Sunflower App

Address DOOR 3, 3rd floor, Star Plaza Bldg., Buhangin

Davao City, Davao del Sur 8000
Philippines
Telephone 639366694978
Email [email protected]

Owner Information
Name Years Experience Credit Rating
Bryll Matthew C. Dagook 7 Excellent

Performance Results
Financial Ratio Forecasts (3rd Year Industry Comparison) Forecasted Ratio Industry Average
Current Ratio 21.11 1.20
% Profit Before Taxes/Tangible Net Worth 54.58 19.30
Debt/Worth 0.05 -24.90

Financial Analysis Forecast FY1 FY2 FY3

Total Revenue 216,140,000 217,440,000 431,280,000
Total Operating Expenses 20,090,000 45,220,000 73,790,000
Net Profit After Tax 176,445,000 154,998,000 321,741,000
Debt 0 0 0
Net Cash Flow 194,507,169 154,130,637 338,137,575
Total Liabilities and Capital 195,257,169 349,387,806 687,525,381
Net Worth 178,215,000 333,213,000 654,954,000

About the Enloop Performance Score (EPS Score)

EPS Score Enloop's Performance Evaluation system provides users with a method to evaluate the likelihood of failure or

431 success for business profiles that have undergone Enloop's business planning process. Based on a
combined analysis of any business plan's EPS Score, Ratio Analysis, Cash Balance, and Net Worth results,
the plan is assigned either a 'Pass' or 'Fail' result.
Sunflower App
DOOR 3, 3rd floor, Star Plaza Bldg., Buhangin
Davao City, Davao del Sur 8000
Philippines
639366694978

Business Plan
 Sunflower App Business Plan

Table of Contents
Cover 1
Title Page 2
Table of Contents 3
Business Idea 5
Product & Sales 5
Product & Sales Forecast 6
Chart - Product & Sales Forecast 6
Marketing 7
Marketing Forecast 7
Chart - Marketing Forecast 7
Management 8
Personnel 8
Personnel Forecast 8
Chart - Personnel Forecast 9
Financial Forecast 10
Expenses 10
Investors 10
Other Income 10
Owners Contributions & Draws 11
Profit & Loss 11
Profit & Loss Forecast 12
Chart - Profit & Loss Forecast 12
Cash Flow 13
Cash Flow Forecast 13

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 Sunflower App Business Plan

Chart - Cash Flow Forecast 14

Balance Sheet 15
Balance Sheet Forecast 16
Chart - Balance Sheet Forecast 16
Profit & Loss Detail - Year 1 17
Cash Flow Detail - Year 1 18
Balance Sheet Detail - Year 1 19

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 Sunflower App Business Plan

Business Idea

Sunflower App, formed as a Partnership, is a new company operating in the Software Publishers industry. The company's
NAICS code is 511210. Sunflower App operates primarily as a service provider.

The company is owned by:

Bryll Matthew C. Dagook, who has 7 years of experience in the industry and a credit rating of Excellent.

The primary address of the business is:

DOOR 3, 3rd floor, Star Plaza Bldg., Buhangin

Davao City, Davao del Sur 8000
Philippines
639366694978
[email protected]

The starting date of this business plan is November 2022.

Product & Sales

The company's Sales forecast is
214,340,000 in the first year,
213,840,000 in the second year and
427,680,000 in the third year. This results in a Gross Profit of
214,340,000,
213,840,000 and
427,680,000.

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 Sunflower App Business Plan

Product & Sales Forecast Yr.1 Yr.2 Yr.3

Pecentage Cut
Sales 213,840,000.00 213,840,000.00 427,680,000.00
Beauty and wellness product
Sales 500,000.00 0.00 0.00
Cost 0.00 0.00 0.00
Totals
Total Sales 214,340,000 213,840,000 427,680,000
Total Cost 0 0 0

Chart: Product & Sales Forecast

500000000 Total Sales
Total Cost

400000000

300000000

200000000

100000000

0
Yr.1 Yr.2 Yr.3

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 Sunflower App Business Plan

Marketing
Sunflower App is expecting to spend a total of
990,000 on marketing in the first year,
1,780,000 in the second year and
3,530,000 in the third year.

