Social Comparison and Social Identity: Some Prospects For Intergroup Behaviour
Social Comparison and Social Identity: Some Prospects For Intergroup Behaviour
Social Comparison and Social Identity: Some Prospects For Intergroup Behaviour
JOHN C. TURNER
University of Bristol
A bstract
Recent studies have reported that the variable of social categorization per se is
sufficient for intergroup discrimination. This paper presents an explanation of
these findings in terms of the operation of social comparison processes between
groups based on the need for a positive ingroup identity. The relationship between
perceived social identity and intergroup comparison is elaborated theoretically,
and it is argued that social comparisons give rise to processes of mutual differentia-
tion between groups which can be analysed as a form of ‘social’ competition. Social
competition is distinguished from realistic competition (conflict of group interests).
New data is reported which strengthens this interpretation of the ‘minimal’
categorization studies. It is found that minimal intergroup discrimination takes
place in the distribution of meaningless ‘points‘ as well as monetary rewards and
that social categorization per se does not lead to intergroup behaviour where the
subjects can act directly in terms of ‘self‘. Other studies on intergroup biases are
reviewed to argue for the generality of social competition in intergroup situations.
1. Introduction
Recent studies (Tajfel, 1970; Tajfel et at., 1971) have explored the role played
by social categorization in intergroup behaviour. Tajfel et al. (1971) have drawn
the conclusion that under certain conditions the mere classification of subjects
into in- and outgroupers is a sufficient as well as necessary condition to induce
forms of ingroup favouritism and discrimination against the outgroup. The results
of these studies which have since been amply confirmed and refined in various
forms by further work (Doise et al., 1972; Doise and Sinclair, 1973; Tajfel and
Billig, 1974; BiKg and Tajfel, 1973; Turner 1972, 1973) point to a wide gap
in the applicability of existing theories of intergroup behaviour. In particular, the
2. A theoretical outline
2.1 Social comparison processes and social identity: A definition and some
assumptions
Tajfel’s linkage of social categorization and social comparison processes with the
theme of social identity will be briefly outlined:
A) Social identity will ‘refer to the individual’s knowledge that he beIongs to
certain social groups together with some emotional and value significance to him
of this group membership’ (p. 292), whilst social categorization is a ‘means of
systematizing and ordering the social environment particularly with regard to its
role as a guide for action, and as a reflection of social values’. It also provides
a ‘system of orientation which creates and defines the individual’s own place in
society’ (p. 293). An individual defines himself as well as others in terms of his
location within a system of social categories - specifically social group member-
ships - and social identity may be understood as his definition of his own position
within such a system.
B) ‘It can be assumed that an individual will tend to remain a member of a
group and seek membership of new groups if these groups have some contribution
[or can be made to have some contribution] to make to the positive aspects of his
sQcial identity, i.e., to those aspects of it from which he derives some satisfac-
tion. . .’ (p. 293). Tajfel goes on to say that if a group does not satisfy this re-
quirement the individual will tend to leave it. If leaving a group presents certain
difficulties then there may be reinterpretation of the group’s attributes so that
its unwelcome features (e.g., low status) are either justified or made acceptable
or the situation may be accepted for what it is with engagement in social action
which will lead to desirable changes in the situation.
C) ‘No group lives alone - all groups in society live in the midst of other
groups. In other words, the “positive aspects of social identity” . . . the re-
interpretation of attributes and the engagement in social action. . . only acquire
meaning in relation to, or in comparison with, other groups’ (p. 293-4). Thus
Tajfel notes: ‘The characteristics of one’s group as a whole (such as its status, its
richness or poverty, its skin colour or its ability to reach its aims) achieve most
of their significance in relation to perceived differences from other groups and the
value connotations of these differences. . . A group becomes a group in the sense
of being perceived as having common characteristics or common fate only because
1. Except where otherwise indicated, all
quotations in this section are from H. Tajfel
(1972).
8 fohn C.Turner
often be more easily reached about the physical than about the social means of
testing. . . this is not a theoretical distinction between what appears and does not
appear as “objective reality” ’ (p. 294). The criterion of objectivity may be defined
instead in terms of the awareness that there exist alternatives to the judgment one
is making; thus ‘objectivity’ may be equally conferred through physical testing
or a high social consensus. The range of social comparison processes, therefore,
may be extended to include ‘both the social context (or significance) of “non-
social” testing and the cases where the high social consensus about the nature of
a phenomenon is sufficient to confer the mark of “objectivity” on opinions about
it’ (p. 295). Evaluation of the membership group is not ‘social’ by default - where
nonsocial, physical means of appraisal are unavailable. The positive or negative
value of the membership group is intrinsically related to social comparison just
as group membership itself is an element of social and not physical reality.
