Business Plan

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St.

Bernadette College of Valenzuela


#6121 Gen T. De Leon Valenzuela City

S.Y. 2023 – 2024

SENIOR HIGH SCHOOL DEPARTMENT

BUSINESS PLAN

SWEET BITES

St. Bernadette College of Valenzuela

6121 Gen. T. De Leon Valenzuela City

OWNED BY:

Marino, Lalaine C.

Sunga, April G.

Vender, Ar-Jade C.

Adarlo, Angelica R.

Domingo, Len Heidi

Larabata, James Marthine

Batinga, Joyce Casandra C.

SUBMITTED TO:

MS. JEWEL MAY GECA, LPT


St. Bernadette College of Valenzuela
#6121 Gen T. De Leon Valenzuela City

S.Y. 2023 – 2024

SENIOR HIGH SCHOOL DEPARTMENT

INTRODUCTION
Our Sweet Bites offers a range of donuts that will satisfy the cravings of our customers. It
is located at SM City Valenzuela, MacArthur Hwy, Brgy, Valenzuela, 1441 Metro Manila. Our
menu includes classic and premium flavors. In addition to donuts, we will also serve high-quality
coffee drinks, juices, and breakfast sandwiches that is freshly baked such as bagels, biscuits, and
croissants. Everything on our menu will be made fresh daily using high-quality ingredients
sourced from local suppliers. Each donut is hand-glazed or decorated with care, resulting in an
inviting appearance that matches its delicious taste. We prioritize not only the taste of our
products but also the overall experience for our customers.

EXECUTIVE SUMMARY
VISION:
To become one of the most well-known shop that serves high-quality, innovative, and freshly
baked donuts that brings joy and satisfaction to our customers.
MISSION:
At Sweet Bites, our primary focus is on creating high-quality donuts by utilizing premium
ingredients, innovative recipes, and a strong dedication to provide an outstanding customer
service.
OBJECTIVES:
- Ensure that our donuts consistently meet high-quality standards and remain fresh, resulting in
satisfied and loyal customers.
- Create a new donut with a minimum of two flavors every after several months to make our
menu more exciting and engaging.
- Create a pleasant experience for customers by offering quick, friendly assistance in a calm and
relaxing environment.
- Create a variety of special donut flavors that appeal to different preferences and suit a wide
range of tastes.
- Create a strong online system for ordering and delivering our tasty donuts, allowing us to serve
more customers who want the convenience of enjoying our delicious treats at home or work.
St. Bernadette College of Valenzuela
#6121 Gen T. De Leon Valenzuela City

S.Y. 2023 – 2024

SENIOR HIGH SCHOOL DEPARTMENT

ORGANIZATIONAL PLAN
ORGANIZATIONAL STRUCTURAL MANAGEMENT TEAM:

Board of Director (Lalaine): Providing strategic direction and oversight to ensure the
organization's overall success.
CEO (Casandra): Leading the company, making key decisions, and ensuring the
implementation of the board's vision.
Vice President (Angelica): Assisting the CEO in various responsibilities and possibly
overseeing specific areas of the business based on expertise.
Marketing Manager (April): Responsible for marketing strategies, brand promotion, and
customer engagement for the food business.
Sales Manager (Len): Managing sales activities and ensuring revenue growth within the food
sector.
Operation Manager (James): Responsible for the efficient functioning and optimization of day-
to-day operations in the food business.
St. Bernadette College of Valenzuela
#6121 Gen T. De Leon Valenzuela City

S.Y. 2023 – 2024

SENIOR HIGH SCHOOL DEPARTMENT


Financial manager (Ar-jade): Handling financial matters, budgeting, and financial planning for
the food business.

WORKING STRUCTURE:

o The board of directors provides strategic oversight and guidance for the organization.
o The CEO acts as the primary decision-maker for the organization.
o The vice president collaborates with the CEO in decision-making and strategy
development.
o The marketing manager develops and executes marketing strategies to promote the
company's products or services.
o The sales manager leads the sales team to achieve revenue targets.
o The operations manager oversees the day-to-day operations of the company.
o The financial manager manages the financial health of the organization, including the
development of budgets and financial forecasts.