Marketing Forecast Yr.1 Yr.2 Yr.3

Expenses
Website 30,000 30,000 30,000
Social Media Ads - Tiktok, Facebook, Instagram 720,000 1,400,000 2,800,000
Tarpaulins and Billboards 240,000 350,000 700,000
Totals
Total Expenses 990,000 1,780,000 3,530,000

Chart: Marketing Forecast

4000000 Total Expenses

3000000

2000000

1000000

0
Yr.1 Yr.2 Yr.3

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 Sunflower App Business Plan

Management
Sunflower App has not yet identified any management positions.

Personnel
Sunflower App is projecting a total payroll expense of 11,520,000 in the first year, 23,040,000 in the second year and
39,960,000 in the third year. The percentage of payroll taxes and benefits for all payroll positions averages 0%. Across the
board, 0% of all employee's time is spent on Direct Labor.

The company is projecting average sales per employee of 28,828,667.

Personnel Forecast Yr.1 Yr.2 Yr.3

Salaries
Customer Service Head 240,000 480,000 520,000
CSR's 3,600,000 7,200,000 14,000,000
Marketing Head 240,000 480,000 960,000
Sales and Promotion 1,800,000 3,600,000 7,200,000
Business Associates 720,000 1,440,000 2,800,000
CPA 480,000 960,000 1,920,000
Project Manager 480,000 960,000 1,920,000
CEO 720,000 1,440,000 2,800,000
CFO 720,000 1,440,000 2,800,000
Software Devs 2,520,000 5,040,000 5,040,000
Totals
Total Salaries 11,520,000 23,040,000 39,960,000

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 Sunflower App Business Plan

Chart: Personnel Forecast

40000000 Total Salaries

30000000

20000000

10000000

0
Yr.1 Yr.2 Yr.3

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 Sunflower App Business Plan

Financial Forecast

The company has a starting cash balance of 750,000. The owners plan to contribute 510,000 in capital funding and take out 0
in draws.

Accounts Payables are set to 30 days, while Accounts Receivables are set to 1 days. The company is forecasting that 0% of
their total sales will be on credit.

The company has two investor(s) who have invested 510,000. Additionally, the company is forecasting 58,280,000 in Total
Expenses and 9,000,000 in Other Income for the first three years of operations.

All forecasts in this business plan utilize Accrual Basis accounting.

Expenses Year 1 Year 2 Year 3

Operation Set-up 250,000 2,500,000 2,500,000
Internet line 30,000 1,800,000 3,600,000
Permits 300,000 1,200,000 1,200,000
Operation Equipments 400,000 1,200,000 2,400,000
Database 1,100,000 2,200,000 4,400,000
Server 3,500,000 7,500,000 8,200,000
Travel 2,000,000 4,000,000 8,000,000

Investors Year 1 Year 2 Year 3

Investor 1 255,000 0 0
Investor 2 255,000 0 0

Other Income Year 1 Year 2 Year 3

In-app ads 1,800,000 3,600,000 3,600,000

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 Sunflower App Business Plan

Owners Contributions & Draws Yr.1 Yr.2 Yr.3

Contributions 510,000 0 0
Draws 0 0 0

Profit & Loss

Sunflower App is forecasting Gross Profit for the first year of operations at 214,340,000, decreasing to 213,840,000 in the
second year and remaining the same in the third year.

The average Gross Margin is 100%.

The company is forecasting Operating Expenses, including payroll, of 20,090,000 in the first year, 45,220,000 in the second
year and 73,790,000 in the third year.

Net Profit After Taxes is projected at 176,445,000 based on an expected income tax of 19,605,000 in the first year,
154,998,000 in the second year based on an expected income tax of 17,222,000 and 321,741,000 in the third year based on
an expected income tax of 35,749,000. The owners plan to take a draw or dividend of 0 in the first year, 0 in the second year
and 0 in the third year. The company is forecasting Retained Earnings of 176,445,000 in the first year, 154,998,000 in the
second year and 321,741,000 in the third year.

