ACCESTHETICS

A Business Plan Presented to the Faculty Members

of the Senior High School Department

of Meycauayan College

In Partial Fulfillment of the Requirements

for the Subject Entrepreneurship

By:

12 ABM-2

Concepcion, Chammyr Olsen

Corpuz, Darlene Belle

Dalupang, Nathanael

Guevarra, Rhex

Janagap, Elijah Jerome

Policarpio, Khevin Adrian

Ramos, Joshua Rohann

Riparip, Shaina Louisse

Una, Matthew Lemuel A.

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ACKNOWLEDGEMENT

First and foremost, all thanks and glory to God, the Almighty, for the strength and wisdom

He bestowed upon the entrepreneurs which enabled them to complete this business proposal

successfully. The entrepreneurs would like to express their gratitude for His impeccable

blessings and for providing them with the skills, patience, and knowledge to continue the

proposal regardless of the struggles they encountered. This Business Proposal could not have

been possible without the contribution of many people. Immeasurable appreciation for the

support and guidance are extended to the

following:

The entrepreneurs would like to give heartfelt gratitude to their Entrepreneurship instructor,

Dra. Edna A. Ricafort for her assistance in developing the proposal by giving advice, valuable

comments, and suggestions in polishing and finalizing the Business Proposal. For her time and

effort checking and reviewing the work. They would also like to acknowledge Mr. Norman B.

Compañero, their class advisor, for the help he could offer. Moreover, the entrepreneurs are

thankful to Meycauayan College for the opportunity to carry out this proposal.

Finally, deepest admiration to their families for their undying love, care, and sacrifices. As

well as the entrepreneurs’ friends and classmates for their encouragement, useful ideas, and tips

that benefited the accomplishment of the business proposal.

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TABLE OF CONTENTS

Title Page

Acknowledgment……………………………………………………………….…………i

Table of Contents…………………………………………………………………………ii

List of Tables……………………………………………………………………………..vi

List of Figures……………………………………………………………………………vii

CHAPTER

I. EXECUTIVE SUMMARY……………………………………………….…………….1

II. BUSINESS DESCRIPTION

A. Legal Name and Form of Business……………………………………………...….…..3

B. Mission Statement/Objectives……………………………………………..…..….…….5

C. Location and Geographical Information…………………………………...…….……..6

D. Trademarks, Copyrights, and other Legal Names………………………….………..….8

III. INDUSTRY TREND AND ANALYSIS

A. Maturity of the Industry……………………..………………..………………..…..….10

B. Vulnerability of Economic Factors………….……………..……………………...…..11

C. Seasonal Factors……………………………..…………………………………….….12

D. Technological Factors………………………………………………………….…..…13

E. Regulatory Issues……………………………………………………………..….…...14

F. Supply and Distribution……………………………………...….……………..…...…15

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IV. THE TARGET MARKET

A. Target Customers……………………………………………………………….……..14

B. Buying Patterns and Sensitiveness…………………………………………..….…….16

V. THE COMPETITION

A. Competitors and Market Share…………………………………………....…………..18

B. Porter’s Five Forces of Competition……………………………………………….….19

VI. STRATEGIC POSITION AND RISK ASSESSMENT

A. SWOT Analysis of the Business………………………………………………..…......24

B. Types of Risks and Assessment……………………………………………..…………26

C. Definition of Strategic Position………………………………………………..………30

VII. MARKETING PLAN AND SALES STRATEGY

A. Business Message and the Marketing Mix………………………..……………………31

B. Marketing Channels……………………………………………………………….…...34

C. Strategic Partnerships………………………………………………………………….36

D. Sales Forecasts…………………………………………………………………….…..38

VIII. OPERATIONS

A. Plant and Facilities…………………………………………………………….....…...39

B. Production Plan……………………………………………………………………….41
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C. Equipment…………………………………...………………………………….….....43

D. Labor Requirements and Qualifications……..……………….………………..…..…49

E. Inventory Management……………………………………………………….….…...52

F. Supply Distribution…………………………………………………………….….….52

G. Customer Service……………………………………………………………..….…..53

H. Capacity Utilization…………………………………………………………….……53

I. Quality Control…………………………………………………………………...…...53

J. Safe, Health, and Environmental Concerns…………………………..……………….54

IX. MANAGEMENT AND ORGANIZATION

A. Organizational Chart…………………………………………………………………..59

B. Management and Organizational Culture………………………….……………….....60

X. INVOLVEMENT AND SOCIAL RESPONSIBILITY

A. Social Responsibility…………………………………………………….….……..….62

B. Business Policies………………………………………………………………...…….65

C. Community Activity……………………………………………………………..……72

XI. DEVELOPMENT GOALS, MILESTONE, AND EXIT PLANS

A. Long Term Business Goals………………………………………….………..….…...74

B. Growth Strategy……………………………………………….…………...…..….….76

C. Milestones………………………………………….…………………………………77

D. Exit Plan…………………………………………………………………….…..……77
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XII. THE FINANCIALS

A. Income Section………………………………………………………….79

B. Cost of Goods Sold Selection………………………………….………..80

C. Operating Expense Section……………………………………..……….82

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LIST OF TABLES

Table Page

1 Buying Sensitiveness……………………………………………….….17

2 Forces of Competition…………………………………………….……..20

3 Risk Assessment……………………………………………….…..…...26

4 Marketing Mix…………………………………………………………..31

5 Suppliers of Accessthetic………………………………………..…….36

6 Equipment…………………………………………………………….43

7 Number of Personnel…………………………………………………49

8 Sales of the Store ..……………………………………..………...….79

9 Sales Increase………………………………………………………..79

10 Sales for Retail Products………………………...……….………….80

11 Sales Increase for Retail Products……………….…………………...81

12 COGS per month ……………………………….…………………..82

13 Product Selling Price………………………………….….………….82

14 Expenses on Licenses, Permits, and Taxes………………...…………83

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15 Salaries and Wage Year 1………………………………………84

16 Salaries and Wage Year 2………………………………………85

17 Salaries and Wages Year 3……………………………………..86

18 Salaries and Wages Year 4……………………………………..87

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LIST OF FIGURES

Figure. Page

1 Logo………………………………………………………………….………3

2 Map of the Location………………………………………………………….7

3 Landmark…………………………………………………………………….8

4 Market Share Distribution…………………………………………..………19

5 Forces of Competition……………………………………………………….20

6 Functions of Marketing Channels…………………………………..……….34

7 Sales Forecast……………………………………………………….………38

8 Floor Plan…………………………………………………………………...40

9 Front of the Store……………………………………………………………41

10 Organizational Chart………………………………………………..……...59
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CHAPTER I

EXECUTIVE SUMMARY

People nowadays show their fashion and style in clothing whenever they go outside or on

affairs, occasions, malls, parks and more. Most teens show their fashion to express themselves.

This business will help them to show their fashion and express who they really are, Accessthetics

helps the customers to buy high quality clothes at an affordable price to give customers the

satisfaction of showing their fashion.

Accessthetics isn't all about clothing, this business also provides accessories such as

watches, bracelets, necklace, shades, and many more that will show fashion in clothing. There is

no age limit for those who wear clothes, showing your fashion in clothes does not need to be

expensive, Accessthetics makes your style come true and at an affordable price. This business

will surely give satisfaction to all customers who come into the physical store because every staff

member will give their advice to their customers what style of clothing matches best to them.

The brand name Accessthetics came from the word Accessories and aesthetic showing that the

business provides a beautiful style of clothes to accessories that every customers' attention can be

caught.

Accessthetics give a wide range of different clothing, from T-shirts to long sleeves,

shorts to different types of pants accessories from all body parts. This will surely make the

customer show his/her fashion to the people. It does not matter how old and gender,

Accessthetics provides clothing to all because there is no limit in fashion, anyone can show their

style to the people.

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The entrepreneurs thought of this concept because most adults want to dress nicely in

an affordable manner, nobody wants to spend too much money on clothes because they want to

save their money on other things. What makes Accessthetics unique is that we will provide

satisfaction to every customer and make a physical store with an ambience that will welcome

every customer to enter.

The entrepreneurs started this business through interest and forte's. The physical store

will be operated at the said location that is accessible to all customers and the location will not be

hard to find so customers will have no trouble reaching our store to give convenience on every

customer
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CHAPTER II

BUSINESS DESCRIPTION

A. Legal Name and Form of Business

Legal Name

The Store’s name is AccEsthetics. It will be remarked to customers because of the word

aesthetics that is often used by people nowadays. Acc stands for accessories and Esthetics is for

aesthetic words and clothing. The entrepreneurs chose this name because it has relation to the

product that the business will sell. AccEsthetics is where the customers will bring the customers

to their full potential of choosing their outfits that will boost their confidence anytime &

anywhere.

Logo

Figure 1: Logo
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The Entrepreneurs created this logo, the design is simple but just by seeing this the people

will know what kind of store it is. The logo contains distinguishing features about the store; the

letter A stands for Acc (accessories) & E is for Esthetics (aesthetics & clothing). The crown

represents accessories products in the store and as you can see in the logo it has a hanger that

will represents clothes that is the main product that will store will sell. This logo will catch

customers attention the reason is just by looking in the logo it has a full description that will

tempt the customers to take a look. The entrepreneurs gave a full detail in creating the logo about

the store can provide to the customers.

Tagline

“Quality never goes out of style”

The tagline "Quality never goes out of style" suggests that high-quality products or

services will always be in demand and valued regardless of current trends or fashions. It implies

that quality is timeless and enduring, and that consumers will continue to appreciate products or

services that are well-made, reliable, and provide value over time. It is emphasizing that it is

built to last and that customers can trust it to perform well over time. It can be applied to a wide

range of products or services, from clothing and accessories to electronics, appliances, and even

intangible services like healthcare or financial planning. Overall, the tagline "quality never goes

out of style" emphasizes the enduring value of quality, and encourages consumers to prioritize

quality when making purchasing decisions.

Form of Business

AccEsthetics is owned by nine entrepreneurs who decided to register the business as a

partnership in order to recognize each individual's role in building the foundation of the company
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and to equally show a sense of cooperation, mutual understanding, respect, and good relationship

management.

B. Mission Statement & Objectives

MISSION

Our mission is to provide high-quality clothing and accessories that enable each of our

customers to exhibit their individual style and personality.

