Scribd Logo
Upload

Welcome to Scribd!

  • 19 views

    Theme23 24 Logo Guidelines EN - 20220901 011

    Uploaded by

    ghaderimad010
    The document provides branding guidelines for using the official 2023-24 Rotary presidential theme logo. It specifies that the horizontal logo should be used in a lockup with a club, district, or zone logo. Additional colors and formats of the logo can be found in a zip file on My Rotary. The logo should only be used when communicating within Rotary and not for external promotion. Specific guidelines are provided around logo placement, colors, fonts, and incorrect uses to avoid.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Theme23 24 Logo Guidelines EN - 20220901 011

    Uploaded by

    ghaderimad010
    19 views5 pages
    The document provides branding guidelines for using the official 2023-24 Rotary presidential theme logo. It specifies that the horizontal logo should be used in a lockup with a club, district, or zone logo. Additional colors and formats of the logo can be found in a zip file on My Rotary. The logo should only be used when communicating within Rotary and not for external promotion. Specific guidelines are provided around logo placement, colors, fonts, and incorrect uses to avoid.

    Original Title

    Theme23-24-Logo-Guidelines-EN_20220901-011

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document provides branding guidelines for using the official 2023-24 Rotary presidential theme logo. It specifies that the horizontal logo should be used in a lockup with a club, district, or zone logo. Additional colors and formats of the logo can be found in a zip file on My Rotary. The logo should only be used when communicating within Rotary and not for external promotion. Specific guidelines are provided around logo placement, colors, fonts, and incorrect uses to avoid.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    19 views5 pages

    Theme23 24 Logo Guidelines EN - 20220901 011

    Uploaded by

    ghaderimad010
    The document provides branding guidelines for using the official 2023-24 Rotary presidential theme logo. It specifies that the horizontal logo should be used in a lockup with a club, district, or zone logo. Additional colors and formats of the logo can be found in a zip file on My Rotary. The logo should only be used when communicating within Rotary and not for external promotion. Specific guidelines are provided around logo placement, colors, fonts, and incorrect uses to avoid.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 5

    2023-24

    ROTARY PRESIDENTIAL THEME


    BRANDING GUIDELINES

    EN
    OFFICIAL 2023-24 ROTARY PRESIDENTIAL THEME LOGO

    Please do not change or move any of the HORIZONTAL LOGO VERTICAL LOGO
    elements of the logo.

    The horizontal logo should be used in a


    lockup with your club, district, or zone
    logo. The lockup is the preferred use.

    The theme logo can be used on its own


    as long as the club, district, or zone logo
    is used in proximity to the theme logo.

    The full-color theme logo is the preferred


    version for use. Additional colors and
    layouts of the theme logo graphics
    can be found in the zip file on My Rotary.
    OFFICIAL 2023-24 ROTARY PRESIDENTIAL THEME LOGO

    Please do not change or move any of the LOGO LOCKUP


    elements of the logo.

    The lockup is the preferred use.

    BEST PRACTICES
    We recommend using the theme logo
    only when communicating with other
    Rotary members. Please refrain from
    using the theme logo when promoting
    Rotary on social media and other media
    outlets to those outside of Rotary. District 3310
    Clubs and districts should use their logo
    in lockup with the theme logo.

    Create the theme logo in lockup with your


    club or district logo in the Brand Center. Sunrise Kampala
    Download the theme logo from the
    zip file on My Rotary. Then go to the
    Brand Center and find the Rotary Logo
    Lockup Template by clicking on Templates
    > Logo lockups > Rotary Logo Lockup
    Template > Create. Under the “Add text
    Club
    or logo” section of the template you will
    select “Upload partner logo” in the Type
    drop-down menu in order to upload the
    horizontal theme logo.

    If you are using the theme logo on goods


    and merchandise, work with an official
    Rotary licensed vendor.

    The theme logo can be used on its own


    as long as the club, district, or zone logo
    is used in proximity to the theme logo.
    Club of Taipei
    Additional colors and layouts of the
    theme logo graphics can be found in
    the zip file on My Rotary.

    CLEAR SPACE

    The space of the “R” in “Rotary” around


    the lockup should be kept clear.

    District 3310
    OFFICIAL 2023-24 ROTARY PRESIDENTIAL THEME LOGO

    The presidential theme logo uses COLORS


    these color combinations to create
    gradients.

    The logo is made up of three shapes, Persimmon Cardinal Rotary Royal Blue
    each with its own two-color gradient PMS 1665C PMS 485C PMS 286C
    combination. C7 M87 Y100 K1 C6 M98 Y100 K1 C100 M84 Y12 K3
    Hex #e04403 Hex #e02927 Hex #17458f
    R224 G68 B3 R224 G41 B39 R23 G69 B143

    + + +
    Lemonade Fuchsia Amethyst
    PMS 109C PMS 221C PMS 7441C
    C1 M16 Y100 K0 C31 M100 Y53 K21 C45 M73 Y0 K0
    Hex #ffd100 Hex #960048 Hex #a05cbf
    R255 G209 B0 R150 G0 B72 R160 G92 B191

    FONTS

    OPEN SANS
    Bold
    ABCDEFGHIJKLMNOPQRSTUVWXYZ
    abcdefghijklmnopqrstuvwxyz 1234567890

    Semi-Bold
    FILE & COLOR FORMATS
    Lockup: PDF
    Print: EPS/PDF
    Word document (print): PNG
    Digital: PNG ABCDEFGHIJKLMNOPQRSTUVWXYZ
    PowerPoint: PNG
    Web (desktop, tablet, mobile): PNG abcdefghijklmnopqrstuvwxyz 1234567890
    OFFICIAL 2023-24 ROTARY PRESIDENTIAL THEME LOGO

    Clubs and districts should use their logo in INCORRECT USAGE


    lockup with the theme logo.

    The full-color theme logo is the preferred


    version for use.

    The theme logo should not be altered in


    any way. Do not add, remove, or resize
    any elements or colors of the existing
    logo.

    CREATE HOPE Create Hope


    in the WORLD in the World
    Rotary Club of XYZ

    Don’t add outlines, special effects, or Don’t alter or add copy to the logo. Don’t put the logo in a holding shape. Don’t distort the logo.
    other graphic elements. Don’t change the fonts.

    CREATE HOPE CREATE HOPE


    in the WORLD in the WORLD

    Don’t change or remove logo Don’t change the colors of the logo. Make sure the logo is completely Don’t allow the logo to get cut off or
    elements. legible and on a contrasting be covered. The entire logo must be
    background. visible.

    You might also like