Gobbly Glook Report

Texas Christian University Fall 2011
Students Name: Trang Nguyen Lab Group: 4 Class Section: NTDT-10403 Professor: Dr. Gorman
Table 1: Amounts of Ingredients in Gobbly Gook Recipies Created by Groups in the Research and Development Department of American Foods, Inc.
Ingredient Peanut butter Brown Sugar Granulated Sugar Margarine Vanilla Salt All-purpose flour Quick Cooking Oats Cocoa Milk Total Cookies Ingredient Amounts for the Gobbly Gook Recipe Created by the Various Lab Groups Lab Group 1 Lab Group 2 Lab Group 3 Lab Group 4 1 cup 8 Tbs cup 1 cup 4 Tbs 1 & cups 1 cup cup 1 cup cup 1 cup cup 6 Tbs cup cup 2/3 cup Tbs 2 tsp 2 tsp 2 tsp tsp tsp tsp tsp 1 cup 1 & 1/8 cup tsp 2 cups 4 cups 2 & cup 3 cups 2 cups 2 Tbs 2 tsp cups 1 tsp cup cup 2 Tbs 1 cup 30-35 30 30 36
Table 2: Original and Revised Recipes for Gobbly Gooks

Original Gobbly Gook Recipe Ingredients:
1 glob peanut butter 6 blobs sugar 2 scoops brown sugar 2 ittsy-bits salt 1 smidgen margarine 4 glubs quick oats 3 did-dots vanilla 1 small blib cocoa 1 handful flour 4 dribbles milk Directions: 1. Heat up squishy, runny stuff. 2. Remove from heat. 3. Mix in dry stuff and glomp onto waxed paper. 4. Dont let cookies tump over 5. Cool and eat
Revised Gobbly Gook Recipe

(Developed by lab group # 4)
Ingredients:
1 cup peanut butter cup sugar cup brown sugar tsp salt 2/3 cup margarine 2 cups oats 2 tsp vanilla 1 tsp cocoa 2 cups flour 1 cup milk Directions: 1. Mix all the dry ingredients 2. Mix and heat up all the wet ingredients until they melt 3. Pour the dry mixture into the wet ingredients 4. Stir until all of them mixed together 5. Remove from heat 6. Roll the mixture in sugar 7. Push down the cookies by fork 8. Let them cool down in 10 minutes
Table 3: Gobbly Gooks Sensory Evaluation Form

Characteristic Evaluated Overall appearance Sweetness Texture Aroma Flavor Aftertaste Overall acceptability Total score: (Sum of all scores above) Cookie from Lab Group 1 5 1 7 5 5 5 7 40 Cookie from Lab Group 2 3 3 9 9 7 7 7 65 Cookie from Lab Group 3 1 3 9 5 7 7 9 42 Cookie from Lab Group 4 5 7 1 1 3 7 3 27
Scale:
1 = Like extremely 3 = Like moderately 5 = Neither like or dislike
7 = Dislike moderately 9 = Dislike extremely
Best Cookie? (Cookie with lowest Total Score): Cookie from Lab Group 4
September 18th, 2011 To Mrs. Gorman Vice President of Marketing & Brand Strategy American Foods, Inc. 183 Main Street San Francisco, CA 94112 I am writing to tell you about the new Gobbly Gook cookie recipe which has a great potential to mass produce. After trying four cookies from different recipes, I think the recipe number 4 gives the most tasteful and delicious Gobbly Gook cookie. Attached to this letter are the recipe and my evaluation. I strongly believe Gobbly Gook cookie will be a hot product for Christmas. I worked on the recipe number 4 for Gobbly Gook cookie recipe last week and felt very pleased with the initial product. The recipe was pretty easy to follow with real simple ingredients and no baking procedure. Therefore, I believe that the cost of commercially producing this Gobbly Gook cookie will not be too high, and we can still have a new yummy interesting cookie product hitting for the coming Christmass sale. The cookie is very appealing and in a small portion, which is perfect for kids and our customers today who become more aware of nutrition and weight control. Moreover, Gobbly Gook is exactly a 3-in-1 cookie in which you can taste all the flavors of chocolate, peanut butter, and oatmeal in one bite. Besides, as the cookie does not need baking in the oven, it has a unique chewy texture which differs from regular cookies in the market. Thus, the cookie is not very crunchy or crispy, and cannot be easily cracked into small pieces during shipping or packaging. Also, Gobbly Gook cookie is extremely delicious with a moderate sweetness and a high percentage of oats. Customers will be very satisfied when they can get a cookie like Gobbly Gook which can fulfill their craving for sugar but is still healthy and nutritious. Last but not least, Gobbly Gook cookie does not contain egg, which can be a great choice for vegetarians or customers who are allergic to egg. With these outstanding features, I have confidence that this Goobly Gook cookie will be a very promising and profitable product at Christmas. I hope you will consider the mass producing potential of Gobbly Gook cookie and give me a response or feedback as soon as possible. Thank you.
Trang Nguyen Food Scientist Technician Research and Development Department American Foods, Inc.
American Foods, Inc. | 183 Main Street, San Francisco, CA 94112 |Phone 32728854796 |Fax 3452458

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Texas Christian University Fall 2011

Table 2: Original and Revised Recipes for Gobbly Gooks

Revised Gobbly Gook Recipe

Table 3: Gobbly Gooks Sensory Evaluation Form

1 = Like extremely 3 = Like moderately 5 = Neither like or dislike

7 = Dislike moderately 9 = Dislike extremely

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