Vision

To establish ourselves as a top brand in the fashion sector that encourages people to value

their uniqueness and feel confident about how they look.

Core Value

Individuality

We Entrepreneurs of AccEsthetics value diversity and encourage our clients to use our

items to showcase their distinct sense of fashion and personality. High-quality, long-lasting

apparel and accessories are something we promise to give our consumers.

Innovation

Entrepreneurs will be better at serving our consumers, we constantly work to develop and

improve our goods and services. Client happiness is our first priority, and we're committed to

giving great customer service and support.

Sustainability
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AccEsthetics are dedicated to minimizing the impact we have on the environment

through the use of sustainable products and methods in all aspects of our business.

Objectives

The business's goals were established by the AE from the logo

A - Accessibility:

By providing inexpensive yet fashionable clothing options, you may make the brand

available to a wider group of consumers.

E - Expression

By providing a variety of styles that suit different interests and inclinations, you can

encourage self-expression through clothing.

C. Location and Geographical Information

The company will be fronting Esperanza mall and close to Meycauayan College Main

Campus. The location is in McArthur highway Poblacion, Meycauayan Bulacan. One benefit of

locating the business there is that many vehicles travel through the region frequently and a large

number of people frequent it, making it simpler for customers to find the store.
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Figure 2: Map of the location

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Figure 3: Landmark (Near AccEsthetics)

D. Trademarks, Copyright, and Other Legal Names

AccEsthetics is located in front of Esperanza Mall, McArthur Highway in the City of

Meycauayan, Bulacan, and has made sure that it has obtained all necessary permits and

registrations to operate legally and to protect its intellectual property, positioning it as a

forward-thinking and responsible company.

Barangay Clearance - Before the municipality provides any licenses, the barangay clearance is

the first and most crucial step in the business permit application procedure. AccEsthetics has

been approved on this permission.

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Bureau of Internal Revenue (BIR) - AccEsthetics paid a yearly registration fee in order to run

the business legally.

PhilHealth Employer’s Registration - The business owners make sure they are registered in

PhilHealth, which will provide health insurance for all of AccEsthetics' personnel.

Community Tax - For the prerequisite document required for any operation and transaction of

the business for legal and paperwork purposes, AccEsthetics has a community tax certificate.

Local Government Unit (LGU) - The following documents, including the mayor’s permit,

Sanitary Permit, Business Tax, First Safety and Electrical Inspection Certificates, Site Clearance,

and Certificate of Occupancy, will be issued to the company, according to AccEsthetics'

guarantee.
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CHAPTER III

INDUSTRY TRENDS AND ANALYSIS

A. Maturity of the Industry

Sustainability and digitization are the two major categories that will determine and

change fashion trends in the future. No brand or retailer will be able to avoid them. Sustainability

and digitization are anything but opposites. In fact, many sustainable developments can only be

implemented through digital processes. Fashion is a fast-changing industry where new trends are

constantly emerging and evolving. This characteristic creates a short life cycle for most fashion

products. While some trendy items today may become obsolete tomorrow, lost fashion styles can

come back with new vigor again and again. The process of fashion trends arriving and leaving is

called the fashion product life cycle. In this article, we’ll explore the stages of a clothing life

cycle and explore the benefits of a fashion boutique POS to your product lifecycle management

(PLM). Fashion product life cycle is the entire process through which a clothing item is

introduced in the market till it leaves the market. In theory, there are 4 stages of a product’s life:

introduction, growth, maturity, and decline. Depending on the preferences of the majority, some

products remain in a prolonged maturity state, while some quickly go extinct, and some

eventually return and revolve after many years. In addition to the 4 traditional stages, fashion

retailers must also consider another 4 categories of trends: basics, fashions, fads, and styles. The

life of a fashion item is visualized as a bell-shaped curve, where it starts in the introduction stage,

gradually goes up in the growth stage, reaches its maximum popularity and profit in the maturity

stage, then demand decreases and it falls into the decline stage. With the rising appeal of a

product, more and more people are accepting the fashion trend. As a result of fashion
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recognition, companies will produce more to meet demand. Sales will begin to climb

significantly, and more competitors are starting to notice the opportunity. As the trend spreads,

distribution will become more widespread. In this stage, the objective of marketing will be on

increasing exposure to gain approval from the general public. In this phase, the product has

reached its peak of popularity. When the public’s interest decreases, the item’s price and sales

volume go down, meaning profit margins are thinner. Competition for this item also becomes

more intense and there’s no room for new entries, indicating that the market has reached

saturation. In the maturity stage, the marketing purpose is to fend off competition, and introduce

altered products if possible. This leads to opportunities for new fashions.

B. Vulnerability of Economic Factors

Because of the growing contribution of the fashion industry to the national economy as

well as in the global economy, fashion has become one of the indexes to measure the economy of

a respective nation. High fashion and the practice of Haute couture fashion means, country is

developed, economic growth is stabilized, and hence, the economy is strong. On the contrary, if

people have just basic clothes or dresses to wear, it means the country is in a developing state

and the economy is underdeveloped. In addition to this, fluctuations in the economy substantially

affect fashion. For example, during the recession or pandemic time, fashion becomes the least

priority and issues like "value for money" and durability become more important and hence it

affects the demand for trendy items. On the other hand, if the economy is strong and national

income is high, fashion flourishes. Furthermore, the global effect of devaluation of the dollar,
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international trade agreements, fluctuations in inflation rates, etc. affect the global economy. As a

result, manufacturing, marketing, and, of course, buying patterns get affected. For example, the

2007–08 recession affected the whole world. Many of the private companies struck down, people

lost their employment, and national income went record low. Economic factors such as

Recession, In the nation’s economy, it is a temporary period of decline of the economy; during

this period, trade and industrial activity go down, and it is measured by a fall in GDP in two

successive quarters. Inflation, In the nation’s economy is a temporary period during which the

prices of goods and services go up; the value of money decreases and living costs increase. The

prices of every product are very high and hence very difficult for the common people to afford

anything other than food items. Surprisingly, many people cannot even buy food. National

Economic Policy: National Economic Policy refers to the laws and rules made to regulate

business and trade industry. If such rules and laws are strict, the taxes are very high, then the

prices of (specially) the luxurious products will be high, which is not approachable by the people

of the middle-income group. On the other hand, if the national economic policy is liberal, taxes

are comparatively low, then it is a good sign for the business and trade industries. For example,

after 1990s changes in national economic policy (i.e., liberalization, privatization, and

globalization), hundreds of industries grew in India.

High Economic Growth Rate: Last but not the least, if a country’s economy is strong and

thriving, in such a condition, the fashion industry grows, as every person not only wants to have

trendy dresses, but also can buy them.

C. Seasonal Factors
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Our clothing shop will provide quality clothes based on the season. We within it have to

routinely think in blocks of three, six, nine and twelve months consecutively. The fabric of the

clothes differs as per seasons or the weather conditions like we use thick fabric clothes that can

keep us warm during winters, we use cotton clothes in summers and raincoats in rainy seasons.

Every new season means a change in style. The move from one season to the next always has a

huge impact on how we think and feel. We make adjustments to the way we look based on the

weather conditions and our environment. But of course, seasons influence more than just our

dress sense and outlook; the change of seasons affects our entire culture. We’re always changing

the way we do things in response to new seasons. There are events and shows that are only

available at certain times of the year, including fashion shows, like London Fashion Week. Our

spending habits are influenced by seasonal change too. With that in mind, let’s explore in

greater detail how the seasons affect our culture and modern fashion. The change of seasons has

an impact on every industry, from fashion to entertainment and even gaming. In fashion,

designers from all over the world create clothes for the four main seasons, with different styles

and fabrics. When we move into the colder months, retailers often switch gears, filling their

shelves with jumpers and jackets. Demand and interest in products are always affected by

seasons. In other sectors like travel, seasonality influences the number of people booking

holidays at different destinations. Many companies, like the gaming business, for example, even

tailor their services to keep up with the changes. The online gaming industry often has content

for different seasons and events, such as Halloween and Christmas-themed updates on mobile

games, and even seasonal slots. The benefit of this is more variety for players, but if you want

the best, you need to check this list on Bonus Finder, a platform that hosts online slots, casino
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games, and free spins. Online gaming businesses face heavy competition and, by providing

seasonal themed games, they can stay relevant and further engage audiences.

D. Technological Factors

In today’s modern media people are focused on their social media and nowadays they

keep up with the trends that are in fashion today especially when it comes to clothing. There are

a lot of trendy clothes these days, that's why aesthetics is here to offer you the clothes that suit

your OOTD and you can buy the clothes you want at a very affordable price. Back in the day,

designers would create similar designs without their knowledge. However, with the advent of

designing apps, it has become rare for designs to be equal or exact. All thanks to computing

power, once you put up your security, you rest assured that your artificial intelligence is safe.

The introduction and intervention of technology have seen considerable developments in many

industries. With this,The fashion industry has not been an exception. This technological advent

has made it possible for the growth of the fashion sector. Aesthetics also offers you an online

shopping experience and can visit our social media accounts. We are always inspired and

astounded at the constant development of technology moving the fashion industry into a more

efficient and creative future. Refining and developing manufacturing processes allows designers

limitless possibilities. The ever growing digital world opens up new opportunities, both in the

creative process and the way we interact with and discover fashion. Incredible products are

growing out of interdisciplinary collaborations, using the skills of scientists, computer

engineers, manufacturers and designers.

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E. Regulatory Issues

Accesthetics is a type of business where the customers can buy their favorite

clothing,shoes and others and satisfy their interests. Therefore, it is important to maintain

cleanliness inside and outside the shop. The owners require the staff assigned in the shop to

clean the area where the clothes are being displayed. This is for the health and safety of the

buyers. Also, the owners have decided to put fire extinguishers and a fire exit. These two are

essential for the safety of the customers and staff when an unexpected dangerous incident

happens. In addition to that, the business requires the staff and the customers to always sanitize

their hands and check their body temperature in the thermometer that the business provides

because of the current situation where people are in the middle of a pandemic. Also, Aesthetics

has CCTVs to ensure the safety and security of all the employees and customers. Aesthetics

always prioritize the safety and security of their customers above anything else.

F. Supply and Distribution

Accesthetics is not just a typical clothing shop but a clothing shop that has a twist.

