Business Model

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BUSINESS MODEL

1. VALUE PROPOSITION 2. CUSTOMER SEGMENTS


• What problem does your • Identify your target
business trying to solve and what buyers/customers/market.
needs do your business • What ate the characteristics of
address> your target customers?
• How do you offer something • Where are they? Location of your
unique/different that satisfies target customers.
the demands/needs/wants of • Market size; how big is the
your target customer segments market?
(e.g. price, quality, design, • How many existing possible
status, etc.)? competitors?
• How would your product/service • Who are your target customer
be different from others that will base that you want to build
attract your target customer loyalty in your business?
segment/market? • What are the
• What are your business ethics demands/wants/needs of your
that will define your dealing with identified target customers?
customers/stakeholders?
3. MARKETING CHANNELS 4. CUSTOMER RELATIONSHIP
• How do you deliver and sell to • How do you build patronage or
your target customers? positive relationship among your
• What marketing channels are target customers?
used? (Ex. Direct selling, online • How would you retain loyalty or
selling, retailing, tele-marketing) continued patronage of your
• How would you advertise your customers?
product? • What are the after-sales services
• How much is your Marketing and your business will provide?
Advertising Cost? Per unit • How do you communicate with
product. customers for feedbacks?
5. KEY RESOURCES 6. KEY ACTIVITIES
• What specific key resources or • What specific key activities are
assets are necessary in your necessary to produce and deliver
business? List them your products/services?
• Capital requirements • What are your preparatory/start-
• Labor up activities?
• Equipment/Machineries • What will be the critical
• Facilities processes in your business?
• Land (if applicable) • How would you streamline the
• Necessary Skills (how did you activities to keep operating costs
acquire these skills? low?
7. KEY PARTNERS 8. COST STRUCTURE
• Identify your business partners • Identify the key costs in your
and why they are important to business model.
your business. These can consist • How much is your Start-up
of important suppliers in your Capital?
supply chain. • What proportion of costs are
• What key resources do the fixed and variable? To be
business receive from these presented in the Financial
partners? Template.
• What key activities are
performed by rthese partners?
Think about why your business
need to work with these key
partners.
9. REVENUE STREAM
• Identify the ways your
products/service generates
profits.
• How would you price your
products/services? Why?
• Through what medium do your
customers pay? (Ex. Online,
mobile payments)
• Does your company offer
multiple forms of payment? (Ex.
E-money transfer, Cash on
Delivery, Credit, G-Cash)
• Attach: Financial Template:
Investment Cost, Sales and
Return-On-Investment, Cash
Flow per stage of the business
Investment Cost, Sales, and Return on Investment
Business Name

A. Investment Cost
A.1 Capital Expense
Description Amount

Sub-total P 0.00

A.2. Operating Expense


Description Amount

Sub-Total P 0.00

Total Investment Cost P 0.00

B. Fund Source
Grant Amount
Loan Amount
Other Fund Sources

Total Fund Source P 0.00

C. Sales per Cycle


Cost of Goods Sold

Gross Sales
Less: Costs of Goods Sold
Net Income per cycle P 0.00

D. Return on Investment and Payback Period


Net income per cycle 0.00
Total Investment 0.00
Return on Investment
Payback Period

E. Assumptions
FINANCIAL PLAN

Financial Assumptions

A. Total Investment Cost


B. Major Financial Assumptions (enumerate)
C. Funding
Pre-Operating Expenses
Particulars Amount
Business Plan Presentation 1,000.00
Total

Working Capital

Particulars Amount
Electricity 1,000.00
Total

INCOME STATEMENT
BALANCE SHEET
CASH FLOW STATEMENT
SALES FORECAST (yearly)
FINANCIAL RATIOS
o Profitability ratios
a. Gross Profit Margin
b. Operating Margin
c. Net Profit Margin
o Break-Even Point Analysis
o Payback Period
o Net Present Value

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