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 Sunflower App Business Plan

Profit & Loss Forecast Yr.1 Yr.2 Yr.3

Revenue
Sales 214,340,000 213,840,000 427,680,000
Other Income 1,800,000 3,600,000 3,600,000
COGS 0 0 0
Gross Profit 214,340,000 213,840,000 427,680,000
Payroll Expenses
Salaries 11,520,000 23,040,000 39,960,000
Payroll Taxes and Benefits 0 0 0
Operating Expenses
Database 1,100,000 2,200,000 4,400,000
Depreciation 0 0 0
Interest Expense 0 0 0
Internet line 30,000 1,800,000 3,600,000
Marketing 990,000 1,780,000 3,530,000
Operation Equipments 400,000 1,200,000 2,400,000
Operation Set-up 250,000 2,500,000 2,500,000
Permits 300,000 1,200,000 1,200,000
Server 3,500,000 7,500,000 8,200,000
Travel 2,000,000 4,000,000 8,000,000
Totals
Total Operating Expenses 20,090,000 45,220,000 73,790,000
Earnings before Taxes 196,050,000 172,220,000 357,490,000
Income Taxes 19,605,000 17,222,000 35,749,000
Owners Draws/Dividends 0 0 0
Retained earnings 176,445,000 154,998,000 321,741,000

Chart: Profit & Loss Forecast

350000000 Retained earnings

300000000

250000000

200000000

150000000

100000000

50000000

0
Yr.1 Yr.2 Yr.3

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 Sunflower App Business Plan

Cash Flow

The owners have invested a total of 510,000 and have or are seeking loans totaling 0.

Sunflower App is forecasting Net Cash Flow for the first year of operations at 194,507,169, decreasing to 154,130,637 in the
second year and increasing to 338,137,575 in the third year.

The Ending Cash Balance for the first year of operations is projected at 195,257,169, decreasing to 349,387,806 in the
second year and decreasing to 687,525,381 in the third year.

Cash Flow Forecast Yr.1 Yr.2 Yr.3

Cash In
Sales 214,340,000 213,840,000 427,680,000
Other Income 1,800,000 3,600,000 3,600,000
Loans Requiring Payback 0 0 0
Investments 1,020,000 0 0
Total Cash In 217,160,000 217,440,000 431,280,000
Cash Out
COGS 0 0 0
Other Expenses 7,886,164 21,049,863 32,863,425
Payroll 11,520,000 23,040,000 39,960,000
Cash Paid for Taxes 3,246,667 19,219,500 20,319,000
Cash Paid for Fixed Assets 0 0 0
Loan Principal Payments 0 0 0
Loan Interest Payments 0 0 0
Owners Draws and Dividends 0 0 0
Changes in Other Assets 0 0 0
Total Cash Out 22,652,831 63,309,363 93,142,425
Net and Balance
Starting Cash Balance 750,000 195,257,169 349,387,806
Net Cash Flow 194,507,169 154,130,637 338,137,575
Ending Cash Balance 195,257,169 349,387,806 687,525,381

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 Sunflower App Business Plan

Chart: Cash Flow Forecast

700000000 Ending Cash Balance

600000000

500000000

400000000

300000000

200000000

100000000

0
Yr.1 Yr.2 Yr.3

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 Sunflower App Business Plan

Balance Sheet

Sunflower App is forecasting Current Assets for the first year of operations at 195,257,169, decreasing to 349,387,806 in the
second year and decreasing to 687,525,381 in the third year.

Additionally, the company is forecasting Fixed Assets for the first year operations at 0, remaining the same at 0 in the second
and third year.

Current Liabilities for the first year of operations is forecasted at 17,042,169, decreasing to 16,174,806 in the second year and
increasing to 32,571,381 in the third year.

Long Term Liabilities for the first year of operations is projected at 0, remaining the same at 0 in the second and third year.

Capital for the first year of operations is forecasted at 178,215,000, decreasing to 333,213,000 in the second year and
decreasing to 654,954,000 in the third year.

The company's Total Liabilities and Capital for the first year of operations is 210,054,502, decreasing to 349,387,806 in the
second year and decreasing to 687,525,381 in the third year.

