Activity 19-2nd
Activity 19-2nd
Activity 19-2nd
Department of Education
Region VII, Central Visayas
Concept Notes
Visual Design Elements are:
1. Line – describes a shape or outline. It can create texture and can be thick or
thin. Lines may be actual, implied, vertical, horizontal, diagonal, or contour lines.
2. Shape – usually a geometric area that stands out from the space next to or
around it, or because of differences in value, color, or texture. Shape may also
be organic.
3. Value – the degree of light and dark in a design. It is the contrast between
black and white and all the tones in between. Value can be used with color as
well as black and white. Contrast is the extreme changes between values.
4. Texture – the way a surface feels or is perceived to feel. Texture can be
added to attract or repel interest to a visual element. Visual texture is the illusion
of the surfaces peaks and valleys, resulting in a feeling of smoothness or
roughness in objects.
5. Color – determined by its hue (name of color), intensity (purity of the hue), and
value (lightness or darkness of
hue). Color and color combination can play a large role in the design. Color may be
used for emphasis, or may elicit emotions from viewers. Color maybe warm, cool, or
neutral. It plays a major role in our visual perception, as it influences our reactions
about the world around us. It is therefore important to create color palettes that evoke
the appropriate audience reactions. Color has three properties.
6. Form – a figure having volume and thickness. An illusion of a 3-
dimensional object can be implied with the
use of light and shading. Form can be viewed from many angles.
Sample Infographics
https://www.dreamstime.com/royalty-free-stock-photos-set-inspirational-human-infographic- elements
vector-eps-image39061828