little about themselves.
However, many people, perhaps the majority, have little idea of what they are trying to communicate
.
An element of personal appearance that is often given considerable importance, although it is often
not recognized, is physical attractiveness. People continually claim that another's physical
attractiveness has no effect on them, their perceptions, or their behavior when in reality it appears
not to be the case. Experimental research shows that the average person drastically underestimates
the influence of physical attractiveness on them. Furthermore, although the money spent by some
people on improving physical attractiveness is very high, there is a general tendency to deny,
recognize or minimize this fact.
Our society, which constantly pursues physical attractiveness (e.g., advertising, cinema) continues to
contradict itself by explicitly subscribing to the honorable belief that physical appearance is a
peripheral and superficial characteristic with little influence on our lives.
The power of this characteristic is possibly due to the fact that there is no other element that is so
easily observable, except variables such as race or sex (Patzer, 1985). When people first meet, their
personal appearance is the most obvious and accessible trait. The fact that a person may be
intelligent, educated, healthy, competent, etc., is more important throughout life and much more
informative, but such information is not readily available.
Importance of personal image
When we talk about personal image, on many occasions the topic focuses too much
on the person's external beauty or whether they dress well. It must be said that this
is a major mistake because what we are talking about is more than just appearance
or aesthetics. The personal image begins with a discovery of ourselves. If we only
focus on the facade, what we will do is present to others someone that we are not
and that, in most cases, all they are doing is acting towards others.
When we know that we are poorly dressed, smelly, poorly groomed, dirty, or
with unusual clothing, automatically when we start a conversation, our mind is
distracted and wanders to think about what things they should be criticizing
about us, on the contrary, When we feel clean, well dressed, smell good, well
combed, and well presentable, when we are talking to others, personal
appearance takes a backseat because we know that we have nothing to worry
about, when eyes stop to analyze us. .
The personal image must be built very carefully so as not to mistake the
objectives that have to do with one's own development, in the place where we
are going to live with other people.
While it is true that the image is not everything, since a person includes some
other elements that are not part of the image that they construct to function in
the world, it is also correct to keep in mind that the first impression is the one
that counts.
There is a saying that says “Seeing is believing”, that is, in everything we see
there is a good part of personal belief, which does not necessarily coincide with
objective elements that belong to what is observed. In the business world, for
example, a person's personal appearance says 50% of who they are.
Although there are no recipes in matters of leadership and work on one's own
image, when it comes to non-verbal communication, there are some
observations that specialists never fail to take into account and that are very
frequent in the sales area. ; However, they can be applied in other disciplines.
Personal appearance
The external appearance of people has a series of characteristics that in
principle cannot be modified (except through the use of cosmetic surgery), such
as the shape of the face, height, body structure, etc.) But the greatest Some of
the components of personal appearance are completely modifiable (hair color,
makeup, type of clothing, muscles, hair removal, use of contact lenses.) The list
of possible changes to make in personal appearance is endless, and even more
so at the time. current, which favors this type of changes.
Personal appearance has a very powerful communicative value; In fact, the first
impression that others form of us is determined, in addition to the mental
schemas of the observer. People draw conclusions by observing personal
appearance on aspects as diverse as age, sexuality, intelligence, and
sociocultural level.