Business Plan Template Final Output

A BUSINESS PLAN
(Arial, 18)
Company name
Street address
City, Province, ZIP
Business phone
Website URL
Email address | Telephone
LOGO
BUSINESS NAME (ALL CAPITAL LETTERS; BOLD)

Tagline
In Partial Fulfillment of the

Requirements for the Course
APPLD 06 – Entrepreneurship
Name of Entrepreneur/s
(Surname, First Name M.I.)
Submitted to:
Ms. Kymberly T. Ypil
TABLE OF CONTENTS
(Write this part per Section)
Example: (This is just a sample)
SECTION 1 BUSINESS DESCRIPTION
A. The Business Concept ………………………………………………………………….1
Vision Statement …………………………………………………………………………….2
Mission Statement …………………………………………………………………………..3
Goals …………………………………………………………………………………………..4
Objectives …………………………………………………………………………………….5
I. BUSINESS DESCRIPTION
A. The Business Concept
1st part - What are you going to put here is a brief answer to the question “What makes
the business unique?” Then, include in this part the SDGs which can be integrated in
your business.
Vision Statement
Put your approved vision statement here.
Mission Statement
Put your approved mission statement here.
Goals
Put your approved goals here.
Objectives
Put your approved objectives here.
Overview
What business will you be in? What will you do?
Targeted Market and Customers

Refer to your Project Plan Outline. Put here the information you provided under “THE
MARKET” but limit to the first question only which is “Who are your costumers and what
are the needs you address?”
B. The Business Model

Insert here an image of your approved business model. Make sure it is clear and
comprehensive.
II. DESCRIPTION OF PRODUCTS OR SERVICES
Refer to the “THE PRODUCT” section of your Project Plan Outline.
What factors will give you competitive advantages or disadvantages? Examples include
level of quality or unique or proprietary features.
Put your product specifications here including the costing of your product.
III. MARKET ANALYSIS

Purpose: Identify industry trends. Who are your core competitors?
A. Market Research
You need to do market research to make sure you understand your intended market.
Include fact about your industry (the economics):
What’s the total size of your market?
Current demand in the market?
Trends in target market (growth, consumer preferences, product development, etc.)
Growth potential and opportunity?
What barriers to entry do you face? (e.g., capital costs, training and skills, distribution,
etc.)
Can you overcome these barriers? How?
Trends in macro-environment that may impact your business. (e.g., changes in
technology, government regulations, economy, industry)
B. Product
In the Products / Services section, you described your products and services as you
see them. Now describe them from your customers’ point of view.
Features and Benefits.
What are the most important features? What is special about it? What are the benefits?
What does it do for the customer? This speaks to your unique selling proposition. C.
Competition.
What products and companies will compete with you? How will they compete?
Who is your biggest competitor and why?
IV. MARKETING STRATEGY

PURPOSE. Who are your customers and how will you reach them?
Product/Place/Price/Promotion (Refer to your 7Ps, insert your answers here, one P, one
paragraph)
A. Customers
Identify your targeted customers, their characteristics, and their geographic locations,
otherwise known as their demographics.
The description will be completely different depending on whether you plan to sell to
other businesses or directly to consumers. You may have more than one customer
group. Identify the most important groups and construct a demographic profile
(what’s the group look like? Age, gender, location, income level, education, etc.)
*Insert your demographic table here.
V. OPERATIONAL PLAN
Explain the daily operation of the business.
A. PRODUCTION
How and where are your products / services produced?
Explain your methods of:
• Production techniques and costs
• Quality control
• Customer service
• Inventory control
• Product development
B. LOCATION
Describe the type of location you’ll have? What qualities are needed?
What qualities do you need in a location? Describe the type of location you’ll have.
Physical requirements:
• Amount of space
• Type of building
• Zoning
• Power and other utilities Access:

Is it important that your location be convenient to transportation or to suppliers?
Do you need easy walk-in access?
What are your requirements for parking and proximity to freeway, airports, railroads,
and shipping centers?
Most new companies should not sink capital into construction, but if you are planning to
build, costs and specifications will be a big part of your plan.
C. PERSONELL
How many employees are needed?
• Type of labor (skilled, unskilled, and professional)

• Where and how will you find the right employees?
• Quality of existing staff

• Pay structure
• Training methods and requirements

• Who does which tasks?
• Do you have schedules and written procedures prepared?