Aesthetics also offered lower clothes such as pants, jogger pants, maong shorts,denims. Also we

have accessories like necklaces,bracelets, caps etc. We also sell shoes like sneakers, top-sider

and many more. Supplies are both supplied locally and internationally, however, it is mostly

supplied by the local suppliers in our country. With the chill and relaxing ambiance of

Aesthetics physical store, it offers walk-in. It also accommodates orders that were made online

and accommodates inquiries through their social media accounts. Especially we are open for
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resellers that might want to resell our products and Aesthetics our open for collaborations in

other clothing brands.

A. Target Customers

The café and design are suitable for everyone, especially those who are living nearby the location

including its neighbor cities.However, since it is a budget-friendly clothing store, the prime

customer of Accesthetics are those teens to young adults because the fashion trend that is perfect

for styling and bringing people together, while nurturing fashion..

● Age 10 to 45 years old

● Theme: Streetwear,Formal wear,Vintage.

● Occupation: Students,Employees,Unemployed

● Budget: 100 - 2,000 pesos

Accessthetics is located in McArthur highway Poblacion, Meycauayan Bulacan. Fronting

Esperanza mall and close to Meycauayan College Main Campus.

B. Buying Patterns and Sensitivities

Buying Patterns

Acccestheics’ products such as shirts, polo, pants shoes, rings and necklaces. Because clothing

is considered a daily need since customers will only purchase these products in order to treat or

show the style themselves, when they have something to celebrate, or just simply for hanging

out and interest. Also, customers will tend to buy these products because their peers

recommended them or due to the factors like logo, taglines, and other advertisement materials.
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Therefore, it is a limited decision making since it requires a moderate amount oftime to think in

order to purchase. It may be considered as impulse buying due to the fact that customers will

only buy because it is influenced by their friends without merely planning, or it is just suddenly

the persistent urge to buy immediately. But rest assured, with the high-quality products and

various marketing strategies of the business,guarantee to meet Accesthetics customers'

expectations and fulfill their satisfaction.

Buying Sensitivity

The table below illustrates the buying sensitivity of the business's potential customers.

These factors significantly contribute to the customers' decision-making as it affects them to

decide whether they will purchase the products or avail the services. In accordance with what the

table shows, the customers consider other various aspects aside from the product itself when

buying certain goods. This comprises the price, product features, quality of the product, brand

name, speed of delivery, special offers, courteousness of the employees, how the business is

advertised, packaging, the convenience of the purchase, accessibility, ambiance of the

environment, and customer service.

Table 1

Buying sensitiveness

Satisfied Moderate Low Not satisfied

PRICE

QUALITY
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SALES

ADVERTISIN

EMPLOYEES

PACKAGING

CUSTOMERS

FEEDBACK

FREEBIES
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CHAPTER V

THE COMPETITION

A. Competitors and Market Share

In Esperanza Mall, which is located at the McArthur Highway in Meycauayan, Bulacan

has a lot of clothing business that also sells shirts, accessories, jackets and sweatshirts but the

difference is there is no exact and direct competitors that offers the same services that

AccEsthethics have such us customize design that the consumer can buy inside the shop. Below

are the list of shops that also sells a clothing and accessories and considered as direct competitors

in terms of the location:

● Star Shop - It is located at McArthur Highway. This shop offers t-shirts, pants, shorts,

skirts and much more. They also offer appliances and accessories.

● Bench - It is located inside the SM Marilao. This shop offers polo shirts, shoes, and more.

They also offer clothing underneath like boxers, sports bras and all.

● Penshoppe - It is also located inside the SM Marilao. This shop also offers clothes and

accessories.

● Artwork - It is also located inside the SM Marilao. This shop offers cute and unique

clothes with their own artworks.

● Oxgn - This shop is also located in SM Marilao. This is also famous especially for

teenagers. This shop also offers clothes and accessories.

Market Share Distribution

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According to the graph below, which displays the distribution of market share across

competitors, the Bench looks to have a 37.7% market share in the area. This outcome

stands out as the company's current closest and most formidable rival. As was already

mentioned, AccEsthetics doesn't have an exact direct rival that sells the same goods and

services. As a result, Bench and other competitors are only recognised in terms of

AccEsthetics. The information was solely based on local observation and market

research.

Figure 4: Market Share Distribution

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B. Porter’s Five Forces of Competition

Figure 5: Forces of Competition

Table 2

Forces of Competition

Forces Degree Reason

Competitive Rivalry Middle Although there are no exact

competitors for AccEsthetics

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for its products, the location

has a lot of direct competitors

in terms of the clothing store.

Hence, customers can easily

switch to a competitor’s

services for a small cost,

efficiency, and availability.

However, the uniqueness of

the clothes in terms of the

products it offered may

increase its market

attractiveness.

Bargaining Power of Buyer High Customers have many options

for what to wear and what to

buy because there are several

clothing brand competitors in

the area. Because of this,

AccEsthetics is under

pressure to distinguish itself

from the competition, draw

customers, and be

exceptional.
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Bargaining Power of Low AccEsthetics has a lot of

Supplier suppliers for each of their

products for more options.

This is to lessen problems in

terms of quantity, urgency,

and costing. Since there are a

lot of suppliers options, there

are alternative sources when

such problems occur. Hence,

there is low supplier power.

Threats of Substitute Low In terms of the unique

products AccEsthetics

offered, there is a low threat

of substitutes as there is no

exact competitor for them

(the combination of Clothing

Line and Accessories). The

experience of the business

can not be easily substituted.

Hence, customers will not

easily seek other services and

products.
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Threats of New Entrants Low The notion behind the

concept of AccEsthetics is

because of the interest and

passions of its owners. The

products offered in this

Clothing Line are not usually

seen in a common Clothing

Line. This concept is a bit

risky for others if their goal is

to simply earn and achieve

their return on investment.

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CHAPTER VI

STRATEGIC POSITION AND RISK ASSESSMENT

A. SWOT Analysis of the Business

a. Strengths

● AccEsthetics offers a lower/affordable price for accessories that are manufactured at the

best of qualities, on par with high-end retailers.

● Customizing accessories is a huge part of the business, with a product being made by the

customers’ imagination in which AccEsthetics delivers upon, turning your dream

accessory into reality and much more.

● AccEsthetics believes in the equality of every individual, thus the accessories offered are

inclusive to everyone’s taste, regardless of sociocultural background, economical status,

race, gender and so on.

● Business locations are spread out all over from as big as a region to as small as a

barangay, as the business believes in being accessible to all customers wherever they may

be.

● AccEsthetics’ strategy is comparable to fast food expansion with the likes of McDonald’s

or the likes of SM’s minimart chains of Alfamart, instead offering and more centered

upon clothing and accessories to an outlet near you.

b. Weakness

● With AccEsthetics’ outlets being spread out in various areas all at the same time,

maintenance cost for each location with the many materials being bought, machineries to
 26

make the products i.e. accessories, the manpower needed to operate a singular location

means it is very costly to run, along with the many locations.

● Customers can have a different taste with their style, specially with their clothing or

accessories they want to wear.

● Cannot offer everything in one go, only what is available for that certain amount of time,

such as being seasonal or running out on certain materials to make the accessories.

Usually takes 1 business week until the new rotation of products is handed.

c. Opportunities

● AccEsthetics can do promotions if many other customers will like the products we serve,

so that the business can spread out in the said locations and other people or civilians can

knock their mind to buy our products.

● The business can expand to different locations when customers find the business

satisfying, this will benefit both parties the business and the customers for they will have

more accessibility to the store so it is convenient to go to the physical store.

d. Threats

● Some materials can be unavailable to make the accessories so production may be

hindered or slowed to a crawl, thus having less availability depending on materials being

present for AccEsthetics’ use.

 27

● Comments that are negative, with little to no structure to their criticism, damaging

fallacies, hearsays and so forth against the business can ruin AccEsthetics’ reputation as

an accessory and clothing retailer.

● Other businesses ranging from a small business akin to AccEsthetics to well-known high

end retailers would start to copy AccEsthetics’ strategy of expanding its reach to

customers, scenarios in which these other businesses may flourish whilst AccEsthetics

crumble due to irrelevance are possible.

B. Types of Risk and Assessment

Table 3

Risk Assessment

Types of Risk Risk Steps to Reduce

Risk Assessment Proba

bility

High Medium Low

Operational Weather The said physical store can

Risk assure that the location of

our business is far from

accidents and not affected

by floods for customer’s

 28

convenience.

Machinery Every material or machine

Failure can be well managed by

the owners, so there is no

trouble or inconvenience

caused for the customers.

Supply Chain The suppliers can take care

Failure of the things that supply

with the customers

Customer’s

Demand

Safety Health Materials used are checked

Risk Issues before being created into

products, and how the

products are created is

made sure to be ethical as

to keep the public safety.

Theft and The business owners can

Sabotages assure that the whole store

will be secured by CCTV

cameras, or will be secured

 29

by staff in the said store,

also the staff can be trained

in this kind of situation.

Natural Disasters The store and its staff are

trained to handle natural

disasters such as

earthquakes or typhoons

and act accordingly,

depending on the situation.

Environmental As much as possible, the

Pollution stores are to be

environmentally-friendly,

not wasting materials and

mismanaging the disposal

of unusable/already used

materials and so forth.

Strategic Increasing Prices Always follow the business

Risk of Commodities rule of keeping prices as

low as possible while

providing quality products.

Strong Existing The owners can create new

 30

Competitors ideas for the business and

new materials to impress

every customer to buy our

products.

Changes in AccEsthetics will continue

Consumer to strive to be creative,

Preferences imaginative and most

importantly, innovative to

how the products are

created while still retaining

its very accessible price for

every consumer.

Financial Liabilities The business should take

Risk care of its capability of the

liabilities of the business,

and good management of

exceeding budget.

Unbalance audited The financials must be

Financials inspected well to outline

the activity of the business

to finish it in advance.
 31

Uses of Capital and The capital must be used

Investments when needed, when

investing do not use all of

the capital to reduce risk of

losing money.