PROPOSED SALARY:
Board of Director: ₱ 3,200,000 per year
CEO: ₱ 1,600,000 per year
Vice President: ₱ 1,000,000 per year
Marketing Manager: ₱ 800,000 per year
Sales Manager:₱400,000 per year
Operation Manager:₱500,000 per year
Financial Manager: ₱600,000 per year

PRODUCTION PLAN
PRODUCTION SCHEDULE:
Week 1: Planning and searching for ingredients and equipments.
Week 2: Purchasing the ingredients and equipments.
Week 3: Functionality and quality checking of the items purchased.
Week 4: Generate the products based on plan.
St. Bernadette College of Valenzuela
#6121 Gen T. De Leon Valenzuela City

S.Y. 2023 – 2024

SENIOR HIGH SCHOOL DEPARTMENT


Week 5: Preparation for actual performance and its packaging.
Week 6: Do the marketing distribution planned.

PRODUCTION PROCESS:

Ingredients:
2 (.25 ounce) envelopes active dry yeast
¼ cup warm water (105-115°F or 40-45℃)
1½ cups lukewarm milk
½ cup white sugar
1 teaspoon salt
2 eggs
⅓ cup shortening
5 cups all-purpose flour
1 quart (1 liter) vegetable oil for frying

Preparation:
Step 1: Mix the yeast and the warm water together in a small bowl. The yeast needs warm water
to activate; it will help the doughnut dough rise and stay fluffy. Let activate for 5 minutes.
Step 2: Mix yeast mixture, milk, sugar, salt, eggs, shortening, and 2 cups of the flour in a mixer
on a low speed. Alternatively, you can use a wooden spoon and mix by hand, but be sure to mix
the dry ingredients first, then the wet ingredients separately, and then combine the two.
Step 3: Beat in remaining flour, ½ cup at a time, at a low speed. Do this until the dough no longer
sticks to the bowl.
Step 4: Knead the dough with your hands and knuckles for 5 minutes until the dough is smooth
but elastic.
Step 5: Set the dough into a greased bowl to rise. Cover with a towel and let stand until dough
doubles in volume (about 1 hour). Dough will be ready when you can press a finger into it and
the indentation stays.
St. Bernadette College of Valenzuela
#6121 Gen T. De Leon Valenzuela City

S.Y. 2023 – 2024

SENIOR HIGH SCHOOL DEPARTMENT


Step 6: On a floured surface, roll the dough out until it's about 0.5 inch (1.3 cm) thick. Cut with a
floured doughnut cutter, or cut into doughnut shapes by hand.
Step 7: Let the doughnuts rise again until double their size (about 30-60 minutes). Lay them out
on a tray and cover them with a large, clean towel.
Step 8: Prepare the glaze while doughnuts are rising. This is a classic butter glaze, not unlike the
Krispy Kreme glaze that is popular in America. To make the glaze:Melt butter in a saucepan over
medium heat. Be careful not to burn the butter.Take the butter off the iron and stir in
confectioners' sugar and vanilla until smooth. You can add more sugar to thicken the glaze.Stir in
hot water one tablespoon at a time until the icing is thin, but not watery.
Step 9: Heat the oil in a deep fryer or skillet until oil reaches a temperature of 350℉ (175℃).
Use a kitchen thermometer for maximum precision.To avoid a greasy taste, heat the oil up on
medium high for five minutes, and then gently reduce the heat until thermometer reads 350℉
(175℃).
Step 10: Slide the donuts into the oil carefully, with metal tongs or a spatula. Turn the doughnuts
over when they float up to the surface. Fry evenly on both sides until golden brown.
Step 11: Remove doughnuts from oil and let drain on a wire rack. Make sure any excess oil drips
off the doughnut before you glaze it.
Step 12: While doughnuts are still warm, dip doughnuts into the glaze, coating evenly. Set to dry
on a wire rack and enjoy immediately.

EQUIPMENT REQUIRED:
Deep fryer: This essential component heats oil to the proper temperature (around 350°F) for
deep-frying the donuts.
Mixing bowls: You'll need at least two bowls: one for mixing dry ingredients like flour, baking
powder, and spices, and another for wet ingredients like eggs, milk, and melted butter.
Rolling pin and pastry board: Use the rolling pin to flatten the dough to the desired thickness
(usually 1/2 inch) for shaping the donuts.
Piping bags and decorating tips: If you want to make filled donuts or add decorative glazes,
these tools come in handy.
Cooling racks: Once fried, the donuts need to cool down before glazing or decorating.