• Have you drafted job descriptions for employees? If not, take time to write some. They
really help internal communications with employees.
• For certain functions, will you use contract workers in addition to employees?
D. SUPPLIERS
Are suppliers needed? Who are they and do you foresee any problems?
Names and addresses
• Type and amount of inventory furnished
• Credit and delivery policies
• History and reliability

Should you have more than one supplier for critical items (as a backup)?
Do you expect shortages or short-term delivery problems?
Are supply costs steady or fluctuating? If fluctuating, how would you deal with changing
costs?
VI. COMPANY STRUCTURE

PURPOSE: Are you incorporated? Who will manage your company?
Legal form of ownership: Sole proprietor, Partnership, Corporation, Limited liability
corporation (LLC)?
Why have you selected this form?
A. MANAGEMENT TEAM
Who will manage the business day-to-day? Description of organizational chart.
Make an organizational chart. Insert organization chart with description of each
employee.
VII. FUNDING REQUEST

How much funding do you need and how will you use it?
Guide in making this section:
You will have many startup expenses before you even begin operating your business.
It’s important to estimate these expenses accurately and then to plan where you will get
sufficient capital. This is a research project, and the more thorough your research
efforts, the less chance that you will leave out important expenses or underestimate
them.
Even with the best of research, however, opening a new business has a way of costing
more than you anticipate.
For you to be able to estimate the amount of money you will be needing in operating
your business, it is very important to add a separate line item, called contingencies to
account for the unforeseeable.
Talk to others who have started similar businesses to get a good idea of how much to
allow for contingencies. If you cannot get good information, we recommend a rule of
thumb that contingencies should equal at least 20 percent of the total of all other startup
expenses.
Example:
Your total estimation is about 100,000 pesos to establish your business, for your
contingency fund, what is the 20% of 100,000 pesos?
100,000 x 20% = 20,000
20,000 pesos should be your contingency plan.
Explain your research and how you arrived at your forecasts of expenses. Give
sources, amounts, and terms of proposed loans. Also explain in detail how much will be
contributed by each investor and what percent ownership each will have.
Note:
1. It is very important to establish the last part very well because this is where your
investors will probably look at.
2. For the contingency fund, DO NOT put any equation. Always explain and
elaborate your sections in paragraph form.
VIII. FINANCIAL PLAN

The financial may plan consist of a 12-month profit and loss projection, a cash-flow
projection, a projected balance sheet, and a break-even calculation. Together they
constitute a reasonable estimate of your company's financial future. More important, the
process of thinking through the financial plan will improve your insight into the inner
financial workings of your company. At a minimum, it should include a cash-flow
projection and a break-even calculation .
Insert the Profit and Loss Projection Template.
IX. ENTREPRENEURS’ PROFILE

Insert all your profile here. One page for each profile.
X. REFERENCES
Use APA format. Use the shorten URL link.
XI. APPENDIX
Project Plan Outline, 7Ps must be placed here.
Paper Technicalities
Font: Arial
Font Size: 12
Margins 1.5 inch left and 1.0 inch in all the other sides
Spacing: 2.0 Spacing (for proposal) and 1.5 Spacing (final manuscript)
Paper Size: 8.5 x 11
Page Number: Lower right pagination
Writing format: Justified
A copy of this paper should not be produced, unless otherwise a permission is given.

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A BUSINESS PLAN

BUSINESS NAME (ALL CAPITAL LETTERS; BOLD)

In Partial Fulfillment of the

Targeted Market and Customers

B. The Business Model

III. MARKET ANALYSIS

IV. MARKETING STRATEGY

• Production techniques and costs

• Power and other utilities Access:

• Type of labor (skilled, unskilled, and professional)

• Quality of existing staff

• Training methods and requirements

• Do you have schedules and written procedures prepared?

• Type and amount of inventory furnished

• Credit and delivery policies

• History and reliability

VI. COMPANY STRUCTURE

VII. FUNDING REQUEST

VIII. FINANCIAL PLAN

IX. ENTREPRENEURS’ PROFILE

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