C. Definition of Strategic Position

It is unavoidable that entrepreneurs will encounter risks when starting a business in the

clothes and accessories. It is suggested that they concoct some strategies to help them overcome

the threats. They believe that being conscious of the risks that could undermine their business

will enable them to gain an advantage and implement effective strategies. AccEsthetics purpose

is to give and provide the highest quality of clothes and accessories at reasonable prices, as well

as to assist consumers in treating themselves and satisfying their aspirations through the wide

range of activities that the business offers. The entrepreneurs specifically offer their services to

residents as well as those who wish to visit their physical store from a distance. If entrepreneurs

want their products and services to be purchased, they should consider implementing the

following strategic positions, which is discussed below:

● Right Quality - The business owners of AccEsthetics will serve a high quality of every

clothes and accessories for their customers, because it’s obvious that every customer

needs and wants this kind of product.

 32

● Right Quantity - The store shall have no less than 1,000 products, clothing and

accessories combined, and have more if necessary, as to supply the demands of customers

while being prepared for any shortages, while keeping in mind the budget of a single

store.

● Right Time - AccEsthetics opens at 09:00 a.m. and closes at 10:00 p.m. The business

store may change the store hours depending on the customer’s needs for their own

convenience.

● Right Price - The owners will offer an affordable price for every customer for their

highly satisfaction for the business itself.

 33

CHAPTER VII

MARKETING PLANS AND SALES STRATEGY

A. Business Message and Marketing Mix

Accesthetics offers a wide selection of clothing and accessories that cater to the

needs and wants of its consumers. The business is centered around the accessibility of its

wide variety of products, maintaining a low to fair price for the high-end clothing it

produces, with the current goal of having stores be placed in multiple locations all around

a single municipality while not oversaturating the area of interest. AccEsthetics will the

use the 4Ps of Marketing Mix: Product, Price, Place and Production

Table 4

Marketing Mix

Marketing Mix Explanation Accesthetics Other Companies

1. Product AccEsthetics offers Hats Hats

a vast and varied Masks Masks

assortment of Tops Tops

clothes and Blouse Blouse

accessories. Shirts Shirts

Customers are able Sweater Sweater

to pick from an Pants/Trousers Pants/Trousers

 34

extensive array of Shorts Shorts

products that may Skirts Skirts

vary, from summer Sportswear Sportswear

clothing to wooden Dresses Dresses/Gowns

carved bracelets, Suits Suits

the business offers Bags Bags

products that are Shoes Shoes

accessible to all. Bracelets Bracelets

Necklaces Necklaces

Sunglasses Sunglasses

Glasses Glasses

2. Price The entrepreneurs 250-8,500 500-10,599

will assure their

customers that

every product that

is offered is

accessible to all

walks of life. The

business aims to

offer high quality

products at the

fairest of rates
 35

possible.

3. Place AccEsthetics chose City of Bulacan

to open its Meycauayan

operations at Bulacan

Esperanza Mall The

location is in

McArthur highway

Poblacion,

Meycauayan

Bulacan. The

entrepreneurs

picked this location

as it is near the

busy highway,

surrounded by

various institutions,

accessible to all.

4. Promotion Spreading the name Online Promotion Sales Promotion

of AccEsthetics Offline Promotion Online Promotion

through creative Direct Offline Promotion

advertisements Selling/Marketing Direct

allows it to reel in Collaborations Selling/Marketing

 36

new and current

consumers.

B. Marketing Channels

AccEsthetics will make good use of the producer to commoner type of marketing,

with the business directly selling and promoting its products and services, serving the

customers without the involvement of intermediaries with the likes of wholesalers,

mercatiles, facilitating agents or retailers. The customers have to go to the business

location which is operating in Esperanza Mall in Meycauayan City, Bulacan to be able to

purchase the products, be rendered any services and use its facilities.
 37

Figure 6: Functions of Marketing Channels

Figure - introduces the marketing channels to serve as a guide for how the business is

supposed to operate in terms of distributing its goods and services, the promotion of the

aforementioned, and selling its business concept of accessibility of high-end clothing and

accessories to consumers in a way that is professional, well-thought out, methodical, and orderly.

The following marketing channels are as follows:

● Information - Gathering market data for use in marketing-related processes, such

as identifying markets and competitors and creating marketing goals, plans, and

strategies.
 38

● Contact - Interaction and communication between management and staff

to the clients who will utilize and delight in the goods and services

● Financing - Preparing and allocating money to pay for and control the costs

of the business to yield the best results without using a significant quantity of

financial resources.

● Matching - Fulfillment of the needs and aspirations of the clients

delivering goods and offering services

● Negotiation - Discussions between the owners and managers with the aim of

coming to a consensus over the characteristics of the goods or services the

business will offer.

● Physical Distribution - A plan for how the goods will be delivered to and

performance of preparation services for clients.

● Promotion - Promotion of advertising, promotional products, and events, both

offline and online. Encouragement and support for the business's goods, services,

and overall operation.

 39

● Risk Taking - Identifying the potential threats the organization may face and

responding to them with foresight and useful solutions to combat both the

anticipated and implausible prospective threats.

C. Strategic Partnerships

AccEsthetics offers clothing and accessories that are of high quality, from the

materials being used to the machinery being used to create these products. The items in question

are catered to a large demographic, with fashionable clothing such as shirts, tops, suits, gowns

and religious clothing. Along with this, accessories such as bags, glasses, necklaces and

bracelets, which ensures that any walks of life is able to choose from the wide array of products

offered by the business. Additionally, the business guarantees that the clothing and accessories

offered are in tip-top condition, with no damage. To succeed as a business venture, the

supplier-owner relationship along with the owner - co-owner relationship must be secure. It is

imperative that the owners have a strong cooperative relationship with one another, as well as

with the suppliers so as to not have any obstacles for the creation of the finest products.

It is no secret that businesses encounter problems that both the entrepreneurs and the

business itself has to deal with. As a way to prevent any hindrance to the operation, the

entrepreneurs prioritize the cooperation and strengthening bonds with customers and the

suppliers.

Table 5

Supplier’s of Accesthetics

MATERIALS SUPPLIER’S NAME LOCATION

 40

Cloth Humbgo Philippines San Juan, Metro Manila

Accessories Kily Wholesale Supplier Quezon City, Metro Manila

Plastisol Ink Union Inks Bicutan, Parañaque

Shelves & Racks Shelves & Racks Philippines Makati, Philippines

Mirrors Yama Aluminum Glass Sales Mc Arthur Highway

Hangers Hanger Suppliers PH Manila, Philippines

Mannequins Mannequins by Aesthetic Caloocan, Metro Manila

Collection PH

Printing Machines Press N Release Digital Meycauayan, Bulacan

Printing Services

D. Sales Forecasts

The last few months and more recently have seen a growth in the sales of

accessories from various products, such as clothing accessories. In the six months that it

was on the market, it climbed by more than 30% from January 1 to this day. Additionally,

the Accessthetic wants to see monthly sales grow. The sales have significantly increased,

as shown in the graph below. The company will create sales over the first few months of

the apparel business. The projected sales are still subject to change based on customer
 41

demand (trend), business promotion, customer satisfaction, latest product offerings,

business operations, allowing the majority of their primary target market from different

areas to come over. The company would have expanded as a result of effective

management, the use of multiple strategies, innovation, and improved systems.

Figure 7: Sales Forecasts

 42

CHAPTER VIII

OPERATION

A. Plant and Facilities

Accessthetics is a store that needs to be in a busy area that is full of potential customers. Thus

it is located near the Esperanza Mall in Meycauayan, Bulacan it is a mall surrounded by different

establishments inside the mall, there is a known grocery store which is the Super 8. Near the

location, there are two schools named Meycauayan College and Calvario Elementary School. As

well as markets, bazaars, and stalls since the area is just beside the McArthur Highway. , so those

establishments can serve as landmarks of the business to give familiarization to the customers to

find the physical store easily. Since it is a clothing and retail business, it is in need of a lot of

customers. Hence, it is intentionally placed in a busy and accessible area.

The business is located near the Esperanza mall. It has an overall floor size of 81.76 square

meters that consist of 61.95 for store space and a 2.7 square meters of fitting room and 16.1

square meters for the storage room which is enough to put the stocks that are not displayed at the

store. The overall store has the room for everything needed, each station should have an

employee operating to keep the business productive.

The picture below shows the floor plan of the physical store in a comprehensible and

straightforward way.
 43

Figure 8: Floor Plan

 44

Figure 9: Front of the Store

Note: this is not the actual color of the store, it is a default color of the program used to provide

the appearance of the physical store

B. Production Plan

The clothes of Accessthetics are extensive. Pants, Trousers, Caps, Accessories are all

offered. The flowchart, however, only shows the primary or best-selling products, indicating the

best-selling clothes or accessories. The stocks will be acquired from various suppliers.
 45

The flowchart or step-by-step procedure on how the physical store operates and how the

business provides personalized design to be printed in the shirt is shown in the diagram below.
 46

C. Equipments

Table 6

Equipment

Equipments Unit Picture Cost

1. Cloth ₱70.00

2. Measuring Tape ₱38.00

3. Clothes Rack 4 ₱185.00

 47

4. Cloth hanger 100 ₱135.00

5. Flat Iron 2 ₱299.00

6. Clothes Printing 1 ₱12,300.00

Machine
 48

7. Scissors 2 ₱35.00

8. Needles 12 ₱19.00

9. Threads 10 ₱22.00
 49

10. Tailor’s Chalk 2 ₱81.35

11. Drawing Pins 30 ₱99.00

12. Curved Rulers 1 66.00

13. Leather ₱45.00

 50

14. Sewing Machine 1 6,500.00

15. Pin Cushion 1 20.00

16. Thimble 1 20.00

 51

17. Clothes Mannequin 2 770.00

18. Mirrors 3 500.00

19. Jewelries Stand 2 156.00

Display
 52

D. Labor Requirements and Qualifications

Table 7

Number of Personnel

EMPLOYEES NUMBER OF PERSONNEL NEEDED

General Manager 1

Cashier 2

Sales Person 4

Sales Manager 1

The table above presents the employees needed and number of personnel needed to operate

in the physical store. It consist o one (1) General manager to supervise the overall business

operations, one (1) cashier to process the transaction of the customers in purchasing products of

the business, aside from that the store needs five (5) sales person to accommodate and advertise

the products to the customer and one (1) sales manager to coordinate with the sales and financial

matters of the business.

General Manager

Strategic leader who is in charge of implementing marketing strategies and ensuring that

the company's organizational goals are met. These individuals oversee the overall business
 53

operations while also managing the values and behavior of the staff in order to offer great

customer service and drive the organization to its goals.