Likewise the objectivity of a particular evaluation is a matter of the degree of
social consensus that exists regarding it (at least amongst those sharing similar
values). There cannot be nonsocial, physical criteria for the ‘objeotive’ status
of social identity. As Tajfel puts it: ‘The only “reality” tests that matter with regard
to group characteristics are tests of social reality’ (p. 295).
Thirdly the important comparative dimensions for social identity parallel those
of abilities rather than opinions, i.e., they are value-laden. In this sense the
individual‘s need to evaluate himself in society is more correctly expressed as a
need to make a favourable or positive evaluation of himself in society. The im-
portance of this parallel will be brought out in considering the relation of social
identity to competition.
intergroup hostility.
No hard and fast answers are implied by this brief analysis of intergroup com-
petition; the aim is to set up, if only temporarily, certain guidelines in order to
approach some current problems from a new and perhaps more promising angle.
strategy adopted for their choices, although they are aware of the existence of
the alternative strategies’ (Tajfel et al., 1971, p. 173).
Thus there is evidence for a deliberate strategy of intergroup discrimination
followed even when the subjects’ group getting more than the outgroup directly
conflicted with simple ‘material’ gain for the ingroup and when this discrimination
was evoked even by a ‘flimsy’ ad hoc intergroup categorization. Tajfel interpreted
these results ‘in terms of a “generic” social norm of ingroup-outgroup behaviour
which guided the Subjects’ choices since the Subjects classified the social situation
in which they found themselves as one to which this norm was pertinent. . .’
(Tajfel et al., 1971, p. 174). The questions that must be answered are what is
the psychological nature of this ‘generic’ norm (what kind of discrimination is
this), and why is the social situation classified as one to which the norm is
pertinent? The submission of this paper is that the experimental situation was of
a kind to evoke processes of social competition.
The subjects, who were schoolboys and acquainted with each other, were made
fully aware in the first part of the experiment and by way of the instructions in
the choice booklets, that they were divided into two groups, i.e., a dichotomous
social categorization was accomplished.
The major independent variable was not simply ‘group classification’. There
was superimposed on mere classification into groups the individuals’ own locations
within that classification. This was done in such a manner that there was no overlap
in membership between the dichotomized social classes; for this reason alone
it is possible to collapse ‘membership’ and ‘groupness’ into an ‘ingroup-outgroup’
dimension.
Thus, given that the experimenter provided, if only temporarily, a social identity
for each subject in the sense that each subject was specifically located within a
social category, two findings support strongly the case for social competition.
Firstly, whenever choices differed from a fairness strategy they consistently
tended to benefit the ingroup (altruism was possible but not displayed); and
secondly, experimental or rather ‘matrical’ variations designed to uncover the
relative pull of certain variables within this strategy of ingroup benefit showed
that what seems important is to achieve maximum difference between groups
rather than absolute monetary benefit for one’s ingroup. The first finding argues
for the existence of a definite common value differential predictably related to
the achievemenVpossession or reception of morelless money. The second, on the
other hand, makes it clear that the value associated with money does not derive
simply from the independent desire of each group for money, i.e., this is not
primarily a ‘conflict of interest’ type of discrimination. The ingroup chooses to
obtain more money but ‘more’ understood precisely as a means to intercategory
Social comparison and social identity 15
comparative significance than the use of points representing money, it was pre-
dicted secondarily that discrimination would be greater amongst V than M subjects
as measured by the strength of the relative winning strategy (MD). This latter
prediction is important if the pull of MD is to be taken as evidence for comparison
processes: Subjects using a dimension whose only meaning is comparative should
reflect a greater preoccupation with that variabie. There was intergroup discrimina-
tion in both M and V conditions as measured by the pull of MIP and MD on MJP
(see Table 1; cf. Tajfel et. al. for a description of methods of assessment of
these ‘pulls’) and MD on MJP and MIP, and the pull of MD was significantly
stronger in V than in M conditions (see Table 2).