SOURCES OF MATERIALS:
Flour: You can purchase all-purpose flour, bread flour, or pastry flour at grocery stores,
supermarkets, or bulk food stores.
St. Bernadette College of Valenzuela
#6121 Gen T. De Leon Valenzuela City

S.Y. 2023 – 2024

SENIOR HIGH SCHOOL DEPARTMENT


Yeast: Visit a bakery supply store, online baking ingredient retailers, or specialty health food
stores for yeast in larger quantities.
Sugar: Purchase sugar from wholesale distributors, bulk food stores, or directly from sugar mills
if available locally.
Milk: Explore local dairies, farmers' markets, or organic food stores for farm-fresh milk.
Eggs: Seek out farmers' markets, local farms, or co-ops for fresh eggs
Oil: Look for bulk oil distributors, specialty cooking supply stores, or farmers' markets for
artisanal oils and unique varieties

MARKETING PLAN
PRODUCT: Sweet Bites Donuts provides a tasty selection of freshly baked and uniquely
flavored donuts, ideal for fulfilling sweet cravings and enhancing the indulgence. Our artisanal
donuts are made with top-quality ingredients, ensuring a delightful taste in every bite.

PLACE: The process of bringing the product to the customer are zero stage which is the early
phase when customers first learn about a product or service before direct interaction or
transactions. Businesses concentrate on raising awareness and grabbing the attention of potential
customers at this point. This may include activities like advertising, public relations, or other
methods to inform the target audience about the product or service. The aim in the Zero Stage is
to spark interest and set the foundation for future interactions by making a lasting impression in
the minds of potential customers.
PRICE: Explore our delightful range of donuts with budget-friendly options! Classic donuts are
priced at 30 pesos each, while premium donuts are available at 40 pesos per piece. We also
provide the option of purchasing a box of 6 classic donuts for 170 pesos, a box of 6 premium
donuts for 230 pesos, or enjoy a mix of both with our combination box 3 premium and 3 classic
donuts for just 200 pesos and 1 big box of donuts consist of 1 dozen donuts for 380 pesos only.
The affordability of our boxes makes them an appealing choice for individuals or groups looking
to satisfy their sweet cravings.

PROMOTION: Sweet Bites Donuts will use a complete promotion strategy. This means using
both online and offline methods to reach more people. We'll use digital marketing, like social
media promotions and online ads, to connect with our tech-savvy customers. Also, we'll try
traditional ways such as local events, partnerships, and word-of-mouth to be part of the
community. We'll have special offers, loyalty programs, and time-limited deals to make
St. Bernadette College of Valenzuela
#6121 Gen T. De Leon Valenzuela City

S.Y. 2023 – 2024

SENIOR HIGH SCHOOL DEPARTMENT


customers excited and keep them coming back. By using all these methods together, our goal is
to make Sweet Bites Donuts a well-known and loved brand in the market.

PEOPLE: It includes the staff, customer service team, managing team, and employees. Staff
Only signs inform customers they are not authorized to enter a particular room or space in your
store or commercial building. The customer service team is the face of the organization and the
frontline when customers require assistance. Management team creates guidelines, goals,
checkpoints, and objectives for employees to improve productivity while also providing support
and motivation. And also, employees is someone that another person or company hires to
perform a service.

PACKAGING: For packaging, Paperboard carton-based assemblies are especially popular for
packaging confections like donuts because of their ability to protect the product from damage.
The Sweet Bites Packaging has a packaging that has a aesthetic design, protected handy boxes.
Sweet Bites boxes come in different designs, styles, and heights; depending on the number of
donuts it is designed to hold.

POSITIONING: SM Valenzuela City pinned in MacArthur Hwy, Brgy, Valenzuela, 1441 Metro
Manila, is the place that team has planned to have Sweet Bites physical store. Sweet Bites has
also a third-party online market to make a wider and marketable for customers, it is supported by
delivery to direct it in to their homes that can possibly maximize its market.

FINANCIAL PLAN

COSTING

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