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    OrchardView Business Canvas

    Uploaded by

    Lala Lajpat
    This document summarizes an agricultural technology business opportunity that uses computer vision to analyze crop images and provide growers with data to manage yields and costs. The target market is fruit and nut growers, initially focusing on almonds, walnuts, citrus, and grapes. Current methods farmers use to detect crop issues are labor-intensive and inefficient. The technology provides a more cost-effective solution and allows farmers to easily collaborate with advisors. It compares the business to existing sampling-based competitors and outlines channels, partnerships, financial projections, and funding requirements.

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    © All Rights Reserved
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    OrchardView Business Canvas

    Uploaded by

    Lala Lajpat
    6 views1 page
    This document summarizes an agricultural technology business opportunity that uses computer vision to analyze crop images and provide growers with data to manage yields and costs. The target market is fruit and nut growers, initially focusing on almonds, walnuts, citrus, and grapes. Current methods farmers use to detect crop issues are labor-intensive and inefficient. The technology provides a more cost-effective solution and allows farmers to easily collaborate with advisors. It compares the business to existing sampling-based competitors and outlines channels, partnerships, financial projections, and funding requirements.

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    This document summarizes an agricultural technology business opportunity that uses computer vision to analyze crop images and provide growers with data to manage yields and costs. The target market is fruit and nut growers, initially focusing on almonds, walnuts, citrus, and grapes. Current methods farmers use to detect crop issues are labor-intensive and inefficient. The technology provides a more cost-effective solution and allows farmers to easily collaborate with advisors. It compares the business to existing sampling-based competitors and outlines channels, partnerships, financial projections, and funding requirements.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    6 views1 page

    OrchardView Business Canvas

    Uploaded by

    Lala Lajpat
    This document summarizes an agricultural technology business opportunity that uses computer vision to analyze crop images and provide growers with data to manage yields and costs. The target market is fruit and nut growers, initially focusing on almonds, walnuts, citrus, and grapes. Current methods farmers use to detect crop issues are labor-intensive and inefficient. The technology provides a more cost-effective solution and allows farmers to easily collaborate with advisors. It compares the business to existing sampling-based competitors and outlines channels, partnerships, financial projections, and funding requirements.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 1

    Business'Opportunity' Target'Market' Value'Proposi6on'

    We'deliver'agriculture'data'to'growers,' Customer'Profile' Burning'Need'


    using'computer'vision'technology'which' Our'technology'can'be'applied'to'most'
    helps'manage'crop'yield'and'reduce' fruit'and'nut'growers'with'some' Almonds(/Walnut((
    cost'for'farmers.' adapta6on.' Average'orchard'size'is'300'acres'–'500'
    ' ' acres.'
    • Our'cart'periodically'tours'the' We'plan'to'tackle'the'following'in'our' ''
    orchard'and'takes'images'of'the' ini6al'outreach'–'almond,'walnuts,' Current'methods'deployed'by'farmers'
    leaves'and'trees.'' citrus'and'grapes.'(Primarily'driven'by' to'detect'issues'in'trees'are'either'
    • Based'on'computer'vision' geography,'market'value'of'crops,' based'on'sampling,'aggregate'
    technology'we'help'detect'issues' growing'season'and'business'need'in' informa6on'or'driven'by'highly'labor'
    based'on'changing'leaf'colora6on'' the'orchards)' intensive'process.'
    • This'data'helps'growers'and'pest' '
    control'advisors''iden6fy'the'issues' Periodic'management'of'issues'help'
    '
    in'the'tree'and'take'the'right'set'of' '
    Segmenta6on' '
    improve'yield''of'their'orchard'and'also'
    '
    preven6ve'measures.' ' '
    reduce'poten6al'future'losses.'
    ' Available' '
    Market' Digi6zed'informa6on'allows'farmers'to'
    $'2'B' collaborate'with'pest'control'advisors'
    and'consultants'in'a'seamless'manner'
    Addressable' to'get'immediate'value'
    Market'
    '
    $400'MM'

    Beach'
    Head'
    $200'MM'

    Differen3a3on* Go#to#Market* Financials*

    Compe33on* Channels* Assump3ons*


    Where%is%your%product%in%rela2on%to%
    market%compe2tors%now?% • Directly*to*Grower*community* • Service*Fee*:*$25/acre*trip*
    (Reach*out*to*them*individually*or* • Demand*penetra3on*of*20%*of*
    Sampling, Comprehensive,

    through*Co*Ops)* the*total*market*in*5*years*
    Orchard%View% • In*partnership*with*Pest*Control*
    Aircra:%
    Advisors*and**independent*
    based%
    imaging% consultants*
    • Poten3al*arrangements*with*
    Lab% Heavy*Equipment*manufacturers***
    Physical% Tests% *
    Scouts% PCA% Projec3ons*
    Insigh2ul, Ac6onable, Y1 Y2 Y3 Y4 Y5
    * * Rev. *
    Trajectory** Rela3onships* $0.58 $3.05 $5.96 $9.81 $15.34
    * * *
    (Sustainable*differen3a3on)* • Work*in*partnership*with*
    Net
    Inc.
    ($1.26) ($0.29) $1.18 $2.19 $4.83
    Almond*/*Walnut*Board*of*
    We*will*build*an**”add*on”*to*exis3ng* % -219% -10% 20% 22% 31%
    California*
    carts*moving*through*the*orchards*
    which*will*help*reduce*the*fixed*cost* • Partnership*with*Co#Op*and*other*
    investments*for*farmers**and*adopt*
    independent*consultants*in*the* Funding*Requirements*
    our**technology*easily.* market*place**
    • *Work*with*research*divisions*of* • Seed*Funding*:*$1*MM*
    *
    large*growers*in*the*industry* • Series*A*:*$3*MM**
    We*will*con3nue*to*combine*the*latest*
    research*in*imaging*technology*to*help*
    iden3fy*yield*es3mate,*and*other**
    issues*in*trees*based*on*image*
    captured.*

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