Table 1. Mean scores for the pull of muximum ingroup profit plus maximum
difference in favour of ingroup on muximum joint profit in the other:
Other booklets
1. There are no significant main effects nor 2. Scores may range from - 12 (maximum
interaction by analysis of variance; the discrimination against the ingroup) to +12
figures in parentheses are standard devia- (maximum discrimination in favour of the
tions. ingroup). All treatments show significant
ingroup favouritism (all tests are one-tailed):
a :z = 4.22, p < .0001 b : z = 3.91, p <.OW1
c : z = 2.95, p < ,002 d : z = 4 . 1 6 , ~< .OOO1
Table 2. Mean scores for the pull of maximum difference in favour of ingroup
on maximum ingroup profit plus maximum joint profit in the other:
Other booklets
1. Money versus value: F = 11.59. df = 2. Scores may range from -12 (maximum
1/84. p <.01; there are no other significant difference in favour of outgroup) to +12
effects by analysis of variance. (Figures in (maximum difference in favour of ingroup).
parentheses are standard deviations.) Three treatments show significant ingroup
favouritism (all tests are one-tailed):
a : z = 3.38, p <
.0001 b : z = < 3 . 8 8 , ~< .OOO1
c : z = 1.3 p < .1 n.s. d : z = 4 . 1 , p<.OOOl
Social comparison and social identity 17
discussion of this question can be found in Turner (1972). For the moment it
suffices to ask how far the available evidence lends support to the position adopted
here, namely, that subjects will identify with that category (of those provided) in
terms of which they can be socially competitive; or how far the evidence supports
the alternative view that categorizations possess inherent norms of ingroup bias
or at least automatically trigger off in some way intercategory differentiation.
Several studies have employed the technique of ‘coinciding’ a real-life categorial
division with a intergroup division in a game-playing situation (Wilson and
Kayatani, 1968; Doise, 1969; Uejio and Wrightsman, 1967; Swingle, 1969; Har-
ford and Cutter, 1966; Heller, 1966; Wrightsman et al., 1967; Hatton, 1967).
This ’coincidence’ should presumably accentuate intergroup differentiation if
categorization has its specific additional effect - in the main the results are
negative.
The weakness of these studies - that control was not exercised over the
various confounding and diluting influences inevitably associated with real-life
categories such as particular states of ihtergroup relations and attitudes - was
overcome in a small experiment by Turner (1972). He used an identical set-up
to that of Tajfel et a2. (1971) with one important modification: Self-interest, in
this case monetary, was explicitly and directly involved in every choice. Whereas
Tajfel’s subjects could only distribute money to others, Turner’s subjects always
chose for themselves and another; half the others were ingroupers and half were
outgroupers (only one experimental condition is being described). Thus in this
design the possibility of competition was not confounded with the use of one
available categorization - as it is in the normal paradigm; the subjects could
compete just as well in terms of self-other as of in- and outgroup. If categorization
per se has its specific effect, then subjects should be more competitive to out-
groupers than to ingroupers; however, if as argued above a category will be used
only if it is relevant to a possible self-evaluation in a situation, there is no reason
to expect any intergroup discrimination since there is no favourable evaluation
to be gained through the group dichotomy not already, indeed more, available
through the self-other dichotomy. In fact self-other but not intergroup competition
was found; subjects treated outgroupers and ingroupers in the same fashion.
Since the number of subjects in the experiment was small and also since
instrumental rather than social competition could be used to explain the lack
of intergroup effect, a further experiment was run in which self-other non-
monetary choices were required. This experiment (Turner, 1973) has been
described above: 44 subjects made self-other (SO) choices before other-other
choices (00);44 subjects chose in the reverse order (00-SO); half of both
00-SO and SO-00 subjects distributed points representing money (M) and half
Social comparison and social identity 19
just distributed points (V). We are only describing the SO choices of the SO-00
subjects, both for the M and V subjects. The V subjects represent a similar
situation of category-conflict as the M subjects but without any complication of
monetary self-interest, i.e., of instrumental competition. The prediction was con-
firmed that for both M and V subjects there would be self-other but not inter-
group discrimination.* Thus, it has been found possible to delineate the conditions
under which categorization into groups is not sufficient for intergroup discrimina-
tion and moreover to demonstrate this in such a way as to support the view that
these phenomena cannot be derived from processes of instrumental self- or group
interest (see Table 3).
Table 3. Mean scores for the pull of maximum profit plus maximum difference
in favour of self on maximum joint profit in the self: Other booklets.