Minimum wage: Php 25,000 per month

Qualifications:

● Proven success in managerial roles.

● Strong decision making ability.

● Excellent communication, collaboration, and delegation skills.

● Proven ability to develop and achieve financial plans.

Ability to motivate and lead employees, and hold them accountable.

Cashier

It is the one who is entrusted with the finances of the business both for store and retail as

they get customers orders quickly, accurately, and efficiently. Also they ensure courteous

customer service by engaging them in friendly conversation with a warm smile, addressing their

inquiries, interacting with customers requests making them feel valuable and welcome.

Minimum Wage: Php 13,000 per month

Qualifications:

● Basic Pc knowledge.
 54

● Good math skills.

● High school degree.

● Strong communication and time management skills.

● Familiarity with electronics equipment like cash registers and POS.

Sales Person

In charge of selling items and addressing consumer needs, as well as acquiring orders from

current or potential sales channels. They make certain that the customer is delighted and suitably

cared for while making a purchase. This allows them to open new accounts for their employer.

Minimum Wage: Php 17,000 per month

Qualifications:

● Customer service.

● Meeting sales goals.

● Product knowledge.

● Client relationship.

● Self confidence.

Sales Manager

Usually in charge of establishing and leading a sales team to assist drive revenue. He or

she must inspire their employees to create leads, build client connections, set goals to meet or

surpass revenue projections, and, ultimately, meet customer needs.

Minimum Wage: Php 31,000 per month

 55

Qualifications:

● Superb leadership skills.

● Excellent communication, interpersonal and organizational skills.

● Proven success rate at levels above sales quota.

● Motivational speaking experience.

● Five or more years of experience in managing sales in a corporate setting.

E. Inventory Management

Accessthetics manages the inventory and stocks of the resources and products, for all

products such as T- shirts, polo, pants shorts, accessories each products are separated to lessen

the risk of mix ups in the storage room and miscounting merchandises and to be well organized.

The stocks should be organized by its size, design, and color to easily gather the stocks needed.

However the items that are purchased, purchased products must be recorded in a logbook to

identify how many products have been sold and can be counted in the inventory to lessen the risk

of missing items or unrecorded items. Every sale must be recorded so the accountant can identify

how many sales and how much the business made in the day.

F. Supply distribution

In order to obtain the satisfaction of the customer and fulfill the high quality products, each

product is made with high quality cloth, leather and different materials used in the merchandise,

each accessories are made sure that the quality is better and affordable for the customer to be
 56

able to use it in a long period of time. Every product is checked regularly to ensure its quality

and appearance are maintained.

G. Customer Service

Every employee in the company should be involved in providing what the consumers

demanded because it demonstrates that they are unified, and they value customer service.

Employees' and other business members' participation in the process will enhance efficiency and

add interest and enthusiasm to work responsibilities. Accessthetics will make sure that the

company provides services that will contribute to the development of customer relationships.

Staff members of Accessthetics will offer their services and will be surveilled in their everyday

transactions. Members of the company will give and take orders for goods or services, which

will be carefully evaluated by the executives or the customers themselves. The appointed staff

will review and identify changes within the business to respond to customers' concerns as soon

as possible.

H. Capacity Utilization

Considering Accessthetics is a newly opened business. The owners are hoping to get

100-150 sales per day whether it is T-shirts, pants, shoes, accessories so it can maintain its

stability. Each employee is allocated to a specific job, the business is open everyday from

monday to sunday from 9am up to 8pm, each employee is required to work eight (8) hours a day

and will only be given two (2) overtimes to accommodate each and every customer.

I. Quality Control
 57

To ensure the quality of the products such as clothes, shoes, and accessories. Every product

is inspected to ensure that it has no damages to give the customer the high quality products that

should meet their expectations and satisfaction. Accessthetics prioritizes to sell the high quality

products and services to give the customers best experience in the store.

The main objective of quality control are:

1. To detect and test if the quality of the goods meets the standard.

2. To find the areas that need improvement.

3. To ensure the customers’ satisfaction.

4. To minimize or totally avoid the dissatisfaction or complaints of the customers.

J. Safe, Health, and Environmental Concerns

For the Employees

● Employees should pass a medical examination or have their medical certificate

updated to guarantee that they are capable or eligible to work in a high-pressure workplace and

therefore can accommodate and fulfill the needs and expectations of customers and co-workers.

● To maintain proper functioning, cleanliness, and hygiene inside the café, employees must

wear the following properly: uniforms, face masks, hair nets, and gloves.

● The employees will be rendered with job-related training, including how to

prepare the goods on sale, how to use the equipment properly, cashier duties, and how to

communicate with clients more effectively and respond to concerns, so that they are equipped

and prepared to do their part in the store

● The business also aims to provide a safe and comfortable working environment for the

employees and staff.

 58

Employee Benefits

1. Overtime Pay

Condition: If the employee worked for more than 8 hours on regular working days, an additional

25% of his/her hourly rate shall be applied to his/her salary.

2. Premium Pay

a. Regular Holidays

1st Condition: If the employee did not report any work on regular holidays, he/she shall still

receive his/her full salary.

2nd Condition: If the employee worked for 8 hours on regular holidays, he/she shall receive

double of his/her salary that day.

3rd Condition: If the employee worked for more than 8 hours on regular holidays, an additional

30% of his/her hourly rate shall be received by him/her.

b. Special Holidays/Special Non-Working Holidays

1st Condition: If the employee did not report any work on special holidays, he/she shall not be

entitled to be paid his/her full salary that day.

2nd Condition: If the employee worked for 8 hours on special holidays, he/she shall receive 30%

of his/her basic wage.

3rd Condition: If the employee worked for more than 8 hours on special holidays, he/she shall

receive an additional 30% of his/her hourly rate.

3. Government Contributions

a. Social Security System (SSS)

b. Pag-IBIG

c. PhilHealth
 59

Condition: For all the stated mandatory government contributions, a monthly

contribution will be deducted per employee’s salary.

4. Service Incentive Leave (SIL)

Condition: Employees who rendered services for at least one (1) year are given SIL of

five (5) days with pay, which can be used as a vacation or sick leave. He/she shall still be entitled

to receive his/her basic wage. Provided that he/she files his/her vacation or sick request at least

two weeks in advance and if it has been permitted by a higher authority or a supervisor.

5. Maternity Leave

Condition: For up to 105 days of leave, female employees may still receive their full

compensation. This must be obtained by the eligible female worker, whether prior to or after the

actual period of delivery. An additional 15 days will be given to female workers proved to be

qualified as solo parents as stipulated in R.A. No. 897

6. Separation pays

1st Condition: If an employee was dismissed or terminated for any permitted reason as

defined by the Philippine Labor Code, he or she may be entitled to separation pay.

2nd Condition: Employers, on the other hand, are not compelled to pay severance

compensation to employees who voluntarily quit their jobs or if the business closes due to

financial difficulties.

7. 13th Month pay

 60

Condition: On or before December 24th of the current year, all qualified employees will

get a monetary benefit. Employees are eligible for the 13th month pay benefit as long as they

have worked at least one month during the calendar year and are not in any managerial positions.

For the Facilities

● To maintain sanitation, orderliness, and limit dangers, appropriate and rightful storage of

equipment and materials will always be practiced.

● Cleanliness and safe disposal of sharps and other items are checked and monitored daily.

● Disinfection and the prevention of cross-contamination or other viruses will be performed

and regularly reviewed.

● A first-aid kit and a fire extinguisher will always be available and accessible. Considering

accidents can happen at any time, we must constantly be prepared for the worst, whether

it is a fire or not.

● There would be an emergency or fire exits available and prioritized.

For the Customers

● Before entering the store’s establishment, a mandatory checking of temperature for the

customers will be carried out. If the temperature of the customer in check exceeds

37.5℃, he/she will be accompanied in the isolation/waiting area. If his/her temperature

lowers in 15-30 minutes due time,

he/she will be welcomed to enter the store’s establishment. Otherwise, the customers will be

advised to go home.
 61

● Alcohol dispensers and disinfecting foot mats will be provided on the entrance of the

store's premises.

● Wearing of a well-fitted face mask per individual regardless of age and/or comorbidities

will also be requested before entering the store’s establishment. (No face mask, no entry).

● Encouragement to practice physical distancing (at least 1 meter) is likewise requested

For the Environment

● The business will be using eco-friendly reusable bags to withhold the use of plastic and

lessen plastic waste.

● Separate bins will be allotted for wet waste such as inks and other bins for dry materials.

● In the days left before the arrival of the garbage truck, the collected dry and wet, and

biodegradable and non-biodegradable waste will be put meanwhile in separate mobile

garbage bins to avoid unhealthy and negative outcomes of improper waste management.
 62

CHAPTER IX

Management and Organization

A. Organizational Chart

Figure 10: Organizational Chart

 63

B. Management and Organizational Culture

Accesthetics has a concrete mission, vision, and core values for the business, as well as the

owners towards its customers and employees. Building and maintaining a business is never an

easy journey, especially if you want it to be successful and growing. The owners believe that the

team and employees behind a business is its foundation towards success. Hence, the owner of

Accesthetics will employ a Democratic management style. The value of each employee is

important to Accesthetics as their differences in terms of their capabilities and knowledge will

still contribute to the journey of the business. Employing a democratic environment means that

the higher-ups will involve their subordinates in the whole decision-making and controlling of

the business. With this management style, there will be a big trust entrusted between the

higher-ups and subordinates. Giving trust is a big factor in making your management and

organization effective, it is one of the ways in building a good organizational culture. With this

culture and management style, Accesthetics is prioritizing having a communication, contribution,

and relationship going in the employees. Since the business is a partnership, it needs

collaboration which is a two-way process. Hence, owners need to have a strong connection

between not only its employees but also its customers.

In maintaining the organizational culture, there must be a reinforced organizational mission,

vision, as well as core values. The core values must be maintained consistent to

reflect on the practices of the employees, In addition showing care for employees is a good trait

to have a good relationship with them. It manifests that both the owners and employees are open
 64

for learning and development for the growth of each and every one including the business. If

there is a room

for learning and development, achieving goals and objectives set will be done productively.

Accesthetics goal is to provide a quality environment for all, including the employees to have a

productive and successful organization. Having a good relationship will establish a strong

management and culture that keeps the people motivated.

