Curriculum Vitae

CURRICULUM VITAE
KRISTINA CASSANDRA P. SABALLERO
SAN ISIDRO IRIGA CITY
[email protected]
PERSONAL INFORMATION
Age : 18 yrs old

Sex : Female
Civil Status : Single
Date of Birth : October 9, 2004
Place of Birth : San Isidro, Iriga City
Religion : Roman Catholic
Name of Father : None
Name of Mother : Christine N. Paz
EDUCATIONAL BACKGROUND
Senior High School : ACLC College of Iriga, Inc.

San Miguel, Iriga City
2023 - Present
Junior High School : University of Saint Anthony

San Miguel Iriga City
2020-2021
Elementary : San Isidro Elementary School

San Isidro Iriga City
2016-2017
1
Mark Ryan M. Bon
Infante St. San Pedro, Buhi, Cam. Sur
[email protected]
Age : 18 yrs old

Sex : Male
Date of Birth : March 24, 2005
Place of Birth : Iba, Zambales
Religion : Jesus Miracle Crusade

International Ministry
Name of Father : Ryan V. Bon
Name of Mother : Mary Jean M. Bon

San Miguel Iriga City
2023 - Present
Junior High School : St. Bridget School

San Roque Buhi
2020-2021
Elementary : Buhi North Elementary School

San Pedro Buhi
2016-2017
2
CURRICULUM VITAE
Xander Veras
Perpetual Help Iriga City
[email protected]
Age : 17 yrs old

Sex : Male
Date of Birth : August 11, 2005
Place of Birth : San Isidro, Iriga City
Religion : Catholic
Name of Father : Joseph M. Veras
Name of Mother : Riza C. Veras

2023 – Present
: University of Saint Anthony

Junior High School San Miguel, Iriga City
2020-2021
Elementary : Saint Elizabeth School

Isidro, Iriga City
2016-2017
3
CURRICULUM VITAE
Christine Joy M. Oronan
Santo Niño Iriga City
[email protected]
Age : 18 yrs old

Sex : Female
Date of Birth : Novemberr 04, 2004
Place of Birth : General Trias, Cavite
Name of Father : Venancio T. Oronan Jr.
Name of Mother : Marites M. Oronan

2023 - Present
Junior High School : Santo Niño National High School

2020-2021
Elementary : Santo Niño Elementary School

2016-2017
4
CURRICULUM VITAE
Rhiza Q. Magistrado
San Vicente Sur Iriga City
[email protected]
Age : 18 yrs old

Sex : Female
Date of Birth : March 21, 2005
Place of Birth : San Vicente Sur, Iriga City
Name of Father : Noli A. Magistrado
Name of Mother : Aileen Q. Magistrado

2023 - Present
Junior High School : University of North Eastern Philippines

San Roque Iriga City
2020-2021
Elementary : San Vicente Sur Elementary School

San Vicente Sur Iriga City
2016-2017
5
CURRICULUM VITAE
Alex Cañeba Bagayawa
San Nicolas Iriga City
[email protected]
Age : 18 yrs old

Sex : Male
Date of Birth : June 10, 2005
Place of Birth : San Nicolas, Iriga City
Religion : Adventist
Name of Father : Alex Ibo. Bagayawa
Name of Mother : Marieta C. Chavez

2023 - Present
Junior High School : Zeferino Arrayo High School

San Isidro, Iriga City
2020-2021
Elementary : Adventist Elementary School

San Agustin, Iriga City
2016-2017
6
CURRICULUM VITAE
NAME: Janelle S. Iglesia
ADDRESS: San Isidro Iriga City
Email Address: [email protected]
Age : 18 yrs old

Sex : Female
Date of Birth : March 19,, 2005
Place of Birth : Sta Cruz, Manila
Name of Father : Romulo S. Iglesia
Name of Mother : Renalie S. Iglesia