(Figures in parenthese are standard devia- (F = 13.7; df 1/84; p <.Ol), but not in the
tions.) before other: Other choices (F = 0.25; df
1. Ingrouper versus outgrouper. F = 8.84, 1/84 as.).
df 1/84, p < .01. This effect is explicable
in terms of the significant interaction be- 2. Scores may range from -12 (maximum
tween ingrouper versus outgrouper and be- discrimination against the self in favour of
fore versus after other: Other choices. F = the other) to +12 (maximum discrimination
5.14, df = 1/84, p < .05.There was a sig- in favour of self against the other). All
nificant simple effect for ingrouper versus means show significant discrimination in
outgrouper in the after other: Other choices favour of self (all tests are one-tailed):
a : z = 2.38, p < .01; b : z = 2.31, p < .01; c : z = 4.32, p < .OO01;
d : z = 5.09, p < .0001; e :z = 2.03, p < .025; f : z = 4.19, p < .Owl;
g : z = 1.995, p < .025; h : z = 5.68, p < .0001.
It seems that the answer to our initial question ‘what emotional or value signifi-
cance does membership of these minimal groups have?’ is that subjects will
identify with a social category to the extent that such identification enables them
to achieve value significance, to the extent that it is the category most relevant to
the desire for positive self-evaluation in the experimental situation. Thus, it can
be said that in the experiment by Tajfel et al. it was not the division into groups
which caused discrimination but rather that the group dichotomy was the only
existing categorization through which a more basic motivation might be expressed
- the subjects therefore had to use the categories provided.
The conception that social competition can function as a basis for identification
with a social category has relevance to fundamental problems of social identity
which cannot be discussed here. However, to conclude this section some further
evidence from Turner’s (1973) experiment can be cited in order to demonstrate
the legitimacy of the notion of ‘identifying with’ rather than of just ‘using’ a
category. In the above experimental data, identification and use of a category
were operationally synonymous: Where discrimination has occurred, identification
was assumed as some intermediate process between categorization by the ex-
perimenter and the observed behaviour of the subjects. The research problem,
therefore, is to demonstrate the effect of this intermediate process in contra-
distinction to what would be expected on the basis of the hypothesis that subjects
merely used the categories provided. As mentioned above 44 subjects filled out
two booklets in the order SO-00, and another 44 subjects filled them out in the
reverse order. It was predicted and confirmed that there would be no significant
intergroup effect in the SO choices of the SO-00 subjects: They had no reason to
use the group dichotomy. The 00-SO subjects also had no reason to use the
group dichotomy in their SO choices, but they were confronted with the SO
choices after the 00 situation in which they had no choice but to use the group
categorization in order to compete. If some process of identification takes place
in using the group dichotomy, i.e., the subjects tend to define themsehes in terms
of that category, then an intergroup effect should be found on the SO booklets
of those subjects who first filled out the 00 booklets. This result was predicted
and found: These subjects were more competitive to outgroupers and less com-
petitive to ingroupers unlike the subjects who filled out the SO booklets first
(see Table 3). This result was true not only for V but also for M subjects - in
other words outgroup discrimination and ingroup altruism conflicting directly with
monetary self-interest were found. M subjects in a situation where they could give
money directly to themselves sacrificed money in order to favour other ingroupers.
Of course, self-other competition still predominated; but it is hard not to be
impressed by the fact that such an artificial and flimsy categorization could have
an influence in a situation characterized by obvious and explicit self-interest.
We need not discuss the rest of the detailed findings to sustain this interpretation;
however, the data for the pull of MD on MS plus MJP is worth presenting
(Table 4) to show that M subjects do clearly perceive and are influenced by
Social comparison and social identity 21
Table 4. Mean scores for the pull of maximum difference in favour of self on
maximum profit in favour of self plus maximum joint profit in the self:
Other booklets
(Figures in parentheses are standard devia- F = 4.82, df = 1/84, p . < .05. No other
tions.) effects are significant.