 65

CHAPTER X

INVOLVEMENT AND SOCIAL RESPONSIBILITY

A. Social Responsibility: Accesthetics will encourage volunteerism and altruism.

Supporting persons or customers in their daily lives is one of the goals of the cafe,

considering that they think how they treat customers determines the success of the

business. Accesthetics aim to serve the society, also, they are somehow worried because

they believe that the environment will benefit them rather than hurt them considering

how they affect economic, social, and political spheres as well as variables in the

environment.

Responsibility to Shareholders: Shareholders can be sure that Accesthetics will meet its

sales and profit estimates, generate significant free cash flow, decrease and mitigate

enterprise viability risks, and pay out its declared dividends. They must do it while

adhering to the social duties, regulations, and conduct of the company. Considering the

organization's short- and long-term goals, as well as the plans and techniques for attaining

them, which will be in line with the duties and roles that the firm pledges to its

employees, customers, the environment, and society in general.

Responsibility to Employees: Employees would be given adequate and

Full compensation and benefits are provided, as well as financial assistance in the form of

loans and grants.Advance salaries if necessary. Furthermore, staff should be dedicated to

serve society and the environment. As part of their devotion and obligation to the

organization, they must be willing to aid the community. Similarly, the business As a
 66

result, they should be in charge of providing a healthy, safe, and productive work

environment.

Responsibility to Consumers: Accesthetics' display garments, fitting room, and lobby

area will give a clean, secure, and productive environment for its customers.

consumers. They will also ensure that the things they provide to customers are of high

quality, that the environment is comfortable, relaxing, and suited for both personal and

professional activities, and that their workers are friendly, courteous, and approachable.

Obligation towards the Environment: Accesthetics can be well aware towards the

environment, especially with its issues.

Responsibility to Society in General: Accesthetics will help people in public or in

general for those who need clothes for their daily living to prevent their health from

becoming aware of the cold. Accesthetics will also arrange for giving free clothes to

those who need it.

Benefits of the Corporate Social Responsibility for the Business

● Better Brand Recognition. Participating in and supporting non-profit

organizations and help programs will enable the business to develop. to assist in

several areas while creating connections between them. including social

obligations, customs, and guidelines set for customers, shareholders, workers, the

environment, and society at large. Word of mouth could result from this. mouth,

opinions, and feelings for the business, as the interaction and communication with

them may result in the discovery of prospective Customers, business partners, and

other stakeholders in the brand.

 67

● Positive business reputation. As a result of the mentioned circumstances and the

support for business practices that involve being socially conscious, and its

surroundings, cultural, economic, and environmental problems most likely to

produce a favorable public perception and reputation for the company. As well the

likelihood that Accesthetics will draw and keep quality and faithful clients, staff,

and employees.

● Increased sales and customer loyalty. The business is probably going to run into

increased revenue as a result of generating potential customers interest and

awareness, then a rise in prospective customers and customer loyalty due to the

company’s success in acquiring better access to potential and current consumers

positive corporate image and brand recognition.

● Operational costs savings. The money allocated for operational expenses for

saving will be taken out a reasonable amount to fund initiatives, charities, and

other activities on assisting those in need and for organizations that the business

helps to help a larger community or population in need.

● Better financial performance. Better financial success may be indicated by a rise

in sales, potential customers, customer loyalty, and leads as mentioned may

signify a considerable inflow of cash in the enterprise. Better financial

performance is a sign that an enterprise has greater profitability and a solid return

on investment.

● Greater ability to attract talent and retain staff. A successful and promising

career and future for talents who are interested in applying for a position in the

company, as well as to refrain from staff, is indicated by better brand recognition,

 68

positive business reputation, increased sales and customer loyalty and better

financial performance.

● Organizational growth. All of the mentioned advantages of CSR help a company

grow overall because they make it possible for it to achieve its short and

long-term objectives for profitability and sustainability while also carrying out its

predetermined social obligations.

● Easier access to capital. As a result of the company receiving stronger financial

performance, it will be simpler to access funds put aside for capital because there

will be plenty of financial resources allocated for the enterprise’s assets,

liabilities, expenses and equity, which already contains the capital for the firm.

B. Business Policies

These guidelines were set by Accesthetics Clothing to ensure the greatest service possible

to its clients. In order to create a pleasant environment, these applications build a healthy and

productive workplace for both employees and customers as they should. Both employers and

employees are free to leave their jobs any time, for any cause, with agreement. The following

behaviors are examples of rules and policy violations that may result in disciplinary action and

termination from Accesthetics.

General Conduct Items

● Uncooperative.

● Unfair.

● Favoritism.
 69

● Doesn’t have a sense of professionalism.

● Can’t focus.

● Make any bothersome kind of conversation with staff nor customers.

Cash Controls

● Taking or stealing money without the manager’s permission to.

● Don’t know how to handle money.

● Don’t know how to change customer’s money.

Safety/Sanitation

● Didn’t give any attention to coming customers to sanitize before entering the store.

● Failed to clean and sanitize the workplace

● Failed to sanitize the store when it is assigned

Attendance and Work Schedules

The value of attendance is critical to the company's success. Accessthetics encourages employees

to work hard for complete attendance and to appear on time for work, but acknowledges that

they may be unable to come in to work or require additional time before arriving. Sickness and

other events are unpredictable and might occur at any time and may entail individuals missing

the whole or part of the workday. Employees must inform the manager as quickly as possible if

they are unable to come in to work on time. If they anticipate the need for leave, they must give

as much notification as feasible. If their absence is unexpected, they should give them as much

advance notice, but no less than four (4) hours before their regularly appointed time. Employees

must submit proof for absences of three (3) days or more due to sickness. They must present

documentation from their doctor or another approved health care practitioner to justify their
 70

absence. They will also be required to show paperwork to support their return to work. Frequent

absences or tardiness, as well as patterns of excessive absences or

Dress and Grooming Code

uniform policy might be as easy as requiring all employees to wear the same uniform.

The uniform makes it easy for customers to recognize employees and provides consistent,

professional appearance. Nonetheless, there are a variety of store dress codes for

employees:

1. Formal work clothing: Professional and tailored to a certain customer, professional

clothing is typically reserved for store managers. This dress code, which includes dress shirts and

business suits, may be found in upscale establishments. Dress shoes and polo jackets, as well as

the necessity to wear a tie, may be included in the requirement. Solid-colored pants are typically

necessary. Black, gray, or khaki are popular choices. Khaki pants are a little more professional

than black denim trousers, but darker colors hide stains and last longer.

2. Long hair should be properly pulled back from the neck and away from the face.

Employees can still look sophisticated with their hair pulled back if they use hair clips or stylish

hair ties that match their outfit.

3. At all times, facial hair should be kept clean and neatly cut. Unkempt beards can shed

hair in unexpected places.

4. Make sure that their nails are clipped and clean. Scrub the hands with a light brush

under running water to remove dirt from under the nails and avoid false nails or thick nail

lacquer. Polish can flake off and wind up in drinking coffee.

 71

Social Media Policy

A social media policy establishes standards and regulations for the company's use of

social media. While businesses can't always manage what the employees post on social media,

professionals can set certain guidelines for talking about the company and brand. There are no

exceptions to these policies, which must apply to everyone in the cafe, from the owner to the

staff. Following these rules can help the business maintain a consistent brand image across all

social media platforms. Safety on social media - It's critical to always keep personal social media

accounts secure. As a result, only a few individuals of the staff should be trusted with passwords

for various accounts.

1. Assign one employee to password management; this person should be the only one who

knows the password and enters login information on each device.

2. Set a schedule for changing passwords on a weekly, biweekly, or monthly basis.

3. List the devices that authorized restaurant staff can use to access the restaurant's social media

accounts (for example only work phones, not on personal phones)

Brand standards - Every store has brand requirements that must be adhered to for the

company's brand to be represented consistently across social media. Below is the list of the brand

guidelines for advertising that must be followed at all times, such as:

1. Colors associated with a brand

2. Fonts with logos

3. Brand individuality (serious, quirky, fun, informative)

4. Imagery
 72

Regulations on copyright - Because social media is a public platform, sharing

information on it is subject to a variety of laws and regulations. Mention the many copyright

rules that must be observed when uploading content on social media platforms,

and make sure that nothing is shared without correct permits and licensing to avoid future

legal action.

Crisis management strategy - Even with various protections in place, there is still a

chance that something will go wrong. A crisis response plan lays out the procedures for dealing

with these scenarios. It ought to include:

1. Assessment and identification of the severity of the situation guidelines

Who should be contacted in the event of an emergency? (Store manager, owner, social

media manager, legal team)

2. Action plan to be implemented in response to the scenario Businesses may be

proactive and begin damage control efforts as soon as feasible if they have a crisis

management plan in place. This aids in speedy situation control and decreases stress for

the person in charge

Health and Safety Regulations

The health and safety of customers and employees should be a major priority in any

organization. This is certainly relevant when operating a physical store. Accessthetics is

committed to ensuring that everyone who visits the store may relax in a safe and comfortable

environment, regulations may vary depending on the location and governing laws. Some

common health and safety regulations for a clothing store include:

 73

1. Fire safety: It is important to have a proper fire safety plan in place, including regular

fire drills, fire extinguishers, smoke detectors, and clear escape routes.

2. Electrical safety: All electrical equipment should be properly installed and maintained

to prevent potential hazards such as electrical fires and electric shocks.

3. Slip and fall prevention: Clothing stores should maintain safe and clear pathways,

clean up any spills or debris promptly, and ensure that carpets and rugs are securely in

place to prevent slips and falls.

4. Ergonomic safety: Store employees should be trained in proper lifting techniques, and

workplace environments should be arranged to minimize the risk of repetitive strain

injuries.

5. Ventilation and air quality: Clothing stores should have proper ventilation to avoid

exposure to any hazardous chemicals, dust, or other contaminants that may be present in

the store.

6. Security: Measures should be in place to protect employees and customers from any

potential threats, such as theft or violent incidents.

 74

These are just some of the basic health and safety regulations that a clothing store should

follow. It is important to regularly review and update policies to ensure that they are

up-to-date and in compliance with any changing regulations and guidelines.

