ĐỀ NÓI TUẦN 14

1. Students have 30 seconds to look at the scenario and 3 minutes to discuss it with the
partner

Scenario: 1. Online Beting Campaign

I’m going to describe a situation 2. Sales Training
A company is looking for ways to 3. Customer Loyalty Programs
increase its sales revenue. Discuss 4. Product Diversification
together for 3 minutes some of the 5. Bet Research
strategies or actions the company could 6. Improved Customer Service
take to boost sales, and then decide
together which three strategies would be
the most effective.
Here are some ideas to help you

A: Hi B, I can’t believe the weather we’ve been so hot.

B: Hi A. I heard that it’s supposed to get better by the end of the week

A: Hey John, I was looking at our recent sales figures, and it seems like they've slowed
down. We need to come up with some ideas to boost sales revenue.

B: You're right, A. Sales have definitely slowed down lately. What strategies do you
think might help?

A: Well, we could definitely focus on Marketing. Maybe an online Marketing

campaign could reach a wider audience and generate more interest in our products.

B: That's a good idea. We could target specific customer groups and create relevent
content to attract them.

A: Perfect. What do you thick about Sales training?

B: Sales training might be helpful. Equipping our sales team with the latest techniques
and knowledge can enhance their sales skills.
A: I agree. A well-trained sales force can make a big difference. But what about existing
customers? Shouldn't we try to retain them as well?

B: Absolutely. A customer loyalty program could encourage repeat business. Loyal

customers are more valuable than new ones in the long run.

A: That's a great point. We could offer discounts, reward points, or exclusive product
launches for loyal customers.

B: We could also focus on improving customer experience. Improved customer service

can go a long way in building customer loyalty.

A: Absolutely. Happy customers are more likely to come back and recommend us to
others.

B: Okay, so far we've discussed online Marketing, sales training, a customer loyalty
program, improve customer service. Which three do you think would be the most
effective for our company?

A: I think online Beting is a top priority. Sales training would also be crucial to increase
salea revenue. And finally, a customer loyalty program would ensure we retain our
valuable existing customers.

B: I agree with you completely.

A: Thank you!

2. Students have 30 seconds to look at the scenario and 3 minutes to discuss it with
the partner
Scenario:  Limiting the use of company
I’m going to describe a situation vehicles
“Your company wants to launch a  Improving productivity
campaign to cut unnecessary costs for  Investing in high technology
the company while the economy is  Increasing working hours
undergoing a crisis. Talk together about  Cutting down the number of staff
some of the activities which every staff is
 willing to do and decide which are the  Negotiating with suppliers to
three most important.” reduce prices
Here are some ideas to help you

A: Hey, the economic situation is getting rough, and the company wants to launch a cost-
cutting campaign. We need to brainstorm some ideas that everyone can get behind.
B: Absolutely, A. Cutting costs is crucial right now. What are you thinking?
A: Well, we could definitely look at reducing unnecessary travel. Maybe limiting the
use of company vehicles could save on gas and maintenance costs.
B: That's a good idea. We could encourage carpooling or using public transportation.
But what about bigger cost savings?
A: Improving productivity could be a significant contributor. We could hold
workshops on time management or invest in productivity tools so that everyone can work
smarter and faster, it would reduce labor costs in the long run.
B: Those are all great suggestions. Do you have any other cost-cutting measures?
Linda: What about increasing working hours?
A: I understand the logic but I'm not agree with you, I'm worried that could lead exhaust
workers and they will disagree.
B: Well, I see. How about negotiating with suppliers to reduce prices. We might be
able to secure better deals on materials and services.
A: Excellent suggestion! Lower costs for the company and potentially better margins for
suppliers.
B: Okay, so far we've discussed limiting the use of company vehicles, improving
productivity, increasing working hours, negotiating with suppliers to reduce. Which
three do you think would be the most effective for our company?

A: For me, improving productivity is number one. Limiting company vehicles should
also be a priority. And last but not least is negotiating with suppliers to reduce prices.

B: I agree with you completely.

A: Thank you!
3. Students have 30 seconds to look at the scenario and 3 minutes to discuss it with
the partner
Scenario:  Traffic
I’m going to describe a situation  Facilities
“A fashion company wants to choose a  Parking
place to locate its new store in Hanoi. Talk  Competition
together about some of the points the  Renting cost
company could consider to decide on the
 Near city center
location and then decide together which
three things would be the best.”
Here are some ideas to help you

A: Hey, the company's decided to open a new store in Hanoi! We need to figure out the
best location. What factors do you think we should consider?
B: Great news! Finding the right spot is crucial. There are a few key things that come to
my mind. Firstly, traffic is important. We want a location that's easily accessible for
potential customers.
A: Absolutely. A high-traffic area with good parking options would be great. But there's
more to consider, right?
B: Definitely. Competition is another big factor. Opening near established fashion stores
could be good, but it also means facing direct competition.
A: That’s true. Maybe a new area and less stores would be better for us. What about
Renting cost?
B: Of course! Renting cost is crucial. It directly affects the store's monthly costs. Is there
anything else we should consider?
A: Proximity to the city center could be a benefit. A central location attracts tourists
and many people. However, rent prices tend to be higher in those areas.
B: I agree. So, considering all these factors, which three do you think are most important
for choosing the best location?
A: For me, the top three would be traffic, competition, and renting cost. We need a
location that's accessible, has potential customers, and fits our budget.
B: I agree with you completely.
A: Thank you!
4. Students have 30 seconds to look at the scenario and 3 minutes to discuss with the
partner

Scenario: Rewards for staff

I’m going to describe a situation  bonus payment
“A large retail company is choosing some  a party
rewards for staff’s productivity. Talk  a-day trip
together about the possible rewards and  gifts
decide which three would be most  shares in the company
suitable”
 extra day’s holiday
Here are some ideas to help you

5. Students have 30 seconds to look at the scenario and 3 minutes to discuss it with the
partner
Scenario:  Inviting famous experts to give
I’m going to describe a situation talks
“Your company wants to launch a  Inviting a senior staff to share his
campaign to train staff to become better experience
with time-management skill. Talk together  Organizing an offline training
about some of the activities from which course
the staff can learn a lesson and decide  Learning from a website online
which are the three most important.”  Organizing a problem-solving
Here are some ideas to help you competition
 Offering gifts to staff with good
time management skills monthly