1. Money versus value: F = 14.95, df =
1/84, p < .001. 2. Scores may range from -12 (maximum
Interaction between money versus value and difference in favour of other) to +12
before versus after other: Other choices: (maximum difference in favour of self):
a :z = -1.06, a s . c :z = 3.85, p < .OW1
One-tailed d :z = 4.34, p < .0001
tests e :z = 2.87, p < .005 tests g : z = 2.72, p < .005
f : z = 1.69, n.s. h :z = 4.73, p < .OOO1
members, the attributes of each group as a whole and sociometric choices. Thus
the dependent variable in this study is evaluation rather than behaviour. (It should
be remembered that Tajfel’s paradigm prevents interaction. Filling in rating
scales may be construed as ‘action’ no less than choosing monetary rewards, and
to this extent there should be no marked disjuncture between the two ways of
making a discrimination). The difference between Rabbie and Horwitz’s control
condition and the experimental conditions as a whole would seem to be the
salience or importance of classification into groups for the subjects since ‘common
fate’ is in a sense a criterion for group classification rather than something neces-
sarily distinct from it. We are dealing here with a complicated set of independent
variables because the variations within the experimental conditions are not varia-
tions in this classificatory salience: The subjects experience different kinds of
common group fate. If anytbhg, the ‘group responsibility’ condition represents
a superimposition of a ‘conflict of interest’ variable that should make the results
less susceptible to interpretation in terms of social competition.
The experiment yielded two main results: The control (group classification
per se) condition showed no discriminatory evaluations, but the combined ratings
of the experimental conditions showed a significant ingroup bias (mainly due to
the ‘chance’ condition, i.e., where winning or losing was most ‘fair’ - see require-
ment (dj above).
The interesting result (from our point of view) was that where common experi-
ence of reward or deprivation enhanced ‘groupness’, ingroup bias was found
which cannot be explained in terms of conflict of interest. If the bias was a
response.to winning or losing the rewards per se then, as Rabbic and Horwitz point
out, winners should rate the ingroup positively because it mediated a reward,
and losers should rate the outgroup negatively because it mediated a deprivation
(frustratiodaggression theory). Thus the winners should have rated their ingroups
more positively than losers did theirs, and outgroup ratings by losers should have
been lower than outgroup ratings by winners.
Neither result is found. If intergroup differentiation is at all related to the
independent value of the reward it is hard to see why, for instance, there was no
difference in outgroup ratings between subjects who were deprived by chance and
those who believed themselves deprived by a deliberate act of the outgroup. A
cognitive balance explanation (p similar to o induces p likes u, and p dissimilar
to o induces p dislikes 0) is also ruled out since contrasting experiences with out-
group members in the experimental conditions did not generate more negative
ratings of the outgroups in these conditions than in the control condition. Ingroup
bias, it appears, was a matter solely of more positive ingroup evaluation; there
was no outgroup depreciation at all.
26 3ohn C. Turner
revealed ingroup bias for those subjects who had experienced a common group
experience between classification and impression rating, who were to some extent
forced into a between-group comparison, including as Dann (1972) puts it ‘the
possibility of differential outcome’, it can be said that for the control subjects their
effect would be as much to weaken the relevance of group classification as to
measure its discriminatory consequences.
The instructions prior to the sociometric measure are also slightly ambiguous:
‘We said earlier that you would not work together, but we have changed our
minds about that.. . That is why we would like you to work on a group task
which I will described in a moment.. . We need this information to form the
new group in which you will be working. In this way we can take account of
your preferences’ (Rabbie and Horwitz, 1969, p. 271). If the subjects take these
instructions to mean that they will work on a task according to prior group
classification, then there is evidence (Darley and Berscheid, 1967) that they should
show increased liking for their own group. The fact that there is no sociometric
bias towards own group suggests that they do not anticipate interaction on the
pre-existing group basis - indeed the words ‘to form the new group in which you
will be working [italics mine] indicate exactly the opposite. If existing social identifi-
cation is salient (and a corresponding between-group comparison possible as in the
‘common fate’ conditions), then these instructions allow measurement of inter-
group preferences; if, as with the control subjects, this is not especially so, then
their effect could be to diminish its relevance even more. Thus there are grounds
for thinking that Rabbie and Horwitz’s control condition is not a good test of
whether explicit social identification necessarily produces ingroup bias in evalua-
tion: Explicit classification into groups was probably inadequate, the salience of
group membership may have been weakened by features of the experimental
situation, the rating scales may not have been perceived as relevant to the group
classification owing to prior instructions. Each or all of these factors may have
been responsible for the lack of ingroup bias. A methodological question raised
by this experiment is: When is rating of own and other group on certain scales
merely registering a discrimination and when does it imply a process of com-
parison? Post-hoc analysis of an experimental set-up, as with the above, tends to
be speculative and yields answers of limited utility. What is required are more
experiments designed directly to separate out the possibility of discriminating with
and without a relevant intergroup comparison.