Employee Benefits

Accessthetics succeeds because our customers succeed, and we believe success is best

shared. Our part-time and full-time employees' benefits and programs are adapted to their

specific needs. Commuter Benefit and bonuses and health insurance are all part of the

employee’s benefits Total Rewards package.

1. Health Insurance - Accessthetics offers a variety of medical and vision insurance, as

well as Medical Services and Contingent Care result of the financial crisis, life insurance,

disability, and accident coverage to its partners

2. Commuter Benefit - Provides employees with simple options to cover work-

related commuter expenses, such as transit passes paid for using pretax payroll

deductions.

3. Bonuses - Treats 'N Beans is generous in granting bonuses to their employees on

special occasions, such as Christmas.

Accesthethics Service and Retail Policies

Store Policies

The business hours are 09:00 a.m to 08:00 p.m, Monday to Saturday. You may

contact our business by sending email at [email protected], or message

us on Facebook or Messenger at any time for any orders or concerns at “Accesthetics

 75

Clothing and Accesories”. You may also text or call our contact number, 0961-655-4792.

The business are accepting any online payments in PayMaya and G-Cash only.

If immediate customer support is required for their order, the business will

guarantee its utmost effort in providing the customer at a time it is able to.

Service Policies

1. Customer satisfaction is the cornerstone of any successful business. The finest

even problems may arise in restaurants, and how the company handles them will

determine whether clients are likely to buy from you again or somewhere else.

2. Good customer service is practiced throughout the entire staff. Even as clients

view the customer service extends to all employees, including maintenance

personnel, in front of the clothing business. Each staff must consider ambiance as

part of excellent customer service.

3. Recognize how to handle unpleasant situations/clients. The business might be

dealing with customers who occasionally have a bad day or are otherwise doing

inappropriately. The staff knows how to handle upset customers in a safe and

effective manner or ways.

C. Community Activity

Accesthetics thinks that the major goal of the organization is to meet the needs of the

community. Offering a high-quality community service helps them save time and effort while

also improving the company's image.

 76

Our Clothing Line's key tasks that would also benefit the community are as follows:

1. Partner with a local organization - Accesthetics can help each other and

develop their local economies by working together. Try stocking your shelves

with locally created goods or providing discounts to customers who have a receipt

from another community group or partner.

2. Clothing Drive - A clothes drive is a terrific community service project idea for

your retail store or child care center. Engage your community and employees in a

push to assist individuals and families in need. Find a local partner to assist you in

identifying community needs and in collecting and distributing your donations.

3. Go green by committing to environmentally beneficial practices - Accesthetics

committing to more sustainable business practices, you can keep your town

looking beautiful, healthy, and environmentally friendly. Inform your consumers

that you are attempting to reduce waste or that you have put up a communal

composting site. You can even make going green an event by organizing a litter

pick-up or establishing a community garden.

4. Encourage People To Volunteer Their Time - In addition to your

knowledge,you can provide your time. Employers of all sizes can demonstrate

their support and desire to assist by encouraging their workers to volunteer.

Companies typically allot a specific amount of time each month or year for

volunteer work. As a result, employees can search for organizations or charities

that they are interested in. Another alternative is to develop a yearlong plan or

strategy specifying the causes, activities, and charity for which you will volunteer
 77

CHAPTER XI

DEVELOPMENT, MILESTONES AND EXIT PLAN

A. Long Term Business Goals

There is no way for businesses to be built without any sort of set goals nor

planning. In the business world, there is a wide variety of ways to flourish the attainment

of a successful entrepreneurial venture, one being short-term business goals. Short-term

business goals are a set of goals in which the organization plans to execute for a set

period of time, with it taking only weeks to months, and does not exceed a year. While on

the other hand, long-term business goals are exactly different in nature with short-term

business goals as it takes more organization, planning and strategies to accomplish. Thus,

long-term business goals are achievable after years of working towards them. However,

both short-term and long-term business goals are required to be used by the entrepreneurs

since short-term goals work towards achieving the long-term goals and so forth. This

gives clarity to what the business needs their attention towards, identifying what needs to

be prioritized on and revealing what problems may arise while trying to achieve them.

To quote Yogi Berra, "Without a plan, even the most brilliant business can get lost.

You need to have goals, create milestones and have a strategy in place to set yourself up

for success." This deeply emphasizes the importance of having any sort of goals that can

further achieve success, a way for a business to have eagerness to move forward towards

a certain direction that is beneficial to its interests.

AccEsthetics work towards providing accessibility to high quality accessories and

aesthetically pleasing clothing the consumers expect from the business proper.
 78

AccEsthetics offers an environment in which the owners have engineered to be

exceptionally comfortable as they shop around the facility, giving an experience they may

want to experience again, further establishing good relations and entertaining any inquiry

as part of customer service.

AccEsthetics' long-term business goals in general consists of expanding the

business and furthering its growth, earning more profit, always providing more wonderful

service, as well as establishing connections with customers and strengthening them. On

top of that, the goals that the business are planning to achieve are as follows:

● AccEsthetics will continue to maintain the quality of its products and services to

its customers, as to retain their satisfaction and interest to come back for more.

● AccEsthetics plans to go forth with being the most accessible clothing brand, with

multiple locations being in a single municipality, strategically placed so as to not

oversaturate the area. With eventual successes, the business strives to go

nationwide, and then be known globally.

● AccEsthetics will increase its staff's income every 2 years, up to 12%, so as to

keep up with the inflation of other goods.

● AccEsthetics plans to support all types of charities, fundraisers, feeding programs,

and any other community support. The less fortunate, offering students funding

through scholarships, donating to the research to eliminate dangerous illnesses,

the physically and mentally impaired, and more.

 79

B. Growth Strategy

Accessthetic plans to develop and grow in the future, which will help the

company succeed over the long term and advance the long-term goals of its owners. You

can accomplish this by putting these growth techniques into practice:

Marketing Invasions - Accessthetic will make websites that customers can easily

access. They can browse/shop anywhere as long as they have an internet connection that

they can use. This website help customers to know if the accessthetic have a

promo/discount available on this day so that they can prepare to ship out goods with an

affordable price products

Development of products - In order to prevent clients from being dissatisfied

with their decision to purchase from us, Accessthetic will be sure to improve the quality

of the product by hiring and training a talented team of designers, pattern makers, and

production workers to create new versions that relate to the current trend.

Market Expansion - The business owners hope to grow their company by

opening more branches in other parts of Bulacan. As a result, the company will build

popularity and eventually attract potential clients. Having another branch is difficult since

it necessitates market research for new target markets, local demand, and fierce local

competition. However, this can significantly aid in the expansion of the company.
 80

C. Milestones

Milestones are a necessary component of a sound business strategy since they

ensure compliance with the milestones set out by the apparel sector.

Keeping Good Relationship with Customers - Typically, a company's product

serves as its cornerstone. It plays a key role in both how they differentiate themselves

from rival businesses and why customers keep coming back. Accessthetic offers the best

clothing and accessories since they want devoted and returning consumers. The

company's founders also show appreciation to clients and project a friendly aura, putting

clients at rest and reassuring them of the services the business can provide. Hearing and

accepting feedback from them is one of the ways to keep a good relationship with them.

Set a Target Sales - Setting up a monthly sales goal, regardless of how small, will

encourage business owners to increase performance and aid in the establishment of a

stable and sustainable apparel industry.

Making good partnerships - AccEsthetic is open to further collaborations. The

owners of Accessthetic are preparing for a significant development of their company,

thus they will want assistance and organization. That will surely benefit all parties

involved.

D. Exit Plan
 81

This gives information about what might happen to the company should the

business owners run into a situation that negatively impacts their sales. An exit strategy is

a technique for business owners to know what options they may use in the future, if

necessary. This does not imply that they are preparing for the worst.

Selling Business - Accessthetic to create a business plan that emphasizes

inventory management optimization and highlights the distinctive features of your brand

or designs in order to find the best entrepreneur for the company and make sure that it

can continue to run the entrepreneur partner with the necessary expertise, prior

experience, and interest.

Find Services of Professionals - to seek professional assistance. To assist us with

the exit process, attorneys, accountants, and valuation specialists. That can aid us in

negotiations, marketing, appraisal, and ensuring that all legal and financial requirements

are met.

Invest the income of the business - If the Accessthetic owners have a reliable

source of income and can simply use the company as a source of income even if they no

longer operate it, this strategy may be used. The Accountant or Accessthetic's chosen

entrepreneur will take over administration of the business. As a result, the shareholders

make money from the company they founded and have the option to grow it or start a

new one.
 82

Communication with Other Employees - Throughout the exit process,

Accessthetic will keep lines of communication open and honest with its staff, clients,

suppliers, and other stakeholders. Update on developments, handle issues, and offer

assistance as needed. This will support preserving relationships both during and after the

business's exit.
 83

CHAPTER XII

THE FINANCIALS

A. Income Section

Table 8

Sales of the store

SALES OF THE STORE

Daily 30,000.00 35,000.00 37,000.00 40,000.00 43,000.00

sales

Weekly 210,000.00 244,000.00 259,000.00 280,000.00 301,000.00

sales

Monthl 910,000.00 1,050,000.00 1,110,000.00 1,200,000.0 1,290,000.0

y sales 0 0

Yearly 10,830,000.0 12,635,000.00 12,357,000.00 14,440,000. 15,523,000.