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 Sunflower App Business Plan

Balance Sheet Forecast Yr.1 Yr.2 Yr.3

Current Assets
Cash 195,257,169 349,387,806 687,525,381
Accounts Receivable 0 0 0
Inventory 0 0 0
Total Current Assets 195,257,169 349,387,806 687,525,381
Fixed Assets
Fixed Assets 0 0 0
Less Accumulated Depreciation 0 0 0
Net Fixed Assets 0 0 0
Other Assets
Other Assets 0 0 0
Current Liabilities
Accounts Payable 17,042,169 16,174,806 32,571,381
Deferred Revenue 0 0 0
Short Term Debt 0 0 0
Total Current Liabilities 17,042,169 16,174,806 32,571,381
Long Term Liabilities
Long-Term Loans 0 0 0
Total Capital 178,215,000 333,213,000 654,954,000
Totals
Total Assets 195,257,169 349,387,806 687,525,381
Total Liabilities and Capital 195,257,169 349,387,806 687,525,381

Chart: Balance Sheet Forecast

700000000 Total Assets
Total Liab. and Cap.
600000000

500000000

400000000

300000000

200000000

100000000

0
Yr.1 Yr.2 Yr.3

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Profit & Loss Detail - Year 1 Mo. 1 Mo. 2 Mo. 3 Mo. 4 Mo. 5 Mo. 6 Mo. 7 Mo. 8 Mo. 9 Mo. 10 Mo. 11 Mo. 12 Yr.1
Revenue
Sales 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 214,340,000
Other Income 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 1,800,000
COGS 0 0 0 0 0 0 0 0 0 0 0 0 0
Gross Profit 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 214,340,000

Payroll Expenses
Salaries 960,000 960,000 960,000 960,000 960,000 960,000 960,000 960,000 960,000 960,000 960,000 960,000 11,520,000
Payroll Taxes and Benefits 0 0 0 0 0 0 0 0 0 0 0 0 0

Operating Expenses
Totals
Total Operating Expenses 1,903,333 1,653,333 1,653,333 1,653,333 1,653,333 1,653,333 1,653,333 1,653,333 1,653,333 1,653,333 1,653,333 1,653,333 20,090,000
Earnings before Taxes 16,108,333 16,358,333 16,358,333 16,358,333 16,358,333 16,358,333 16,358,333 16,358,333 16,358,333 16,358,333 16,358,333 16,358,333 196,050,000
Income Taxes 1,610,833 1,635,833 1,635,833 1,635,833 1,635,833 1,635,833 1,635,833 1,635,833 1,635,833 1,635,833 1,635,833 1,635,833 19,605,000
Owners Draws/Dividends 0 0 0 0 0 0 0 0 0 0 0 0 0
Retained earnings 14,497,500 14,722,500 14,722,500 14,722,500 14,722,500 14,722,500 14,722,500 14,722,500 14,722,500 14,722,500 14,722,500 14,722,500 176,445,000
Cash Flow Detail - Year 1 Mo. 1 Mo. 2 Mo. 3 Mo. 4 Mo. 5 Mo. 6 Mo. 7 Mo. 8 Mo. 9 Mo. 10 Mo. 11 Mo. 12 Yr.1
Cash In
Sales 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 17,861,667 214,340,000
Other Income 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 1,800,000
Loans Requiring Payback 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 150,000 1,800,000
Investments 85,000 85,000 85,000 85,000 85,000 85,000 85,000 85,000 85,000 85,000 85,000 85,000 1,020,000
Total Cash In 18,096,667 18,096,667 18,096,667 18,096,667 18,096,667 18,096,667 18,096,667 18,096,667 18,096,667 18,096,667 18,096,667 18,096,667 217,160,000