Whilst the response to ‘winning’ or ‘losing’ in Rabbie and Horwitz’s experiment
is not to be explained in terms of conflict of interest, the data do not, of course,
furnish positive evidence for social competition processes. A later study by Rabbie
and Wdkens (1971) provides more compelliig evidence as well as corroboration
28 John C. Turner
for the idea that social competition implies intergroup differentiation primarily
through ingroup bias and not outgroup devaluation. They created three kinds of
intergroup situations: No anticipation of future interaction within or between groups
(NA), no intergroup competition (i.e., no instrumental competition) but task inter-
action in the presence of a task-interacting outgroup (NC) and intergroup com-
petition where the groups worked on similar tasks and were negatively inter-
dependent with regard to a reward (C). Subjects rated the attributes of individual
group members and of the in- and outgroups as a whole - after the preliminary
instructions and then again after the NC and C groups had worked on their tasks.
The NA subjects also made ‘individual’ and ‘group’ ratings twice, and so there is
‘before’ and ‘after’ data for all three conditions although the NA subjects did not
actually work on a task.
NC and C subjects rated the ingroup significantly more favourably than the NA
subjects on the ‘before’ individual ratings, but there was no significant difference
between the conditions on the ‘before’ group ratings of the ingroup. In fact NC
and C subjects gave the other group a more favourable rating than the NA subjects
on two ‘group’ items. Rabbie and Wilkens explain this by the idea that ‘ex-
pectation of interaction with the other group made it more attractive to the subject’
(p. 223). These differences cannot be attributed solely to the anticipation of future
interaction since actual interaction within and between the groups before task
activity was not controlled. Given our discussion of possible reasons for the lack
of ingroup bias in Rabbie and Horwitz’s (1969) control condition, it is worth
noting that in this study there was intergroup differentiation in the NA condition
on the ‘before’ group but not the ‘before’ individual ratings. Since actual interaction
was not controlled in the NA condition, this is not direct evidence for the effect
of minimal group classification, but it does indicate that different results can
accrue according to the individual versus group attribute nature of the ratings.
The NC groups were told that a monetary reward would be given for the at-
tainment of certain ‘absolute’ standards of quality of task-solution; the C groups
believed that they had to do better than the other group to win a prize. A realistic
competition standpoint should predict between-condition differences; a social
competition theory sees no basic difference in the causal psychological processes
evoked by such intergroup situations (with only a smalI monetary reward). A check
on the ‘competitive’ manipulation revealed no significant differences in how com-
petitive the subjects felt with regard to the other group between the C and NC
conditions.
‘Even in the NC condition, the feeling of competitiveness was fairly high.
Apparently, when two groups are working side by side and expect to be compared
with each other, it is very difficult to minimize these feelings under the conditions
Social comparison and social identity 29
of the present and other experiments (Ferguson and Kelley 1964). Thus psycho-
logically the C and NC conditions are rather similar to the subjects’ (Rabbie and
Wilkens 1971, p. 224; italics mine).
Differences between C and NC conditions could be expected to result from the
fact that explicit negative interdependence helps to define the situation more
clearly as competitive, but if both conditions are basically socialcompetitive,
these differences should be minimal and only of degree. In fact there are no
significant differences between C and NC conditions in the further results to be
presented, i.e., there is no interaction effect for NC/C and ingroup/outgroup
ratings.
Intergroup differentiation was found on the group ratings in all conditions on
both ‘before’ and ‘after’ ratings, although there was also a significant increase in
positive evaluation of both in- and outgroup from ‘before’ to ‘after’ for all con-
ditions. A positive correlation of 0.75 between in- and outgroup ratings was found.
On the individual ratings intergroup differentiation was apparent on the ‘after’
but not the ‘before’ ratings. This increase in differentiation was significant; it seems
that some ‘time’ (social interaction?) was necessary for ingroup bias to manifest
itself in the individual ratings. Increase in positive ingroup evaluation was more
important than outgroup depreciation in the growth of this differentiation. Since
NA subjects did not work on a task between ‘before’ and ‘after’ and since never-
theless the NA data parallels the C and NC data from the point of view of inter-
group differentiation, it is clear that neither the growth of ingroup bias on the
individual nor the stability of differentiation in the group ratings can be explained
in terms of anticipation of interaction or factors involved in task activity itself.