sales 0 00 00

Table 9

Sales Increase

SALES INCREASE

Year 1 10,830,000.00
 84

Year 2 1,805,000.00

Year 3 2,527,000.00

Year 4 3,610,000.00

Year 5 4,693,000.00

TOTAL 23,465,000.00

B. Cost of Goods Sold Section

Table 10

COGS per month of store

STORE

Quantity Unit Particulars Cost Amount

50 Item T-Shirt 299 14,950.00

50 Item Polo 399 19,950.00

50 Item Pants(male) 400 20,000.00

50 Item Pants(female) 400 20,000.00

30 Item Rings 199 5,970.00

30 Item Bracelets 200 6,000.00

 85

50 Item Shoes(male) 700 35,000.00

50 Item Shoes(female) 700 35,000.00

50 Item Sweater/Jacket 599 29,950.00

50 Item Necklace 199 5,970.00

TOTAL 192,790.00

Table 11

Product Selling Price of Store

Item Selling Price

T- Shirt 299.00

Polo 399.00

Pants(Male) 400.00

Pants( Female) 400.00

Rings 199.00

Bracelets 200.00

Necklace 199.00

Shoes(male) 700.00
 86

Shoes(female) 700.00

Sweater/ Jacket 599.00

C. Operating Expenses Section

Table 12

Expenses on Licenses, Permits and Taxes

Table 13

Utilities

Table 14

Salary & Wages Year 1

 87

Salary Expense

Year 1

Positio No. Annual Annual 13th Total Employee Share

Empl
n Of Rate Salary Mont Salary Per Share ’s
oyee’s
Emp h Pay

loye

SSS Phil Pag-I SSS Phil- Pag

Health big Health

General 1 300,000 300,000 25,000 325,000 13,500 6,000 1,800 25,8 6,000 3,600

Manage 60

Sales 1 252,000 252,000 21,000 273,000 11,340 5,040 1,680 21,7 5,040

Manage 80

Cashier 2 312,000 312,000 13,000 325,000 7,020 3,120 1,440 13,3 3,120

80

Sales 4 576,000 576,000 12,000 588,000 5,400 2,400 1,200 10,3 2,400

Person 20
 88

TOTAL 8 1,440,000 1,440,00 71,000 1,511,00 37,260 16,560 6,120 71,3 16,560 3,600

0 0 40

Table 15

Salary & Wages Year 2

Salary Expense

Year 2

Position No. Of Annual Annual 13th Total Emplo Shar

Em
Emplo Rate Salary Month Salary Per Share yee’s e
plo
yee Pay
yee’

SSS Phil Pag-Ib SSS Phil- Pag

Health ig Health Ibig

General 1 324,000 324,000 27,000 351,000 13,500 6,480 1,860 25,860 6,480 6,000

Manager

Sales 1 276,000 276,000 23,000 312,000 12,420 5,520 1,740 24,840 5,760

Manager
 89

Cashier 2 360,000 360,000 15,000 375,000 8,100 3,600 1,500 15,660 3,600

Sales 4 672,000 672,000 14,000 686,000 6,480 2,880 1,260 12,360 2,880

Person

TOTAL 8 1,632,0 1,632,0 79,000 1,724,00 40,500 18,480 6,360 78,720 18,720 6,000

0 00 0

Table 16

Salary & Wages Year 3

Salary Expense

Year 3

Position No. Of Annual Annual 13th Total Emplo Shar

Emp
Emplo Rate Salary Month Salary Per Share yee’s e
loye
yee Pay
e’s

SSS Phil Pag-I SSS Phil- Pag

Health big Health Ibig

General 1 336,000 336,000 28,000 364,000 13,500 6,720 1,980 25,860 6,720 6,24

Manager 0
 90

Sales 1 288,000 288,000 24,000 312,000 12,960 5,760 1,860 24,840 5,760

Manager

Cashier 2 384,000 384,000 16,000 400,000 8,640 3,840 1,620 16,680 3,840

Sales 4 720,000 720,000 15,000 735,000 7,020 3,120 1,380 13,380 3,120

Person

TOTAL 8 1,728,000 1,728,000 83,000 1,811,000 41,970 19,440 6,840 80,760 19,440 6,24

Table 17

Salary and Wages Year 4

Salary Expense

Year 4

Position No. Annual Annual 13th Total Emplo Share

Emplo
Of Rate Salary Month Salary Per Share yee’s
yee’s
Empl Pay

oyee

SSS Phil Pag-I SSS Phil- Pag

Health big Health Ibig

 91

General 1 348,000 348,000 29,000 377,000 13,50 6,960 2,100 25,860 6,960 6,600

Manage 0

Sales 1 300,000 300,000 25,000 325,000 13,50 6,000 1,920 25,860 6,000

Manage 0

Cashier 2 408,000 408,000 17,000 425,000 9,180 4,080 1,680 17,700 4,080

Sales 4 768,000 768,000 16,000 784,000 7,560 3,360 1,500 14,400 3,360

Person

TOTAL 8 1,824,000 1,824,0 87,000 1,911,00 43,54 15,360 7,200 83,820 20,400 6,600

00 0 0

Table 18
 92

Salary & Wages Year 5

Salary Expense

Year 5

Positio No. Of Annual Annual 13th Total Employee Share

Empl
n Employ Rate Salary Month Salary Per Share ’s
oyee’
ee Pay
s

SSS Phil Pag-Ib SSS Phil- Pag

Health ig Health Ibig

General 1 360,000 360,000 30,000 390,000 13,500 7,200 3,000 25,860 7,200 7,200

Manag

er

Sales 1 312,000 312,000 26,000 338,000 13,500 6,240 2,100 25,860 6,240

Manag

er

Cashier 2 432,000 432,000 18,000 450,000 9,720 4,320 1,920 18,720 4,320

Sales 4 816,000 816,000 17,000 833,000 8,100 3,600 1,620 15,660 3,600

Person

TOTA 8 1,920,0 1,920,0 91,000 451,000 44,820 21,360 8,640 86,100 21,360 7,200
 93

L 00 00

APPENDIX A

Letter Permit to Survey

94
95
 96

APPENDIX B

Accessthetics

I.

Good day we are Accessthetics, we are here to gather the data for our business manual to identify

which clothing customers like you prefer. This data gathered will help to structure our study to

improve our business to give high quality service and products for our customers to purchase.

II.

Our business is all about clothing and accessories that provide low prices of clothing with high

quality products that will give satisfaction to every customer. Our business provides high quality

clothing that will truly show how you style your clothes without spending too much money.

Survey Proper

Name___________

Grade Level

12 ABM 1

12 STEM 1

12 STEM 2

12 STEM 3

12 HUMSS
 97

1. Which type of clothing do you always buy in a boutique/ physical stalls?

Jeans

T- Shirts

Jackets/ Hoodies

Polo shirt/ Long sleeves

Skirts/ Blouse

2. What accessories do you match your clothes with?

Rings

Watch

Necklace

Bracelets

Earings

3. What type of fabrics of clothes you prefer?

Blue Corner

Yalex

Pro Club

Gildan

4. What are your taste in clothes?

With patterns/ design

Plain

Tie dye

5. What kinds of jeans do you wear?

 98

Plain

Ripped

Skinny

Slim

6. Which brand of clothes do you always wear? Why?

H&M

DBTK

Mango

Penshoppe

Other_______

7. What kind of shoes do you always purchase?

Sneakers

Rubber Shoes

Top siders

Leather Shoes

8. What types jacket you buy?

Sweater

Leather

Varsity jacket

9. What kind of head wear do you use?

Caps

Beanie

Snapback Cap
 99

Beret Cap

10. When you go to a clothes shop what do you buy most?

Shirt

Pants

Accessories

Shoes
 100

Corpuz, Darlene Belle B.

BLK 9 LOT 47 Meyland Homes Ph. 2, Lawa, Meycauayan, Bulacan

09068897426

[email protected]

______________________________________________________________________________

PERSONAL DATA

Date of Birth: September 25, 2004

Religion: Iglesia ni Cristo

Birthplace: St. Paul Hospital, Bocaue Bulacan

Citizenship: Filipino

Gender: Female

EDUCATIONAL ATTAINMENT

Senior High School

Meycauayan College - Main Campus

Junior High School

Meycauayan College - Annex Campus

Elementary

Mary Child Academy

 101

Dalupang, Nathanael A.

Saint Francis Subd. Brgy Pandayan Meycauayan, Bulacan

09694046850

[email protected]

______________________________________________________________________________

PERSONAL DATA

Date of Birth: January 30 2005

Religion: Born Again

Birthplace: Novaliches, Quezon City

Citizenship: Filipino

Gender: Male

EDUCATIONAL ATTAINMENT

Senior High School

Meycauayan College

Junior High School

Emmaus Christian School Inc.

Elementary

The Cardinal Academy

 102

Guevarra, Rhex M.

0233 A Col S Castro St Longos, Meycauayan, Bulacan

09457085924

[email protected]

______________________________________________________________________________

PERSONAL DATA

Date of Birth: October 9, 2004

Religion: Catholic

Birthplace: City of Meycauayan, Bulacan

Citizenship: Filipino

Gender: Male

EDUCATIONAL ATTAINMENT

Senior High School

Meycauayan College

Junior High School

Meycauayan College

Elementary

Longos Elementary School

 103

Janagap, Elijah Jerome O.

Blk 10 Lot 8 Bignay Valenzuela City

09171331407

[email protected]

______________________________________________________________________________

PERSONAL DATA

Date of Birth: November 17, 2004

Religion: Catholic

Birthplace: Malabon

Citizenship: Filipino

Gender: Male

EDUCATIONAL ATTAINMENT

Senior High School

Meycauayan College - Main Campus

Junior High School

Marymount Professional Colleges

Meycauayan College - Annex Campus

Elementary

Marymount Professional Colleges

 104

Policarpio, Khevin Adrian F.

57 Sili St. Lawa Meycauayan Bulacan

09772616307

[email protected]

______________________________________________________________________________

PERSONAL DATA

Date of Birth: October 29,2004

Religion: Catholic

Birthplace: St. Francis Meycauayan Bulacan

Citizenship: Filipino

Gender: Male

EDUCATIONAL ATTAINMENT

Senior High School

Meycauayan College

Junior High School

Meycauayan College

Elementary

Mary Child Academy

105
 106

Riparip, Shaina Louisse

002 Libis Street, Lawa, Meycauayan City, Bulacan

09614220986

[email protected]

__________________________________________________________________________

PERSONAL DATA

Date of Birth: December 07, 2005

Religion: Roman Catholic

Birth Place: Sta. Maria Bulacan

Citizenship: Filipino

Gender: Female

EDUCATIONAL ATTAINMENT

Senior High School

Meycauayan College - Main Campus

Junior High School

Meycauayan College - Annex Campus

Elementary

Lawa Elementary School

 107

Una, Matthew Lemuel A.

Villarica Village Abangan Sur Marilao, Bulacan

09614554792

[email protected]

_____________________________________________________________________________

PERSONAL DATA

Date of Birth: August 28, 2004

Religion: Catholic

Birthplace: Philippine Children's Medical Center Quezon City , Metro Manila

Citizenship: Filipino

Gender: Male

EDUCATIONAL ATTAINMENT

Senior High School

Meycauayan College

Junior High School

Holy Child Academy Marilao

Meycauayan College

Elementary

Holy Child Academy Marilao