2023 - Present
Junior High School : Zeferino Arroyo High School

San Agustin, Iriga City
2020-2021
Elementary : San Isidro Elementary School

San Isidro,Iriga City
2016-2017
7
For milktea shop owners Based on the findings, provide actionable recommendations for milk
tea shop owners and managers to enhance their strategies such as "Menu and product
offerings, Branding, Store location to attract costumers, pricing and profitablity" these are
recommendations to increase the business gross income. This may include suggestions for
product innovation, marketing tactics, store layout improvements, and pricing adjustments.
The respondents are given to answer questions and recommend their stategies Based on table
5-1 and 5-2 the respondents prefered the statements "Established the brand to stand out from
other milk tea shops." and "Expand network marketing to reach a larger audience and engage
with costumers regularly."
As their strategies so the costumers would choose their milk tea shop. On table 5-3 and 5-4
the respondents chose the statement "Know the team’s specific goal and Product sales
promotion and discounts." As their marketing strategies to improve the monthly sales of their
milk tea shop business. Lastly table 5-5 and 5-6 the statements "Offers discount to costumers
and Offers customizable toppings for their drinks" are chosen by the respondens as their
marketing strategy they follow to achieve their expected monthly sale. The researchers are
tasked to give out these survey questions to know their strategies and also recommend them
ideas to improve their milk tea shop businesses.
8
REFERENCES
Foreign literature
Lee, J. S. and Park, S. H. (2021) entitled “A review of the health benefits and risks
of milk tea.” https://scholar.google.com/scholar?hl=en&as_sdt=0%2C5&q=+Lee%2C+J.+S.+and+Park
%2C+S.+H.+%282021%29+
Wong, S. W. and Ho, C. K. (2021) entitled “The impact of social media on the milk
tea industry: A review.”
https://www.atlantis-press.com/proceedings/icssed-22/125973647
Chua, C. H. and Tan, S. H. (2021) entitled “A review of the milk tea industry in
Southeast Asia”
https://www.mdpi.com/2304-8158/10/6/1382
Goh, J. L. and Chua, S. H. (2017) entitled “Milk Tea: A Popular Beverage in Asia”
https://dspace.cuni.cz/handle/20.500.11956/1823
Local literature
Fajardo, T. A. and Ramos, J. R. (2021) “A Review of Milk Tea Ingredients and
their Health Implications.”
https://www.studocu.com/ph/document/western-philippines-university/social-work/milktea-on-the-philippines/
26796299
Guevera J. K. and Lim E. S. (2021) in their article “Exploring the Milk Tea Culture
in the Philippines: A Review of Related Literature”
26796299
Guzman, M. T. and Tan, L. M. (2020) “Milk Tea Consumption among Filipinos: A

Review of Literature.”
26796299
Dizon J. D. and Lagua E. M. (2019) “The Philippine Milk Tea Industry: Trends and
Opportunities.”
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Dizon, J. D. and Lagua, E. M. (2019) “Milk Tea Craze in the Philippines: A Review
of Literature.”
26796299
Foreign Study
De Jesus F. (2021)entitled, “The Product Life Cycle of Mill Tea An Assessment”
https://www.researchgate.net/publication/349947933
De Guzman, M. (2020) in his study entitled, “The Influence of Marketing Strategies

of Milktea Shops on the Preference of the Consumers.”
https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3551746
Lee & Yim (2019) in their study entitled, “Growth of Milk Tea consumers from
southeast Asian countries.”
Pak, J. (2004) entitled, “Factors Affecting Gross Income of Small Farmers in District
Jhang-Pakistan."
https://www.researchgate.net/publication/314137332
Local Study
Canet, M. et.,al (2022) in their study entitled, “Waste Management Practices of Milk
Tea Shops”
https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4072185
Dizon, P. et.,al (2009) entitled, “Information System Plan for Chew & Brew Milk Tea
Company.”
http://ieomsociety.org/proceedings/2021monterrey/254.pdf
Chuenyindee, T. et.,al, (2021) in their study, “Consumer preference analysis on