Taking into account all the various facts - the delay in intergroup differentiation
on the individual ratings, its immediacy on the group ratings, the lower ingroup
evaluation of NA subjects on the individual ratings, the higher ingroup evaluation
of the C subjects on all measures, the lower rating values of the NA subjects in
general - it would seem that the overall pattern of the data is most probably
determined by the salience and explicitness of the ‘intergroup’ nature of the
situation for each group, whether conveyed through preliminary instructions or
the type of dependent measure. The effect of lack of anticipation of future inter-
action would be presumably to weaken the subject’s perception of own location
within a given group classification just as the effect of explicit negative inter-
dependence with regard to a reward should be to strengthen it.
The interpretation is tentative owing to the impossibility of assessing the con-
tribution of actual within-group interaction to increased ingroup liking. Although
the obtained positive correlation between in- and outgroup ratings is not evidence
for social competition (in that the circumstances under which this should occur
30 Juhn C. Turner
have not been specified theoretically), it is not inconsistent with it. The correlation
is inconsistent with Sherif‘s realistic competition theory as well as being hard to
explain by between-group interaction (screens were erected between the groups
during activity on the tasks).
Ferguson and Kelley (1964) also provide data that the fact of ‘intergroupness’
rather than realistic competition is sufficient to evoke psychological processes
of a competitive nature. Twenty-two ad hoc groups worked on three tasks. Each
group worked separately but within sight of another group working on the same
tasks. Each group was instructed to do its best but great care was taken to elimin-
ate any suggestion that the groups were in competition with each other. In this
situation the authors found that evaluation of own and other group’s product still
showed significant ingroup bias (even where the outgroup’s product was clearly
superior, the ingroupers tried to minimize its superiority). The crucial factor was
attraction to the group and not ‘cognitive context acquired through taking part in
the production process’. Attitudes towards the group before the work began were
related to the subsequent tendency to overevaluate the group’s products and
‘measures of attitudes toward the group showed an effect similar to the over-
evaluation of the group’s products: one’s own group looks better than the other
group’. Thus division into minimal groups produces the same intergroup differ-
entiation in favour of ingroup in evaluating own and other group’s products that
is apparent in in- and outgroup ratings and monetary discrimination: It is hard
not to suspect that all three facets of differentiation reflect the same process.
To support an interpretation of this study in terms of social competition one
can do no better than cite the authors’ own conclusions: ‘In the post-experimental
discussions we were repeatedly confronted with comments from our subjects that
they felt a strong tendency to compete - that they wanted to excel the other group
in their productions. In view of the minimal nature of these groups we were
impressed by these indications that competition was triggered in this situation.
Apparently when working under conditions of high motivation on an ambiguous
task, one on which performance is difficult to evaluate, the sheer presence of
another group working on the same task leads to a tendency to compare results.
With this comparison, the seeds of competitive feelings and behaviour are sewn’
(Ferguson and Kelley, 1964, p. 227).
Blake and Mouton (1961, 1962) have found the same ingroup bias in actual
knowledge of own and other group’s task solutions; interestingly enough, the type
of item most frequently missed by group members are those that are common to
both group’s solutions, ie., those which, we would argue, blur the distinctiveness
the groups were trying to establish. They also found the same bias when solutions
were assigned but not when solutions were assigned but not revealed; membership
Social comparison and social identity 31
in a group which ‘owns’ a solution and competition were the critical variables in
this misperception of common items.
Two other studies should be mentioned (Bass and Duntemann, 1963: Wilson
and Miller, 1961) to illustrate the fact that winning or losing serves the function
of providing both groups with shared evaluations of own and other groups. Wilson
and Miller found that when the ingroup won and the other team lost, there were
large positive shifts in ratings of teammates but small positive shiits in ratings of
opponents. When the own team lost and the other team won, rating of team-
mates showed small positive shifts while ratings of opponents showed somewhat
large positive shifts in ratings of teammates but small positive shifts in ratings of
is judged impartially as better than another group’s, that group’s value rises
somewhat for both groups, and the losing group is devalued somewhat by both
groups. Since both groups start with higher evaluation of themselves than the
other these changes are most marked for the losing group. The most severe self-
devaluation of the losing group is only temporary, but the losing group does not
re-attain its initial high level of value.