Cash Out
COGS 0 0 0 0 0 0 0 0 0 0 0 0 0
Other Expenses 12,922 939,909 693,333 693,333 693,333 693,333 693,333 693,333 693,333 693,333 693,333 693,333 7,886,164
Payroll 960,000 960,000 960,000 960,000 960,000 960,000 960,000 960,000 960,000 960,000 960,000 960,000 11,520,000
Cash Paid for Taxes 0 0 0 0 3,246,667 0 0 0 0 0 0 0 3,246,667
Cash Paid for Fixed Assets 0 0 0 0 0 0 0 0 0 0 0 0 0
Loan Principal Payments 0 0 0 0 0 0 0 0 0 0 0 0 0
Loan Interest Payments 0 0 0 0 0 0 0 0 0 0 0 0 0
Owners Draws and Dividends 0 0 0 0 0 0 0 0 0 0 0 0 0
Changes in Other Assets 0 0 0 0 0 0 0 0 0 0 0 0 0
Total Cash Out 972,922 1,899,909 1,653,333 1,653,333 4,900,000 1,653,333 1,653,333 1,653,333 1,653,333 1,653,333 1,653,333 1,653,333 22,652,831

Net and Balance

Starting Cash Balance 750,000 17,873,744 34,070,502 50,513,836 66,957,169 80,153,836 96,597,169 113,040,502 129,483,836 145,927,169 162,370,502 178,813,836 750,000
Net Cash Flow 17,123,744 16,196,758 16,443,333 16,443,333 13,196,667 16,443,333 16,443,333 16,443,333 16,443,333 16,443,333 16,443,333 16,443,333 194,507,169
Ending Cash Balance 17,873,744 34,070,502 50,513,836 66,957,169 80,153,836 96,597,169 113,040,502 129,483,836 145,927,169 162,370,502 178,813,836 195,257,169 195,257,169
Balance Sheet Detail - Year 1 Mo. 1 Mo. 2 Mo. 3 Mo. 4 Mo. 5 Mo. 6 Mo. 7 Mo. 8 Mo. 9 Mo. 10 Mo. 11 Mo. 12 Yr.1
Current Assets
Cash 15,332,500 30,140,000 44,947,500 59,755,000 74,562,500 89,370,000 104,177,500 118,985,000 133,792,500 148,600,000 163,407,500 178,215,000 178,215,000
Accounts Receivable 0 0 0 0 0 0 0 0 0 0 0 0 0
Inventory 0 0 0 0 0 0 0 0 0 0 0 0 0
Total Current Assets 17,873,744 34,070,502 50,513,836 66,957,169 80,153,836 96,597,169 113,040,502 129,483,836 145,927,169 162,370,502 178,813,836 195,257,169 195,257,169

Fixed Assets
Fixed Assets 0 0 0 0 0 0 0 0 0 0 0 0 0
Less Accumulated Depreciation 0 0 0 0 0 0 0 0 0 0 0 0 0
Net Fixed Assets 0 0 0 0 0 0 0 0 0 0 0 0 0

Other Assets
Other Assets 0 0 0 0 0 0 0 0 0 0 0 0 0

Current Liabilities
Accounts Payable 2,541,244 3,930,502 5,566,336 7,202,169 5,591,336 7,227,169 8,863,002 10,498,836 12,134,669 13,770,502 15,406,336 17,042,169 17,042,169
Deferred Revenue 0 0 0 0 0 0 0 0 0 0 0 0 0
Short Term Debt 0 0 0 0 0 0 0 0 0 0 0 0 0
Total Current Liabilities 2,541,244 3,930,502 5,566,336 7,202,169 5,591,336 7,227,169 8,863,002 10,498,836 12,134,669 13,770,502 15,406,336 17,042,169 17,042,169

Long Term Liabilities

Long-Term Loans 0 0 0 0 0 0 0 0 0 0 0 0 0
Total Capital 15,332,500 30,140,000 44,947,500 59,755,000 74,562,500 89,370,000 104,177,500 118,985,000 133,792,500 148,600,000 163,407,500 178,215,000 178,215,000

Totals
Total Assets 17,873,744 34,070,502 50,513,836 66,957,169 80,153,836 96,597,169 113,040,502 129,483,836 145,927,169 162,370,502 178,813,836 195,257,169 195,257,169
Total Liabilities and Capital 17,873,744 34,070,502 50,513,836 66,957,169 80,153,836 96,597,169 113,040,502 129,483,836 145,927,169 162,370,502 178,813,836 195,257,169 195,257,169