attributes of milk tea: a conjoint analysis approach.”
Mercado, J. (2015) in their study entitled, “The Emergence of Milk Tea Shops in the
Philippines: A Study on Its Success Factors.”
10
https://scholar.google.com/scholar?hl=en&as_sdt=0%2C5&q=+
%E2%80%9CThe+Emergence+of+Milk+Tea+Shops+in+the+Philippines
%3A+A+Study+on+Its+Success+Factors.&btnG=
Silva, D. et.,al (2012) entitled, “Conjoint analysis for evaluate the consumer
preference on ready to drink tea.”
https://www.researchgate.net/profile/NimalathasanBalasundaram/publication/235760971
Dizon, P. et.,al (2009) entitled, “Information System Plan for Chew & Brew Milk Tea
Company.”
http://ieomsociety.org/proceedings/2021monterry/254.pdf
In Iriga City, those who work in milk tea shops tend to be between the ages of 21 and 25. There are
18 female workers, compared to 12 male workers, in the workforce. The bulk of respondents earn
less than Php 8,000–9,000 per month in milk tea shops. The employees who took part in the poll have
college degrees, indicating a desire or option for more advanced education. This shows that there is a
significant salary difference among workers. There were 10 hours of work every day on average. The
results of the survey revealed that respondents believed the quality of the ingredients used had the
greatest influence on the impact. According to the respondents, the milk tea establishments' monthly
revenue is affected byits impact on the firm's monthly revenue and potential for growth, the
marketing strategy of focusing on the quality of products used in milk tea shops is ranked #1,
according to the information in Table 2. This strategy is followed with regard to the milk tea shop's
location, the variety of milk tea flavors it offers, the regularity of its monthly revenue, and the impact
of seasonal changes.
11
The statement "The monthly income of milk tea shops is influenced by the quality of ingredients
used" had the greatest percentage of all the factors influencing the monthly income. This implies that
there is a strong correlation between the chance and the use of premium ingredients. According to
the information in Table 3.1, "The Milk tea shop is conveniently located" is listed as the most
important criterion for evaluating customer satisfaction in a milk tea business. This criterion has the
highest proportion of any in the table. According to the general weighted mean of the table (3.1),
which is translated as "Agree," the majority of milk tea shop staff also agree that these factors
influence customer satisfaction.
12

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CURRICULUM VITAE

KRISTINA CASSANDRA P. SABALLERO

SAN ISIDRO IRIGA CITY

Age : 18 yrs old

Civil Status : Single

Date of Birth : October 9, 2004

Place of Birth : San Isidro, Iriga City

Religion : Roman Catholic

Name of Father : None

Name of Mother : Christine N. Paz

Senior High School : ACLC College of Iriga, Inc.

Junior High School : University of Saint Anthony

Elementary : San Isidro Elementary School

Infante St. San Pedro, Buhi, Cam. Sur

Age : 18 yrs old

Civil Status : Single

Date of Birth : March 24, 2005

Place of Birth : Iba, Zambales

Religion : Jesus Miracle Crusade

Name of Mother : Mary Jean M. Bon

Senior High School : ACLC College of Iriga, Inc.

Junior High School : St. Bridget School

Elementary : Buhi North Elementary School

Perpetual Help Iriga City

Age : 17 yrs old

Civil Status : Single

Date of Birth : August 11, 2005

Place of Birth : San Isidro, Iriga City

Name of Father : Joseph M. Veras

Name of Mother : Riza C. Veras

Senior High School : ACLC College of Iriga, Inc.

: University of Saint Anthony

Elementary : Saint Elizabeth School

Christine Joy M. Oronan

Santo Niño Iriga City

Age : 18 yrs old

Civil Status : Single

Date of Birth : Novemberr 04, 2004

Place of Birth : General Trias, Cavite

Religion : Roman Catholic

Name of Father : Venancio T. Oronan Jr.

Name of Mother : Marites M. Oronan

Senior High School : ACLC College of Iriga, Inc.

Junior High School : Santo Niño National High School

Elementary : Santo Niño Elementary School

San Vicente Sur Iriga City

Age : 18 yrs old

Civil Status : Single

Date of Birth : March 21, 2005

Place of Birth : San Vicente Sur, Iriga City

Religion : Roman Catholic

Name of Father : Noli A. Magistrado

Name of Mother : Aileen Q. Magistrado

Senior High School : ACLC College of Iriga, Inc.

Junior High School : University of North Eastern Philippines

Elementary : San Vicente Sur Elementary School

Alex Cañeba Bagayawa

San Nicolas Iriga City