The outgroup devaluation by the winners which would seem to dispute previous
findings is very small compared to the changes in in- and outgroup evaluations
of the losers. The authors note that ‘we undervalue other groups in comparison
with our own. When another group becomes our competitor, we undervalue it
even more (before announcement of victory or defeat)’. It would seem fairer to say
that we overvalue our own group in comparison with others; initial evaluation of
collaborating and competing groups was roughly similar. The most marked
devaluation of the competing group in comparison with the collaborating group
before the announcement of victory or defeat occurred for the losing group, and
this is perhaps because for some reason that group actually rated the competitor
more highly than the collaborator on the first rating. The general point to be made
from these studies, however, is that if changes in evaluation are to be explained in
terms of the satisfaction or frustration arising from realistic competition processes,
if the situation is one of conflict and not comparison, then outgroup hostility or
depreciation should be greatest for the losing group at the announcement of
outgroup victory. The data show an opposite picture; outgroup victory increases
the value of the outgroup in the eyes of the losing competitor.
5 . Conclusion
It would seem that there is evidence for the utility of a conception of social
competition as distinct from instrumental competition (conflict of interest). Evi-
32 John C. Turner
REFERENCES
De rCcentes Ctudes ont indiquC que la Neuere Untersuchungen haben ergeben, daB
variable de catkgorisation sociale par elle- die Variable der sozialen Kategorisierung
meme suffit ?i l’apparition de discrimination an sich schon ausreicht fur die Erklarung
entre groupes. De cette relation nouvelle- der Diskrimination zwischen Gruppen. In
ment mise-A-jour, cet article prCsente une diesem Aufsatz werden diese Befunde er-
explication B partir de l’action de processus kvart als Wirksamwerden von sozialen Ver-
de comparaison sociale entre groupes fon- gleichsprozessen zwischen Gruppen, die auf
dCe sur le besoin des groupes d’une identiti dem Bediirfnis einer positiven Eigengrup-
positive interne. La relation entretenue entre penidentitat aufbauen. Die Beziehung
identit6 sociale percpe et comparaison inter- zwischen wahrgenommener sozialer Identi-
groupe fait l’objet d’un traitement thCorique tat und dem Vergleich zwischen Gruppen
et il est soutenu que les comparaisons socia- wird theoretisch ausgearbeitet und es wird
les donnent naissance aux processus d’une behauptet, da8 soziale Vergleiche Prozesse
diffkrentiation mutuelle entre groupes qui der gegenseitigen Differenzierung zwischen
peut Stre analysCe comme une forme de Gruppen auslosen, die d a m als eine Form
compCtition ‘sociale’. La comp6tition des sozialen Wettbewerbs analysiert werden
sociale se distingue de la compCtition ‘uti- konnen. Sozialer Wettbewerb wird vom
litaire’ (conflits d’intCr8ts de .groupes). De realistischen Wettbewerb unterschieden
nouvelles donnCes sont introduites qui ren- (Konflikt von Gruppeninteressen). Es wer-
forcent cette interprktation des Ctudes de den neue Daten angefiihrt, die fiir diese
catCgorisation ‘minimale’. On a dCcouvert Interpretation der Untersuchungen iiber
que la discrimination intergroupe minimale ‘minimale’ Kategorisierung sprechen. Es
prend place dans la distribution de ‘points’ l i i t sich nachweisen, daB minimale Diskri-
sans signification aussi bien que de rCcom- mination zwischen den Gruppen sowohl bei
penses monCtaires et que la cat6gorisation der Vergabe von Punkten ohne praktischen
par elle-meme ne conduit pas ?i un com- Wert wie bei finanziellen Belohnungen
portement intergroupe ob les sujets puissent stattfiidet, und daB die soziale Kategori-
agir directement comme tels. D’autres sierung ‘an sich’ kein Zwischengruppenver-
etudes sur les tendances du comportement halten auftreten I i t , bei dem die Individuen
intergroupe sont passhes en revue pour unmittelbar fiir sich selbst agieren konnen.
montrer la gCnCralit6 de la comp6tition Andere Untersuchungen iiber Eistellungs-
sociale dans les situations faisant intervenir verzerrungen zwischen Gruppen werden
plusieurs groupes. dargestellt, um das allgemeine Auftreten des
sozialen Wettbewerbs in Situationen mit
mehreren Gruppen zu belegen.